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ASSOCIATION DES INDUSTRIES DE MARQUE EUROPEAN BRANDS ASSOCIATION EUROPÄISCHER MARKENVERBAND AIM® THE AIM ANTI-COUNTERFEITING COMMITTEE AUGUST 2007 9 AVENUE DES GAULOIS B-1040 BRUSSELS BELGIUM TEL +322 7360305 FAX +322 7346702 [email protected]

ASSOCIATION DES INDUSTRIES DE MARQUE · PDF fileAIM Anti-Counterfeiting Committee 1 The AIM Anti-Counterfeiting Committee The activities of AIM, the European Brands Association, cover

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A S S O C I A T I O N D E S I N D U S T R I E S D E M A R Q U E

E U R O P E A N B R A N D S A S S O C I A T I O N

E U R O P Ä I S C H E R M A R K E N V E R B A N D

AIM® ■

THE AIM

ANTI-COUNTERFEITING

COMMITTEE

AUGUST 2007

9 A V E N U E D E S G A U L O I S B - 1 0 4 0 B R U S S E L S B E L G I U M

T E L + 3 2 2 7 3 6 0 3 0 5 F A X + 3 2 2 7 3 4 6 7 0 2 B R A N D @ A I M . B E

AIM Anti-Counterfeiting Committee 1

The AIM Anti-Counterfeiting Committee

The activities of AIM, the European Brands Association, cover all issues impacting the ability of manufacturers to design, to market, to distribute and to sell their brands. Through its membership of national associations in 21 countries and close to 50 corporate members, AIM represents some 1800 companies, the vast majority of which are active in the fast moving consumer goods sector. For over 20 years AIM has coordinated the Anti-Counterfeiting Committee, bringing together AIM members with other associations, organisations and companies who are also affected by the menace of counterfeiting and piracy. Attached are brief overviews of the associations and organisations with whom we work in this Committee, together with a complete membership list (including the corporate members) and an explanatory diagram. For further information, feel free to contact us: [email protected] www.aim.be

AIM Anti-Counterfeiting Committee 2

The AIM Anti-Counterfeiting Committee

Mission:

To act as a strong, coherent voice for European industry in the fight against

the manufacture, distribution and sale of counterfeit and pirated items

To engage in world-wide co-operation with all public and private sector stakeholders, including law enforcement agencies and public policy makers

Operation & Methodology:

The AIM Anti-Counterfeiting Committee has been established for over 20 years and brings together AIM members with over 20 other industry associations/organisations and companies with the shared goal of combating counterfeiting and piracy

Chairmen always recognised industry experts. Current Chairman: Graeme Woodcock, Pernod-Ricard; Vice-Chairman: Shelley Duggan, Procter & Gamble

2 meetings per year; constant e-mail contact Achieve adoption and implementation of Directive on Intellectual Property

Rights Enforcement at national level Support Customs Regime and continue to provide industry interface with

European Customs authorities Achieve adoption and implementation of EC law for criminal sanctions to

deal with counterfeiters Participation in all European anti-counterfeiting policies and actions Act as conduit for information-sharing between all stakeholders and other

interested parties Centralised identification of key issues affecting industry leading to holistic,

targeted lobbying of authorities Sharing best practice on combating counterfeiting

AIM Anti-Counterfeiting Committee 3

Industry Association/Organisation members of the AIM Anti-Counterfeiting Committee

Association Belge Anti-Contrefaçon Belgische Associatie Anti-Namaak

ABAC- BAAN – Belgian anti-counterfeiting group The association belge d'anti-contrefaçon is a non-profit organization that helps companies to fight counterfeiting. Unlike other organisations against piracy and counterfeiting, ABAC-BAAN is unique as it does not focus on a single segment of the market. ABAC-BAAN also handles cases from Luxembourg, as it has one of the largest cargo-airports of the European Union. For further information contact: [email protected] www.abac-baan.be

