Existing Digipaks

Rihanna – Loud

The dark colour scheme continues throughout the digipak, red being the main colour. This portrays love and passion, especially due to the roses relating to romance. Love and romance links to the strong facial expression of the artist as her eyes are closed, and it influences the thought of lust.

The artists lips are seen to also be in bold red. The outline of her lips look perfect and could be compared to the shape of a heart. This could have been purposely included due to the romantic feel of the album, and an underlying personal message from the artist to emphasise that she is stuck on love. As the artist is on the cover of the digipak this informs the audience of whose album this is, along with her name at the top. Also, the title of the album is at the bottom in capital, white text which contrasts with the background. Although the back of the digipak is not visible, it is highly probable that the list of songs on these CD’s are on the back.

Katy Perry – Teenage Dream

The first thing that jumps out about this digipak is that is busy and colourful which could relate to the music artist’s personality and music. The colour scheme is bright, fun and feminine which questions if it is mainly directed towards females. The main image on the digipak relates to one of her songs on the album, “California

Gurls” which could be a way of promoting the song. The two images on the digipak are slightly revealing of the music artist, and her poses are relaxed yet sexual, intriguing people and influencing them to buy the album. Also, these images help he audience to know whose album this is. On the back in the digipak are the list of songs included on the album. This is in bold red to contrast with the background, however continue the colour scheme as part of the CD disks are red too. The disks relate to sweets/candy, also referring back to the same music video.

Oasis – Acoustic

The main image on the front cover of this digipak is part of a guitar. As it is in the bottom part of the guitar it makes it look abstract, and portrays to the audience that this band often use guitars throughout their music, also linking to their title “Acoustic”. The digipak is basic and simple, similarly to the colour scheme. It tells the audience what they need to know, which is mainly the band name, so they know whose

Music they are buying, and what the album is called. The band name and album name contrast against the background so that the audience notices them. It looks as thought the list of songs featured in the album are displayed on both the CD and the back of the digipak. This is a good idea, in case the audience don't look on the back cover. However they are likely to open the case, and they will then see the list of songs on the disk itself.