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Plankton 2012State of Australia’s Oceans
MARINE AND ATMOSPHERIC RESEARCH
Anthony J. Richardson and Wayne Rochester
6 February 2013
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How can we communicate the value of IMOS data to policy makers, the public, and other researchers?
Plankton 2012
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How might you develop a similar product?
Plankton 2012
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46.8 Gt of copepods in the ocean (Schminke 2007)
Plankton 2012
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Perspectives
• Ideas: Existing reports• Content: Science‐driven• Model: Funded outside, written inside• Professional: Graphic designer• Benefits
Fun!CommunicationProfileRelevantUptakeSyntheticResearch outlet
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How might you develop a similar product?
