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THOITS LAW A PROFESSIONAL CORPORATION 400 Main Street, Suite 250 Los Altos, California 94022 (650) 327-4200 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 10965.004/1200439v1 1 COMPLAINT Andrew P. Holland/Bar No. 224737 [email protected] Misasha S. Graham/Bar No. 237187 [email protected] Michael Y. Hsueh/Bar No. 286548 [email protected] THOITS LAW A Professional Corporation 400 Main Street, Suite 250 Los Altos, California 94022 Telephone: (650) 327-4200 Facsimile: (650) 325-5572 Attorneys for Plaintiff ALO, LLC UNITED STATES DISTRICT COURT CENTRAL DISTRICT OF CALIFORNIA WESTERN DIVISION ALO, LLC a California Limited Liability Company, Plaintiff, v. REFLEX PERFORMANCE RESOURCES, INC. DBA 90 DEGREE BY REFLEX, a New York Corporation; DOES 1 through 10, inclusive, Defendants. No. COMPLAINT FOR: 1. PATENT INFRINGEMENT 2. TRADE DRESS INFRINGEMENT 3. UNFAIR COMPETITION DEMAND FOR JURY TRIAL Plaintiff ALO, LLC (“ALO”) alleges the following against defendant Reflex Performance Resources, Inc. d/b/a 90 Degree By Reflex (“Defendant” or “90 Degree”) and Does 1 through 10 (collectively, “Defendants”): NATURE OF THE CASE 1. This is an action at law and in equity for patent infringement, trade dress infringement and unfair competition, arising under 35 U.S.C. section 271 et Case 2:18-cv-10491 Document 1 Filed 12/18/18 Page 1 of 16 Page ID #:1

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Page 1: Andrew P. Holland/Bar No. 224737 aholland@thoits.com ... · Michael Y. Hsueh/Bar No. 286548 mhsueh@thoits.com THOITS LAW A Professional Corporation 400 Main Street, Suite 250 Los

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10965.004/1200439v1 1

COMPLAINT

Andrew P. Holland/Bar No. 224737 [email protected] Misasha S. Graham/Bar No. 237187 [email protected] Michael Y. Hsueh/Bar No. 286548 [email protected] THOITS LAW A Professional Corporation 400 Main Street, Suite 250 Los Altos, California 94022 Telephone: (650) 327-4200 Facsimile: (650) 325-5572 Attorneys for Plaintiff ALO, LLC

UNITED STATES DISTRICT COURT

CENTRAL DISTRICT OF CALIFORNIA

WESTERN DIVISION ALO, LLC a California Limited Liability Company,

Plaintiff, v. REFLEX PERFORMANCE RESOURCES, INC. DBA 90 DEGREE BY REFLEX, a New York Corporation; DOES 1 through 10, inclusive,

Defendants.

No. COMPLAINT FOR: 1. PATENT INFRINGEMENT

2. TRADE DRESS

INFRINGEMENT

3. UNFAIR COMPETITION

DEMAND FOR JURY TRIAL

Plaintiff ALO, LLC (“ALO”) alleges the following against defendant Reflex

Performance Resources, Inc. d/b/a 90 Degree By Reflex (“Defendant” or “90

Degree”) and Does 1 through 10 (collectively, “Defendants”):

NATURE OF THE CASE

1. This is an action at law and in equity for patent infringement, trade

dress infringement and unfair competition, arising under 35 U.S.C. section 271 et

Case 2:18-cv-10491 Document 1 Filed 12/18/18 Page 1 of 16 Page ID #:1

Page 2: Andrew P. Holland/Bar No. 224737 aholland@thoits.com ... · Michael Y. Hsueh/Bar No. 286548 mhsueh@thoits.com THOITS LAW A Professional Corporation 400 Main Street, Suite 250 Los

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10965.004/1200439v1 2

COMPLAINT

seq., 15 U.S.C. section 1125 et seq., and common law unfair competition.

2. ALO is the owner of ALO® and ALO Yoga® (collectively, “ALO

Yoga”), a well-known and exceedingly popular line of athletic wear designed for

both athletic and non-athletic (“athleisure”) settings. This line includes, among

other distinctive designs, ALO Yoga’s Moto Legging (“Moto Legging”), which is

at issue in this case.

