Upload
ngolien
View
215
Download
1
Embed Size (px)
Citation preview
2017 Chapter Delegates MeetingDay 1 - November 7
1
Vice President, Darren J. Davis, CGCSWelcome and Introductions
2
ADMINISTRATIVE ITEMS• To Leann by conclusion of tomorrow’s meeting
• Employer Thank-you Letter • Expense Report
• Tomorrow’s Breakfast • 6:00 am Hilton Ballroom
• Busses to Headquarters: Load at 6:50 am • Bus 1: Abels to Jacobs • Bus 2: Jeffery to Woodfield
3
GCSAA Board of Directors
Peter J. Grass, CGCS Imm. Past President
Hilands Golf Club Billings, MT
Rafael Barajas, CGCS Secretary Treasurer
Boca Grove Plantation Boca Raton, FL
Darren J. Davis, CGCS Vice President
Olde Florida Golf Club Naples, FL
Kevin P. Sunderman Director
Isla Del Sol Yacht & Country Club
St. Petersburg, FL
Mark F. Jordan, CGCS Director
Westfield GroupCountry Club
Westfield Center, OH
John R. Fulling, Jr., CGCS Director
Kalamazoo Country Club Kalamazoo, MI
Bill H. Maynard, CGCS President
Country Club of St. Albans
St. Albans, MO
Kevin P. Breen, CGCS Director
La Rinconada Country Club
Los Gatos, CA
Keith A. Ihms, CGCS Director
Bella Vista POA Bella Vista, AR
4
President Bill H. Maynard, CGCSPresident’s Message
5 6
7 8
Did you wake up this morning intending to change the world?
9 10
11
First Fred Principle
Everyone makes a difference
12
First Fred Principle
Everyone makes a difference
13
Second Fred Principle
Success is built on relationships
14
Third Fred Principle
Create value for others
15
Visit GCSAA.org to take this important step in expanding your career.
CGCSAre you motivated to be the best you can be? Earning the
CGCS designation demonstrates your knowledge andpersonal commitment to your profession. Apply today.
Fourth Fred Principle
Reinvent yourself regularly
16
Whatever you are, be a good one.
-Abraham Lincoln
17
Find out who you are. And, do it on purpose.
-Dolly Parton
18
Did you wake up this morning intending to change the world?
19
J. Rhett EvansCEO Report
20
Col. John Morley 1927
“This Association will be founded on justice, faithful brotherhood and generous benevolence. It will seek to so mold and influence human character as to make men rightly appreciate and esteem one another…”
21 22
23 24
DISASTER RELIEF
• Chapters - $63,570 • Individual - $5,735 • Corporate - $20,521 • GCSAA/EIFG - $40,000 • GCSAA Staff Contributions: $19,616
To date, total donations raised $150,000
25 26
WEE ONE PARTNERSHIP
As a part of the agreement: • GCSAA will provide a financial donation
• GCSAA will promote Wee One’s cause and events through various traditional media channels and provide booth space at GIS
• GCSAA Immediate Past President will serve on the Wee One Benevolence Committee
The mission is to assist golf course management professionals (or their
dependents) who incur overwhelming expenses due to medical hardship without comprehensive insurance or
adequate financial resources.
