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Agustinus Agus Purwanto, SE MM Tibubeneng – North Kuta – Bali Mobile: +62 812 9444 1224 Email: [email protected] Dear Sir, I am writing in response to the Position of General Manager, advertised and being open at this time in your company. I am a highly experienced hotel and resort management professional with extensive financial and operational management multi skills. I am adept at increasing profits, revenue and market share and at introducing improvements to customer service and efficiency. My current position is a Corporate Officer for PHM Hospitality a Hotel Management Company in Jakarta - Indonesia, where achieve a result – oriented and dedicated business professional with demonstrated success in general management within the hospitality industry some number years ago I had worked with company to produce dramatic increase in Gross Operating Profit (GOP), extensive background in accounting and P & L, with proven ability to control cost and positively impacts the bottom line. Track record of exceeding goals, boosting sales, and increasing revenue with focusing customer service; I would like to bring my experience and expertise to you and your company. My background in the field of hotel and resort management has provided me the excellent people and communication skills necessary to succeed in this competitive and fast-paced in hotel's industry. I am able to develop all department Hotel's Operating Manual as well as all hotel policies and procedures that to increase sales, occupancy and revenues, negotiate contracts with corporate accounts and service providers and formulate effective strategic business development plans. I have been recognized throughout my career for my ability to increase profits and sales, and have a history of rapid promotions at every level also proven many employers to call me back with higher position and compensation. In additional to my management skills I also possess extensive experience in sales and marketing, at both domestically and internationally levels. I am a team player, highly organized and able to handle multiple tasks simultaneously. I am dedicated to providing the highest level of customer satisfaction and service at all times and am constantly looking for ways to improve overall service and profits. My Curriculum Vitae enclosed to provide you with greater detail of my background and what I have to offer. Thank you for your time and consideration Sincerely, Agustinus Agus Purwanto, SE, MM Personal Website: www.linkedin.com/in/aguspurwanto Business Website: www.sunparadisehotelsmanagement.webs.com

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Page 1: Agustinus Agus Purwanto, SE MM

 

Agustinus Agus Purwanto, SE MM Tibubeneng – North Kuta – Bali

Mobile: +62 812 9444 1224 Email: [email protected]

Dear Sir, I am writing in response to the Position of General Manager, advertised and being open at this time in your company. I am a highly experienced hotel and resort management professional with extensive financial and operational management multi skills. I am adept at increasing profits, revenue and market share and at introducing improvements to customer service and efficiency. My current position is a Corporate Officer for PHM Hospitality a Hotel Management Company in Jakarta - Indonesia, where achieve a result – oriented and dedicated business professional with demonstrated success in general management within the hospitality industry some number years ago I had worked with company to produce dramatic increase in Gross Operating Profit (GOP), extensive background in accounting and P & L, with proven ability to control cost and positively impacts the bottom line. Track record of exceeding goals, boosting sales, and increasing revenue with focusing customer service; I would like to bring my experience and expertise to you and your company. My background in the field of hotel and resort management has provided me the excellent people and communication skills necessary to succeed in this competitive and fast-paced in hotel's industry. I am able to develop all department Hotel's Operating Manual as well as all hotel policies and procedures that to increase sales, occupancy and revenues, negotiate contracts with corporate accounts and service providers and formulate effective strategic business development plans. I have been recognized throughout my career for my ability to increase profits and sales, and have a history of rapid promotions at every level also proven many employers to call me back with higher position and compensation. In additional to my management skills I also possess extensive experience in sales and marketing, at both domestically and internationally levels. I am a team player, highly organized and able to handle multiple tasks simultaneously. I am dedicated to providing the highest level of customer satisfaction and service at all times and am constantly looking for ways to improve overall service and profits. My Curriculum Vitae enclosed to provide you with greater detail of my background and what I have to offer. Thank you for your time and consideration Sincerely,

Agustinus Agus Purwanto, SE, MM Personal Website: www.linkedin.com/in/aguspurwanto Business Website: www.sunparadisehotelsmanagement.webs.com

