Apoup_Business Administration

APO PROJECT[ www.apoup.com ]

SOCIAL MARKETPLACE

UNDERSTANDING BUSINESS ADMINISTRATIONFOLLOWING SCHOOL OF MANAGEMENT

PHILOSOPHY

Q: When we talk about (business) plan, we talk about plan in the future, so could you show me where the future is?A: No I couldn’t.

--------------------------------------

Business plan does not play the most important role in business development, but business management,

business operation.

This "School of management” is basic knowledge, that plays the main role in "Business Management”

ABOUTAPOUPPROJECT

Copyright © Nguyen Viet Hung, Founder & CEO

Apo school of management

1. ABOUT APOUP

Apoup is a social network for e-Commerce only.Apoup is a BPaaS (Business Platform-as-a-service), based on web application framework ASP.NET, developed and provided by Microsoft.Brandname: “Apoup” [ Apollo + UP )Slogan: “Social Marketplace”Social networking feature: “UP”



2. MISSION

Apoup helps online sellers, individual and/or company promote their businesses.



3. VISION

Apoup is the second largest social network, after Facebook, which penetrates niche market: E-commerce.

Apoup is the next generation of E-commerce platform, which is called: SOCIAL MARKETPLACE.

Apoup will cover the marketplaces model in:• B2C Marketplace• C2C Marketplace• B2B2C Marketplace• C2B Marketplace• O2O Marketplace• B2B Marketplace



4. GOAL

Apoup would become the second largest social network, after Facebook, in local markets.



5. APO’s WAY

The no.1 immutable formula, applied for all fields, is the original school of strategic thinking.

TIME + TO BE = DEVELOPMENT

TO BE – TODAY strategyStay focused on how to do business todays



6. BUSINESS PROCESS

Being born PeriodGrowth Period

Development Period

Generation Period



7.1 VALUE-SYSTEM ORIGIN

INDIVIDUAL & ORGANIZATION VALUE

5

TRADING VALUE

4

THINKING VALUE

3

CORE VALUE2

FOUNDATION VALUE

1

GENEALOGY VALUE8

DEVELOPMENT VALUE

7 TO BE VALUE

6

Origin of values, that

3G45 creates for internals

and bring to externals.



(Origin of species) nature selection, evolution, variation, hereditary…

Making knowledge the foundation, tool for long term development

1

The perfect combination between two ways of thinking: logic & abstract, from left- & right hemisphere.

3

Making human the basis of sustainable growth.

2

Partner: win-win cooperationEmployee: Sharing is the know of giving & gettingCommunity: Whole leaves wrap torn leaves

4

All for one, one for all.

5

The 3G45’s biggest competitor is 3G45, itself.

6

Learn, learn more, learn forever!

7

8

7.2 VALUE’S DEFINITION



8. COMPANY’S CULTURE

With big ideal, clear vision and elevated mission, we create our value for co-

workers, partners & society!

We build clubhouse for 3G45’s family, mixes with and

full of colleagues smile! We have passion for acquiring new knowledge and learn from each other non-stop. Moreover,

we all have private dreams!

We define 8 view-values (Origin of values) and build up company’s culture from that.



9. START-UP AS REVOLUTION

Why do we call 3G45 project a revolution?

To make a revolution, there must be three elements:Enemy-occupied area.Army.Military supplies.

That simulates a business start-up with 3 important problems:MarketHuman resourcesCapital



SCHOOLOF MANAGEMENT



Origin of Mindism (Founded by Nguyen Viet Hung)

Where is the starting point? Where is ending point? - In the matter of fact, they are the one. The Origin of Mindism says: At first, everything has 2 sides, but when they get the extreme, that both sides become One.

1. SCHOOL OF THINKING



2. IMMUTABLE LAW OF ADMINISTRATION

Power of time, today and the existence.

Present FuturePast

To Be DevelopmentTime

Today TomorowYesterday

Mindism’s 3-days Formula.