ACG – UK anti-counterfeiting group The Anti-Counterfeiting Group (ACG) represents the interests of around 200 companies in 30 different countries. ACG works through high profile media campaigns, roadshows, and conferences to change society’s perception of counterfeiting and to underline the damaging economic and social cost of fakes. ACG lobbies all levels of government, from local to international, for more enforcement resources and to bring in the necessary legislation to protect society from the increasing global threat of counterfeiting. For further information contact: [email protected] www.a-cg.com

AIM Anti-Counterfeiting Committee 4

APM – German anti-counterfeiting group Founded by the Federation of German Industry (BDI), the Association of German Chambers of Commerce and Industry (DIHK) and the German Brands Association (Markenverband), the Aktionskreis Deutsche Wirtschaft gegen Produkt- und Markenpirterie e.V. (APM) (German Business Action Group against Product and Trade Mark Counterfeiting) aims to promote the adherence to rules protecting intellectual property, to protect business from the violation of such rules, and to combat crime in that area. Apart from lobbying, APM is also active in monitoring the German market with regard to fake sales and deals with public awareness. For further information contact: [email protected] www.markenpiraterie-apm.de

BIEM – Bureau des Sociétés gérant les Droits d'Enregistrement et de Reproduction Mécanique BIEM is the international organisation representing mechanical rights societies. Mechanical rights societies exist in most countries. They license and collect royalties on the reproduction of songs (including musical, literary and dramatic works). Their members are authors, composers and music publishers. They also license the mechanical rights in downloading and streaming music via the Internet. BIEM represents 46 societies from 43 countries and promotes the interests of its member societies, particularly in forums relating to authors' rights. For further information contact: [email protected] www.biem.org

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BMD – United Brands Association, Turkey The Birlesmis Markalar Dernegi (BMD) (United Brands Association) is a non-governmental organisation of the Turkish retail sector. BMD consists of the most valuable Turkish and international retail brands from sectors such as ready-to-wear, shoes, leather, furniture, home textile, opticians, cosmetics, household appliances, communication and electronics. The main objective of BMD is to support the improvement of the retail industry in Turkey. Moreover, the struggle against product counterfeiting and the protection of its members' brand values are crucial for BMD. For further information contact: [email protected] www.birlesmismarkalar.org.tr

British Brands Group The members of the British Brands Group, the national association of AIM, comprise many of the world's leading brand manufacturers, all committed to ensuring that brands and their contribution to consumers, society and the economy are understood and reflected in UK policy. While building a deeper understanding of brands is the Group's primary role, it also represents its members collectively when regulatory or commercial issues arise that may inhibit the ability of brands to deliver their benefits. For further information contact: [email protected] www.britishbrandsgroup.org.uk

AIM Anti-Counterfeiting Committee 6

Business Europe – the Confederation of European Business BUSINESSEUROPE is the Confederation of European Business representative of more than 20 million small, medium and large companies. BUSINESSEUROPE has 39 member associations in 33 countries. Its mission is to actively promote and represent business in Europe and to advocate a favourable and competitive business environment to foster sustainable economic growth. Its policy priorities are: Implementing the reforms for growth and jobs, integrating the European market, governing the EU efficiently, fighting national protectionism, taking advantage of the opportunities of enlargement and reforming European social systems to make them sustainable. For further information contact: [email protected] www.businesseurope.eu

Centromarca Portugal

Centromarca is AIM’s national association in Portugal, bringing together companies from various sectors, whose main objective is to jointly analyse the problems affecting brands and to coordinate the efforts required for solving them. Centromarca groups 49 associate members, representing 54 companies. Centromarca seeks to be the agent responsible for bringing together and combining all ideas and initiatives capable of contributing to the protection and promotion of the brand.