Page 2: Agustinus Agus Purwanto, SE MM

Agustinus Agus Purwanto Tibubeneng – Kuta – Bali

Indonesia

+62 812 9444 1224 (Mobile)

[email protected]

Latest Position Corporate Comptroller (inc. Corporate Human Resources PHM Hospitality

CURRICULUM VITAE

Latest Position Corporate Comptroller / Corporate Human

Resorces PHM Hospitality

Year(s) of Work Experience

32 years (Overseas & Home Country Experience)

Latest Job Function Top Executive (CEO and Corporate)

Latest Industry Sector Hotel Management Company

Highest Education Attained

Master of Human Resources Management – Post Graduate Udayana University – Bali – Indonesia

Latest Salary IDR 27 Million + IDR 2,5 Million Housing Allowance

Expected Salary Negotiable

Availability Immediately Available

PERSONAL PARTICULARS

ICULUM Gender Male

Age 51

Date of birth 05 – May – 1960

Marital Stauts Married

Postal Code 80361

Number of Children 5

Relegion Catholic

Has Driving Licence Yes

Owned Vehicle Car

Expert / Excellent Skill Setup Hotel Management Company

Hotel Operation Pre-opening Setup Develop all Hotel Departmental Operating Management Manuals Develop all Hotel Departmental Standard Operating Procedures Develop Hotel Internal Audit System Prepare Hotel Feasibility Study, Hotel Development Modeling

Page 3: Agustinus Agus Purwanto, SE MM

VITAE

HOTEL MANAGEMENT COMPANY

Chief Executive Officer (CEO / Owner) Sun Paradise Hotels Management: www.sunparadisehotelsmanagement.webs.com

Create and Setup a Hotel Management Company based in Vietnam Law, consulting hotel pre-opening, creating all Hotel’s Departmental Operating Manual, All Hotel’s S.O.P, all Hotel’s Report Forms and conduct / implementing Hotel’s Internal Audit..

Corporate Comptroller PHM Hospitality: www.phm.co.id

Handling investors request in relation to Hotel’s Feasibility Study, creating all Hotel’s Operating Manuals, all Hotel’s S.O.P and Hotel Corporate Modeling and Reports. Guiding some number of Hotel General Manager and Hotel Financial Controller.

Issued instructions and guidance for all brands under PHM Hospitality i.e., The Haven Suite, Villa and Hotels; The 1O1 Chick and Trendy Hotels; Alaia Thematic Hotels and The BnB Premium Two Stars Hotels

HOTEL GENERAL MANAGER FIVE YEARS AND ONE MONTH (5 YEARS AND 1 MONTH)

CRUISES GENERAL MANAGER ONE YEAR AND SIX MONTHS

General Manager Nusa Lembongan Resort: www.nusalembonganresort.com

Managing Life Style Resort in Nusa Lembongan island – Bali – Indonesia achieving high quality and Bali Government award “Tri Hita Karana”, providing acceptance Life Style Resort services with balance services and customers’ needs.

General Manager Sail Sensation Cruises & Nusa Lembongan Resort: www.sailsensations.com

Managing operation of Catamaran Sailing Cruise carrying out the difficult situation during second bomb blast in Bali, creating three difference types of dinner cruise theme i.e., Bali Carnival Dinner Cruise, Brazilian Dinner Cruise and Romantic Dinner Cruise.

General Manager Pacung Mountain Resort:

Leading as Hotel Pre-opening, by setup all operating manual, Standard Operating Procedure, all position Job Descriptions, Business Plan, Feasibility Study, hiring department head level and marketing the new property etc.

DIRECTOR OF FINANCE TEN YEARS AND ELEVEN MONTHS (10 YEARS 11 MONTHS)

Director of Finance (Swiss-Belhotel Golden Sand Resort & Spa in Vietnam - Bali Rani Hotel & Spa - Bali Hai Cruises):

Attracting full out Hospitality Financial Expert to bring the standard operation of each property, prepared Hotel Accounting Standard Manual

FINANCIAL CONTROLLER SEVEN YEARS (7 YEARS)

Financial Controller (Bali Hai Cruises, Holiday Inn Resort Lombonk)

Leading the Finance & Accounting Department to meet the standard of Uniform System of Account as well as implemented to comply on head office Hotel Accounting Standard Manual, comply with local regulation and laws.

