8
Dear Fitagians, Wish you a very happy and a prosperous New Year 2014. E very magazine is publish- ing technology trends or future trends for the new year 2014. Everybody is one or the other way are focusing on few key factors those who are talked about since last year and will be talked for few more years, because our industry is in a big transition. We are facing huge changes, PC to Laptops to TABs and Smart phones, Cloud centric business development, Social technologies - not networking, 3D printing and BIG data are the main topics being discussed while waiting for this change. We have also tried to give you a broader picture of 10 best bold predic- tions world- w i d e applicable to our industry. I per- sonally feel that year 2014 and 2015 will be years of diversity and impeccable change. As far as Indian economy is concerned we will have a major change from half way of 2014 after completion of national polls. It seems new government will boost the economy with their positive and newer ways of looking and handling the coun- try. Younger & efficient people will come in to power to drive the country, hopeful of taking right decisions at the right time. Specially for FITAGIANs we have incorporated business and general predictions for the year 2014 according to their sun-signs. I am sure more & more people are reading FITAG Times and this addition will attract many more to be a regu- lar reader. I also wish all of you a very happy Uttarayan. May this tran- sition of Sun from tropic of Capricon to Tropic of Cancer produces positive and vibrant impacts to you and your family in the coming days. Enjoy reading 6th edition of FITAG Times. Best Wishes TVS Solution, Ahmedabad 9824332745 Fitag Times reaches to 21,000 retailers / dealers across Gujarat - Editorial www.fitag.in wednesday Ahmedabad, Gujarat 15 01 2014 Vol. 1, Issue No. 6, Pages 8 Monthly Edition Times FITAG FLOURISH KNOWLEDGE NETWORKING POWER PROTECTION 2014 At the beginning of each year, it’s possible to make predictions about the future of the tech sector simply by extrapolating from data in the latest Mary Meeker Internet Trends presentation. It doesn’t require a crystal ball to realize that smart- phones and tablets will replace PCs, big data will continue to grow at an exponential rate, and nations such as China will play an ever-greater role in the development of the Internet. Below is an attempt at thinking big, at imagining how a number of emerging trends may combine in unique ways to create disruptive trends in 2014. 10 Bold Predictions for 10 Bold Predictions for Google Glass becomes the must-have tech gadget of the year. After flirting with wear- able tech in 2012 and 2013, the consumer technology market is finally ready to embrace wearable comput- ing as a full-on trend in 2014. And the biggest entrant in the wearable computing market is almost certain to be Google Glass. There’s been almost as much anti-hype as hype around Google Glass over the past 12 months, but it’s a safe bet that if Google Glass is cool enough for the run- way models of DVF and the fashion spreads of Vogue, it’s also cool enough for the mainstream tech consumer who’s looking to move beyond the smartphone. Going forward, broad consumer acceptance around wearable computing — whether in the form of the latest Samsung smart- watch, Google Glass or any of the new fitness gadgets — will continue to open the door to radical innovation in the wearable computing segment. At this month’s CES event in Las Vegas, some of the most-hyped products of the year are related to “biometrics” – such as headbands, socks and bras that claim to be able to measure your brain waves, heart rate and level of physical exertion. Your next-door neigh- bor becomes a venture capitalist. The JOBS Act (aka the Crowdfunding Act) is set to go into full effect by mid- 2014, and that could lead to anyone not just a wealthy accredited investor — having the ability to invest in start-ups, any- where in the country and in any industry. In short, it will soon be almost as easy to back a hot tech company on a new equity crowdfunding portal as it is to crowdfund a cool artistic project on Kickstarter or Indiegogo. In the process, expect to see a lot of “What’s the future of the VC industry?” articles. It’s only natural, since crowdfunding seems to have the potential to dis- rupt the traditional VC industry by creating an entirely new type of investor. And once it’s your temperamental next-door neighbor, and not a cooly rational Harvard MBA mak- ing the decision of where to allocate investment dollars, this could lead to some fan- tastic innovations being funded in coming years. Consider the example of the Terrafugia flying car con- cept, which has raised more than $10 million on the crowdfunding site Wefunder. A commercial drone company gets anoint- ed as “the next Apple.” The excitement around the Amazon drones delivery concept is almost certain to inspire a number of copycat imitators. After the Jeff Bezos “60 Minutes” seg- ment at the end of the year, there was a surge in stories about possible uses for commercial drone technolo- gy, including the story of quadcopters being used by Deutsche Post. As drones transition from being used to take out terrorist leaders to being used to revolution- ize business models, we’ll inevitably hear talk about the first generation of drone start-ups that are “the next Apple” or the “next Google.” One early front- runner is New York-based Flyterra, which is set to start testing drones in upstate New York, making it one of the first commercial drones companies in the nation. Six states (including New York and Virginia, both home to huge tech communities) have now been cleared to host drones- testing facilities. If the first rounds of testing go well, we could soon hear talk about other states vying to host their own drones test sites, in order to get a hand in any future economic goodies that come from having a vibrant drone inno- vation sector. Contined on page 2... For Space Booking in [email protected] Sejal: 98240 53863 Dhaval: 98240 66111 FITAG TIMES FITAG TIMES