3. Defendants, without authorization, are copying ALO’s distinctive Moto

Legging design and, as a result, are offering for sale and selling products that are

confusingly similar to the Moto Legging. Defendants’ products are not

manufactured by ALO and are not connected to or endorsed by ALO in any way.

As a result, Defendants are infringing ALO’s patent on the Moto Legging. In

addition, Defendants’ merchandise is likely to cause confusion in the marketplace

and to deceive consumers and the public regarding its source, as Defendants have

liberally utilized ALO’s distinctive trade dress and the goodwill that ALO has

developed in the athleisure/athletic wear market to create its infringing products.

PARTIES

4. Plaintiff ALO, LLC is a California limited liability company with its

principal place of business at 6670 Flotilla Street, Commerce, California, 90040.

5. On information and belief, 90 Degree is a corporation organized and

existing under the laws of the State of New York with its principal place of business

at 525 Fashion Avenue, Suite 1601, New York, New York 10018.

6. The true names and capacities of defendants sued herein as Does 1

through 10, inclusive, are unknown to Plaintiff and Plaintiff therefore sues these

defendants by such fictitious names. Plaintiff will amend this complaint to allege

their true names and capacities when ascertained.

7. On information and belief, Plaintiffs alleges that, at all times relevant

Case 2:18-cv-10491 Document 1 Filed 12/18/18 Page 2 of 16 Page ID #:2

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10965.004/1200439v1 3

COMPLAINT

hereto, each of the Defendants was the alter ego of each of the other Defendants, by

way of the existence of an agency, employee, and/or successor/predecessor

relationship, and was at all times acting within the course and scope of such

relationship, with the knowledge, approval, consent, or ratification of each of the

other Defendants.

8. On information and belief, Defendants have purposefully directed

business activities toward consumers residing in this judicial district, including but

without limitation by offering for sale, selling, and entering into sales contracts for

their infringing products with residents of this judicial district.

9. By engaging in the activities set forth herein, Defendants have

purposefully availed themselves of the privilege of conducting activities in this

forum, thereby invoking the benefits and protections of the laws of the State of

California, and of this judicial district in particular.

JURISDICTION AND VENUE

10. This action arises under 35 U.S.C. section 271 et seq., the Lanham

Act, 15 U.S.C. section 1125 et seq., and common law unfair competition. This

Court has subject matter jurisdiction over this action pursuant to 28 U.S.C. sections

1331 and 1338, as ALO’s claims arise under the Patent Act, and pursuant to 15

U.S.C. section 1121, as ALO’s claims also arise under the Lanham Act. This Court

has supplemental jurisdiction pursuant to 28 U.S.C. sections 1338(b) and 1367 over

ALO’s claims arising under the laws of the State of California.

11. This Court has personal jurisdiction over Defendants as, on information

and belief, Defendants are doing business in this judicial district through their

website (https://www.90degreebyreflex.com) through which it advertises and sells

goods that infringe ALO’s design patent and trade dress to consumers residing in

this judicial district, thereby invoking the benefits and protections of the laws of this

Case 2:18-cv-10491 Document 1 Filed 12/18/18 Page 3 of 16 Page ID #:3

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10965.004/1200439v1 4

COMPLAINT

judicial district.

12. Defendants have distributed or sold infringing merchandise within this

judicial district, have manufactured or distributed products used or consumed within

this judicial district in the ordinary course of trade, or have otherwise made or

established contacts within this judicial district sufficient to permit the exercise of

personal jurisdiction. Venue is proper in this judicial district under 28 U.S.C.

section 1391(b)(2) as, on information and belief, a substantial part of the events,

omissions and acts causing injury that are the subject matter of this action arise out

of or relate to Defendants’ activities within this judicial district.

FACTUAL ALLEGATIONS

13. ALO’s innovative concept of creating an exercise legging with

motorcycle pant stylings revolutionized the athletic wear market when it was first

marketed and quickly became one of the hallmarks of the ALO Yoga® brand,

known for its distinctive appearance and ornamental “moto” design. This design

has since become well known in the “athleisure” market as well, with celebrities,

yogis, and other well-known individuals wearing this product both for yoga and

for other physical activities.