Hotel Pre-opening set up/Consultant: Pacung Mountain Resort, Saba Bay Resort, Amankila, Holiday Inn Resort Lombok, L'anmien Five Star Life Style Resort & Spa - in Vietnam, Pilgrimage Village Five Star Boutique Resort, Preopening Support for Holiday Inn Group in Indonesia

Page 4: Agustinus Agus Purwanto, SE MM

2004 ‐ 2005  Post Graduate Udayana University ‐ Bali, Magister Management S2 (major: Human Resources) Grade / GPA: 3.3   

2000 ‐ 2003  Graduate Indonesian Open University, Economic Degree S1 (major: Economics & Development Study) Grade / GPA: 2.6   

1977 ‐ 1980  SMEA PGRI Kencong ‐ Jember, Trade Administration (major: Economic High School)    

 

July 2011 ‐Present Corporate Comptroller Employed, Senior Executive (CEO, CFO, President)  PHM Hospitality Hotel Management  6th Panorama Bld, 63 Tomang Raya Street Jakarta – Indonesia 3000 employees  www.phm.co.id   OUR BRAND: http://www.thehavenbali.com and 

http://www.the1O1bali.com 

My role is reponsible in setting up hotel project development, Corporate Finance handling 7 hotels spreat out in  Indonesia  (Bali, Yogyakarta, Gogor, Kelapa Gading and Dharmawangsa) and Corporate Human Resources, Training and Development. 

Operation Director for Two Properties (Four Stars)  

Employed, Senior Executive (CEO, CFO, President)  Bali Rani Hotel & The Rani Hotel & Spa Hospitality  Kuta, Indonesia  201 ‐500 employees  http://www.balirani.com   

Responsible to manage two hotels in Tuban ‐Kuta ‐Bali ‐Indonesia both hotels are four stars. Implemented all operational under Sun Paradise Hotels Management 

   

Page 5: Agustinus Agus Purwanto, SE MM

  Jul 2007 ‐Jun 2011 (4 years)  

Director of Finance at Viet Nam  Employed, Senior Executive (CEO, CFO, President)  Swiss‐Belhotel International  Hospitality H�i An, Viet Nam  201 ‐500 employees  

http://www.swiss‐belhotel.com 

  Achievement on  increase the G.O.P from $586,780 on year 2006 to $1,608,178 on year 2007 and $2,617,466 on year 2008; By attracting involvement direct to the hotel operation as an executive member. (Three times in charge GM due to much turnover)  

 Feb 2006 ‐Jul 2007 (1 years, 6 Months)  

General Manager Four Star Offshore Resort  Employed, Senior Executive (CEO, CFO, President)  Nusa Lembongan Resort  Leisure, Travel & Tourism  Klungkung, Indonesia  51 ‐200 employees  

http://www.nusalembonganresort.com 

  Achievement to bring the resort to receive “Gold Medal Tri Hita Karana Award” as highest award  in keeping the  property  as  best  and  a  green  hotel.  Attract  guests  by  developing  an  advertising  campaign;  soliciting reservations through direct mail and telemarketing programs Establish guests’ services by defining a standard of service; identifying guest requirements and preferences; determining service policies & procedures 

  Feb 2006 ‐Jul 2007 (1 years, 6 Months)  

General Manager of Five Star Cruises  Employed, Senior Executive (CEO, CFO, President)  Sail Sensation Cruises Hospitality  Denpasar, Indonesia  51 ‐200 employees  http://www.sailsensations.com   Achievement in Marine Tourism by carrying 36,000 passengers and highest increase number of "dinner cruise program"  with  three  different  program  called:  Bali  Carnival  Dinner  Cruise;  Romantic  Dinner  Cruise  and Brazilian Dinner Cruise  