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Page 1: 6th Edition of Fitag Times

Dear Fitagians,

Wish you a very happyand a prosperous New Year 2014.

Every magazine is publish-

ing technology trends or

future trends for the new year

2014. Everybody is one or the

other way are focusing on few

key factors those who are talked

about since last year and will be

talked for few more years,

because our industry is in a big

transition.

We are facing huge changes,

PC to Laptops to TABs and

Smart phones, Cloud centric

business development, Social

technologies - not networking,

3D printing and BIG data are

the main topics being discussed

while waiting for this change.

We have also tried to give you a

broader picture of 10 best bold

p r e d i c -

t i o n s

w o r l d -

w i d e

applicable

to our

industry.

I per-

s o n a l l y

feel that year 2014 and 2015

will be years of diversity and

impeccable change. As far as

Indian economy is concerned

we will have a major change

from half way of 2014 after

completion of national polls. It

seems new government will

boost the economy with their

positive and newer ways of

looking and handling the coun-

try. Younger & efficient people

will come in to power to drive

the country, hopeful of taking

right decisions at the right time.

Specially for FITAGIANs

we have incorporated business

and general predictions for the

year 2014 according to their

sun-signs. I am sure more &

more people are reading FITAG

Times and this addition will

attract many more to be a regu-

lar reader.

I also wish all of you a very

happy Uttarayan. May this tran-

sition of Sun from tropic of

Capricon to Tropic of Cancer

produces positive and vibrant

impacts to you and your family

in the coming days.

Enjoy reading 6th edition of

FITAG Times.

Mr. Kaushik PandyaEditor

Best WishesTVS Solution,

Ahmedabad9824332745

Fitag Times reaches to 21,000 retailers / dealers across Gujarat

- Editorial

www.fitag.inwednesday Ahmedabad, Gujarat

15 01 2014Vol. 1, Issue No. 6, Pages 8

Monthly Edition

TimesFITAGFLOURISH KNOWLEDGE NETWORKING POWER PROTECTION

2014At the beginning of each year, it’s possible to make predictions about the future of

the tech sector simply by extrapolating from data in the latest Mary Meeker

Internet Trends presentation. It doesn’t require a crystal ball to realize that smart-

phones and tablets will replace PCs, big data will continue to grow at an exponential

rate, and nations such as China will play an ever-greater role in the development of

the Internet. Below is an attempt at thinking big, at imagining how a number of

emerging trends may combine in unique ways to create disruptive trends in 2014.

10 Bold Predictions for 10 Bold Predictions for

<Google Glass becomesthe must-have tech

gadget of the year.

After flirting with wear-

able tech in 2012 and 2013,

the consumer technology

market is finally ready to

embrace wearable comput-

ing as a full-on trend in

2014. And the biggest

entrant in the wearable

computing market is almost

certain to be Google Glass.

There’s been almost as

much anti-hype as hype

around Google Glass over

the past 12 months, but it’s a

safe bet that if Google Glass

is cool enough for the run-

way models of DVF and the

fashion spreads of Vogue,

it’s also cool enough for the

mainstream tech consumer

who’s looking to move

beyond the smartphone.

Going forward, broad

consumer acceptance

around wearable computing

— whether in the form of

the latest Samsung smart-

watch, Google Glass or any

of the new fitness gadgets

— will continue to open the

door to radical innovation in

the wearable computing

segment. At this month’s

CES event in Las Vegas,

some of the most-hyped

products of the year are

related to “biometrics” –

such as headbands, socks

and bras that claim to be

able to measure your brain

waves, heart rate and level

of physical exertion.

<Your next-door neigh-bor becomes a venture

capitalist.

