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An Introduction to EASO Nathalie Farpour-Lambert President Training the Trainer Course 1 st July 2019

An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

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Page 1: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

An Introduction to EASO

Nathalie Farpour-Lambert

President

Training the Trainer Course

1st July 2019

Page 2: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

EASO: An Overview

Established in 1986, EASO is a federation of

professional membership associations from 34

countries.

EASO is in official relations with the WHO

Regional Office for Europe

EASO is the voice of the European obesity

community, representing scientists, health

care practitioners, physicians, public health

experts and patients.

EASO promotes action through collaboration

in research, education and policy.

Page 3: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

EASO Objectives

The Objectives of EASO are:

To establish obesity as an urgent

and relevant health and wellbeing

priority

To develop evolving evidence-

based approaches for preventing

and treating obesity across the

lifespan

To promote effective solutions

through research, education and

policy.

EASO

Policy makers

Funders

Int. Orgs

HCPs

NGOs

Partner Societies

National Societies

Media

Patient Reps

Industry Partners

Public

Other

Page 4: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

Education

Page 5: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

EASO Education: Residential Training Courses

Page 6: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

EASO Education: Stakeholder Courses

Page 7: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

EASO Education: New Investigator Support

Page 8: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

Education: E-Learning

Page 9: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

Collaborating Centres for

Obesity Management (COMs)

Page 10: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

EASO Collaborating Centres for Obesity Management: COMs

Specialist Multidisciplinary Treatment

Centres

120 Accredited Members

COMs National Training

Annual Education and Networking Summit

ECO OMTF Workshops

Shared PPTs and Recorded Sessions

Exchange and Mentoring Programme

Page 11: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

EASO COMs Exchange and Mentoring Programme

The COMs Exchange and Mentoring Programme provides candidates

with the knowledge, skills and tools required to establish and run new

multidisciplinary treatment centres

Candidates will learn about COMs structures, processes and set-up

procedures by visiting a COMs Centre to observe and explore best

practices

Ongoing mentoring will help new centres to become accredited

members of the EASO COMs network

Page 12: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

Research Projects

Page 13: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

EASO Research: NoHoW

Page 14: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

EASO Research: PROTEIN

Page 15: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

EASO Research: SWEET

Page 16: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

Publications

Page 17: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

EASO Publications

Page 18: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

Social Media

Page 19: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

Social Media

Page 20: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

Patient Support and Communications

Page 21: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

Patient Council Recognition and Representation

Page 22: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

Member Communications

Page 23: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

Advocacy

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Saturday 18 May 2019

– Europe’s biggest annual obesity event

– Brings together healthcare, patient and political communities –

all drawing attention to obesity

– Involves EASO, National Associations, COMs, sponsors and

supporters

– Activities at EU, national and local level creating publicity that

for the past three years has consistently reached more than

300 million people

European Obesity Day 2019

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EASO European Policy Conference 2019Thursday 16 May

The Social and Economic Impact of Preventing and Treating Obesity

Renaissance Hotel, Brussels

Speakers include European Commission, WHO, OECD, EASO, EU member State Permanent Representations, European Social Network, Institute of Employment Studies, patients, and medical professionals

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Advocacy Masterclass

To coincide with the EASO Policy Conference

– An opportunity to attend both events (and bring

policymakers to the Policy Conference)

– Up to 25 participants (10 registered to date)

– Travel and accommodation grants for National Association

representatives

Key learning objectives

– Why advocacy is so important

– The art of building and implementing an advocacy plan

– Stakeholder mapping - identifying the right people to be

talking to

– Messaging and use of social media

Conducted by senior advocacy consultants from Cambre

– With the participation of policymaker experts

Page 27: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

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National toolkit

– Inspiration

• Initiatives to engage with policymakers

• Initiatives to involve healthcare professionals

• Initiatives to involve the media

• Initiatives to involve patients and general public

– Overview of the online toolbox

• Message packs and campaign artwork to

banners, infographics and factsheets

European Obesity Day 2019

Page 28: An Introduction to EASO · –Messaging and use of social media ... –Overview of the online toolbox •Message packs and campaign artwork to banners, infographics and factsheets

Thank you!

Visit www.easo.org for more

information