For further information contact: [email protected] www.centromarca.pt

AIM Anti-Counterfeiting Committee 7

Comité Colbert – French luxury goods association

The Comité Colbert, comprising 69 French luxury companies, represents a major economic force. The Comité Colbert is eager to ensure the long-term existence of this living, artistic heritage. Through its committees, the Comité Colbert implements campaigns to awaken the interest of younger generations. The Comité conveys the cultural richness of its members, their capacity for creation and innovation. The Comité Colbert helps its member companies combat counterfeiting.

For further information contact: mailto:[email protected] www.comite-colbert.com

DLF Denmark

The Danish Association of FMCG Producers (DLF) is a non-profit organisation of some 150 member companies covering close to 90% of grocery turnover in the Danish market. DLF is AIM’s national association in Denmark and is open for membership to FMCG manufacturers who sell and distribute products through retailers, but at the same time remain financially independent of these retailers.

DLF’s mission is to follow, influence and provide informaton about changes in national and international processes so that the members in coalition with their partners in retail are able to respond to consumer demands, better, faster and at lower cost. It also aims to preserve and develop the good and reliable relationship between producers and retailers that exists in Denmark.

For further information contact: [email protected] www.dansk-dlf.dk

AIM Anti-Counterfeiting Committee 8

DLF Norway

AIM’s national association in Norway, the Grocery Manufacturers of Norway (DLF), is an association of some 90 member companies covering close to 80% of grocery turnover in the Norwegian market. DLF is open for membership to manufacturers and suppliers of branded products. Companies with a majority of business in private labels cannot become members. The mission statement of DLF includes five main elements: enhancement and understanding of good business practice; professional cooperation for efficient infrastructure; good regulations for fair and effective competition; balance of power between retailers and suppliers; and a favourable climate for growth through innovation and category management.

For further information contact: [email protected] www.dlf.no

ECTA: European trade mark association

ECTA, The European Community Trade Mark Association, formed in 1980, brings together all those persons practising professionally in the Member States of the European Community in the field of trade marks, designs and related IP matters. ECTA is made up of approximately 1,400 members coming from industry and from private practice in 85 countries, who have a common interest concerning the protection of trade marks and designs in the European Union.

ECTA acts as an informed spokesman on all problems relating to the protection and use of trade marks and industrial designs in the European Union.

For further information contact: [email protected] www.ecta.org

AIM Anti-Counterfeiting Committee 9

EFPIA - The European Federation of Pharmaceutical Industries and Associations

EFPIA represents the research-based pharmaceutical industry operating in Europe. Through its direct membership of 29 national pharmaceutical industry associations and 45 leading pharmaceutical companies, EFPIA is the voice on the European scene of about 2,000 companies committed to researching, developing and bringing to patients new medicines that improve health and the quality of life around the world. EFPIA has the broad objective of improving the competitiveness of the pharmaceutical industry in Europe in a regulatory and political environment which above all stimulates R&D and rewards innovation.

For further information contact: [email protected] www.efpia.org

EURATEX: European Clothing and Textiles association

As the voice of the European textile and clothing industry, EURATEX's main objective is to create an environment within the European Union which is conducive to the manufacture of textile and clothing products. The major areas of concern to EURATEX over recent years have been: to promote a further expansion of the EU exports of textiles and clothing; to promote legislation and its application in the field of intellectual property; to support measures which enhance environmental protection but which are at the same time acceptable to the industry; and to disseminate economic and statistical data to the membership.

For further information contact: [email protected] www.euratex.org

AIM Anti-Counterfeiting Committee 10

FESI The Federation of the European Sporting Goods Industry (FESI) represents the interests of approximately 1,800 sporting goods manufacturers (85% of the European market), through its ten National Sports Industry Federations and directly affiliated member companies. The European sporting goods industry directly and indirectly employs over 640,000 citizens in the EU27. FESI covers a wide range of policy areas, particularly the fight against the production and sale of counterfeit goods. The FESI Intellectual Property Rights committee focuses on copyright, trademark rights, design rights, patent rights and trade names. For further information contact: [email protected] www.fesi-sport.org