The JOBS Act (aka the

Crowdfunding Act) is set to

go into full effect by mid-

2014, and that could lead to

anyone — not just a

wealthy accredited investor

— having the ability to

invest in start-ups, any-

where in the country and in

any industry. In short, it will

soon be almost as easy to

back a hot tech company on

a new equity crowdfunding

portal as it is to crowdfund a

cool artistic project on

Kickstarter or Indiegogo.

In the process, expect to

see a lot of “What’s the

future of the VC industry?”

articles. It’s only natural,

since crowdfunding seems

to have the potential to dis-

rupt the traditional VC

industry by creating an

entirely new type of

investor. And once it’s your

temperamental next-door

neighbor, and not a cooly

rational Harvard MBA mak-

ing the decision of where to

allocate investment dollars,

this could lead to some fan-

tastic innovations being

funded in coming years.

Consider the example of the

Terrafugia flying car con-

cept, which has raised more

than $10 million on the

crowdfunding site

Wefunder.

<A commercial dronecompany gets anoint-

ed as “the next Apple.”

The excitement around

the Amazon drones delivery

concept is almost certain to

inspire a number of copycat

imitators. After the Jeff

Bezos “60 Minutes” seg-

ment at the end of the year,

there was a surge in stories

about possible uses for

commercial drone technolo-

gy, including the story of

quadcopters being used by

Deutsche Post. As drones

transition from being used

to take out terrorist leaders

to being used to revolution-

ize business models, we’ll

inevitably hear talk about

the first generation of drone

start-ups that are “the next

Apple” or the “next

Google.” One early front-

runner is New York-based

Flyterra, which is set to start

testing drones in upstate

New York, making it one of

the first commercial drones

companies in the nation.

Six states (including

New York and Virginia,

both home to huge tech

communities) have now

been cleared to host drones-

testing facilities. If the first

rounds of testing go well,

we could soon hear talk

about other states vying to

host their own drones test

sites, in order to get a hand

in any future economic

goodies that come from

having a vibrant drone inno-

vation sector.

Contined on page 2...

For Space Booking in

[email protected]

Sejal: 98240 53863

Dhaval: 98240 66111

FITAG

TIMES

FITAG

TIMES

Page 2: 6th Edition of Fitag Times

2www.fitag.in

wednesday 15 01 2014FITAGTimesFLOURISH KNOWLEDGE NETWORKING POWER PROTECTION

States might begin to

woo drone tech companies,

the same way they woo tech

startups as part of a broader

attempt to revitalize their

economies.

<Virtual reality becomesthe next big science fic-

tion technology to go

mainstream.

In many ways, 2013 was

the year that science fiction

became science fact, with

Terminator bots, password

pills and missions to Mars.

In 2014, the one science fic-

tion technology that is final-

ly showing signs of going

mainstream is virtual reali-

ty. Much of the innovation

for now is being driven by

the gaming market, where

the Oculus Rift virtual real-

ity headset for 3D Gaming

is due to come to market by

mid-2014.

But gaming is just the tip

of the iceberg. People are

already thinking of ways

that virtual reality could

change everything from

retail experiences to enter-

tainment experiences. Ford

automobile designers are

even working on ways to

use the Oculus Rift to

design better cars.

<Bill Gates amazes usagain with another

innovation for the

developing world.

Bill Gates continues to

entice us with his vision for

changing the future of the

developing world, primarily

by creating new innovations

that can lower mortality

rates. In just the past few

years, as he reminded us last

summer, Bill Gates has

turned into a digital age

Leonardo Da Vinci. It’s

only a matter of time before

he amazes us again with a

simple, clever innovation

for the world’s rising bil-

lions that addresses a basic

need like clean sanitation.

As the “developing”

world starts to catch up to

the “developed” world, it’s

only inevitable that nations

across Asia, Africa and

Latin America will begin to

attract more attention from

the West’s top innovators.

We’ve already started to see

this in Africa, where inno-

vations in mobile banking

and mobile health are

occurring as fast — or faster

— than in the United States.

In a best-case scenario,

there will be a virtuous cir-

cle, as innovations in health

complement innovations in

mobile and Internet.

<Bitcoin revolutionizespolitics.

Insurgencies and upris-

ings around the world —

especially in the Arab world

— have been quick to use

new technologies — every-

thing from smartphones for

rapidly organizing protests

to Twitter for getting their

message out to the world.

So why not Bitcoin?

Couldn’t sovereign states

such as the United States

use Bitcoin to fund rebel

groups — say, the Syrian

rebels — so as not to leave

behind a paper trail for the

media to follow. In other

words, Bitcoin could help

avoid another Iran-Contra

Affair.

