A Interim Report 1

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    A REPORT

    ON

    MARKET RESEARCH TO DETERMINE CONSUMERPERCEPTION AND THEIR BUYING BEHAVIOUR

    TOWARDS LIFE INSURANCE WITH AN EMPHASIS ON

    HDFC STANDARD LIFE INSURANCE.

    BY:-

    RAHUL KATYAL

    08BS0002504

    HDFC STANDARD LIFE INSURANCE

    COMPANY

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    Introduction:-Life Insurance in India has made its debut well over 100 years ago.In ourcountry,which is one of the most populated in the world,the prominence of insurance is not as

    widely understood as it ought to be.What follows is an attempt to acquaint people with some of

    the concepts of life insurance with special reference to HDFC Standard Life Insurance company.

    Life Insurance is a contract that pledges payment of an amount to the person assured( or his

    nominee) on the happening of the event insured against.The contract is valid for payment of the

    insured amount during :-

    1

    The date of maturity

    Specified dates at periodic intervals

    Unfortunate death,if it occurs earlier.

    Among other things,the contract also provides for the payment of premium periodically to the

    company by the policyholder.Life Insurance is universally acknowledged to be an

    institution,which eliminates risk substituting certainity for uncertainity and comes to the timely

    aid of the family in the unfortunate event of death of the breadwinner.By and large Life

    Insurance is partial solution to the problems caused by death.Life nsurance is concerned with 2

    hazards that stand across the life path of every person:-

    a)That of dying prematurely leaving a dependent family

    b)That of living till old age without viable means of support.

    Any person who has attained majority and is eligible to enter into a valid contract can insure

    himself/herself and those in whom he/she has insurable interest.

    Policies can also be taken, subject to certain conditions, on the life of one's spouse or children.

    While underwriting proposals, certain factors such as the policyholders state of health, the

    proponent's income and other relevant factors are considered by the Corporation

    Advantages of Life Insurance

    1)Contract of Insurance:-

    A contract of insurance is a contract of utmost good faith technically known as uberrima fides.

    The doctrine of disclosing all material facts is embodied in this important principle, which

    applies to all forms of insurance.

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    At the time of taking a policy, policyholder should ensure that all questions in the proposal form

    are correctly answered. Any misrepresentation, non-disclosure or fraud in any document leading

    to the acceptance of the risk would render the insurance contract null and void.

    2)ProtectionSavings through life insurance guarantee full protection against risk of death of the saver. Also,

    in case of demise, life insurance assures payment of the entire amount assured (with bonuses

    wherever applicable) whereas in other savings schemes, only the amount saved (with interest) is

    payable.

    3)Aid To Thrift:Life insurance encourages 'thrift'. It allows long-term savings since payments can be made

    effortlessly because of the 'easy instalment' facility built into the scheme. (Premium payment forinsurance is either monthly, quarterly, half yearly or yearly).

    For example: The Salary Saving Scheme popularly known as SSS, provides a convenient method

    of paying premium each month by deduction from one's salary.

    In this case the employer directly pays the deducted premium to LIC. The Salary Saving Scheme

    is ideal for any institution or establishment subject to specified terms and conditions.

    4)Liquidity:In case of insurance, it is easy to acquire loans on the sole security of any policy that has

    acquired loan value. Besides, a life insurance policy is also generally accepted as security, even

    for a commercial loan.

    5)Tax Relief:Life Insurance is the best way to enjoy tax deductions on income tax and wealth tax. This is

    available for amounts paid by way of premium for life insurance subject to income tax rates in

    force.

    Assessees can also avail of provisions in the law for tax relief. In such cases the assured in effect

    pays a lower premium for insurance than otherwise.

    6)Money When You Need It:A policy that has a suitable insurance plan or a combination of different plans can be effectively

    used to meet certain monetary needs that may arise from time-to-time.

    Children's education, start-in-life or marriage provision or even periodical needs for cash over a

    stretch of time can be less stressful with the help of these policies.

    Alternatively, policy money can be made available at the time of one's retirement from service

    and used for any specific purpose, such as, purchase of a house or for other investments. Also,

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    loans are granted to policyholders for house building or for purchase of flats (subject to certain

    conditions).

    7) Creditors cannot claim the life insurance moneys.They can be protected against

    attached by courts.

    Life Insurance as a wealth pyramid

    Financial independence brings with itself the responsibility of planning for your

    future. The best way to start - is to start from the beginning. If life was a pyramid,

    we all start at the bottom of it and move upwards, as our needs and responsibilities

    rise along with age.