IACC

The International Anti-Counterfeiting Coalition is a Washington, D.C.-based non-profit organisation devoted solely to combating product counterfeiting and piracy. Formed in 1979, today it is comprised of a cross section of business and industry. The touchstone of the IACC's mission is to combat counterfeiting and piracy by promoting laws, regulations and directives designed to render the theft of intellectual property undesirable and unprofitable. The IACC serves as an umbrella organisation which offers anti-counterfeiting programmes designed to increase protection for patents, trade marks, copyright, service marks, trade dress and trade secrets. For further information contact: [email protected] www.iacc.org

AIM Anti-Counterfeiting Committee 11

IBEC

The Irish Business and Employers Confederation (IBEC), AIM’s national association in Ireland, works to shape policies and influence decision-making in a way that develops and protects members' interests and contributes to the development and maintenance of an economy that promotes enterprise and productive employment. Economic affairs, employee relations, pay, employment, taxation, competition, the environment, trade, transport, sectoral matters - these are just some of the wide range of issues on which the IBEC works and serves its members on a daily basis.

For further information contact: [email protected] www.ibec.ie

IFPI – International music industry association

IFPI represents the recording industry worldwide with over 1450 members in 75 countries and affiliated industry associations in 48 countries. IFPI's priorities are fighting music piracy, promoting fair market access and adequate copyright laws, helping develop the legal conditions and the technologies for the recording industry to prosper in the digital era, promoting the value of music in the development of economies, as well as in social and cultural life

For further information contact: [email protected] www.ifpi.org

AIM Anti-Counterfeiting Committee 12

INDICAM INDICAM represents over 190 companies, industry associations, law and IP firms, security consultants and other organisations daily engaged against counterfeiting activities that hit branded products. Indicam is active in Italy and internationally, in developing IP rights and anti-counterfeiting awareness and culture, in lobbying for better anti-counterfeiting legislation and its stricter enforcement. INDICAM is the sister organisation to Centromarca, AIM’s national association in Italy. For further information contact: [email protected] www.indicam.it

International Chamber of Commerce

ICC (International Chamber of Commerce) is the voice of world business championing the global economy as a force for economic growth, job creation and prosperity. ICC activities cover a broad spectrum, from arbitration and dispute resolution to making the case for open trade and the market economy system, business self-regulation, fighting corruption or combating commercial crime. Through its BASCAP initiative – business action against counterfeiting and piracy – it aims to highlight the problems and dangers of counterfeiting at the highest political level. The ICC’s Counterfeiting Intelligence Bureau is part of the ICC and operates as an international anti-counterfeiting organisation with members in more than 50 countries throughout the world. For further information contact: [email protected] www.iccwbo.org and www.icc-ccs.org

AIM Anti-Counterfeiting Committee 13

IVF - International Video Federation

The members of the International Video Federation (IVF) comprise companies, which are involved in all areas of the audiovisual industry (development, production, distribution, etc.) as well as entities dedicated to, and specialised in, the distribution of audiovisual content on physical carriers (DVD and VHS) and/or over digital networks, including the Internet. For further information contact: [email protected] www.ivf-video.org

Markenartikelverband – Austrian branded goods association

The Austrian Branded Goods Association (Markenartikelverband) is the only industry-wide association in Austria dealing with all questions concerning brands. Both companies producing locally as well as companies represented in Austria by subsidiaries make up the membership of the Markenartikelverband. Membership is concentrated on the fast moving consumer goods and comprises presently 118 companies. For further information contact: [email protected]

AIM Anti-Counterfeiting Committee 14

Markenverband – German brands association Founded in 1903 by leading German branded consumer goods manufacturers in their fight against unfair competition, the German Brands Association Markenverband today represents some 380 branded goods and services companies with an annual turnover of c. €350 bn. Markenverband’s activities cover a broad spectrum, from political lobbying for a brand friendly legal and competitive environment, including freedom of advertisement and effective IP protection, to member services like workshops and conferences on relevant issues. Markenverband represents its members on questions of general concern towards the German Patent and Trade Mark Office, the German Customs Organisation and in the Advisory Committee of the German NIC (DeNIC) on the TLD .de. Amongst other issues, especially important fields of work are the fight against counterfeits and look-alikes, unfair competition and competition law, but also CSR and consumer policy. For further information contact: [email protected] www.markenverband.de