14. On December 27, 2016, the United States Patent and Trademark Office

duly and legally issued United States Design Patent No. US D774,731 S (the “’731

Patent”), which covers products sold under ALO Yoga’s “Moto Legging”

collection. A true and correct copy of the ’731 Patent is attached hereto as Exhibit

A. The ‘731 Patent was initially assigned to Color Image Apparel, Inc. (“CIA”)

which in turn assigned the ‘731 Patent to ALO on May 1, 2018, with the assignment

being recorded on October 16, 2018. ALO is the owner of the entire right, title and

interest in and to the ’731 Patent.

15. Certain 90 Degree leggings currently marketed as “7/8 Combination

Case 2:18-cv-10491 Document 1 Filed 12/18/18 Page 4 of 16 Page ID #:4

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10965.004/1200439v1 5

COMPLAINT

Biker Legging” (“Biker Legging”) infringe the ’731 Patent (the “Accused

Product”). True and correct copies of photographs of the infringing Accused

Product as displayed on 90 Degree’s website (https://www.90degreebyreflex.com)

are attached hereto as Exhibit B.

16. The overall appearance and design of the invention embodied in the

’731 Patent and the corresponding design of the infringing Accused Product are

substantially the same.

17. On information and belief, an ordinary observer will perceive the

overall appearance of the design of the invention embodied in the ’731 Patent and

the corresponding designs of Defendants’ infringing Accused Product to be

substantially the same.

18. Table 1, below, shows side-by-side comparisons of the ’731 Patent

design (left), with the infringing Biker Leggings (right). A copy of Table 1 is also

attached as Exhibit C.

/ / /

/ / /

/ / /

/ / /

/ / /

/ / /

/ / /

/ / /

/ / /

/ / /

Case 2:18-cv-10491 Document 1 Filed 12/18/18 Page 5 of 16 Page ID #:5

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10965.004/1200439v1 6

COMPLAINT

Table 1: Comparison of ’731 Patent

and Defendants’ Infringing Biker Leggings

’731 Patent Figure Defendant’s Infringing Leggings

Figure 1

19. Defendants offer for sale and sell the Accused Product to customers

throughout the United States through their website and social media ads.

Furthermore, Defendants indirectly infringe the ’731 Patent because their customers

use the Accused Product.

20. Upon information and belief, Defendants offer to sell and sell the

Accused Product to customers with the specific intent to induce infringement of the

’731 Patent.

21. Upon information and belief, Defendants had knowledge that the

Accused Product is especially made or especially adapted for use in an infringement

of the ’731 Patent and is not a staple article or commodity of commerce suitable for

substantial non-infringing use.

Case 2:18-cv-10491 Document 1 Filed 12/18/18 Page 6 of 16 Page ID #:6

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10965.004/1200439v1 7

COMPLAINT

22. Defendants have infringed and are still infringing, directly and

indirectly, the ’731 Patent by continuing to make, use, offer to sell, sell and/or

importing athletic/athleisure leggings that embody the ’731 Patent including, but not

limited to, the Accused Product.

23. ALO has been manufacturing, advertising, and selling the Moto

Legging for both athletic and non-athletic use. The Moto Legging revolutionized

the area of sports leggings due to the total image and overall appearance of its

design, as it married the athletic nature of leggings with the aesthetic of more

motorcycle inspired pants with distinctive, non-functional attributes such as a flat

front panel at the top of the leggings and raised ridge panels at the thigh, shin and

back calves that give the appearance of “moto” leggings. Together, these

attributes make up the “Moto Legging Trade Dress.”

24. As the result of ALO’s extensive marketing, advertising and

promotion of its Moto Legging Trade Dress throughout numerous and diverse

mediums and forums, as well as its strong commercial success and substantial

consumer sales, the public well recognizes and understands that the Moto

Legging Trade Dress distinguishes and identifies a specific ALO product – the

Moto Legging. Due to its fashion-forward styling and quality craftsmanship,

the Moto Legging has, since its inception, also been featured prominently in

athleisure wear as a fashionable option in the leggings space.