    The key to building a sound financial plan is to start with a solid and secure base. Insurance can

    help you ensure a sound and secure foundation by protecting your family, protecting your assets,

    protecting your health and most importantly - protecting your dreams.

    With evolution, insurance also offers you solutions to accumulate substantial savings and invest

    them for your future needs as wells as for your retirement

    Need for Life Insurance:-

    1)Funding future goals through insurance:-A wide range of vehicles are available tofund future financial goals. These could be low risklow return instruments like bank deposits

    and small savings, or higher risk products such as equity, which can offer potentially higher

    returns. Insurance scores over other investment vehicles in the following aspects:-

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    Certainty

    Once a goal has been identified and a value for it has been crystallized, an insurance policy is an

    excellent vehicle to fund the goal. This is because one can rest assured that even in the

    unfortunate event of death or even critical illness, the sum assured will fund a future goal of the

    policyholder.

    Tax efficientMaturity benefits of most insurance policies are tax free under Section 10 (10D) and the

    premium paid is eligible for deduction under Section 80C of the Income Tax Act, 1961.

    Flexibility

    Insurance products, especially Unit Linked Plans, provide flexibility in terms of asset allocation

    to suit specific risk appetites, policy durations, premium payment terms and fund switching

    options.

    Wider options

    Depending on the time horizon of the goal, the return required and the investors risk appetite, a

    broad spectrum of asset allocations between equity and debt is possible in a Unit Linked Plan.

    An investor may tailor his policy to suit his requirement.

    Liquidity

    Most Insurance products offer good liquidity after the lock-in period to take care of any

    emergency requirement of funds. But they do have inherent deterrents in the form of charges to

    discourage unnecessary encashment.

    Earmarking

    Very often an insurance policy is taken for a specific goal. This therefore can become a deterrent

    against utilizing these funds for any other purpose and also encourages continued contributions.

    2) Planning for unforeseen events:-Insurance helps you to provide for contingentliabilities like hospitalization, critical illness, debt redemption etc, in a cost efficient manner.

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    Term insuranceTerm insurance is the simplest and cheapest form of life cover, which pays the sum assured on

    death. This is useful to simply provide for a familys survival in the unfortunate event of demiseof the bread winner.

    This can also be used to cover repayment of any debt of a policy holder by simply assigning the

    policy to the creditor. Upon maturity or claim on the policy, the proceeds are paid to the creditor.

    Loan Cover policies are a variant where the sum assured keeps reducing in line with the loan

    balance.

    Health covers

    These policies provide cover against major health care expenses like hospitalization, surgery,

    critical illness etc. The benefits could be in the form of fixed pay outs on hospitalization or a

    lump sum on diagnosis against some specified critical illnesses.

    Accident benefit

    This is usually an add-on cover over a basic policy and pays an additional sum assured to the

    beneficiary in case of death due to accident. Since accidental death is sudden and unforeseen, the

    family could be faced with issues like relocation, debt servicing and other requirement for funds.

    3) Planning for retirement

    Indian life expectancy has improved dramatically over the years due to availability of advancedmedical facilities. However, a longer working life may not really be possible due to occurrences

    of life-style induced illness and high burn-out rate. The evolving demographic balance with

    plenty of young talent becoming continuously available may also be a deterring factor to a longerworking life unless one is self employed.

    Consequently, our retirement life span could well be as long as our active working life span. Thismeans that we have to build a solid corpus during our active life to maintain our life style for the

    long post retirement life if we are to enjoy the true meaning of the word retirement. Pension

    Plans help us build up our savings during our earning years and provide us a lump sum on

    retirement. This lump sum can then provide us a retirement income by investing in an annuity.

    4) Provide post retirement income

    The worst situation that a retiree can face is to run out of funds late into retirement. Such asituation may force him to seek help from friends / relatives or liquidate his fixed assets which

    essentially are a compromise of self respect.

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    6

    This is where insurance offers the best solution in the form of an annuity. Annuities bought fromthe retirement corpus can either be used to provide regular post retirement income for a fixed

    term or also for the entire life.

    A retirement plan may be broadly divided into two phases, namely accumulation (pre-retirement)

    and distribution or consumption (post-retirement). In the above graph*, we assume a 30-year old

    who plans to retire at the age of 60 and expects to live till age 80. His accumulation phase is

    between age 30 and 60 when he builds his retirement corpus and distribution phase is between

    age 60 and 80 when he draws down this corpus for his living. Retirement Plans ensure that the

    distribution phase of your life is as comfortable as your earning years.

    * This is only to explain the point and the figures are not based on any calculation.