MPA – Motion Picture Association

The MPA represents the interests of the seven major US producers in an incredibly diverse market. At a national level the MPA are active in more than 35 countries in the region. The MPA’s key priorities are: content protection (through legislation, technology and enforcement); market access; content regulation; and issues associated with the Internet. Anti-Piracy actions are taken by the individual Anti-Piracy Organisations nationally but are supervised by the Anti-Piracy team based in Brussels. For further information contact: [email protected] www.mpaa.org

AIM Anti-Counterfeiting Committee 15

Promarca – Swiss branded goods association

Promarca is AIM’s national association in Switzerland. It groups the branded goods manufacturer in food and the near-food industry. The association represents the interests of its 85 members on the European level.

For further information contact: [email protected] www.promarca.ch

ProMarka - Polish branded goods association

The Polish Association of Branded Goods Manufacturers, AIM’s national association, has nearly 50 member companies. The basic goal of ProMarka is to act with respect to establishment, promotion and protection of the trade mark - the brand - as a means to single out the article, as well as to protect the branded product and its consumer. ProMarka represents branded goods manufacturers as far as contacts with the government administration, social organisations and other institutions in fighting counterfeits.

For further information contact: [email protected] www.promarka.pl

AIM Anti-Counterfeiting Committee 16

TIE – Toy Industries of Europe TIE is an action group that promotes the value of toys and play in the psychological, physical and social development of children. It is the representative voice of the toy industry to EU stakeholders. TIE interfaces with the EU institutions and other European stakeholders on behalf of the toy industry advocating its position in the fields that are key to the industry i.e. advertising and marketing, international trade, and toy safety regulation. TIE’s policy objectives are: to promote understanding of the importance of play in child development; to work in partnership with officials to ensure that appropriate standards are set and enforced for toy safety; to promote global free trade in toys; to work with legislators to protect the intellectual property rights of European manufacturers and distributors and to promote a common standard of working conditions in toy factories across the world. For further information contact: [email protected] www.tietoy.org

Union des Fabricants – French anti-counterfeiting association

Union des Fabricants, the French anti counterfeiting association is a unique observatory for protecting intellectual property rights. Its task, which is in the public interest, benefits to all its members. It provides them with a forum for obtaining and exchanging information. Union des Fabricants lobbies government departments, dialogues with national and international bodies, organises trainings or actions and communicates with the general public. The main tasks of Union des Fabricants are to: inform and support companies and professionals; work with Government Departments; create consumer awareness; ensure media coverage; act and influence; and deal with authentication, in collaboration with public authorities.

For further information contact: [email protected] www.unifab.com

AIM Anti-Counterfeiting Committee 17

Industry Association/Organisation and Corporate members of the AIM Anti-Counterfeiting Committee