25. ALO’s Moto Legging Trade Dress is distinctive and non-functional.

Through its own activities, which includes but is not limited to extensive

marketing, advertising, and other promotional activities, ALO has built a

valuable reputation around its ALO Moto Legging Trade Dress, which has

acquired significant secondary meaning. In doing so, ALO has created substantial

goodwill in the market as well.

Case 2:18-cv-10491 Document 1 Filed 12/18/18 Page 7 of 16 Page ID #:7

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10965.004/1200439v1 8

COMPLAINT

26. Upon information and belief, ALO alleges that it has the exclusive

right to use the Moto Legging Trade Dress in interstate commerce, and on

information and belief, ALO’s use has been exclusive since it first adopted the

ALO Moto Legging Trade Dress, with the exception of unauthorized uses such as

Defendants’ as described in this Complaint.

27. ALO used the Moto Legging Trade Dress extensively and

continuously before Defendants began using and selling confusingly similar

imitations of ALO’s product.

28. Subsequent to ALO’s creation of the Moto Legging Trade Dress,

Defendants commenced advertising, distributing, selling and offering for sale their

infringing products, which unlawfully copies or imitates the Moto Legging Trade

Dress.

29. A side by side visual comparison of ALO’s Moto Legging Trade

Dress and Defendants’ infringing product is shown below in Table 2, and also

attached as Exhibit D.

/ / /

/ / /

/ / /

/ / /

/ / /

/ / /

/ / /

/ / /

/ / /

/ / /

/ / /

Case 2:18-cv-10491 Document 1 Filed 12/18/18 Page 8 of 16 Page ID #:8

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10965.004/1200439v1 9

COMPLAINT

Table 2: Moto Legging Trade Dress Comparison

ALO’s

Moto Legging Trade Dress

Defendants’

Biker Legging

30. On information and belief, Defendants have, are, and will continue

to manufacture, distribute, advertise, sell and offer for sale their unauthorized

products in this judicial district and throughout the United States unless enjoined

by this Court.

31. The products manufactured, distributed, offered for sale and sold by

Defendants are not manufactured by ALO nor are Defendants

associated/connected with, licensed, authorized, endorsed or approved by ALO in

any way.

32. Defendants’ use of the Moto Legging Trade Dress is likely to cause

confusion in the minds of the consuming public, and has damaged and is damaging

ALO’s valuable intellectual property rights by creating the false impression that

Case 2:18-cv-10491 Document 1 Filed 12/18/18 Page 9 of 16 Page ID #:9

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10965.004/1200439v1 10

COMPLAINT

Defendants and/or their infringing product is authorized, sponsored, endorsed,

and/or approved by ALO, or that their infringing product originates from ALO,

when it does not. This is particularly damaging with respect to those persons who

perceive a quality issue or a defect in Defendants’ products. In so doing,

Defendants have created such a likelihood of confusion, deception or mistake that

ALO’s reputation and the goodwill that it has created through its own careful

activities related to the Moto Legging Trade Dress will be irreparably harmed.

33. On information and belief, Defendants’ activities complained of herein

constitute willful and intentional infringement of the Moto Legging Trade Dress, as

Defendants continue to willfully and intentionally sell their confusing imitation

products in a way that directly competes with ALO’s Moto Legging Trade Dress.

34. Upon information and belief, Defendants became aware of the

infringement allegations and the ’731 Patent at least as early as March 22, 2017 after

a cease and desist letter was sent to Defendants by ALO’s counsel. A true and

correct copy of this letter is attached as Exhibit E. The original letter referenced

the Infringing Product, which was at that time called the “Moto Leggings with

Pleated Mesh Insert.”

35. ALO’s counsel never received a written response to this cease and

desist letter. Upon information and belief, Defendants, at some point between

receiving that letter and the filing of this lawsuit, removed the Infringing Product

referenced in the March 22, 2017 letter from their website. However, instead of

complying with ALO’s request in the March 22, 2017 letter to no longer sell the

Infringing Product, on information and belief, Defendants renamed the Infringing

Product by its current name (“Biker Legging”) in an attempt to circumvent

discovery and further infringe on ALO’s intellectual property rights, and once again

offered the Infringing Product for sale on Defendants’ website.

