Agent Training Presentation ONLYThis presentation is intended for Ledalite Rep Agents only.

Do not copy or disseminate.

Overview

Benefits & KSP’s

Product configurations

Strategy & positioning

Value added solutions

Sales resources & support

Highly efficient & economical

Fully luminous optic

Industry leading performance

World class construction

Superior energy savings

Available in a wide variety of sizes

2’x2’ 2’x4’ 1’x4’

T8 T5/T5HO TT5 T8 T5/T5HO T8 T5/T5HO

20”x2’ 20”x4’ 20”x4’

T8 T5/T5HO TT5 T8 T5/T5HO T8 T5/T5HO

*Shown with optional solid filler panels *Shown with optional perforated air return filler panels

88% Efficiency

87% Efficiency

80% Efficiency

92% Efficiency

85% Efficiency

Luminaire 2' x 4'

Lamp 2 x 32W T8

Efficiency 82%

Spacing 8’ x 10'

Height 9'6"

Light 53.0 fc

Energy 0.64 W/ft2

8’

Luminaire 2' x 4'

Lamp 1x54W T5HO

Efficiency 88%

Spacing X-Config

Height 9’6”

Light 58.1 fc

Energy 0.99 W/ft2

Luminaire 2' x 4'

Lamp 2 x 32W T8

Efficiency 82%

Spacing 10' x 12'

Height 10'6"

Light 36.2 fc

Energy 0.46 W/ft2

Luminaire 1' x 4'

Lamp 1 x 28W T5

Efficiency 84%

Spacing 6' x 10'

Height 9'6"

Light 37.6 fc

Energy 0.55 W/ft2

Luminaire 2' x 2'

Lamp 2x25W TT5

Efficiency 87%

Spacing 8' x 8'

Height 9'0"

Light 54.4 fc

Energy 0.86 W/ft2

Luminaire 20" x 4'

Lamp 3 x 28W T5

Efficiency 87%

Spacing Single

Height 10'0"

Light 42.0 fc

Energy 0.81 W/ft2Shine 20”x4’ shown with optional

perforated air return panels

Luminaire 2' x 2'

Lamp 1x25W TT5

Efficiency 85%

Spacing 4' x 10'

Height 10'0"

Light 54.4 fc

Energy 0.80 W/ft2

Housing

Die formed, post painted, 22 gauge cold rolled steel (New York City version is 20 gauge). Wire entrances are positioned

on the side of the housing to allow easy wiring access for the installer. Multiple wire entrances are available on top or side

to allow continuous row mounting of fixtures. Routine lamp and ballast maintenance can be performed from below the

ceiling without tools. No hardware is visible.

Optical System

Optical system consists of highly reflective painted interior reflectors and flat acrylic lenses with up to 95% transmittance.

Mounting

Compatible with most 9/16" and 15/16" standard flat and slot T-grid ceiling systems. Fixtures in a slot T-grid system will be

slightly regressed above the T-bar. Integrated tabs are provided for different T-grid heights. Optional drywall kit is available

for non-accessible ceilings.

Ballast

Electronic ballasts supplied with pre-installed ballast disconnects as per national electric codes.

Wiring

Fixtures are factory pre-wired and tested for all circuits and emergency battery packs; all leads pulled to a side access with

cover plate. Optional armored cable flex-whips are supplied in 6' lengths. Armored cable flex-connectors are supplied in 9'

lengths for master/satellite configurations.

Air Return

Optional air return side rails (finished in black) are available in 2' x 2' and 2' x 4' sizes. For 20" x 4' products, optional

perforated air return panels (finished in white) are ordered separately and field installed.

Approvals

Certified to UL & CSA Standards. City of Chicago Approved CCEA (Housing Option C).

NYC code requirements (Housing Option N). Options C and N not available for all configurations.

Finish

High quality, post painted powder coat, high gloss white.

Mounting

Air Return

Flat T-grid Slot T-grid

2’x2’ / 2’x4’ Air Return 20”x4’ Air Return

One manufacturer...multiple product lines for diverse needs

M Series = High Performance + Styling Base Model = Practical + Economical

Overall Brand Promise

Premium

Quality

Innovation

One manufacturer...multiple product lines for diverse needs

MesoOptics Series = High Performance + Styling Base Models = Practical + Economical

Overall Brand Promise

Premium

Quality

Innovation

One manufacturer...multiple product lines for diverse needs

MesoOptics Series = High Performance + Styling Base Model = Practical + Economical