ABAC-BAAN – Belgian anti-counterfeiting group ACG – UK anti-counterfeiting group APM – German anti-counterfeiting group Bacardi Martini BATMark Beiersdorf BIEM – Bureau des Sociétés gérant les Droits d'Enregistrement et de Reproduction Mécanique BMD - United Brands Association, Turkey British Brands Group - British branded goods association (National Association of AIM) BUSINESSEUROPE – the Confederation of European Business Centromarca Italy/Indicam – Italian branded goods association (National Association of AIM) and anticounterfeiting group Centromarca Portugal – Portuguese branded goods association (National Association of AIM) Cadbury Schweppes Colgate-Palmolive Comité Colbert – French luxury goods association Danone Diageo DLF Denmark - Danish branded goods association (National Association of AIM) DLF Norway - Norwegian branded goods association (National Association of AIM) ECTA – European trade mark association EFPIA – European Federation of Pharmaceutical Industries and Associations EURATEX – European clothing and textiles association Ferrero FESI - Federation of the European Sporting Goods Industry FNLI – Dutch branded goods association (National Association of AIM) Georgia Pacific GlaxoSmithKline Heineken Henkel IACC – US anti-counterfeiting association ICC-BASCAP: International Chamber of Commerce, Business Action to Stop Counterfeiting & Piracy IBEC - Irish branded goods association (National Association of AIM) IFPI - International music industry association International Chamber of Commerce IVF – International Video Federation Lego L’Oréal LVMH Markenartikelverband – Austrian branded goods association (National Association of AIM) Markenverband – German branded goods association (National Association of AIM) Microsoft MPA - Motion Picture Association Nestlé Nokia Pernod-Ricard Philips Procter & Gamble Promarca - Swiss branded goods association (National Association of AIM) ProMarka - Polish branded goods association (National Association of AIM) Reckitt Benckiser Sara Lee International TIE – Toy Industries of Europe Unilever Union des Fabricants – French anti-counterfeiting association

AIM Anti-Counterfeiting Committee 1

EUROPEAN INDUSTRY COORDINATION

Cross-Sectoral Members

AIM,BUSINESSEUROPE,

ECTA, BMD,ICC-BASCAP…

Sectoral Members

BIEM, Comité Colbert, EFPIA,

EURATEX, FESI, IFPI, IVF,MPA, TIE…

EuropeCOLIPA, IFSP,

TABD…

GlobalCACP, QBPC, GMA, INTA, OECD, UNECE,

WCO, WTO, WIPO…

National Anti-Counterfeiting Group

Members

ABAC-BAAN, ACG, APM,IACC, INDICAM,

Union de Fabricants…

AIM Anti-CounterfeitingCommittee

European institutions

AIMAIM®®

Corporate MembersBacardi-Martini, BatMARK,

Beiersdorf, Cadbury-Schweppes,Colgate-Palmolive, Danone, Diageo,

Ferrero, Georgia-Pacific, GSK,Heineken, Henkel,Lego,L’Oreal,LVMH, Microsoft, Nestlé, Nokia,

Pernod-Ricard, Philips, P&G,Reckitt-Benckiser, Sara LeeInternational, Unilever…

AIM Anti-Counterfeiting Committee 2

ACRONYMS

ICC-BASCAP :International Chamber of Commerce – Business Action to Stop Counterfeiting & PiracyINDICAM: Italian anti-counterfeiting associationIFPI : International Federation of thePhonographic Industry IFSP : International Federation of Spirits ProducersINTA : International Trademark AssociationIVF : International Video FederationMPA : Motion Picture AssociationOECD : Organisation for Economic Co-operation & DevelopmentQBPC : Quality Brands Protection CommitteeTABD : Transatlantic Business DialogueTIE :Toy Industries of EuropeUnion de Fabricants: French anti-counterfeiting associationUNECE: United Nations Economic Commission for EuropeWCO : World Customs OrganisationWTO: World Trade OrganisationWIPO : World Intellectual property Organisation

ABAC-BAAN – Belgian anti-counterfeiting groupACG: Anti-Counterfeiting Group UKAIM : European Brands AssociationAPM: German anti-counterfeiting groupBIEM : Bureau des sociétés gérant les Droits d’Enregistrement et de reproduction MécaniqueBMD : United Brands Association, TurkeyCACP: Coalition Against Counterfeiting and PiracyCOLIPA : European Cosmetic Toiletry & Perfumery AssociationComité Colbert: French luxury goods associationECTA : European Communities Trade Mark AssociationEFPIA : European Federation of Pharmaceutical Industries and AssociationsEURATEX : European Apparel and Textile OrganisationFESI : European Sporting Goods IndustryGMA :Grocery Manufacturers of AmericaIACC: International Anti-Counterfeiting Coalition

AIMAIM®®