Case 2:18-cv-10491 Document 1 Filed 12/18/18 Page 10 of 16 Page ID #:10

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10965.004/1200439v1 11

COMPLAINT

36. Defendants’ purposeful behavior with regard to renaming the Infringing

Product is yet another example of Defendants’ willful and intentional infringement

of ALO’s ‘731 Patent and the Moto Legging Trade Dress.

37. ALO has contacted Defendants regarding several other products sold

on Defendants’ website that potentially infringe other patents and/or trade dress of

ALO.

38. As of the date of filing this Complaint, ALO still has received no

response from Defendants to its original cease and desist letter regarding the

Infringing Product at issue in this Complaint.

FIRST CLAIM FOR RELIEF

(Patent Infringement – 35 U.S.C. § 271)

39. ALO repeats and incorporates by this reference each and every

allegation contained in paragraphs 1 through 38 above, inclusive, as though set forth

in full herein.

40. Defendants, without authorization from ALO, have made, used,

offered for sale, sold, and/or imported in or into the United States, and continue to

make, use, offer for sale, sell, and/or import in or into the United States, leggings

having a design that infringes the ’731 Patent.

41. ALO has been and will continue to be irreparably harmed by

Defendants’ infringement of the ’731 Patent.

SECOND CLAIM FOR RELIEF

(Trade Dress Infringement - 15 U.S.C. § 1125(a))

42. ALO repeats and incorporates by this reference each and every

allegation contained in paragraphs 1 through 41 above, inclusive, as though fully set

forth herein. / / /

Case 2:18-cv-10491 Document 1 Filed 12/18/18 Page 11 of 16 Page ID #:11

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10965.004/1200439v1 12

COMPLAINT

43. The Moto Legging Trade Dress is a unique, distinctive, non-functional

style marked by specific characteristics as described in this Complaint. Its

distinctive nature is known and sought out by consumers as a specific product

created by ALO as a result of ALO’s marketing, advertising, and promotional

efforts. In doing so, the Moto Legging Trade Dress has acquired distinctiveness

within the meaning of the Lanham Act.

44. Defendants’ manufacturing, distribution, advertising, sale and offering

for sale of their infringing products has been and is without ALO’s consent, and

constitutes designation of a term, symbol, device or combination thereof that is false

or misleading within the meaning of 15 U.S.C. § 1125(a).

45. On information and belief, Defendants are willfully and intentionally

committing the acts complained of above with full knowledge that their acts are

unlawful.

46. Defendants’ wrongful acts and conduct as alleged herein have permitted

or will permit them to generate substantial sales and profits on the strength of ALO’s

hard won advertising, sales, consumer recognition, and goodwill in connection with

the Moto Legging Trade Dress, thereby creating confusion in the marketplace with

regard to the Moto Legging Trade Dress, and irreparable injury to ALO’s reputation

in the market.

47. As a result of Defendants’ wrongful acts alleged herein, ALO has

suffered and will continue to suffer monetary damage in an amount not thus far

determined.

48. On information and belief, Defendants’ acts of trade dress infringement

in violation of the Lanham Act have caused financial injury and damages to ALO

and have been willful, making this an exceptional case within the meaning of the

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COMPLAINT

Lanham Act, 15 U.S.C. section 1117, thereby entitling ALO to damages, attorneys’

fees, and costs.

49. Defendants’ acts and conduct constitute trade dress infringement that

has caused and, unless restrained and enjoined by this Court, will continue to cause

irreparable harm, damage, and injury to ALO’s good will and business reputation.

50. As a result of Defendants’ acts, ALO has suffered, is suffering, and

will continue to suffer irreparable injury for which ALO has no adequate remedy at

law. ALO is therefore entitled to a permanent injunction against further infringing

conduct by Defendants and an amount not as yet determined or ascertainable. At a

minimum, ALO is entitled to injunctive relief, to an accounting of Defendants’

profits, to damages, and to costs.

51. In light of the knowingly fraudulent and malicious use of confusingly

similar imitations of ALO’s Moto Legging Trade Dress, including renaming the

Infringing Product simply to avoid detection, and the common desire to deter

Defendants from similar conduct in the future, ALO is additionally entitled to

punitive damages.