27
Report of GCSAA
28
FINANCIALS
$14,000,000
$15,000,000
$16,000,000
$17,000,000
$18,000,000
$19,000,000
2013 2014 2015 2016 2017 2018
Revenue Expense
Revenue $15,540,000 $16,464,000 $16,943,000 $17,439,000 $18,066,000 $18,320,000Expense $15,537,000 $16,221,000 $16,796,000 $17,770,000 $17,963,000 $18,120,000
Revenue & Expense History - GCSAA
29
GOLF INDUSTRY
30
EDUCATION CONFERENCE
31
FINANCIALSGolf Industry Show
$0
$900,000
$1,800,000
$2,700,000
$3,600,000
$4,500,000
2012 2013 2014 2015 2016 2017 2018*
$4,253,000$3,880,000
$3,534,000$3,663,000$3,434,000
$2,787,000$2,474,000
Net Revenue *Projected
32
Key member services & initiatives
33
ENVIRONMENTALPROGRAMS
34
CHAPTEROUTREACH
35
GOVERNMENTAFFAIRS
36
FINANCIALSPriority Member Focus Spend
$0
$760,000
$1,520,000
$2,280,000
$3,040,000
$3,800,000
2012 2013 2014 2015 2016 2017 2018*
$3,692,733$3,429,114
$3,228,739$2,956,427
$2,737,465$2,527,788
$2,312,845
Field Staff, Advocacy & Outreach, Research & Environment*Projected
37
MEMBERSHIP
38
PROFESSIONAL
CERTIFIED
CLASS A
CLASS B
CLASS C
EQUIP. MANAGER
12,985
1,295
5,233
3,060
3,356
846
17,380Membership
39
0
5,000
10,000
15,000
20,000
Total MembershipProfessional Membership
membership
2008 2020
40
Strategy1. Mission Focused2. Growth3. Brand Recognition
41
DEPARTMENT LEADERSHIP UPDATES
Eric Hiebert Information Technology
Chava McKeel Government Affairs
Eric Olson Marketing
Joey Blackburn Finance & Member Solutions
Jana Brown Conference Events & Meeting Planning
Mark Johnson Environmental Programs
Matt Brown Corporate Sales
Nate Scott Human Resources
Scott Hollister Publications
Shelia Finney Member Programs
Eileen Bangalan Business Strategy
Steve Randall Chapter Outreach
Shari Koehler Professional Development
Mischia Wright EIFG
Angela Hartmann Communications
42
Ireland MexicoCanada
International
Ed. License Agreement
43 44
BRANDRECOGNITION
45
What exactly is a brand?
46
$2.35 $4.15
What’s in a Brand?
47
2. Branding Improves Recognition
3. Branding Creates Trust
1. Branding Builds Value and Credibility
4. Branding Generates Opportunities
brand recognition
48
What about our brand?
49
Show/Program Feature/Integration Number of Executions
Morning Drive Golf Industry Show editorials 5x
PGA TOUR on NBC GCSAA superintendent on yardage book info graphic 15x
PGA TOUR on Golf Channel GCSAA superintendent on yardage book info graphic 15x
Golf Central “Course Conditions” features 43x
LPGA Tour “Course Set-Up” features 88x
Live From Superintendent interviews 4x
Morning Drive Superintendent interviews 5x
2017 SPONSORSHIP RECAP
50
51 52
IF YOU LOVE GOLF LIKE I DOThank a Golf Course Superintendent
STORYMY
STORYMY
STORYMY
STORYMY
STORYMY
STORYMYGolf Course Superintendents Association of America
Thank a Golf Course Superintendent at www.gcsaa.org/thankasuperintendentand be entered to win a trip to the 2015 PGA Championship!
Carolinas Golf Course Superintendents Association
Text
53 54
how are you doing?
55 56
1. Represent the brand
The ask
2. Increase your profession’s brand presence- Scorecards- Business Cards- Equipment- Facility- Staff Apparel
3. Consider adopting the universal logo for affiliated chapters (GCSAA will pay up to $1000 and assist with design)
57
brand recognition
58
Central Florida Chapter
Florida Chapter
Georgia Chapter
Kansas Chapter
North Florida Chapter
Ontario Chapter
Rio Grande Chapter
Suncoast Chapter
Treasure Coast Chapter
Wisconsin Chapter
59 60
“The purpose of life is to contribute in some way to making things better.”