Bitcoin, or any of the

other emerging crypto-cur-

rencies, are perfect for

insurgents — anonymous,

hard-to-track and just as

good as cash. For that mat-

ter, they are also perfect for

mainstream politicians. It’s

only a matter of time before

politicians are able to accept

Bitcoin, and that could lead

to an awkward situation

where you really don’t

know who’s funding a can-

didate. In Texas, one Senate

campaign could feature

Bitcoin in 2014. And, if

Bitcoin truly is anonymous

(and there’s been debate

about that), money could be

theoretically funneled to

mainstream political candi-

dates to circumvent current

campaign donation limits.

<DIY biology becomesthe next big tech hob-

byist trend, replacing

3D printing.

Just as 3D printing cap-

tured the public imagination

by radically changing our

notions of what it is possi-

ble to create in the physical

world, DIY biology could

have the same impact on the

way we view the biological

world. Thanks to Craig

Venter’s pioneering efforts

to map the human genome

more than a decade ago, the

average person now has the

potential to understand his

or her own genetic destiny,

and that’s leading to the

arrival of new startups like

23andMe as well as new

DIY biology hacker spaces.

The only question, of

course, is how the DIY biol-

ogists and geneticists cope

with the legal, moral and

philosophical questions of

their work. As we’ve seen

with 23andMe, it’s not

always so easy to gain regu-

latory approval — and

that’s even before the hack-

ers get involved. In some

futuristic scenarios pro-

posed by Craig Venter, it’s

also possible for biologists

to hack the genetic code of

some microorganisms, lead-

ing to radical new mutations

and new forms of life. Most

likely, in 2014, you’ll start

to see more crowdfunding

efforts of the type pioneered

by the Glowing Plants proj-

ect in 2013, which raised

nearly half a million dollars

to make possible genetically

modified glow-in-the-dark

plants.

<The world sees thefirst-ever 3D-printed

organ.

Organovo, a biotech

company in San Diego,

recently claimed that it

would have a 3D-printed

liver ready to go by the end

of 2014. So far, organs have

been too complex to print,

but there have been limited

successes with things such

as human tissue and bone. It

appears to be only a matter

of time before 3D-printed

organs become a reality,

thanks to new high-tech

“bioprinters.”

This growth in 3D-print-

ed organs will lead to a

number of debates about a

whole range of possible

industries that may be pos-

sible in the future, such as

cosmetic internal surgery, in

which you receive brand-

new organ transplants. It

would be like the scenario

in the science fiction film

“Elysium,” where the

wealthy are never sick

because they could presum-

ably simply swap out

unhealthy organs whenever

needed.

<The first MOOC isfully taught by a

machine rather than a

human.

If you think about the

MOOC (Massive Open Online

Course) as just a form of cheap

distance education for people

who can’t afford “the real

thing,” then you’re not thinking

far enough out of the box. Thus

far, the traditional market lead-

ers – elite universities such as

Stanford, Harvard and MIT –

have been at the helm of the

MOOC movement. That could

change in 2014, if the first arti-

ficially intelligent machine

begins to fully teach a MOOC

— lecturing, grading and

engaging with students the way

a human professor might, there-

by opening the door to new

educational start-ups to chal-

lenge the entrenched incum-

bents by demolishing the cur-

rent cost structure of higher

education.<

Continued from page 1...

Page 3: 6th Edition of Fitag Times

3www.fitag.in

wednesday 15 01 2014FITAGTimesFLOURISH KNOWLEDGE NETWORKING POWER PROTECTION

FITAG Times ReviewFitag thanks all

member

associations to

support

antipiracy

drive &

authorize

FITAG to deal

in this

regard in

future.

FITAG exe.

committee

Hello Fitag,

Respected Fitag President & General Secretary,

"FITAG" The Association is helping tothe members and leaders of associationsand all members of in Gujara. FITAG isone of the largest state level It federationof associations in India, with its presenceacknowledged in all the circles of ITIndustry Associations.

Thanking You

NITESH SENGHANI

Page 4: 6th Edition of Fitag Times

4www.fitag.in

wednesday 15 01 2014FITAGTimesFLOURISH KNOWLEDGE NETWORKING POWER PROTECTION

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IT Industry Lkwt 2014Lkwt hkþe ¼rð»ÞIT Industry Lkwt 2014Lkwt hkþe ¼rð»ÞßÞkurík»k:- ©kurºkÞ ¼qÃkuLÿfw{kh

Page 5: 6th Edition of Fitag Times

5www.fitag.in

wednesday 15 01 2014FITAGTimesFLOURISH KNOWLEDGE NETWORKING POWER PROTECTION

Creating We as , an IT Industry , are up to creating pride for

who we are & not who we Think we are. We are one

of the most dignified businessmen. Let's look at some

of the ways We can do with ease & grace.

