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Stop selling your time and start leveraging your knowledge for a better life as a fitness professional.
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P R E S E N T E D B Y
© 2012 IDEA Health & Fitness Association. All Rights Reserved.
INSPIRE THE WORLD TO FITNESS®
April 13, 2023
307 Stop Booking
Sessions:Build Your Business!
Debra Atkinson, MS, CSCS
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NO Photos or video Please!
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• Limits:Time
EnergyCreativity
Money
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Privates to GroupsIndividuals to multiples
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Move from selling YOU….
to selling your knowledge and expertise
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PRODUCTS and SERVICESBooks Presentations Webinars Teleseminars dvds Sponsorships
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WHERE TO BEGIN
?
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GIVE them what they want
They write this in testimonials and feedback forms…
They refer their friends to you for…
They share these problems or goals…
This is the problem you solve for them…
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In multiple formats
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BOOKSe-books
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CDsRecorded Conference Calls
Recorded Seminars
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DVDSDOWNLOADABLE VIDEO CLIPS
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Speaking EngagementsHosting and Guesting
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Webinars and Podcasts
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CEC courses: Faculty Status
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BlogE-letter
Article Writingcross market
Tip sheetsSocial network
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BLOG:wordpress.comblogspot.com
vs.imbedded into your site
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E-letter or E-zine
www.constantcontact.com
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Author
Articles for print – online- Demand Studios, Livestrong, IDEA, AFAA, ACSM, newspaper, monthly women’s magazine or metropolitan news
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Cross Market:your books-their books
complimentary servicescomplimentary products
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Tip Sheetstop 10 lists
fabfive100 days
30 day Challenge
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Get SocialFacebook Pro Page – Twitter – Linked in - Hootsuite
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Check out this video! Like this? Share it!
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A. Four Hours a day, 13 years (24/7) in a life time, and about 2 million dollars in revenue
B. The average amount of time lost over a lifespan watching TV
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Show and Tell: Don’t Sell
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Debra Atkinson, ms, CSCS
Presented By:
Debra Atkinson, MS, [email protected]