Page 6: Agustinus Agus Purwanto, SE MM

 Jan 2003 ‐Feb 2006 (3 years, 1 Months) Director of Finance and Administration Employed, Senior Executive (CEO, CFO, President) Bali Rani Hotel (Four Star Resorts) Hospitality Kuta, Indonesia 201 ‐500 employees http://www.baliranihotel.com   Hospitality industry) Achievement on increase the G.O.P from 25.5% on year 2004 to 42.5% on year 2005 and 48.7%  on  year  2006;  By  attracting  involvement  direct  to  the  hotel  operation  as  an  executive member  to involve as follow: Administer financial planning process by preparing economic studies and forecasts; Source financial requirements by tracking, measuring, evaluating, and forecasting financial results; identifying trends; analyzing  capital  needs;  negotiating  credit  with  banks  Protect  assets  by  establishing  credit  policies; establishing,  auditing,  and  enforcing  internal  controls  Obtain  revenue  and  pay  obligations  by  establishing accounts  receivable and payable systems Guide and control  financial actions by  initiating, coordinating, and enforcing policies and procedures Increase employees` effectiveness by  implementing recruitment, selection, orientation, training, coaching, counseling, and disciplinary programs  

 Apr 1999 ‐Jan 2003 (4 years) Director of Finance & Administration Employed, Senior Executive (CEO, CFO, President)  Bali Hai Cruises Hospitality Denpasar, Indonesia  501 ‐1,000 employees http://www.balicruises.com/sea/balihai/index.html Successfully to setup "Cruise Operating" overall Achievement in saving tax by applying tax exemption for two vessels  import  from  Australia,  increasing  net  profit  from  losses  situation  in  year  2001  to  become  profit situation by $ 1,205,000 in year 2002 and $ 2,625,000 in year 2003   Effort to carry the achievement as bellow:  Re‐organizing  accounting  and  other  related  to  financial  aspect  by  issuing  company  policy  and  Standard Operating  Procedure  Handling  Tax  Court  on  VAT  Ticket  Sales  and  Tax  Collection  Letter  by  preparing argumentation to get special VAT rate and tax exemptions Administer financial planning process by preparing economic studies and forecasts; developing and providing background information; developing and enforcing planning  schedules  Protect  assets  by  establishing  credit  policies;  developing  credit  procedures;  providing insurance coverage; establishing, auditing, and enforcing internal controls Maintain office services by studying requirements; approving policies, procedures, programs, and expenditures Maintain  information services by studying organization  requirements;  approving policies, procedures, programs,  and expenditures Guide  and control financial actions by initiating, coordinating, and enforcing policies and procedures    

Page 7: Agustinus Agus Purwanto, SE MM

  Jul 1995 ‐Apr 1999 (4 years) Financial Controller (from Pre‐opening up to almost 4 years)  Employed, Executive (VP, SVP, etc.)  Holiday Inn Resort Lombok  Hospitality  Mataram, Indonesia 501 ‐1,000 employees http://www.holidayresort‐lombok.com/   Successfully  to  setup  Pre‐opening  Holiday  Inn  and  to  support  pre‐opening  Holiday  Inn  in  Indonesia Achievement  in  carry  out  the  Holiday  Inn  Resort  Lombok  receiving  "Best  New  Comer  Award"  in  term  of administration and  finance setup. To bring up  the hotel  from  losses situation  in year 1995 become  in profit situation in year 1996 by $ 375,000   The efforts are implemented as follow:  Guide financial decisions by establishing, monitoring and enforcing policies and procedures Protect assets by establishing, monitoring, and enforcing internal controls Maximize return and limit risk on cash by minimizing bank  balances;  making  investments  Prepare  budgets  by  establishing  schedules;  collecting,  analyzing  and consolidating  financial  data;  recommending  plans  Prepare  special  reports  by  collecting,  analyzing  and summarizing  information  and  trends  Comply with  federal,  state  and  local  legal  requirements  by  studying existing  and  new  legislation;  anticipating  future  legislation;  enforcing  adherence  to  requirements;  filing financial  reports;  advising management  on  needed  actions  Ensure  operation  of  equipment  by  establishing preventive maintenance  requirements and  service  contracts, maintaining equipment  inventories; evaluating new equipment and techniques Protect operations by keeping financial information and plans confidential  

