A LEADER IN SKIN HEALTH - John MacKay - Writer€¦ · Professional-C Serums target a range of skin types and skin areas. Serum 10% is effective for dry, irritated or sensitive skin,

A LEADER IN SKIN HEALTH

OBG-PressRelease20151109-v8.indd 1 2015-11-25 16:39

OBAGI: SERIOUS SKINCARE FOR POWERFUL, EXCEPTIONAL RESULTS.

Obagi: in the world of medically directed, results-oriented skincare, there is no brand spoken of with more reverence. Dermatologists have been committed to Obagi’s small number of carefully targeted skincare programs since the company was developed by an American dermatologist in the late 1980’s. Of course Obagi has evolved since its inception, developing new products and approaches. Still however, one program, Obagi Nu-Derm, remains unchanged; it is the unexcelled, gold standard in skin rejuvenation. Science-based and highly active, Obagi is for men and women who want the best results from topical skincare available: noticeable, dramatic, measurable results.

Within Obagi are skincare products that can address virtually every concern around aging skin. The Obagi protocols enthusiastically embraced by Canadian dermatologists and MedSpas include Obagi Nu-Derm, Obagi-C System, Professional-C Serums, Clenziderm and ELASTIderm Eye.


The Obagi Nu-Derm kit, seven exceptional products working in tandem with physician prescribed Tretinoin, is, without a doubt, the most effective topical skincare regimen available for dramatically treating and diminishing the signs of aging skin including skin discoloration and age spots, fine lines and wrinkles, uneven skin tone and dullness, laxity, roughness and resiliency. These are the characteristics of aging, photo-damaged skin.

Obagi Nu-Derm achieves its outstanding results over an 18-week period, exfoliating and normalizing cellular turnover, reducing overactive melanocytes and stimulating fibroblasts to increase collagen formation.

Central to Nu-Derm’s success is its unique delivery technology and the depth to which it delivers key ingredients. Certain Nu-Derm products prepare the skin for more highly active Nu-Derm products. Hydroquinone, the time-tested, safe, most effective ingredient for pigmentation issues, plays a role in Nu-Derm’s success. Obagi Nu-Derm uses Hydroquinone at 4%, the percentage available in Canada in over-the-counter products. As an alternative, Nu-Derm Fx, which uses Arbutin rather than Hydroquinone to impact hyperpigmentation, is also available.

The Obagi Nu-Derm process, monitored by the patient’s dermatologist or medical aesthetician, yields truly dramatic results. Skin structure is improved and pigment is regulated, reducing overall discoloration and dark spots. New collagen is generated, resulting in new tone, texture and resiliency.

A full 100% of dermatology patients reported Obagi Nu-Derm to be more much more effective than other medications or skincare products they had tried.*

* Gold M, Rendon M, DiBerinado B, Bruce S, Investigators. A multi-center study to investigate the efficacy and tolerability of an Obagi N-Derm treatment regimen with tretinoin cream USP 0.05% in the treatment of moderate to severe mekasma. 24-week final analysis, November 2011.

Why Obagi Nu-Derm?• No skincare program delivers such

dynamic, apparent, reparative results.

• Obagi Nu-Derm is physician recommended and monitored.

• Nu-Derm is “color-blind” and, unlike laser treatments for discoloration, effective for all skin tones.

• Nu-Derm’s penetration is state-of-the-art; it creates an opportunity for potent ingredients to work more effectively than any other skincare program.

OBAGI NU-DERM


OBAGI VITAMIN C OBAGI-C SYSTEM

Harnessing the indisputable capacity of antioxidant Vitamin C to both diminish and inhibit the signs of aging skin, Obagi has applied their potent skincare point of view – serious skincare for serious results – to the development of unique Vitamin C products and a special Vitamin C system. Vitamin C, skin’s most important antioxidant, facilitates collagen formation, reduces pigment formation and decreases water loss. Obagi Vitamin C programs are ideal to combat early or moderate signs of aging including fine lines and wrinkles, mild to moderate unevenness of skin tone and mild to moderate discoloration and age spots.

Obagi-C System, prescription strength and physician-dispensed, has been developed as the ideal early intervention for signs of skin damage. In Obagi-C, Vitamin C works in tandem with 4% Hydroquinone to dynamically address the visible signs of skin aging and obtain and maintain younger looking skin.

The Obagi-C five product system is designed to deliver the program’s potent, active ingredients deep into the skin for maximum results. Clinically compared to other leading stand-alone Vitamin C products, the combination of Obagi-C Clarifying Serum and toner delivered more Vitamin C into the skin and remained in the skin longer.

Working together for maximum, lasting results, Obagi-C’s potent Vitamin C formulations rejuvenate the appearance of the skin while 4% hydroquinone improves the appearance of hyperpigmentation. Balance, radiance and clarity are restored.


OBAGI PROFESSIONAL-C SERUMS

Applying their undisputed ability to create products with deeper penetration, Obagi has developed Vitamin C formulations that deliver the most powerful results possible. Available in a range of strengths, Obagi Professional-C Serums target a range of skin types and skin areas. Serum 10% is effective for dry, irritated or sensitive skin, Serum 15% offers high performance for most skin types and Serum 20%, Obagi Professional-C Serums’ highest concentration, is best for normal to oily skin.


CLENZIDERM

There’s no skin condition more disheartening than adult acne and today more than 35% of women 30-39 years of age and 51% of women 20-29 suffer with it.* Obagi, applying their exceptional delivery technology to the problem, created Clenziderm to penetrate potent formulations of 5% benzoyl peroxide and salicylic acid deep into the pores where P. Acnes (the bacteria that causes acne) flourishes.**

Clenziderm is available in formulations specifically for normal to oily skin. Results are fast, with acne reduced within the first week. A full 82% of Clenziderm patients rated the system as very effective at the 28 day mark.**

* Collier CN, Harper JC, Cafardi JA, et al. The prevalence of acne in adults 20 years and older. J Am Acad Dermatol. 2008;58(1):56-59

** Swinyer L, Investigator, A single-center, open-label study to evaluate the tolerability and efficacy of the optimized CLINZIderm M.D. System for the treatment of mild to moderate facial acne vulgaris. Protocol CLZ-003


ELASTIDERM

For the delicate, age-revealing skin around the eyes, Obagi has developed ELASTIderm, a small collection of potent products – ELASTIderm Eye Cream and ELASTIderm Eye Complete Complex Serum. ELASTIderm eye products contain a revolutionary bi-mineral complex, copper zinc malonate, to restore elasticity around the eyes. ELASTIderm dramatically helps reduce the appearance of lines and wrinkles, improves elasticity and firmness and achieves more resilient looking skin. Studies have shown a 46% increase in elasticity of the skin in the eye area.*

* Miller TF, Batra RS, Ramirez J. Evaluation of the effect of a novel bi-mineral complex on photoexposed periorbital skin [poster]. OMP, Inc. Data on file


For further information, please contact:

Obagi Medical Products, Inc., is a global specialty pharmaceutical company founded by leading skincare experts in 1988, and is now owned by Valeant Pharmaceuticals International, Inc. Obagi products are designed to help minimize the appearance of premature skin aging, skin damage, hyperpigmentation, acne, and sun damage and are primarily available through dermatologists, plastic surgeons, medical spas, and other skin care professionals.

Meaghan [email protected]

647-477-5909

Carolyn [email protected]

647-477-5909


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A LEADER IN SKIN HEALTH - John MacKay - Writer€¦ · Professional-C Serums target a range of skin types and skin areas. Serum 10% is effective for dry, irritated or sensitive skin,