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COURSE OBJECTIVES Graphic Design 231 is an introduction to typographic competencies in two-dimensional formats. The projects assigned this term will enable you to develop an understanding of the history and principles of typography that are the basis of all design endeavors concerning the written word. The course will provide skills necessary for developing and executing basic typographic concepts. An introduction to the Adobe Creative Cloud design programs (Photoshop, Illustrator, and InDesign) will be incorporated into projects in order to bring them to completion.

COURSE POLICIES The course grade will be based on student work, ability to meet deadlines and class participation. Grading of each project will be based on execution, inventiveness and aesthetic quality. Active participation in all group work sessions and in individual and group critiques is required.

One grade lowered on projects for each class day late. Deadlines will be listed on project handouts. It is better to hand your project in on time, and revise it later (if necessary) for a re-evaluation grade.

If a student is not satisfied upon receiving a grade on a project, he or she will have one week to revise it for possible grade change.

CONTACT My office is Room 401, Ivan Wilson Center. You may reach me by email at matthew.tullis@wku.edu or by phone at 270-745-5930.

I hold open office hours 8:30-9:30 am on Tuesdays and Thursdays. Please feel free to make an appointment with me at any time to discuss your progress, grade-to-date, or any other concerns you may have.

UNIVERSITY POLICY Students with disabilities who require accommodations (academic adjustments and/or auxiliary aids or services) for this course must contact The Student Accessibility Resource Center, room 1074, DSU. The SARC telephone number is (270) 745-5004 V/TDD. Please do not request accommodations directly from the professor or instructor without a letter of accommodation from the The Student Accessibility Resource Center.

SPRING 2017ART 231 TYPOGRAPHY

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GRADING 72 points Projects (12 points per project x 6) 9 points Quizzes (3 points per exam x 3) 11 points Class Participation (critiques, in-class exercises) + 8 points Blog or Pinterest (4 points per check-in x 2) 100 points Total Course Grade

A=90-100 B=80-90 C=70-80 D=60-70 F=Below 60

Attendance: It is important to be in class, on time, everyday. When you are absent, you miss detailed project directions, in-class exercises, and opportunities to participate in critiques.

REQUIRED READING Required readings will be from the online supplement to Ellen Lupton's book,

Thinking With Type, 2nd EditionOrdering the book is recommended but not required ($13 on Amazon; ISBN: 1568989695).

www.thinkingwithtype.com

SUGGESTED READING Typeface Classifications

howdesign.com/design-creativity/fonts-typography/letterforms

graphic-design.com/typography/design/typography-through-centuries

Top Typefaces Today

blog.8faces.com/post/103548341771/typographers-typefaces

designschool.canva.com/blog/distinguished-typographers-share-their-favorite-fonts

typewolf.com/blog/industry-leading-designers-share-their-favorite-typefaces

Graphic Design Blogs

designer-daily.com/28-great-typography-blogs-websites-5032

inkbotdesign.com/100-best-design-blogs

And of course, follow blogs, Instagrams, and Pinterest boards about graphic design, type, and art!

ART 231 SPRING 2017TYPOGRAPHY

COURSE SCHEDULE Weeks 1-3) Typeface Classification Assigned Reading thinkingwithtype.com/contents/letter

Project One V is for Valentine

Field Trip Liberty Printing

Weeks 4-5) Mixing Typefaces Assigned Reading thinkingwithtype.com/contents/text

(sections: Line Spacing, Alignment)

Project Two Oxymoron

Quiz One Thursday, February 23

Weeks 6-9) Layout Assigned Reading thinkingwithtype.com/contents/text

(sections: Paragraphs, Enlarged Caps)

Project Three Editorial Layout

Blog/Pinterest Check Thursday, March 9

Weeks 10-12) Handmade Letterforms Project Four Type as Pattern

Quiz Two Thursday, March 30

Weeks 13-15) The Grid Assigned Reading thinkingwithtype.com/contents/grid

Project Five Flyer Redesign

Project Six Sidewalk Chalk Alphabet

Blog/Pinterest Check Thursday, April 27

Quiz Three Tuesday, May 2

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ART 231 SPRING 2017TYPOGRAPHY