= For us ….. whether we are the CEO , the HOD or the senior manager, Pride starts with us.We nurture our business & it is up to us to create a great place to work where people work

with pride. It also requires ongoing training , Sharing about our achievements with all the

employees , customers & family. The environment of pride matters ….. yes ……. It does.

= For our team ……….. I , as your mentor suggest you a model - a 5 step model - "PRIDE"

Let's look at each step ….

It is well known that cli-

mate alone can deter-

mine high versus low

profits and growth. The

business performance of

the entire organization

depends largely upon the

working environment.

In today's business

world, keeping the

employees satisfied is

important. Flexibility is

very important in the

workplace environment.

To keep the flexibility in

the environment

< We may reshape the

rules, including the

employees in the deci-

sion making.

< We may add perform-

ance related , family-

friendly benefits.

< We may provide tailor

made trainings to our

team members as per

the Gap analysis. This

enhances their confi-

dence & pride for the

work they do.

Money /salary may seem

to attract people but that’s

not everything. Each one

of us has a basic human

need to feel appreciated i.e.

recognized for our efforts

& the results we produce.

We may design a sim-

ple, transparent RRP

(Recognize, reward pro-

gram) within our company

& implement it effectively.

Please remember that

we must include our cus-

tomers, the family member

& the team in celebrations.

Some Suggested ideas

are…….

< Employees’ children

receive a gift voucher

from the company

when they bring their

report cards.

< Health check up camps

for all the employees &

their family members.

< “A Switch the role day”

– Once a month , each

employee performs the

role of an another

employee.

< Employee participation

In a profit sharing plan.

When we involve the

ideas & suggestions of

everyone , they experience

worthiness & pride. We

may have meeting , for a

half an hour meeting, for

sharing & suggestions.

Each one of us display

projects and ideas they

work on. This creates an

environment for innova-

tion & creativity at all

levels.

Please remember to

provide positive feedbacks

& to appreciate forwarding

ideas . It requires integrity

i.e. respect, honour & pride

for one another. Also,

maintaining consistency in

fulfilling the promises will

play its part.

Whoever is with us,

experiences pride when

he/she is safe , taken care

of and is assured about

his/her development. The

mantra is

"I" will grows when my

company grows & My

company grows when 'J'

grow".

It s critical to have a

development plan for the

company, the CEO & each

employee. We may help

everyone in creating the

same for their people

around.

Here , I request you to

create - Vision , Mission &

Values ….. Please , do it

without fail. Then , all of

us will be equipped to deal

with greater challenges &

will have a designed,

defined career path.

Increase in productivity is

for sure.

Regular updates &

training programs provide

us with an opportunity to

develop.

In today’s dynamic,

rapidly changing busi-

ness scenario, it is

important that the

employees are empow-

ered fully.

Ongoingly evaluate all

the aspects ranging

employee cost of

turnover to employee

attitudes. The respective

department’s manager is

accountable for this step.

The whole team cre-

ates a new ‘Gap’ for each

employee looking at

the current circumstances

Irrespective of ‘boss -

employee’ relationship,

they give feedback to

each other & grade them.

Healthy environment cre-

ates an environment of

PRIDE all around.

03 For our clients /

customers:-

We may use all vari-

ous methods of commu-

nication & reach our

customers to generate &

elevate pride for what we

offer, we do, we provide

& for who we are as a

‘business’.

We all know we can.

Let’s promise ourselves

that we will create an

environment that’s

healthy & inspiring to

work & the natural

result will be ‘PRIDE’<

Step

PPositive WorkingEnvironment: 1

Step

RRecognize &Reward program 2

Step

IInvolvement &Integrity 3

Step

DDevelopment ofeach stake holder 4

Step

EEmpowerment tobridge the gap… 5

FITAG Wi-Mentor MantraMentor Mantra 5FITAG Wi-5

Pride Business

InPride

Page 6: 6th Edition of Fitag Times

6www.fitag.in

wednesday 15 01 2014FITAGTimesFLOURISH KNOWLEDGE NETWORKING POWER PROTECTION

From the first day that you plug in a

new piece of IT hardware, the

clock starts ticking toward the day when

it will be pulled out of service.