― Robert F. Kennedy
thank you for your service
61
Vice President, Darren J. Davis, CGCS Associate Director EIFG, Mischia Wright
Rounds 4 Research
62
ROUNDS 4 RESEARCH TASK GROUPDarren J. Davis, CGCSOlde Florida Golf Club
Naples, FL Task Group Chair
Mark F. Jordan, CGCSWestfield Country Club Westfield Center, OH
Task Group Vice-Chair
Leslie A. Carpenter, Jr.Newton Country Club
Newton, NJ
Paul L. Carter, CGCSBear Trace at Harrison Bay
Harrison, TN
Kenneth A. Gorzycki, CGCS Horseshoe Bay Resort
Horseshoe Bay, TX
Timothy B. KregerCarolinas GCSA
Liberty, SC
Nicholas D. KearnsThe Oaks club
Venice, FL
Dolf MayTroon Golf
Scottsdale, AZ
Mark M. MurphyGeneral’s Ridge Golf Course
Bristow, VA
Lori RussellPeaks & Prairies GCSA
Lolo, MT
Paul RamsdellWestern Washington GCSA
Gig Harbor, WA
Jeffrey R. Sexton, CGCSEvansville Country Club
Evansville, IN
Brett StarkMarriott Golf
Highlands Ranch, CO
Courtney R. Young, III, CGCSSettindown Creek at Ansley Golf Club
Marrietta, GA
S. Matthew Wharton, CGCS, MGCarolina Golf Club
Charlotte, NC
63
ACHIEVEMENTS
• 72 GCSAA Chapters and turfgrass organizations received donations in 2017.
• Since 2012, more than $600,000 has been distributed to these organizations to provide research funding at land grant universities BMP projects, education programs and state golf days
64
0
250
500
750
1000
1250
2017 SUCCESS
NUMBERS OF ROUNDS DONATED 26% INCREASE FROM 2016
2015
807
2016
929
2017
1,166
65
0
250
500
750
1000
1250
2017 SUCCESS
NUMBERS OF ROUNDS SOLD 33% INCREASE FROM 2016
2015 672
2016
817
2017
1,083
66
INCREASE IN PROCEEDS OVER 2016
$56,000
67
Twitter – Over 125,000 impressions promoting R4R and Toro’s support of the program.
Over 2,500 Engagements
Instagram- Over 17,400 ImpressionsOver 550 Engagements
68
Total reach 523,550
14,397 Clicks
69
Thanks Carolinas GCSA
for your social media video promotion!
70
TOP FUNDRAISERS
2017 Top 5 Fundraisers
$10,358#1
#2
#3
#4
#5
71
TOP FUNDRAISERS
2017 Top 5 Fundraisers
$13,235#1
#2
#3
#4
#5
72
TOP FUNDRAISERS
2017 Top 5 Fundraisers
$15,614 Florida Chapter
#1
#2
#3
#4
#5
73
TOP FUNDRAISERS
$19,826 Florida Chapter
#1
#2
#3
#4
#5
2017 Top 5 Fundraisers
74
TOP FUNDRAISERS
$50,000#1
#2
#3
#4
#5
2017 Top 5 Fundraisers
75
TOP FUNDRAISERS
2018 Auction April 30-May 6
#1
#2
#3
#4
#5
Rounds Collected Goal 1,280
313 Rounds to Date
2017 Top 5 Fundraisers
76
HOW TO PARTICIPATE
Creative materials, donor forms, information and planning documents
can be found at:
www.rounds4research.com
77
SECURE YOUR DONATIONS
Rounds 4 Research Donation Form Auction Dates: April 30 – May 6, 2018
FACILITY INFORMATION Name of Facility: Address:
City: State/Province: Zip Code: Country:
Business Phone: Fax: Web Site:
CONTACT PERSON FOR DONATION QUESTIONS Name: Title:
Phone: Email:
BUILD YOUR DONATION PACKAGE
# of holes per round: 9 18 27 36
# of golfers per round: Foursome (4 Golfers) Foursome (3 Golfers & 1 Member) Golf for 2 Please indicate additional items included in your package donation: Golf Carts Meals Hotel Please provide details for these additional items: __________________________________________________________________________ ___________________________________________________________________________________________________________________
Please indicate any restrictions that apply to your package donation: Golf Appropriate Attire Required Blackout Dates: _____________________________________ Blackout Days/Times: __________________________________________
Please list any other details/stipulations/guidelines for your donation: ________________________________________________________ ___________________________________________________________________________________________________________________ What is the total value of this donation package? (Include total value of fees, etc.) $:____________________________________________
How many of the above donation packages do you wish to donate? __________________________________________________________
If your facility is associated with a management company, please provide their name: ___________________________________________ Opening bid amounts are automatically set at 1/3 of the estimated value. Please indicate if you would like to set the opening bid at an alternate amount: ¼ of estimated value ½ of estimated value Other: _____________
To continue donating to future auctions, please circle the year(s) you would like to duplicate your donation: 2019 2020 2021
REDEMPTION CERTIFICATE
I would like the EIFG to provide the necessary gift certificates. Please provide expiration date. If no expiration date is provided, it will default to one year from purchase date.
