A_N Blog prada marfa.pdf

10/9/13 A/N Blog . After Playboy Stunt, Texas’ Prada Marfa Branded Illegal

blog.archpaper.com/wordpress/archives/71800 1/11

Your e.mail here Go

Home

News

BlogArchitect's Library

DiaryCompetitions

Jobs

Current Issues

Past Issues

About ANSubscribe

Advertise

Contact AN

Sort:

All

EastMidwest

West

Fabrikator

Dean's ListShft+Alt+Del

The 4th International Holcim Awards

Get Hands on Experience with Cutting-Edge Technologies at Facades+ Performance

Minneapolis’ Peavey Plaza escapes demolition after preservationist lawsuit

Tweet

9

0

13

Like

Share

http://blog.archpaper.com/

http://archpaper.com/

http://archpaper.com/news/


http://library.archpaper.com/

http://diary.archpaper.com/

http://competitions.archpaper.com/

http://www.exchgpoint.com/

http://archpaper.com/in_this_issue.asp

http://archpaper.com/archives/

http://archpaper.com/about/

http://archpaper.com/subscribe.asp

http://archpaper.com/advertising/

http://archpaper.com/contact/

http://blog.archpaper.com/wordpress/

http://blog.archpaper.com/wordpress/archives/category/east

http://blog.archpaper.com/wordpress/archives/category/midwest

http://blog.archpaper.com/wordpress/archives/category/west

http://blog.archpaper.com/wordpress/archives/category/fabrikator

http://blog.archpaper.com/wordpress/archives/category/students

http://blog.archpaper.com/wordpress/archives/category/people

http://blog.archpaper.com/wordpress/archives/63418






http://googleads.g.doubleclick.net/aclk?sa=L&ai=CI-p8ucFVUpeIGY-ZqwGP84DYCb2fx9cDAAAQASDHtI0DUM_klsb9_____wFg5bvzhPgVyAEC4AIAqAMByAOdBKoElgFP0KWY62EZ4l8Ly45fPJKSK445k_YTFSEF2Jd94tpjNFObzoIG0zWDGz0RfwTmlFiLI4cCPiPVYFHbkNOXQhiYG2zwANyvTsrs2ubpljZT5xxrggb1zbp8-sSSltseafRlUvZtDGipLUw2qEKQzT3G0Ltz7tHw0kRNFHzkPtLId_EiVRpTLpQ0y-Kz1VORaqdvPAGBYYDgBAGgBhQ&num=0&sig=AOD64_1QaZdjUQGvWWZr_yJZLuq8R8a5qw&client=ca-pub-8512771993508311&adurl=http://facadesplus.com/

https://twitter.com/intent/tweet?original_referer=http%3A%2F%2Fblog.archpaper.com%2Fwordpress%2Farchives%2F71800&text=After%20Playboy%20Stunt%2C%20Texas%E2%80%99%20Prada%20Marfa%20Branded%20Illegal%20-%20&tw_p=tweetbutton&url=http%3A%2F%2Fblog.archpaper.com%2Fwordpress%2Farchives%2F71800

http://twitter.com/search?q=http%3A%2F%2Fblog.archpaper.com%2Fwordpress%2Farchives%2F71800

http://pinterest.com/pin/create/button/?url=http%3A%2F%2Fblog.archpaper.com%2Fwordpress%2Farchives%2F71800&media=http%3A%2F%2Fblog.archpaper.com%2Fwordpress%2Fwp-content%2Fuploads%2F2013%2F09%2F8173154958_a30e1154ce_h.jpg



Solar Decathlon Goes So Cal

W Seattle Hotel’s Parametric Pilings

Unveiled> Chicago’s Newest Loop ‘L’ Stop Could Be Best Yet

Zaha Hadid Puts her Curvilienear Spin on the Serpentine’s New Sackler Gallery

After Playboy Stunt, Texas’ Prada Marfa Branded Illegal

Southwest | Thursday, October 3, 2013 | Stela Rahman.No Comments | Leave A Comment

Prada Marfa. (tomcensani / Flickr)

For eight years, Prada Marfa, a pop-art installation depicting a small luxury retail store, has stood alone in the barren plains of WestTexas, 37 miles outside the city of Marfa. But now, the Texas Department of Transportation has declared that the Prada “store” is anillegal roadside advertisement.










http://blog.archpaper.com/wordpress/archives/category/region/southwest

http://blog.archpaper.com/wordpress/archives/author/srahman

http://blog.archpaper.com/wordpress/wp-content/uploads/2013/09/01-prada-marfa-texas.jpg

http://www.flickr.com/photos/tomcensani/5448206435/in/photostream/

http://en.wikipedia.org/wiki/Prada_Marfa



The artists of the installation, Michael Elmgreen and Ingar Dragset, designed the installation as “a critique of the luxury goods industry,”

claiming there is no commercial relationship between themselves and Prada. According to the Houston Chronicle, the piece wasprivately funded and therefore can not be defined as advertising. Boyd Elder, a local artist and Prada Marfa site representative told the

Chronicle, “It’s not advertisement, it’s not a store, no one is selling anything there. It’s an art installation.”