When that day comes, responsible IT execs

ensure that the now-surplus component is either

repurposed, resold or recycled – with none of its

toxic components ending up in an unregulated

Third World dump.

Fortunately, it is possible for proactive-

minded IT departments to prevent this from hap-

pening, thus protecting the environment, people,

and the valuable public image (and stock price)

of the company.

Big corporations go through lots of IT

equipment. “Akamai Technologies' global con-

tent distribution network is made up of 127,000

servers and is growing daily,” says Nicole Peill-

Moelter, Akamai’s director of environmental

sustainability. “These servers are spread across

81 countries in 1,150 networks, and we refresh

them on a four-year basis.”

Every piece of IT hardware – be it a server,

monitor, router, keyboard or mouse – has a value

and costs associated with it throughout its lifes-

pan. They include the cost of acquisition, instal-

lation, housing, maintenance, and ultimately dis-

posal. Rackspace is a managed hosting and

cloud computing company with nine data centers

and 100,000 servers in use at any given time.

Melissa Gray, Rackspace’s director of global

sustainability says, “TCO includes the cost of

responsible hardware disposal once it is past its

operational lifespan.” She adds, “This means

that the money is there in the budget to dispose

of our surplus equipment responsibly, ensuring

that Rackspace’s equipment does not cause any

environmental issues.”

The same approach is followed by Akamai.

“We are committed to being environmentally

and socially responsible, which means that we

consider and include disposal costs in our TCO,”

Peill-Moelter says. “In doing so, our goal is to

budget for the ‘greenest’ equipment disposal, not

the cheapest.”

There are all kinds of IT equipment recy-

cling firms promising to provide responsible

equipment disposal to companies, institutions

and individuals. The key to ensuring that the

company you choose does what it promises is to

select a recycler with strong credentials, Gray

says. Fortunately, there are certification pro-

grams to verify such promises. One of these is e-

Stewards, which is backed by the Basel Action

Network non-profit waste watchdog group, and

endorsed by corporate heavy-hitters such as

Alcoa, Bloomberg,

Boeing and Wells

Fargo. Another is

Responsible

Recycling

( R 2 )

Solutions.

Both pro-

grams are

endorsed by the

Environmental

P r o t e c t i o n

Agency.

Once you

know what to look

for, certified hard-

ware disposal

firms are not that

hard to find. For

instance, Newport

Computers of

Rochester, N.H., is

“a certified e-

Steward and

R2/RIOS (Recycling Industry Operating

Standards) Certified Electronics Recycler,” says

Anne M. McKivergan, one of the company’s two

vice presidents. “We find that many of our cus-

tomers are requiring one or both of those certifi-

cations these days as proof of our commitment to

responsible handling of the assets.”

Companies such as Newport who have

undertaken e-Stewards and R2/RIOS certifica-

tion regularly open up their systems and proce-

dures to an independent third party for auditing.

McKivergan adds, “A reputable company who is

handling the waste properly will be able to pro-

vide documentation showing the flow of the

materials to their final destination and will not

have a problem explaining where everything

goes”.

She cautions, “One of the clearest signs of a

company who is merely dumping the electronic

waste illegally and indiscriminately is anyone

who says, ‘we’ll pay you for your e-waste’

before even asking what you’re trying to dispose

of.”

Within two years of deployment, the best

servers and routers are already showing their age

-- at least in comparison to the newest IT equip-

ment that has subsequently come to market.

Think of it as being the Curse of Moore’s Law:

With the number of transistors on integrated cir-

cuits doubling approximately every two years,

IT equipment made and deployed in 2011 is now

definitely behind the curve!

Google is a major consumer of servers and

routers; for security reasons, the search engine

giant won’t say how many they actually have.

However, Google is very public about its com-

mitment to environmentally sustainable prac-

tices, including how it deals with aging IT equip-

ment. “We're a carbon neutral company and have

strong initiatives in place to reduce the environ-

mental impact of our global operations,” says

Google spokesperson Kate Hurowitz. “When it

comes to equipment, our approach is to extend

the life cycle of our equipment as much as pos-

sible, then dispose of it responsibly.”

Specifically, “Before we buy new equipment

and materials, we look for ways to reuse what we

already have,” Hurowitz says. “As we upgrade

to newer, higher-speed servers, we repurpose

older machines either by moving them to servic-

es that don’t require as much processing power,

or by removing and reusing the components that

are still in good working condition. Since 2007,

we've remanufactured and

repurposed enough outdated

servers to avoid buying over

300,000 new replacement

machines.”