  Jun 1992 ‐Jul 1995 (3 years, 1 Months)  Financial Controller (from setup cruises operating system)  Employed, Executive (VP, SVP, etc.)  Bali Hai Cruises Hospitality  Denpasar, Indonesia  501 ‐1,000 employees  http://www.balicruises.com/sea/balihai/index.html    Successfully  to  setup  "Overall Cruise  System Operations" Achievement  to  carry out  from  losses  situation  in year 1992 and 1993 to become profit situation in year 1994 and 1995   Another achievement is successful to setup cruise operation system, standard operation procedures Efforts are taken to achieve as follow:   Guide financial decisions by establishing, monitoring and enforcing policies and procedures Protect assets by establishing, monitoring, and enforcing internal controls Maximize return and limit risk on cash by minimizing bank  balances;  making  investments  Prepare  budgets  by  establishing  schedules;  collecting,  analyzing  and consolidating  financial data;  recommending plans Ensure operation of equipment by establishing preventive 

Page 8: Agustinus Agus Purwanto, SE MM

maintenance  requirements  and  service  contracts,  maintaining  equipment  inventories;  evaluating  new equipment  and  techniques  Maintain  professional  and  technical  knowledge  by  attending  educational workshops;  reviewing professional publications; establishing personal networks; participating  in professional societies Handling Tax Exempt and Custom Exempt on Importation Boat the first one, also handling tax cases at Tax Court    Nov 1991 ‐Jun 1992 (1 years) Pre‐opening Chief Accountant (Chartered)  Employed, Manager (Manager / Supervisor)  Amankila (Life Style Five Star Resort)  Hospitality  Karangasem, Indonesia  201 ‐500 employees http://www.amanresorts.com/amankila/home.aspx    Set‐up hotel pre‐opening system (six months working contract special for pre‐opening) Design all forms used by the hotel and issued Accounting Standard Manual to support all departments in implementation Controlling pre‐opening Budget versus Actual Spending Preparing Pre‐opening Cash Requirement to the hotel owner To develop  excellence  Accounting  Training  Courses  Handling  Importation  Goods  Custom  Clearance,  when  all handling  agents  unable  to  clearance  four  trucks  of  hotel  equipment  at  Tanjung  Perak  Port  Surabaya  and Airport  Ngurah  Rai  Denpasar  such  items  of:  Crockery;  Glassware;  Silverware;  Imported  Pillows;  Imported Blanket, etc. Prepare Asset Register for the hotel Prepare Operating Budget and Five Years Projection of Hotel Operation  

   Jan 1988 ‐Aug 1991 (3 years, 7 Months) General Manager (Pre‐opening)  Employed, Senior Executive (CEO, CFO, President)  Pacung Luxury Mountain Resort  Hospitality  Tabanan, Indonesia  51 ‐200 employees  http://www.balihotelsholiday.com/hotels/pacung_resort/index.html   Successfully to setup whole hotel operation Setting up and leading all hotel pre‐opening and new opening:  Prepare all Hotel Operating Manual Prepare all Departmental Standard Operating Procedures Drafting Hotel's Logo and Hotel's Forms Prepare all position Jobs Description Prepare Feasibility Study of the hotel for getting government approval and bank  loan Prepare Five Years Hotel's Operation Projection Prepare Hotel Business Plan Prepare Hotel Operating Budget Conduct Trade Show, Table Top, Road Show and Sales Blitz  

   

Page 9: Agustinus Agus Purwanto, SE MM

 Jun 1980 ‐Jan 1988 (8 years)  