    5) Insurance as an inflation shield

    Inflation lowers the purchasing power of money and makes a dramatic cumulative impact over

    the long term. It reduces your real income year after year as your cost of living keeps increasing.

    So, it must be taken into account while framing financial goals.

    The following illustration depicts the impact of inflation on income and prices.

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    Insurance products such as Unit Linked Plans help us combat the impact of inflation on our

    financial goals by providing the option to invest in equity, which is known to deliver one of the

    best returns from all asset classes, over the long term. Ignoring inflation would result in oursavings falling short of the estimated value of future goals, especially over the long term.

    Conventional Plans:-

    1)Pension plans:- Retirement is a natural progression and only if you are financially secure

    during these years can you hope to live a comfortable retired life. Pension plans are designed toaccumulate your savings during your earning years and thereafter provide you with a regular

    income after retirement so that you dont have to depend on your children or society.

    Further, the premium payment in the case of pension plans can be made as recurring payments

    for a fixed period of time (regular premium) or once as a lump sum (single premium). Either

    way, the amount and returns thereon are cumulated and paid out to the policy holder at the

    retirement date as a lump sum. Part of this lump sum is then used to purchase an annuity which

    provides post retirement income

    Benefits:

    These plans are flexible as they allow you to choose your investment period, the premiumamount and the premium frequency.

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    Reversionary bonuses are usually declared by the insurance company annually and oncedeclared are guaranteed.

    There are tax benefits under various sections of the Income Tax Act, 1961. A deductionis available from the total income up to Rs 1 lakh under section 80 CCC and 80 C.

    2) Money back plans

    When you plan for your future, ideally you should set out with specific goals and these should

    have costs and deadlines attached to them. Once this is done, money back plans provide an

    excellent vehicle to take you to the fulfillment of these goals.

    Money-back plans are insurance products which pay out pre-defined benefits at periodic times

    during the entire term of the policy. For instance, in a money-back plan with a 20 year term, 25

    per cent of the sum assured could be paid out after every five years (i.e., at the end of the 5th,

    10th and 15th year) and the remaining 25 per cent of the sum assured along with the bonus, if

    any, would be paid out at the end of the 20th year. However, in the case of the unfortunate death

    of the insured person, the total sum assured (100%) and bonuses will be paid.

    Benefits:

    Since a part of the sum assured is received periodically, this plan combines short termfinancial goals with long term savings and insurance.

    Tax benefits under Section 80C are applicable on the premium paid. The periodic lump sums as well as maturity amount is tax free.

    3) Childrens plans

    Your children are your pride and joy and you would like them to have the best that money can

    buy. And with a sound financial plan, you can make sure that the materializing of their dreams is

    not hindered for want of funds. Childrens insurance policies and products are designed with this

    specific aim in mind.

    These plans set out to secure you financially against the back drop of constraints such as inflation

    and the rising cost of education. They help you to fund various aspirations like an overseas

    education, extra curricular activities, sports training, supplementary vocational education,marriage celebrations, etc. by providing a lump sum amount at a specified future date.

    An additional feature offered by childrens plans is that they continue to offer financial

    protection even in the event of the loss of the premium paying parent. This ensures that the

    amount envisaged is actually delivered even in the event of unforeseen eventualities.

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    Benefits:

    Childrens insurance plans enable the parents to save money for childs future withoutany disturbance to the family budget. This is because the premiums can be chosen to suit

    the parents convenience.

    There are a number of options and customized products to choose from for the childsfuture.

    Reversionary bonuses are usually declared by the insurance company annually and oncedeclared are guaranteed.

    Tax benefits under Section 80C are applicable on the premium paid. Certain plan options also allow the plan to continue after demise of insured parent and the

    insurance company continues paying the premium.

    4)Endowment plans

    Life is full of risksboth financial and non financial. While it is difficult to eliminate the non-

    financial risks, insurance helps you to minimize the financial ones. Endowment plans are one

    such product. They ensure that you receive an assured amount at the end of the policy term plus

    bonuses, if any. If, due to unfortunate circumstances, the insured person expires during the term

    of the policy, the sum assured and bonuses go to the nominee. Endowment plans can be taken in

    the name of minors too.

    Benefits:

    This plan helps one plan for the future of their loved ones and rest assured that financeswill not be an obstacle, even in case of the insured persons demise.

    Reversionary bonuses are usually declared by the insurance company annually and oncedeclared are guaranteed.

    Tax benefits under Section 80C are applicable on the premium paid.5) Term plans

    As the breadwinner of the family, even the best financial plan that you create can go out of gear

    if you are not around to meet the financial commitments it entails. With term plans, you can be

    sure that in the event of your unfortunate demise your family will be compensated for the

    financial loss to the extent that you see fit.