At Google, destroying

data on surplus hard drives is

an internal matter: “We completely erase any

components that stored data, and then resell

them into the market, giving the equipment a

second life,” Hurowitz says.

As a certified hardware recycler, Newport

Computers provides data removal services to its

clients. In fact, “a big part of what we do is data

destruction,” McKivergan says. This is available

in various strengths. Newport Computers can

use software to overwrite the drive, removing

data while leaving the hardware reusable. But in

those instances where data destruction must be

100% certain, “we can bring out the big guns and

either degauss the drives or shred them, making

them unusable again,” she says.

In those instances where an IT department is

disposing of equipment that had low-security

applications – such as usage by customer service

reps at a call center, or entry-level clerks in

Administration – it may be possible to wipe it,

and then donate this equipment to charity.

Such donations can consist of complete

machines and/or parts. Outdated software can

also be a welcome gift, as long as donating it

does not pose any licensing/ownership issues.

Giving old equipment to charitable foundations

such as TechSoup or Computers for Charity is

both socially and environmentally responsible,

and also good for one’s corporate image. So is

making equipment donations to local schools,

social agencies, and churches, whose IT needs

are easily satisfied by CPU speeds that are inad-

equate by current business standards.

The reason that companies such as Akamai,

Google and Rackspace were able to make well-

informed decisions about equipment disposal is

because all three have embraced environmental-

ly sustainable practices as a way of doing busi-

ness. “At Rackspace, we are a member of the

Green Grid Association,” Gray says. “This

means that we are actively involved in finding

ways to improve green practices at data centers,

including the development and adoption of the

Electronics Disposal Efficiency (EDE) metric.

The EDE is designed to allow companies to eas-

ily and effectively rate how well they are dispos-

ing of their surplus technology, with an eye to

improving it over time.” Rackspace also governs

its business practices in line with standards such

as ISO14001 (Environmental Management

Systems), OSHAS 18001 (Health and Safety),

and ISO9001 (Quality Management) -- and

requires the samestandards from its suppliers.

By doing so, Rackspace is covering all of its

bases when it comes to environmental and social

responsibility.

Choosing an equipment recycler who does

it properly and under audited certification is more

expensive than using a fly-by-night company. Finding

the right recycler will require a commitment of staff

time and other resources, but the benefits justify the

expense. “Being environmentally responsible does

affect the bottom line, but so does being irresponsi-

ble,” Gray says. “In fact, when you add in the impact

on the community, the planet, employee morale, and

your firm’s reputation, the cost of being responsible is

actually less than not doing the right thing.” <

7What IT

managers

need to know

about safe

hardware

disposal. -by James Careless

Disposal costs should be built

into hardware lifecycle budgets1

Be sure to find a disposal

company that’s certified2

Consider repurposing before

recycling3

Don’t forget

data destruction4

NEWS CORNER

Make charitable donations5Weigh costs vs. rewards7

Make green computing a way

of life6Things About Hardware Disposal

Page 7: 6th Edition of Fitag Times

7www.fitag.in

Sunday 15 12 2013FITAGTimesFLOURISH KNOWLEDGE NETWORKING POWER PROTECTION

Articals

Publisher : Gaurang Vyas, President, Fitag Editor : Kaushik Pandya Assistant Editor : Sejal Patel Designer : Hardik Pancholi

Address : B/302, Rudra Arcade, Nr. Helmet Circle, Memnagar, Ahmedabad-380015. All rights reserved. No part of this publication

can be reproduced without the prior permission from the publisher.

What you can do with “Google”What you can do with “Google”

Part 1 of 4: Accessing

Google Drive

1. Sign into the Google Drive

website with your Google

account.

If you don’t have a Google

account, you can create one for

free. Google Drive will allow you

to store your files in the cloud, as

well as create documents and

forms through the Google Drive

web interface.

2. Add files to your drive.

There are two ways to add files to

your drive. You can create Google

Drive documents, or you can

upload files from your computer.

To create a new file, click the

CREATE button. To upload a file,

click the “Up Arrow” button next

to the CREATE button.

3. Change the way your files are

displayed.

You can choose to display files by

large icons (Grid) or as a list

(List). The List mode will show

you at a glance the owner of the

document and when it was last

modified. The Grid mode will

show each file as a preview of its

first page. You can change the

mode by clicking the buttons next

to the gear icon in the upper right

corner of the page.