Overall Brand Promise

Premium

Quality

Innovation

For maximum visual performance…

Option A

When efficiency is everything…

Option B

More than 40% of all Shine recessed

configurations have efficiencies above 80%

ONLY 17% of all MesoOptics recessed

configurations have efficiencies above 80%

Efficiency

Option A Option B

Option A Option B

ONLY 9 Shine configurations meet or exceed

IES RP-1

More than 100 MesoOptics recessed

configurations meet or exceed IES RP-1

RP-1 Compliance for Brightness and Glare Control

Option A Option B

Visual performance

Luminous environment

Visual comfort

Controlled distribution

Fixture efficiency

Low Medium High

Glare control

Low Medium High

RP1 compliance

Ability to achieve

low power densities

Contemporary aesthetics

Price

Shine™

Recessed Products with MesoOptics®

When you need:

To combat MesoOptics wannabe imposter competition

When your specifier is under pressure to approve or list

multiple manufacturers on a specification

To give contractors an option to keep the order with you

To meet 80% minimum efficiency thresholds for

government, utility and ESCO rebate or incentive programs

Highest fixture efficiencies and lowest LPD’s

Minimal glare and brightness control

Construction budget sensitivity (design/build)

When you need:

To create a “spec lock” for maximum profit & overage

To position yourself as a leader with your specifier

To have a differentiated real technology story to tell

High performance batwing distribution & luminous space

Optimal fixture efficiencies

Low power densities

Controlled brightness for maximum visual comfort (RP-1)

Best workplane uniformity with greatest fixture spacing

Product styles, options, and configurations

Recessed FamiliesPureFX, Vectra, Voice & Pique

Option A Option B

$ $$ $$$

Price

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Equation

Dia Series

Mellow Light

SofTrace & Attune

HPR 1 & 2Converj (Imago) Whisper

Class R Series

$ $$ $$$

Price

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Purify Control

Redirect Sustain

Holographic

nanotechnology

$ $$ $$$

Price

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Price

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85%Lambertian

81%Lambertian

76%Lambertian

73%Lambertian

82%Lambertian

85%Lambertian

82%Lambertian

76%Lambertian

61%Lambertian

76% Batwing

Ok…

Maybe it won’t rain money…

But here’s your chance to

earn big bucks in 2010.

Kinetically powered

wireless switch/dimmerKinetically powered handheld

wireless switch/dimmer

Solar powered

wireless photosensor

Integrates with

wired or wireless

occupancy sensors

Sustainable Technology & Energy Practices

Ledalite’s ecoSTEP™ initiative highlights innovative

lighting solutions and advanced technologies, such

as the new Philips Energy Advantage 25W lamp,

that provide significant energy savings and reduced

environmental impact.

Lighting systems can play an important role in certified, sustainable

building design and qualifying for government and utility incentives.

Ledalite’s ecoSTEP 25W TT5 lighting systems can:

• Earn up to 5 LEED points for energy conservation (EA Credit 1.1)

• Achieve lighting power densities as low as 0.55W/ft2

• Significantly reduce mercury content and total number of lamps

• Minimize materials with wider luminaire spacing

• Help earn a credit for sustainable purchasing (MR Credit 4).

Ledalite is a member of the

U.S. Green Building Council

Only 1.4 mg Mercury (Hg) per lamp

Materials & Resources

1 point

50 WLamp Wattage

(2 x 25W TT5)

5200 lmLumens per fixture

(2 x 2600 lumens)

55 WInput Watts

as tested

87%Luminaire

Efficiency

82 lm/W

System Efficacy

80 WLamp Wattage

(2 x 40W TT5)

6300 lmLumens per fixture

(2 x 3150 lumens)

66 WInput Watts

as tested

77%Luminaire

Efficiency

74 lm/W

System Efficacy

8.8 mgMercury per fixture

(2 x 4.4 mg Hg)

2.8 mgMercury per fixture

(2 x 1.4 mg Hg)

38%REDUCTION

17%IMPACT

17%SAVINGS

10%INCREASE

11%IMPROVEMENT

68%LESS

Energy Light Usage Efficiency ValueMercury

Less is more…

The sweet spot for open spaces with

25% to 35% in energy savings!

• Reduced power densities to 0.65 W/ft2 to 0.55 W/ft2

• Optimal illuminance levels

• Improved fixture efficiencies of up to 87%

• Dimmable and available with Response®

• 65% less mercury than standard 40W TT5 lamps

• Operates on a standard 40W TT5 ballast

• Reduced environmental impact

• 5 year total system extended warranty by Ledalite

LESS energy. LESS mercury. FEWER lamps. FEWER fixtures.No worries. No hassle. No problem.5-Year Total System Extended Warranty

10-Day QuickShipTo request the most popular Shine configurations shipped in

just 10 working days, simply add the prefix “QS” to the

catalog number.