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    Term Assurance Plans are those plans where the sum assured is paid out only if the insured

    person dies. There is no maturity benefit under these plans. Due to this feature, the premium

    amount is relatively low.

    The premium can be paid regularly or even in a lump sum, according to the design of the plan.

    Such policies can be taken either on a single basis or on joint basis.

    Benefits:

    These plans are ideal for individuals who have dependents to be taken care of. In theunfortunate event of the insured persons death, the dependents are left financially secure.

    The premium for such plans is very low, especially if the insured in young. The plan can be topped up with add additional features (known as riders), such as

    accidentdeath cover or critical illness cover.

    There are tax benefits for the insured person6) Whole life plans.

    Insurance has become a necessity, particularly in India where most families are dependent on a

    single earning individual. Further, since there is no social security available in India, the

    financial interests of the family have to be protected through other sources. Whole life insurance

    policies are designed to provide lump sum payments to a family in the event of the death of the

    insured person.

    Unlike term insurance, a whole life insurance policy covers you for your entire life and not justfor a specific period of time.

    Benefits:

    The policy stays in force as long as the insured individual continues to live and benefitsremain constant during the entire coverage period of the policy.

    There is no need to undergo future medical examination once the policy is in force. There is also an element of tax-saving in these policies.

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    Unit linked insurance plans

    Introduction:-In Unit Linked Plans, the investments made are subject to risks associated with

    the capital markets. This investment risk in investment portfolio is borne by the policy holder.

    Thus, you should make your investment choice after considering your risk appetite and needs.

    Another factor that you need to consider is your future need for funds. HDFC Standard Life

    offers you a variety of unit-linked insurance products to suit your goals be it for your

    retirement planning, for your health, for your childs education and marriage or for investment

    purposes.

    Which investor class are they most suited for ?

    Those who wish to closely track their investments: Unit linked plans allow policytakers to closely monitor their portfolios. They also offer the flexibility to switch your

    capital between funds with varying risk-return profiles.

    Individuals with a medium to long term investment horizon: Unit linked plans areideal for individuals who are ready to stay invested for relatively long periods of time.

    Those with varying risk profiles: Across the seven funds offered, the equity componentvaries from zero to a maximum of 100 per cent. Thus there is a choice of funds available

    to all types of investors - from risk-averse investor to those investors who have strong

    risk appetite.

    Investors across all life stages: This plan category offers a variety of plans which can beopted for depending upon the life stage you are in and your needs and financial liabilities

    at that point in time.

    How is it structured ?

    In a Unit Linked Plan, the premiums you pay are invested in the funds chosen by you after

    deducting allocation charges and charges including those for managing funds, policy

    administration and for providing insurance cover are deducted from the funds by cancelling

    certain units. The value of each unit of a fund is determined by dividing the total value of thefunds investments by the total number of units.

    Advantages of a unit linked plan :-

    Market linked returns: Unit linked plans give you an opportunity to earn market-linkedreturns as part of the premiums are invested in market linked funds which invest in

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    different market instruments including debt instruments and equity in varying

    proportions.

    Life protection, Investment and Savings: Unit linked plans offer the twin benefits of lifeinsurance and savings at market-linked returns. Thus, you have the opportunity to invest

    your money to earn higher returns, while taking care of your protection needs. Investingin unit linked plans helps to inculcate a regular habit of saving and investing, which is

    important for building wealth over the long term.

    Flexibility: Unit Linked Plans offer you a wide range of flexible options such aso The option to switch between investment funds to match your changing needs.o The facility to partially withdraw from your fund, subject to charges and

    conditions.

    o Single premium additions to enable the policy holder to invest additional sums ofmoney (over and above the regular premium) as and when desired, subject to

    conditions.

    Servicing a Unit linked plan:-

    Single Premium: The policy holder is required to pay the entire premium amount as alump sum at the beginning of the policy term.

    Regular Premium Payment (annually, semi-annually or monthly): The policy holder hasto pay the pre-determined premium amount periodically i.e. annually, semi annually or

    monthly, depending upon the premium payment term opted for.

    Number of Premium Paying Years: This depends on the term of the policy that you havechosen. In most cases, the policy term and the number of premium paying years (in case

    of regular premiums) are the same. However, some policies give the insured the option of

    choosing the number of premium paying years.