Prada Marfa. (Casey McCallister / Flickr)

Prada Marfa remains locked at all times, a clever reference to the overpriced, unattainable nature of Prada goods. The hand bags on

display inside the tiny store have their bottoms removed and only the right shoe of each pair is displayed against a back-lit wall.Originally, the artists intended to leave the project to decay back into the landscape, but the project was vandalized and the goods inside

stolen just days after launching spurring repairs. Over the years, the bump on the flat Texas skyline has become a popular stop-off sitefor art fans and curious tourists.

While the store is still periodically vandalized, Prada Marfa‘s newest threat is the Texas state government. The controversy began after

Playboy installed a 40-foot-tall neon bunny along the same stretch of road, bringing new scrutiny to the Prada storefront. The stateordered that the bunny be removed by late October, but now it looks as though the Prada storefront could await a similar fate.

According to spokesperson, both the neon bunny and Prada Marfa are considered advertisements under state law as, among other

things, they include logos. The state claims they could lose federal funding for roads if ads are not properly regulated. The state told theChronicle that it hopes to find a legal compromise that allows the art installation to remain in place.

http://www.chron.com/news/texas/article/Texas-Prada-Marfa-is-illegal-roadside-ad-4847246.php?cmpid=hpfc


http://www.flickr.com/photos/cmccalli/8723501737/in/photostream/



Prada Marfa. (Kyle Dickson / Flickr)

Prada Marfa. (Simon Bierwald / Flickr)


http://www.flickr.com/photos/dicksonk/8133557040/in/photostream/


http://www.flickr.com/photos/simsullen/6969054147/in/photostream/



Tweet 9 0StumbleUpon

Prada Marfa. (informedmindstravel / Flickr)

« Previous PostNext Post »

Architecture Assemblages in Texas Create Curious Houses

Texas Tea

Playboy Saves The Day?

From The Pages of Texas Architect: Astrodome Update by Ben Koush

Leave A Comment

Filed Under: Ingar Dragset, Michael Elmgreen, Prada Marfa

Post new comment

Like 13 Share

https://twitter.com/intent/tweet?original_referer=http%3A%2F%2Fblog.archpaper.com%2Fwordpress%2Farchives%2F71800&text=After%20Playboy%20Stunt%2C%20Texas%E2%80%99%20Prada%20Marfa%20Branded%20Illegal%20-%20&tw_p=tweetbutton&url=http%3A%2F%2Fblog.archpaper.com%2Fwordpress%2Farchives%2F71800

http://twitter.com/search?q=http%3A%2F%2Fblog.archpaper.com%2Fwordpress%2Farchives%2F71800

http://www.stumbleupon.com/submit?url=http%3A%2F%2Fblog.archpaper.com%2Fwordpress%2Farchives%2F71800

http://blog.archpaper.com/wordpress/wp-content/uploads/2013/09/70778123_115bc9e20a_o-1.jpg

http://www.flickr.com/photos/informedmindstravel/70778123/











http://blog.archpaper.com/wordpress/archives/tag/ingar-dragset

http://blog.archpaper.com/wordpress/archives/tag/michael-elmgreen

http://blog.archpaper.com/wordpress/archives/tag/prada-marfa



Name (required)

E-Mail (required)

Security Code:

Submit >>

Notify me of followup comments via e-mail

Search

pow ered by

Advertise on The Architect's Newspaper.

Read AN News>

TwitterFacebookE-News

News RSSBlog RSS

http://blog.zorex.info/?page_id=2

http://www.archpaper.com/advertising/

http://www.archpaper.com/

http://www.twitter.com/archpaper/

http://www.facebook.com/archpaper/

http://www.archpaper.com/newsletter/

http://www.archpaper.com/atom.asp

http://feeds.feedburner.com/AN_blog/

http://googleads.g.doubleclick.net/aclk?sa=L&ai=CZzenucFVUpmIGY-ZqwGP84DYCZ2jx9cDAAAQASDHtI0DUM_klsb9_____wFg5bvzhPgVyAEC4AIAqAMByAOdBKoEoAFP0Jhw95VwcNRyMBaNZGhlmGzr0gBiADWtk7XT6W3rGcvaCn0rsG13Kmb1nx-8_CRbWlMSIo_AeCipRP9GBE6YNRG2NZN1VOk5XZfaU0Ji1RmLBpEOahgiUbTB_cpglmfb0oViQK6wF1po_XE8ZCs0OoU9sF5qpVYQfhLSPuVSuFceyNhQ59K-MfH5rB0bfIlS5UWDlYRivF3xhhGovzf94AQBoAYU&num=0&sig=AOD64_32Hk5BsxxjIlaMJvDGAINx8TNeag&client=ca-pub-8512771993508311&adurl=http://facadesplus.com/