4. Use the navigation bar on the

left side to browse your files.

“My Drive” is where all of your

uploaded files and folders are

stored. “Shared with Me” are doc-

uments and files that have been

shared with you by other Drive

users. “Starred” files are files that

you have marked as important,

and “Recent” files are the ones

you have most recently edited.

Click the check box to select mul-

tiple files and folders. You can

then perform actions for these

selected files by clicking the but-

tons at the top of the page. If you

are using the large icon view, the

check box appears when you

hover your mouse over the docu-

ment. There are more options in

the “More” menu.

5. Search for files.

You can search through your

Google Drive documents and fold-

ers using the search bar at the top

of your page. Google Drive will

search through titles, content, and

owners. If a file is found with the

exact term in the title, it will

appear under the search bar as you

type so that you can quickly

select it.

6.Download the app for your

mobile device.

You can download the Google

Drive app for your Android or iOS

device which allows you to access

your files from your phone or

tablet. The app can be downloaded

for free from your app store. The

app may not have all of the same

editing features as the browser

version.

Part 2 of 4: Creating and

Editing Documents

1.Click the CREATE button.

A menu will appear that allows

you to choose what type of docu-

ment you want to create. You have

several options by default, and

more can be added by clicking the

“Connect more app” link at the

bottom of the menu:

< Folder – This creates a folderin your My Drive for file

organization.

< Document – This creates ablank word processor docu-

ment. You can adjust format-

ting and page setup using the

tools and menus at the top of

the document. You can export

documents into Microsoft

Word, OpenOffice, PDF, and

other formats.

< Presentation – This opens theGoogle Drive equivalent of

Microsoft PowerPoint. Files

can be exported as Microsoft

PowerPoint, PDF, JPG, and

other formats.

< Spreadsheet – This creates ablank spreadsheet.

Spreadsheets can be exported

as Microsoft Excel,

OpenOffice, PDF, CSV, and

other formats.

< Form – This allows you to cre-ate forms that can be filled out

online. Forms can be exported

to CSV files.

2. Create a new file.

Once you’ve selected your docu-

ment type, you will be taken to

your blank document. If you chose

Presentation or Form, you will be

greeted by a wizard that will help

you configure the feel of your doc-

ument.

3. Name the file.

At the top of the page, click the

italic gray text that says “Untitled

<file type>”. When you click it,

the “Rename document” window

will appear, allowing you to

change the name of your file.

4 Edit your document.

Begin writing your document as

you would in its commercially-

equivalent. You will most likely

find that Google Drive has most of

the basic features, but advanced

features you may be used to are

not available.

< Your document saves automat-ically as you work on it.

5. Export and convert the file.

If you want to make your file

compatible with similar programs,

click File and place your cursor

over “Download As”. A menu will

appear with the available formats.

Choose the format that best suits

your needs. You will be asked to

name the file and select a down-

load location. When the file is

downloaded, it will be in the for-

mat you chose.

6. Share your document.

Click File and select Share, or

click the blue Share button in the

upper right corner to open the

Sharing settings. You can specify

who can see the file as well as who

can edit it.

< Give the link at the top to thepeople you are sharing the file

with. You can use the buttons

below to quickly share via

Gmail, Google+, Facebook, or

Twitter.

< Change who has access to thedocument by clicking the

“Change…” link. By default,

the document is private and

you must invite people for

them to have access. You can

change this to allow everyone

who has the link, or to open

and searchable by the entire

internet.

< Invite people to edit your doc-ument by entering their con-

tact information into the

“Invite people” field. Invited

users must sign in to Google

Drive in order to access the

document.

< Change invited people’saccess by clicking the blue

link next to each to their

names. You can allow them to

edit the document or just be

able to view it.

7.Publish the document.

To publish your document,

spreadsheet, or presentation, click

File and select “Publish to the

web”. Publishing a Google Drive

document creates a copy of that

document that anyone can see.

The copy becomes a separate web-

page that is not linked to your

original document. This allows

you to share the document with

anyone you want without chang-

ing your sharing settings.[1]

< A published document cannotbe edited. You can still edit the

original file that remains in

Google Drive. <

When Google Drive first launched, it served as a place to store your files in the cloud so that they could be accessed anywhere. As Drive

has evolved, it has assimilated the roles of Google Docs and now serves as the hub for all Google document creation and office tools. You

can even install apps into Drive to expand its functionality even further. Get the most out of Google Drive by following this guide.

How to Use Google DriveHow to Use Google Drive

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