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An Omni-Channel Focus. October 6, 2014 Robert Beideman Senior Director, Digital and Innovation. Retail From a Consumer Perspective Standards Make it Possible. Single Channel. Multi-Channel. Omni-Channel. By Proxy. In Store. On-Line. - PowerPoint PPT Presentation
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An Omni-Channel Focus
October 6, 2014
Robert Beideman
Senior Director, Digital and Innovation
© 2014 GS1
Single Channel
In Store
Retail From a Consumer PerspectiveStandards Make it Possible
Omni-Channel
In Store
Multi-Channel
By Proxy On-Line
Providing a seamless consumer experience across physical and digital channels
© 2014 GS1
Vision: The Consumer at the Center
© 2014 GS1
How to get involved…
• Monday Afternoon• GS1 MO Mobile Industry Engagement Discussion
• Tuesday Afternoon• GTIN+ on the Web – MSWG
– Defining the standard representation of the GS1 System online
• Wednesday Afternoon• Digital Asset Workshop
– Discussing the value of GS1 metadata in Images, Videos, and other Digital Assets
– Development of a Statement of Business Need to address the Business Needs
• Thursday Morning• Omni-Channel GS1 MO Interest Group
– Strategy and Updates from around the world of GS1