    Charges:-

    The following charges are deducted from your policy towards the cost of benefits and

    administration services provided by HDFC Standard Life Insurance

    Administration charges: A fee is charged for administration of your policy everymonth. Administration charges are deducted by cancelling units proportionately from

    each of the funds you have chosen.

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    Fund management charges: These charges are towards meeting expenses related tomanaging the fund. This is charged as a percentage of the funds value and is deducted

    before arriving at the net asset value of the fund.

    Switch charges: You can switch between the funds available to suit your changing needsand goals. In a policy year, a fixed number of such switches are available free of cost.Subsequent to this, each switch would attract a certain charge. These charges are

    deducted by cancelling units proportionately from each of the funds you have chosen.

    Surrender charges: These charges are levied for premature encashment of units. Theyare charged as a percentage of the fund value and depend on the policy year in which the

    policy has been surrendered.

    Mortality Charges: Depending upon the age, and the amount of cover, these charges arelevied towards providing a death cover to the insured.

    Premium Allocation Charge: This charge is deducted as a fixed percentage of thepremium received, and is usually charged at a higher rate in the initial years of a policy.

    This charge varies depending upon whether the policy is a single premium or regular

    premium policy, the size of the premium, premium frequency and payment mode.

    Partial Withdrawal Charges: Lump sum withdrawals are allowed from the fund afterthe lapse of three years of the policy term and subject to pre-specified conditions.

    However, such withdrawals attract charges, as mentioned in the respective policy

    brochures.

    Switching between funds

    Life Insurance companies offers the flexibility to switch between funds available under a unit

    linked plan. You may wish to switch between equity and debt funds, in times when there is

    market volatility or interest rate fluctuations. At times, changes in your financial standing,

    liabilities or risk profile may also require that you change your investments accordingly.

    Making withdrawals

    You may also make partial withdrawals from your funds after a certain specified period, subject

    to a partial withdrawal charge. The withdrawal amount should be at least the minimum

    prescribed withdrawal amount and the fund must not fall below the minimum fund value after

    the withdrawal.

    You can make a full withdrawal of your policy before its maturity date. However, surrender

    charges will be applicable in this case.

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    Planning for insurance:-

    Stages Involved While Purchasing Different Policies:

    1) Pension plans

    Choose your retirement age

    You can choose the age when you wish to retire * (or vesting age), upon completion of which

    your accumulated amount will be used to purchase an annuity to provide you with a steady post

    retirement income.

    Estimate the post retirement income you need

    Decide on the post retirement income and benefits that you would require in order to maintain

    the same lifestyle as you have enjoyed in your earning years. You need to also account for

    inflation and a declining rate of interest while calculating your post retirement income.

    Work out the premium payable

    Based on your requirement of post retirement income and the years you have to retire, work out

    the premium you need to invest. You can either contact an HDFC Standard Life representative or

    use our online calculator to calculate the amount of premium you need to pay.

    2) Other conventional plans

    Estimate you monetary requirements and therefore your sum assured

    Decide on the corpus needed to fulfill your future financial needs. The expected corpus should be

    discounted by factors like inflation. This corpus can be used by you to fix the sum assured that

    you will need in the future.

    Choose the policy term

    Estimate the time you have to achieve your future financial goals. This will help you fix the

    policy term for which you need to pay premiums.

    Choose the additional optional benefits(riders)

    Some polices offer you additional benefits. You can customize your policy by choosing any of

    the options available as riders.

    Work out the premium payable

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    Based on the sum assured , the policy term and the additional optional benefits, you will be able

    to calculate the premiums you need to pay. You can either contact an HDFC Standard Life

    representative or use our online calculator to calculate the amount of premium you need to pay.

    3)Unit linked plans:-

    Estimate the maturity benefit (corpus) you desire

    Based on you future financial needs, estimate the amount you wish to receive in future from your

    insurance policy. You can also use our online calculator to calculate your future financial needs.

    Choose your policy term

    This will depend on the years you have to save for your future financial needs.

    Choose the premium you wish to invest

    Choose the premium you wish to pay during the premium paying term. Also decide on the

    frequency of payment - single or regular (monthly, quarterly half yearly or annually), depending

    upon what the policy offers.

    Choose your level of protection

    Choose your level of protection by deciding on the sum assured. Usually the sum assured can be

    fixed as a multiple of the annual premium you wish to pay and there are minimum and maximum

    limits prescribed as per the policy type.

    Choose the plan options available.

    Some polices offer you options which provide additional insurance benefits. You can customize

    your policy by choosing any of the options available.

    Choose your investment fund.

    Choose the investment fund from the range of funds that we offer, based on your risk profile.

    You can also choose to invest in multiple funds in the proportion you desire.