Live for today. Work for today. Love for today… Time elapses in silence and everything grows rapidly with time. That is development.So focus on BEING of TODAY, at PRESENT.

“365 days a year is the repeated chain of todays”



3. STRATEGY MANAGEMENT

On internet, either we are no.1 or no one. So when launching a campaign, we use “General offensive strategy”.

We are making an internet revolution(not a greedy invader, but a revolutionary for ideal development).So we apply “The strategy and tactics of guerrilla”.



4.1 HUMAN RESOURCES MANAGEMENT

Human capital managing in 4 kinds of organization, which every country must have, whose manpower systems never go down, relies on its main factors:

Military (based on regulations).Religion (based on trust).Hospital (based on treatment).School (based on knowledge).



4.2 HUMAN RESOURCES MANAGEMENT

RegulationsTrustTreatmentKnowledge

Hr managem

ent like military model.

Everyone must

follow the rules.

Believe in Leader.

Believe in Business.Believe in

colleagues.Believe in ourselves.

There is always

problems/troubles

happening in company.Company

must provide good

working conditions, treatment

policy… for employees

Internal training

program is 7th Origin of

value system. Giving staff

not only specialist

knowledge but also life-

couching, soft-, living

skill…



5.1 BUSINESS MANAGEMENT

Why does each tree have each size?When we plant a tree, how do we expect the tree will be after next 5 or 10 years?

In comparison with business model, a businessman must have a vision about his business size. He must understand clearly about his industry and related factors.

SIZE




“Say politic, think about religion. Say business, think about culture” – Nguyen Viet Hung

A business must create its own particular culture, unique characteristic to build its brand, just like every country has its own signature flag and emblem.

CULTURE

"Sagen Sie diplomatisch, denken Sie an die Religion. Sagen Geschäft, über die Kultur denken “ (Google Translate)




“Say business, think about demand. Say marketing, think about product”

Business

Marketing

ProductDemand

In business: focus on analyzing clients’ demand.In marketing: focus on product marketing

PRODUCT



6. FINANCE MANAGEMENT

In olden times, we had not money, but demand, always. At that time, the “demands exchange model” is: Goods – Goods Then money was invented and the demands exchange model is: Goods - Money – Goods.

Money just plays the intermediate role. It moves from one place to another. The most important thing in enterprise financial management is to understand the cash flow: when is the cash inflow and when is it outflow?

“Money may pause everywhere over there. Welcome it but do not try to keep it for yourself forever. When a coin comes, another will leave soon.” - hùngkaka



7. BRAND MANAGEMENT

Born with a name

Growth with that name

Development with a name

Brand creating

Brand building

Brand positioning

Brand repositioning

Succeeding with that name

Copyright © Hùngkaka, Founder & CEO


8. MARKETING MANAGEMENT

Marketing on the next generation (Three “e” in e-marketing)

ELECTRONIC MARKETING: After “www invention” “Internet is medium, modes of marketing plays the main role”

EMOTIONAL MARKETING: After “Web 3.0 development”“Mode of marketing is medium, psychology plays the main role”

ECOLOGY MARKETING: After “Online business outbreak”“Psychology is medium, inter-net plays the main role”



9. LOGISTIC MANAGEMENT

In Logistic we must design the movement of:

MONEY: (is like the water’s)The movement of money is like the water’s, which flows from the high position to lower one.

MANPOWER: (is like the chain’s)The movement of Manpower is simulated with a chain. Make that “machine” always keep working, even if a link of chain is taken apart.

PRODUCT: (is based on Nature Rule)The movement of Product is based on Nature Rule:“The plenty makes up the deficiency”



10. CUSTOMER MANAGEMENT

In business, customer plays the main role and manpower is the no.2 players.It means, in business the best benefit must go to the following sequences:- First: customer- Second: company- Third: employee

No.1 Customer No.2 Manpower



APO PROJECTTHANK YOU VERY MUCH

Documents

Apoup_Business Administration