THIRD CLAIM FOR RELIEF

(Unfair Competition)

52. ALO repeats and incorporates by this reference each and every

allegation contained in paragraphs 1 through 51 above, inclusive, as though set forth

in full herein.

53. Defendants’ unauthorized actions and conduct as alleged herein

constitute unfair competition under California common law, and have created and

will continue to create a likelihood of confusion and irreparable harm, damage, and

injury to ALO, including but not limited to injury to ALO's goodwill and business

reputation, unless restrained and enjoined by this Court.

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COMPLAINT

54. On information and belief, Defendants’ unfair competition with ALO

was, and is, done with full knowledge of ALO’s statutory and common law rights

and without regard to the likelihood of confusion to the public created by

Defendants’ activities.

55. Defendants have caused and, unless restrained and enjoined by this

Court, will continue to cause irreparable harm, damage and injury to ALO,

including but not limited to injury to ALO’s goodwill and business reputation.

56. As a result of Defendants’ acts, ALO has suffered, is suffering, and

will continue to suffer irreparable injury for which ALO has no adequate remedy at

law. ALO is therefore entitled to a permanent injunction against further infringing

conduct by Defendants.

PRAYER

WHEREFORE, Plaintiff prays for an order and judgment against Defendants

and requests relief as follows:

1. A determination that this action is an exceptional case pursuant to the

Patent Act;

2. A determination that Defendants have infringed the ‘731 Patent;

3. That Defendants and their officers, directors, partners, agents,

servants, employees, attorneys, confederates, and all persons acting for, with, by,

through or under them, and any others within their control or supervision, and all

others in active concert or participation with the above, be enjoined during the

pendency of this action and permanently thereafter from infringing the ‘731 Patent

in the manufacturing, marketing, sales, distribution, promotion, advertising,

identification, or in any other manner in connection with apparel in the United

States;

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4. That Defendants, and each of their officers, directors, partners, agents,

servants, employees, attorneys, confederates, and all persons acting for, with, by,

through or under them, and any others within their control or supervision, and all

others in active concert or participation with the above, be enjoined during the

pendency of this action and permanently thereafter from representing to anyone,

either orally or in writing, that their business or goods are affiliated with ALO in

any way or are approved by ALO;

5. For an order requiring Defendants to cease offering for sale their

infringing products, and to destroy all patterns, stencils, molds, plates, masters, or

means of creating the infringing items;

6. For an order requiring Defendants to instruct, within thirty (30) days

after the entry of any preliminary or permanent injunction, any third-party website

that carries Defendants’ infringing products to cease selling those products at the

earliest possible date;

7. For an order requiring Defendants to file with the Clerk of this Court

and serve ALO, within thirty (30) days after the entry of any preliminary or

permanent injunction, a report in writing, under oath, setting forth in detail the

manner and form in which Defendants have complied with 1 through 6 above;

8. For an award of Defendants’ profits and ALO’s damages according to

proof at trial and as detailed in this Complaint;

9. For an award of three times ALO’s damages or Defendants’ profits in

view of the intentional and willful nature of Defendants’ acts, pursuant to 35 U.S.C.

section 285 and as detailed in this Complaint;

10. For an order requiring Defendants to account for and pay to ALO all

gains, profits and advantages derived by Defendants from the unlawful activities

alleged herein, and/or as a result of unjust enrichment as detailed in this Complaint;

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COMPLAINT

11. For an award of punitive damages according to proof;

12. For an award of ALO’s attorneys’ fees for bringing and prosecuting

this action pursuant to 35 U.S.C. section 285 and all applicable state statutes;

13. For an award of ALO’s costs and expenses incurred in bringing and

prosecuting this action pursuant to 35 U.S.C. section 285 and all applicable state

statutes; and

14. For such further relief as this Court shall deem just and proper.

JURY DEMAND

Plaintiff ALO, LLC hereby demands trial by jury in the above entitled action

pursuant to Fed. R. Civ. P. 38(b).

Dated: December 18, 2018

THOITS LAW

By: /s/ Andrew P. Holland Andrew P. Holland Attorneys for Plaintiff ALO, LLC

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