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Results: The initial 41-question survey was condensed to 29 questions based on statistical analysis, the repet- itiveness of content, and expert opinions. A few re- sponse items were deleted because of being rated ‘‘too easy’’ or ‘‘too hard’’ by content experts. The Kuder-Richardson 20 score for the nal survey was r ¼ 0.553. Conclusions and Implications: This knowledge survey will provide a valid and reliable instrument for measuring food safety knowledge among the main food preparers in Hispanic families with young children. More emphasis was placed on expert opinions and simplicity of the survey than statistics because of the small sample size of a homog- enous population. Funding: USDA Project: Food Safety for Diverse Families with Children 25-6236-0079-001. P71 Attracting the Next Generation of Food Safety Professionals through Marketing and Education in High Schools J. Garden-Robinson, PhD, RD, LRD, julie.garden-robinson@ ndsu.edu, North Dakota State University, EML 351, Department 7270, Box 6050, Fargo, ND 58108-6050; K. Beauchamp, MS Objective: This study analyzed student interest in food safetyrelated degrees and careers after exposure to market- ing and educational interventions. Design, Setting and Participants: After expert review and approval by the university's Institutional Review Board, pre- and postsurveys were administered to high school students (grades 9 to 12) enrolled in food-related classes in 7 high schools (n ¼ 138; 51% girls). Partici- pants were assigned to one of 3 treatment groups. Treat- ment interventions (video, brochure, hands-on game) were introduced to students immediately upon comple- tion of the presurvey. A follow-up survey was conducted 3 weeks later. Outcome Measures and Analysis: Frequency data were analyzed with the SPSS computer program. Results: Participants (18%) agreed with the statement ‘‘plan to enroll in a food safety program’’ (up 2% from survey 1). However, 79% of the participants did not know whether the college they may attend offers a food safety program. The percentage of individuals who had decided on a major increased to 39% after an intervention (up 7%). The number of undecided individ- uals was greatest at the freshman level (38%). The per- centage of individuals who had decided on a major was greatest among those in the video group (52%) com- pared with those in the brochure (27%) or game (21%) groups. Participants (54%) ranked annual income as the most inuential factor in selecting a major. More girls (16%) than boys (10%) currently are working in food-related jobs. Conclusions and Implications: To address the US na- tional need for food-safety experts, a variety of educational interventions should be used to target high school stu- dents as early as freshman year. Funding: Higher Education Grant Challenge project, USDA. P72 Validation of a Native American Food Safety Knowledge Survey M. Siebert, MS, [email protected], University of New Mexico, 714 Cromwell SE, Albuquerque, NM 87102; C. Perry, PhD; J. Albrecht, PhD, RD, University of NebraskaLincoln; L. O'Connell, MS, University of New Mexico; C. Larvick, University of NebraskaLincoln; K. Stenger, BS; K. Vlasin-Marty, BS Objective: To validate a food safety knowledge survey cul- turally appropriate for Native American populations. Design, Setting and Participants: Quantitative and qualitative methodologies were used to establish content validity, cultural appropriateness, and internal consis- tency of a food safety knowledge scale. A panel of 6 experts participated in the content validity study. To establish psychometric properties, 30 Native American primary food handlers in a home with children younger than 10 years completed the Food Safety Knowledge survey. Detailed interviews were conducted with 6 key informants about language, features, and cultural appro- priateness. Outcome Measures and Analysis: Experts rated mea- surement items across 4 validity factors: content do- main match, construct relevance, representativeness, and clarity. A 4-point Likert scale with varied anchors was used. Three types of analyses were conducted to determine degree of content validity: interrater agree- ment, content validity ratios, and factorial validity in- dex. Further analyses were conducted to determine item difculty, item discrimination, and internal con- sistency. Key informant interviews were analyzed for item difculty, format, wording, and cultural appropri- ateness. Results: Interrater agreement values and content validity ratios indicated strong representativeness and clarity. The average factorial value indicated that experts assigned scale items to their appropriate domain. The Kuder-Richardson Formula 20 yielded an internal consistency of 0.793. Key informant interviews were used to enhance cultural appro- priateness. Conclusions and Implications: A quantitative ap- proach to content validity provides a comprehensive eval- uation and clear focus for revision of scale items. Subsequent analyses, internal consistency, and key infor- mant methods provide additional psychometric properties and information about cultural appropriateness. This pro- cess can guide public health educators to critically review measures used in their work. Funding: USDA 2010-51110-21143. P70 (continued) S52 Poster Abstracts Journal of Nutrition Education and Behavior Volume 44, Number 4S, 2012

Attracting the Next Generation of Food Safety Professionals through Marketing and Education in High Schools

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P70 (continued)