Assistant Financial Controller  Employed, Manager (Manager / Supervisor)  Garden Hotel  Hospitality  Jakarta, Indonesia  201 ‐500 employees   Assist  Financial  Controller  for  day  to  day  operation  and  responsible  handling  audit  and  prepare Monthly Financial Report. Control all Current Assets by doing reconcile these accounts by monthly. Control and Operate General Ledger.  Assist Financial Controller to prepare Yearly Hotel Operating Budget.  Assist Financial Controller to do some Operating Analysis and Cash Flow Forecasting   

Page 10: Agustinus Agus Purwanto, SE MM

 

Page 11: Agustinus Agus Purwanto, SE MM

Has compiled a complete Hotel Operating Manuals as follows: No.   Title of Manuals   Establishment for: Number of 

Page 

Hotel Accounting Policy   Sun Paradise Hotels Management   97 

Hotel Pre‐opening Manuals Sun Paradise Hotels Management   112 

Hotel Front Office Manuals   Sun Paradise Hotels Management   78 

Hotel Housekeeping Manuals Sun Paradise Hotels Management   63 

Hotel Operating Housekeeping (A) Sun Paradise Hotels Management   121 

Hotel Operating Housekeeping (B) Sun Paradise Hotels Management   118 

Hotel Food & Beverage Manuals   Sun Paradise Hotels Management   93 

Hotel Pre‐opening Engineering Manuals Sun Paradise Hotels Management   60 

Hotel Banquet Operating Manuals   Sun Paradise Hotels Management   29 

Hotel Bar & Beverage Manuals Sun Paradise Hotels Management   130 

Hotel Bar Service Checklist Sun Paradise Hotels Management   4

Hotel Butler Manuals   Sun Paradise Hotels Management   41 

Hotel Butcher Handbook   Sun Paradise Hotels Management   26 

Hotel F & B Service Handbook   Sun Paradise Hotels Management   63 

Hotel Guest Directory Template   Sun Paradise Hotels Management   46 

Hotel Health & Safety Manuals Sun Paradise Hotels Management   40 

Hotel Architecture Requirements Sun Paradise Hotels Management   64 

Hotel Electrical Requirements Pre‐opening

Sun Paradise Hotels Management   58 

Hotel Standard Requirements Pre‐opening

Sun Paradise Hotels Management   27 

Hotel Staff Requirements Sun Paradise Hotels Management   71 

Incentive Hotel Staffs   Sun Paradise Hotels Management   28 

Hotel Management & Staff’s Manuals Sun Paradise Hotels Management   47 

Hotel Manager on Duty   Sun Paradise Hotels Management   31 

Page 12: Agustinus Agus Purwanto, SE MM

No.   Title of Manuals   Establishment for: Number of 

Page 

24   Hotel Marketing Plan Template   Sun Paradise Hotels Management   45 

25   Hotel Business Plan Template   Sun Paradise Hotels Management   Depend 

26   Hotel Budget Plan Template   Sun Paradise Hotels Management   Depend 

27   Hotel Sales & Marketing Manuals   Sun Paradise Hotels Management   175 

28   Hotel F & B Cost Controller   Sun Paradise Hotels Management   179 

29   Bomb Threat Guidance   Sun Paradise Hotels Management   13 

30   Hotel Fire Safety Plan   Sun Paradise Hotels Management   24 

31   Hotel Accounting Standard Manuals Sun Paradise Hotels Management   425 

32   Many Report Templates & Checklist   Sun Paradise Hotels Management   Lot 

33   All Positions Jobs Descriptions   Sun Paradise Hotels Management   Lot 

34   All Departments S.O.P   Sun Paradise Hotels Management   Lot 

All of the above  information and the  information  I have written  in accordance with facts and experience the real truth. I therefore invite all interested parties to conduct reference checks to name a few that I wrote in the reference table.  

So  I  propose  these  Curriculum  Vitae  presented  to  you  for  your  consideration  of  my  employment  as professionals or experts in the field of hotel business in your company.  

Sincerely,  

 Agustinus Agus Purwanto, SE MM  BB PIN: 27EFF139