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Applying Goodwin’s theory. Amy MacDonald-Mr. Rock and Roll http://www.youtube.com/watch? v=_nkJgw0dvOk Indie/ Alternative Rock

Applying goodwin’s theory less thorough

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Applying Goodwin’s theory.

Amy MacDonald-Mr. Rock and Roll

http://www.youtube.com/watch?v=_nkJgw0dvOk

Indie/Alternative Rock

• Close up of the artist.• Live performance of the

artist, this matches the genre.

• ‘Is on his own again’. Narrative follows the lyrics.

• Lots of shots of the band with the main artist in front, very clear on who the singer is.

• Fast paced music is matched with sped-up clips of people in a busy street.

Applying Goodwin’s theory.

Cassandra Wilson – Time After Time

http://www.youtube.com/watch?v=_nkJgw0dvOk

Jazz

• Contrast of dark and light used throughout the video, minimal colours that are peachy and dull/dark.

• Slow moving images of different shapes match the slow music.

• No visuals to match the lyrics.

• Slow dance is incorporated as well as strange shapes.

• Flowing dresses worn by dancer. Fading used in transition of images.

Applying Goodwin’s theory.

Tawanna Shaunte – Shades Of Colours

http://www.youtube.com/watch?v=_nkJgw0dvOk

Soul with blues, world music and reggae influences

• On third beat at the start of the video the camera changes.

• Transition is a fade in/fade out effect.

• Band performance is shown in between the singer and the narrative.

• Close up of the singer in direct mode of address to draw in the audience.

• ‘Shades of colours’ matches the black and white narrative and the singer in colour.

Applying Goodwin’s theory.

Fleet Foxes – White Winter Hymnal

http://www.youtube.com/watch?v=_nkJgw0dvOk

Folk, rock

• Shot changes as tambourine starts.

• Shot changes again when the next instrument starts, this is repeated until all instruments are playing.

• As the voice rises for a second time on each different shot the shot changes.

• When the music picks up the pace so does the video.

• No direct mode of address or band performance as there is only a narrative of plastercine figures.