S52 Poster Abstracts Journal of Nutrition Education and Behavior � Volume 44, Number 4S, 2012

Results: The initial 41-question survey was condensedto 29 questions based on statistical analysis, the repet-itiveness of content, and expert opinions. A few re-sponse items were deleted because of being rated‘‘too easy’’ or ‘‘too hard’’ by content experts. TheKuder-Richardson 20 score for the final survey was r¼ 0.553.Conclusions and Implications: This knowledge surveywill provide a valid and reliable instrument for measuringfood safety knowledge among the main food preparers inHispanic families with young children. More emphasiswas placed on expert opinions and simplicity of the surveythan statistics because of the small sample size of a homog-enous population.Funding: USDA Project: Food Safety for Diverse Familieswith Children 25-6236-0079-001.

P71 Attracting the Next Generation of FoodSafety Professionals through Marketing andEducation in High SchoolsJ. Garden-Robinson, PhD, RD, LRD, [email protected], North Dakota State University, EML 351,Department 7270, Box 6050, Fargo, ND 58108-6050;K. Beauchamp, MS

Objective: This study analyzed student interest in foodsafety–related degrees and careers after exposure tomarket-ing and educational interventions.Design, Setting and Participants: After expert reviewand approval by the university's Institutional ReviewBoard, pre- and postsurveys were administered to highschool students (grades 9 to 12) enrolled in food-relatedclasses in 7 high schools (n ¼ 138; 51% girls). Partici-pants were assigned to one of 3 treatment groups. Treat-ment interventions (video, brochure, hands-on game)were introduced to students immediately upon comple-tion of the presurvey. A follow-up survey was conducted3 weeks later.OutcomeMeasures andAnalysis: Frequency data wereanalyzed with the SPSS computer program.Results: Participants (18%) agreed with the statement‘‘plan to enroll in a food safety program’’ (up 2% fromsurvey 1). However, 79% of the participants did notknow whether the college they may attend offersa food safety program. The percentage of individualswho had decided on a major increased to 39% after anintervention (up 7%). The number of undecided individ-uals was greatest at the freshman level (38%). The per-centage of individuals who had decided on a major wasgreatest among those in the video group (52%) com-pared with those in the brochure (27%) or game (21%)groups. Participants (54%) ranked annual income asthe most influential factor in selecting a major. Moregirls (16%) than boys (10%) currently are working infood-related jobs.

Conclusions and Implications: To address the US na-tional need for food-safety experts, a variety of educationalinterventions should be used to target high school stu-dents as early as freshman year.Funding: Higher Education Grant Challenge project,USDA.

P72 Validation of a Native American FoodSafety Knowledge SurveyM. Siebert, MS, [email protected], University of NewMexico, 714 Cromwell SE, Albuquerque, NM 87102;C. Perry, PhD; J. Albrecht, PhD, RD, University of Nebraska–Lincoln; L. O'Connell, MS, University of New Mexico;C. Larvick, University of Nebraska–Lincoln; K. Stenger, BS;K. Vlasin-Marty, BS

Objective: To validate a food safety knowledge survey cul-turally appropriate for Native American populations.Design, Setting and Participants: Quantitative andqualitative methodologies were used to establish contentvalidity, cultural appropriateness, and internal consis-tency of a food safety knowledge scale. A panel of 6experts participated in the content validity study. Toestablish psychometric properties, 30 Native Americanprimary food handlers in a home with children youngerthan 10 years completed the Food Safety Knowledgesurvey. Detailed interviews were conducted with 6 keyinformants about language, features, and cultural appro-priateness.Outcome Measures and Analysis: Experts rated mea-surement items across 4 validity factors: content do-main match, construct relevance, representativeness,and clarity. A 4-point Likert scale with varied anchorswas used. Three types of analyses were conducted todetermine degree of content validity: interrater agree-ment, content validity ratios, and factorial validity in-dex. Further analyses were conducted to determineitem difficulty, item discrimination, and internal con-sistency. Key informant interviews were analyzed foritem difficulty, format, wording, and cultural appropri-ateness.Results: Interrater agreement values and content validityratios indicated strong representativeness and clarity. Theaverage factorial value indicated that experts assigned scaleitems to their appropriate domain. The Kuder-RichardsonFormula 20 yielded an internal consistency of 0.793. Keyinformant interviews were used to enhance cultural appro-priateness.Conclusions and Implications: A quantitative ap-proach to content validity provides a comprehensive eval-uation and clear focus for revision of scale items.Subsequent analyses, internal consistency, and key infor-mant methods provide additional psychometric propertiesand information about cultural appropriateness. This pro-cess can guide public health educators to critically reviewmeasures used in their work.Funding: USDA 2010-51110-21143.