Flex whips installedOptional 6-foot armored cable flex whips come factory

pre-installed to reduce installation time and minimize labor.

Lamps installedAll Shine configurations are optionally available with lamps

factory installed and tested to speed project completion.

Job packStandard shrink-wrapped and palletized job packs save time,

reduce packaging waste and lessen environmental impact.

Less labor

Less time

Less work

Less waste

NEW!

$6 – 3 wire

$7 – 5 wire

Lamp & battery

pack prices

reduced by 20%

Palletized job pack

standard for Shine

NEW!

NEW!Default Selection

Default Selection

(2) Luggage tags

(2) Foam inserts

Protective table

cloth & lint-free wipe

Demo instructions

Hang up Shine luminaire

on Manfrotto Stand.

1 2 3Carefully twist the foam insert until it

lays flat on top of the center lens.

Slide the foam insert out in

preparation for demonstration.

Upon conclusion of demonstration, slide foam inserts

back into fixture to prevent shifting of lenses.REMINDER

Push lens upwards.1 2 3Slide lens to the opposite side. Replace lamp and slide lens back.

• 24 pages

• Features/Benefits

• Installation photography

• Application examples

• Technical specifications

Benefits

Product options

FastApps™

Image gallery

Downloads

Spec Sheets

Brochure

Presentations

Revit & IES files

NEW!

30+ application examples

Office

Education

Healthcare

Retail

PDF Quickprint

Spacing layouts (plan view)

Downloads

Spec sheets

IES files

Revit files

Quicklinks

Airwave

EcoStep

Response

QuickShip

Search order by:

• Distributor PO # or

• Ledalite order #

View order status details including:

Ship-to Name

Ship-to Location

Scheduled Date

Shipped Date

Package Count

Shipper

Clickable tracking number

NEW!

Shine Resources:

Sales Presentation

Competitive Analysis

Product brochure

Lighting Applications

Upload these

materials to your

flash drive for

easy access!

New Revit Files:

Shine

Pique

PureFX

Vectra

Voice

Centris

Sona

Presented by:

Jill Standley

Repco II

February 16, 2010

LEED: Sustainable Strategies

for Interior Lighting

• About LEED• Statistics• Lighting Strategies• Best Practices for Lighting Design• Introduction to technologies• Tax deduction savings

1 Hour Course = 1 Learning Unit

119 AIA/Ledalite Instructors

280 AIA member participation!

122 Surveys received (44% Response Rate)

Credit Name Points

Sustainable SitesLight Pollution Reduction

1

Energy & AtmosphereFundamental Commissioning

Minimum Energy Performance

Optimize Energy Performance – Lighting Power

Optimize Energy Performance – Lighting Controls

Enhanced Commissioning

Measurement & Verification

Prerequisite

Prerequisite

1-5

1-3

5

2-5

Materials & ResourcesMaterials Reuse

Sustainable Purchasing – Reduced mercury in lamps*1-2

1

Indoor Environmental QualityControllability of Systems – Lighting 1

Innovation in Design ProcessInnovation in Design 1-5

Total Points Achievable: 10- 28

“Right up to date and very much on point. Well presented and

well explained. Clear, to the point and very informative.”

Edward La Mura

E. Locke La Mura, AIA, Architect

Staten Island, NY

“Good seminar, excellent material!”

Darren Duskey

McKinley & Associates

Wheeling, WV

“The presentation gave some good solutions to

lighting issues which could result in acquiring

points within our LEED projects.”

Drusilla Hatley

MHAworks

Greenville, NC“The wireless control system appears to be an excellent way to

reduce the amount of energy consumed by lighting.”

John Doran

TEK Architects

New York, NY

“Clear, concise and very informative.”

Robert Garza

RPGA Design Group, Inc.

Fort Worth, TX

(3) Rep Training Webinars:

Feb19th - 11am ET/8am PT

Feb 19th - 2pm ET/11am PT

Feb 22nd - 11am ET/8am PT

Direct mail campaign

• 4,000 specifiers across North America

• Personalized letter + Shine brochure

• Rep contact information is included

“I just saw your recent mailer and I think it’s excellent! I very much appreciate companies doing this

kind of marketing that simultaneously promotes and ties back to the local agent. To me, that’s a

common sense approach that connects the dots and enables an interested customer to actually

proceed toward using the product.”

Roger Gregston

Agency Principal

Prudential Lighting Products - Los Angeles, CA

Highly efficient & economical

Fully luminous optic

Industry leading performance

World class construction

Superior energy savings

Available in a wide variety of sizes