The Architect's Newspaper

Me gusta Te gusta esto.

A ti y 124 892 personas más les gusta The

Architect's Newspaper.

Plug-in social de Facebook

Submit your competitions for online listing.

Submit your events to AN's online calendar.

https://www.facebook.com/archpaper

https://www.facebook.com/help/?page=209089222464503



https://www.facebook.com/help/?page=209089222464503

https://www.facebook.com/AdairALopezC

https://www.facebook.com/saman.eskandari.7

https://www.facebook.com/RISOETC

https://www.facebook.com/ahlem.coral.3

https://www.facebook.com/odette.brambila.37

https://www.facebook.com/storr.christian

https://www.facebook.com/K.R.O.L.90

https://www.facebook.com/sugarrey.villalba

https://www.facebook.com/gustavo.alvarado.549

https://www.facebook.com/shoeib.yahyaee

http://blog.archpaper.com/wordpress/submitcompetitions

http://blog.archpaper.com/wordpress/submitevents

http://googleads.g.doubleclick.net/aclk?sa=L&ai=CG6IvucFVUqSIGY-ZqwGP84DYCfW1wuUDAAAQASDHtI0DUKb36cf7_____wFg5bvzhPgVyAEC4AIAqAMByAOdBKoEmwFP0AXSoHvcekar4krgkfHL7CWhp4sUYScEHItvFMclXDsrcG8rcceL-MLh3TMtTA6ayWvRgq2dh80snOGjJ23OngjjTrOJuENZgQpPw8maKjY_7ZMejh5Gs0cohO0_O3zhC8Oc0rtmFiPKHpSZLTOAOEjLQKA0M_4xFB9ZUIzT8spqGKyjcw-ROsB7U9W4l8F8O-WOjtfolMVh5uAEAaAGFA&num=0&sig=AOD64_3uTQBLbVylH_nnwNhdqYUwHMERHA&client=ca-pub-8512771993508311&adurl=http://www.buildexpousa.com



http://googleads.g.doubleclick.net/aclk?sa=L&ai=CZpFpucFVUqKIGY-ZqwGP84DYCb298swDAAAQASDHtI0DUOac8IL______wFg5bvzhPgVyAEC4AIAqAMByAOdBKoEnQFP0LyuXParmq9HxO9uJuTymPbdet7kDYSYqTVeQWxLVUe8aWYBM-Otwg1wltpsFwz35j5oGH-4RXChxWAyYHbZzo_r958B_iMFO_zc1SjHK8rKmUrND73EZV4_umV7wb6gos9Q9VZ_hmR4DmWxtzOI3qjH2J6Lduv4TxlaAZ9axhG1T2cWHAxN5Iar8fV33M9QK_-0L6RLVVJmuTp94AQBoAYU&num=0&sig=AOD64_2PKPxS1NTs79R530AV-16xVawXbQ&client=ca-pub-8512771993508311&adurl=http://www.bdny.com



Archives

Select Month

Categories

Select category

Architecture

Arch DailyArchidoseArchinectArchiseekArchNewsNowBuilding DesignBuildings and Grounds

City of SoundLife Without BuildingsTropolism

Design

http://www.archdaily.com/

http://www.archidose.org/

http://www.archinect.com/

http://www.archiseek.com/

http://archnewsnow.com/

http://www.bdonline.co.uk/

http://chronicle.com/blogs/architecture/

http://www.cityofsound.com/

http://lifewithoutbuildings.net/

http://www.tropolism.com/

http://googleads.g.doubleclick.net/aclk?sa=L&ai=Caq02ucFVUqOIGY-ZqwGP84DYCaWix9cDAAAQASDHtI0DUM_klsb9_____wFg5bvzhPgVyAEC4AIAqAMByAOcBKoEoAFP0DzUCSvIMBAzgdBgPzS6TZfsewbbFrjwjK_F3eSntGAEwaffjG4DljmnA9vaXOi8xUxdG7RK0Kvj_TWYN7aDHdhTLrzTMI4rzbbtcg5P3ezSOi-Hat_FCADtSxdgU9l6dRf_1vg8r9aXuHlb_Ps_PrVByruQ2bMd2-PwCBSwzPeQkT2I3QGoDy7_kOXsA_x8EMDCUcqbi0RI2NfnXGyK4AQBoAYU&num=0&sig=AOD64_0S9km677FG04dDtfBvFJ5ey2v-IQ&client=ca-pub-8512771993508311&adurl=http://facadesplus.com/