    4) Protection Plans

    Calculate your Human Life Value (HLV)

    Calculate your HLV. This will help you understand today's value of your future earnings. It will

    calculate the corpus needed to secure your familys financial future in your absence.

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    Decide your life coverage

    Estimate your life cover considering your HLV, loan liabilities and family expenses.

    Choose the additional optional benefit

    Some polices offer you additional benefits. You can customize your policy by choosing any of

    the options available as riders.

    Work out the premium payable.

    Based on your life coverage and additional benefits opted for (if any), get an indication of the

    corresponding premium you need to pay. You can either contact an HDFC Standard Life

    representative or use our online calculator to calculate the amount of premium you need to pay .

    Life stage planner:-The life of a person is divided into different stages.The insuranceneeds of a person at different stages of life are different.Based on the stage the person is and the

    insurance needs at that stage he can choose the right plan for himself.The various stages in the

    life of an individual and the insurance needs at that particular stage are discussed below:-

    1)Young And Single

    You are a single energetic twenty-something and have just kick-started your career. With the

    newly acquired financial independence, most of you feel more inclined to shop, travel and enjoylife. However, it is important to note that this is also the best time to take higher risks as there are

    least financial responsibilities.

    Your Insurance Needs

    Saving for future expensesWhether for your home down payment or for yourmarriage, you need a savings plan to build a corpus for your future needs.

    Tax PlanningNow that you are earning, you wouldnt want your hard earned money tojust flow out of your hands. Tax planning is an important aspect of financial planning and

    you should draw the maximum tax benefits that investment products offer.

    Securing your parents healthGiven their age, your parents would be vulnerable to illhealth and therefore you need to plan for their medical needs as well.

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    2)Just MarriedNewly married, you are looking forward to building a whole new world with your life partner.

    Marriage brings additional responsibilities and thus additional expenses, which may burn a hole

    in your pocket unless you plan your finances wisely.

    Your Needs

    Saving for future needsThis is the stage in life where you need to set aside a regularsavings for your familys future needs. This may be for immediate needs such as car or

    vacation or for buying your dream house.

    Life CoverWith marriage comes the responsibility of securing your partners life. Agood life insurance plan can ensure that your partner is financially secure, no matter

    what.

    Secure your healthWith time and age on your side, it would be ideal to provide acushion for any health contingencies

    3)Married With Children

    As you step into parenthood, your dreams increase manifoldits not just about you anymore,

    but about your little ones too. Take that extra step to ensure that no matter what the

    circumstances maybe, you dont have to compromise on your dreams for your bundles of joy.

    Your Needs

    Childs education & future expenses Saving for your childs education assumesutmost importance, at this stage. In the long-term, you may also want to set aside funds

    for his/her marriage expenses.

    Safeguard family from loan liabilitiesIf you have a home loan, you may want tosecure your family against the stress of loan repayment, in the unfortunate event of your

    death.

    Retirement planningYou may now start feeling the importance of building aretirement corpus to enable you to continue the lifestyle you are used to leading even

    after retirement.

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    4)Married With Grown Up Children

    This is a stage when you have a well established career and draw a decent income. As your

    children are growing, so are your expenses. You may also have to spend on maintaining the

    house, for instance renovating the house, replacing old furniture, etc.

    Your Needs

    Childs higher education / marriage Your main goal, at this stage, is to fund yourchilds higher education. With your childrens marriages around the corner, you may

    want to rearrange your investment plan to fund these joyous events.

    Retirement planningRetirement seems to be on the horizon, so planning for yourgolden years is a priority.

    Health contingencies- Old age brings with itself a wide range of health issues. You wouldsurely like to be well equipped to face any eventuality.

    5)Nearing Retirement

    Your children are most probably independent and well settled by now. At this stage, your income

    is at its peak. You have substantial funds at your disposal to set aside for your retirement.

    Your Needs

    Retirement planningYour goal at this stage is to plan for your retirement. It isimportant to understand your true net worth and how you wish to spend your retiredyears. This is because even if you have not yet focused on retirement, investing wisely in

    the next 10-12 years can help significantly.

    InvestmentsAt this age you might also have substantial savings which can be investedfor stable growth. You should consider investing in tax efficient instruments.

    Regular income post retirementYou should focus on investing in those products thatprovide capital preservation and generate regular income to meet your post-retirement

    needs.

