Bata India - Reposition To Stay Attuned

Journal of Emerging Technologies and Journal of Emerging Technologies and

Business Management Business Management

Volume 6 Number 1 Article 7

December 2015

Bata India - Reposition To Stay Attuned Bata India - Reposition To Stay Attuned

Prakash Chandra Dash Dr. Asian School of Business Management, Bhubaneswar, India, [email protected]

Manmath Nath Samantray Asian School of Business Management, Bhubaneswar, India, [email protected]

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Recommended Citation Recommended Citation Dash, P. C., & Samantray, M. N. (2016). Bata India - Reposition To Stay Attuned. IMT Case Journal, 6(1), 50-57. https://jetbm.imtnagpur.ac.in/journal/vol6/iss1/7

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Dash and Samantray: Bata India - Reposition To Stay Attuned

Published by Journal of Emerging Technologies and Business Management, 2015

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Journal of Emerging Technologies and Business Management, Vol. 6, No. 1 [2015], Art. 7


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Bata India - Reposition To Stay Attuned