AbitareArchitects & ArtisansCore 77

Design MiamiDesign ObserverDesignApplauseMetropolis POVMoCo LocoRepeat No RepeatUnBeige

East Coast

BrownstonerCity RoomCurbed NYGowanus LoungeThe ObserverThe Slatin Report

Midwest

Broken SidewalkChicago Architecture BlogCleveland Urban DesignLee Bey's ChicagoUrbanCincyVanishing STL

National

CurbedGood Magazine

Planning

Planetizen

Urbanophile

Shft+Alt+Del

Andrew BlumBlair KaminChristopher HawthorneGelatobaby

Inga SaffronKarrie JacobsNiccolai OurousoffRobert Campbell

Sustainability

Inhabitat

http://www.abitare.it/

http://architectsandartisans.com/

http://www.core77.com/

http://www.designmiamiblog.com/

http://www.designobserver.com/

http://designapplause.com/

http://www.metropolismag.com/pov/

http://www.mocoloco.com/

http://www.repeatnorepeat.com/

http://www.mediabistro.com/UnBeige/

http://brownstoner.com/

http://cityroom.blogs.nytimes.com/

http://ny.curbed.com/

http://www.gowanuslounge.com/

http://www.observer.com/real-estate/list?sort=featured

http://www.theslatinreport.com/

http://brokensidewalk.com/

http://blog.chicagoarchitecture.info/

http://www.cudc.kent.edu/blog/

http://blogs.vocalo.org/blog/bey

http://www.urbancincy.com/

http://vanishingstl.blogspot.com/

http://www.curbed.com/

http://www.good.is/

http://www.planetizen.com/

http://www.urbanophile.com/

http://andrewblum.net/

http://featuresblogs.chicagotribune.com/theskyline/

http://latimesblogs.latimes.com/culturemonster/christopher_hawthorne/

http://www.gelatobaby.com/

http://www.philly.com/inquirer/columnists/inga_saffron/

http://www.karriejacobs.com/

http://topics.nytimes.com/top/reference/timestopics/people/o/nicolai_ouroussoff/index.html

http://search.boston.com/local/Search.do?s.sm.query=&s.author=Robert%20Campbell&s.filterDisplay=Boston+Globe&new=n&s.tab=globe&s.si(simplesearchinput).sortBy=-articleprintpublicationdate

http://www.inhabitat.com/



TreeHugger

Transportation

Streetsblog

The Infrastructurist

West Coast

California Planning & Development ReportCrosscut SeattleCurbed LACurbed Seattle

Curbed SFKCRW’s DnALA Downtown NewsNotes & NoticesSPUR

HomeNewsBlogArchitect's LibraryDiary

CompetitionsJobsCurrent IssuesPast IssuesAbout ANSubscribeAdvertiseContact AN

Copyright © 2011 | The Architect's Newspaper, LLC | AN Blog Admin Log in. The Architect's Newspaper LLC, 21 Murray Street

5th Floor | New York, New York 10007 | tel. 212.966.0630

http://www.treehugger.com/

http://www.streetsblog.org/

http://www.infrastructurist.com/

http://www.cp-dr.com/

http://crosscut.com/architecture/

http://la.curbed.com/

http://seattle.curbed.com/

http://sf.curbed.com/

http://www.kcrw.com/etc/programs/de

http://www.ladowntownnews.com/

http://carrensnotes.blogspot.com/

http://www.spur.org/


http://archpaper.com/news/


http://library.archpaper.com/

http://diary.archpaper.com/

http://competitions.archpaper.com/

http://www.exchgpoint.com/

http://archpaper.com/in_this_issue.asp

http://archpaper.com/archives/

http://archpaper.com/about/

http://archpaper.com/subscribe.asp

http://archpaper.com/advertising/

http://archpaper.com/contact/

http://www.sitemeter.com/stats.asp?site=s46archpaperblog



http://blog.archpaper.com/wordpress/wp-admin/

http://blog.archpaper.com/wordpress/wp-login.php

http://creativecommons.org/licenses/by-nc-sa/3.0/us/

Documents

A_N Blog prada marfa.pdf