    Tips on reducing premium

    It is not possible to negotiate the basic premium rates offered by insurance companies. However,

    keeping the following points in mind, you can surely reduce the costs incurred on premiums

    Mode of Premium payment as annual: Choosing the annual mode of payment reducesthe premium cost. Insurance companies add extra charges to cover additional costs

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    incurred by them if you pay multiple premium rather of single yearly premium. These

    additional charges increase insurance cost thus ultimately increasing your premium

    amount.

    Start at a young age: The premium of the insurance plans increases with age. At ayoung age, you are medically fit and physically sound. This helps in reducing theinsurance cost and in turn reduces your premium amount.

    Tenure of the policy: The longer the term of the policy, lower will be the premium.Longer duration polices allow you to build the required corpus with smaller premiums.

    Do not take riders that you do not need: Additional benefits on policies come withadditional charges and increase your cost of premium. You can lower premium costs by

    opting only for those riders that you actually need.

    Keep yourself Fit: Health related issues, Disability problems, Smoking and drinkinghabits, risky lifestyle all add to the insurance cost thus increasing insurance premium.

    Keep yourself healthy and fit to get the benefit of lower insurance premiums.

    Insurance Myths

    Insurance is for saving tax: Saving tax is just an added advantage of insurance policy;the main objective of insurance is to provide protection to you and your family and to

    build an assured corpus for your future needs.

    My group insurance is adequate: Your group insurance might be adequate but what ifyou change the job? Once you change the job your group insurance will cancel off andyou will not get any insurance benefit. So it is always advisable to take insurance other

    than the insurance offered by your employer.

    Only the Breadwinner of the family needs insurance: Every family member needsinsurance. Your work profile changes the insurance needs but certainly does not

    eliminate them.

    I'm single and don't have any dependents, therefore I don't need any coverage: Youmight not need a life insurance policy where your nominee is taken care of but you

    certainly need a policy to take care of your health and retirement worries.

    Life insurance is far more important than health coverage: As the health costs areincreasing by the day, taking a health insurance plan has become as important as a life

    coverage plan. Health plans, disability plans and critical illness plans provide you with

    financial cushion and compensate for the financial loss you suffer in case you are not able

    to work because of illness. If life insurance plan secures the future of your loved ones

    then health coverage plan secure your own future.

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    Recruitment of financial consultants:-

    A Great Career Move In Every Way

    Zero investmentThere is no start-up capital. You have unlimited earning potential

    Flexible work timingsYou can work full-time or part-time, depending on your convenience

    Sunrise industryOnly 25% of the insurable population in India is insured. And, those insured need higher

    insurance cover .

    Endless Earning Possibilities

    Decide your own salary amountYour income is directly proportional to the effort put in by you. The more you sell, the

    more you earn. And our commission structure (as per IRDA guidelines) has the ability to

    give you the maximum benefits for every policy you sell

    Long term earning potentialThe policies sold by you will give you a renewed income every year. So every year your

    income keeps increasing steadily even if you sell the same number of policies

    Regular incomeThe company pays the commission you earn every 15 days. This ensures that you get a

    regular income when you associate with us

    Your rewardWe have several reward programs to inspire good performance and create a positive spirit

    amongst our Financial Consultants. So you can look forward to foreign trips, seminars,

    prizes and special club memberships to the Silver Club, Gold Club & Platinum Club Wealso sponsor our top performing Financial Consultants for international training programs

    and seminars.

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    Project proceedings

    Based on the knowledge that has been obtained about the life insurance sector the research

    questionnaire has been prepared which covers almost all practical aspects related to life

    insurance sector right from the knowledge of people about life insurance to their knowledgs

    about the different life insurance companies and whether or not they offer quality products that

    fulfills the above mentioned needs.It also aims at determining whether or not an individual

    knows the details of the plan he has taken.It also aims at determining whether or not an

    individual knows about the two categories of life insurance that is ULIPS and traditional.The

    questionnaire also covers recruitment of financial consultant /insurance agent.The questionnaire

    aims at determining whether or not an individual knows about the working of an insurance agent

    and whether or not an individual is an agent of the company and if yes whether or not he is

    satisfied with the commission offered to him by the particular company.Some of the primary

    data through research questionnaire has already been collected and the process of collection of

    primary data is still going on.Some secondary data from magazines,journals,internet and researchwork previously done etc will also be collected.Based on the primary data collected from the

    research questionnaire and secondary data collected from different sources an analysis will be

    done.Based on analysis there will be some findings.And based on findings suggestions and

    recommendations will be made which will lead to successful completion of the project.The

    research questionnaire prepared therein has been attached with the report and some of the

    questionnaire being filled have also been attached.

    References:- 1)ic -33life insurance

    2)www.hdfcinsurance.com

    3)www.licindia.in, 4)www.irda.gov.in

    Dear Sir/Madam,

    I am a student of ICFAI Business School,Gurgaon.As part of the requirements for my Masters

    degree in Business Administration I am required to do a research based project.Kindly spend a

    few minutes of your valuable time to fill in this questionnaire.All the information provided by

    you will be used only for academic purposes and will be strictly confidential.

    Q1) Do you have a life insurance policy ?

    Yes No

    If yes, on whose name have you purchased the policy?

    http://www.hdfcinsurance.com/http://www.hdfcinsurance.com/http://www.hdfcinsurance.com/http://www.licindia.in/http://www.licindia.in/http://www.licindia.in/http://www.irda.gov.in/http://www.irda.gov.in/http://www.irda.gov.in/http://www.irda.gov.in/http://www.licindia.in/http://www.hdfcinsurance.com/
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    Yourself Wife Son Others

    Q2) Which companys insurance policies do you hold ?

    LIC

    HDFC Standard Life Insurance

    Birla Sun Life Insurance

    Tata AIG Life Insurance

    ICICI Prudential Life Insurance

    Aviva Life Insurance

    Bajaj Allianz Life Insurance

    Bharti Axa Life Insurance

    Reliance Life Insurance

    Others (specify name)

    Q3) If you have in policies of many companies, recently your experience is with which

    company ?

    Specify name:-

    Q4)According to you which Life Insurance Company provides best insurance plans?

    LIC HDFC Other Private Players

    Pension plans

    Children plans

    Others

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    Q5)From where did you tried to find out the information regarding a particular company and its

    plans ?

    Already existing customer of the company

    Advertisements

    Agents

    Employee of a company with whom the insurance company has a tie up like banks etc.

    Q6) Has the company provided all the information about a plan of a particular policy you hold?

    Yes

    No

    Q7) Have you recently got any information regarding necessity of life Insurance ?

    LIC HDFC Other Private Players

    Yes

    No

    Q8) If yes,through which mode you got this information?

    Recent advertisements

    Mails

    SMS

    Hoardings

    Q9)When did you receive this information ?

    3 months

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    3-6 months

    1 year

    More than 1 year

    Q10) While enquiring about life insurance plan of a particular company did the agent of that

    company provided you with adequate and correct information and he has not mislead you and

    concealed information ?

    LIC HDFC Other private players

    Yes

    No

    Q11) What are the the problems you faced from the company?

    (a) Accessibility of the employee/agent

    LIC HDFC Other private players

    (b) Complex formalities for opening up a policy

    LIC HDFC Other private players

    (c) Claim settlement process

    LIC HDFC Other private players

    (d) Grievance redressal mechanism

    LIC HDFC Other private players

    (e) Levy hidden charges

    LIC HDFC Other private players

    (f) Lack of timely communication

    LIC HDFC Other private players

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    Q12) Your rationale behind investment(rank them)

    Factors LIC HDFC Other private players

    Individual risk coverage

    Tax benefits

    growth and return on investment

    Risk coverage of family

    Child welfare

    Q15) Do you have any knowledge of ULIP plans ?

    Yes No

    Q13) What is your opinion about returns offered by insurance companies ?

    LIC HDFC other private players

    Very High

    High

    Average

    Q14) As an investor in which 7 types of funds offered by ULIPS you would like to invest your

    money in ?

    Liquid fund

    Stable managed fund

    Secure managed fund

    Defensive managed fund

    Balanced managed fund

    Equity managed fund

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    Growth fund

    Q15) Do you have any idea of traditional plans?

    Yes No

    Q16) What mode of premium payment do you prefer?

    Annually Half yearly Monthly

    Q17) What according to you is an ideal policy term(no. of years you would be willing to pay

    premium)?

    3 to 5 years

    6 to 9 years

    10 to 15 years

    16 to 20

    21 to 25

    26 to 30

    More than 30

    Recruitment of insurance agent

    Q18) Do you know the working of an insurance agent?

    Yes No

    Q19) Are you presently an insurance agent of any company ?

    LIC HDFC Other private players

    Yes

    No

    Q20) Are you satisfied with commission offered to as an agent of a company ?

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    LIC HDFC Other private players

    Yes

    No

    Personal Details:-

    Name:-

    Address :-

    Contact no:-

    Age :-

    Educational qualifications:- 10th std 12th std graduation post graduation doctorate

    Income:- 20000 21000 to 40000 41000 to 60000 61000 to 80000

    81000 to 100000 more than 1 lakh

    Type of profession :- private public others

    Work experience :-

    No of family members:-