I will provide the necessary gift certificates and will mail to the EIFG headquarters with this donation form.
Expiration date for certificates: ______________________________________
DONATION PROCEEDS
Proceeds from your donation will benefit:
_____________________________________________________ or The Environmental Institute for Golf (EIFG) Name of GCSAA Chapter or Turfgrass Foundation
GCSAA and the EIFG do not assume any responsibility whatsoever for the donation within the EIFG. Donor hereby expressly agrees to release, indemnify and hold harmless GCSAA and the EIFG, and their officers and directors, from any and all claims including, but not limited to, injury, death and loss of property, including said donation, that may be sustained.
Authorized Signature:
Print Name and Title:
Date:
Environmental Institute for Golf • 1421 Research Park Drive • Lawrence, KS 66049 | Rounds4Research.com Questions? Call us at 800-472-7878. Fax this form to 785-832-4448 or email it to [email protected]
78
COMMUNICATE TO GOLFERS
Beginning in March . . .
State Golf Associations Golfers
79
CHAPTER SUCCESS STORY
Florida Chapter
2016 $2,174
2017
$15,614
How did they do that, Nick?
80
Chapter Delegate Chapter President
Engaged Member Chapter Executive
Who is your Champion?
81
WHY PARTICIPATE?The beauty of Rounds 4 Research is that the EIFG works hand-in-hand with your chapter or organization to execute the program.
80% of funds generated are directed to your chapter for research, education and advocacy.
The chapter members donate rounds and the EIFG does the rest. It’s simple and easy!
82
LET’S GET STARTED
To get your chapter involved, contact:
Mischia Wright Associate Director, EIFG
83
CLOSING STATEMENTS
Vice President, Darren J. Davis, CGCS
84
Vice President, Darren J. Davis, CGCS Assoc. Director Env. Programs, Mark Johnson
State BMP Implementation
85
BMPs in place
2017
2018
2019
2020ALABAMA
ARIZONA ARKANSAS
CALIFORNIA COLORADO
CONNECTICUT
DELAWARE
FLORIDA
GEORGIA
IDAHO
ILLINOIS INDIANA
IOWA
KANSAS
KENTUCKY
LOUISIANA
MAINE
MARYLAND
MASSACHUSETTS
MICHIGAN
MINNESOTA
MISSISSIPPI
MISSOURI
MONTANA
NEBRASKANEVADA
NEW HAMPSHIRE
NEW JERSEY
NEW MEXICO
NEW YORK
NORTH CAROLINA
NORTHDAKOTA
OHIO
OKLAHOMA
OREGON
PENNSYLVANIA
RHODE ISLAND
SOUTHCAROLINA
SOUTHDAKOTA
TENNESSEE
TEXAS
UTAH
VERMONT
VIRGINIA
WASHINGTON
WESTVIRGINIA
WISCONSIN
WYOMING
HAWAII
ALASKA
Golf Course BMPs
GOAL:
50 BY
2020
ALABAMA
ARIZONA ARKANSAS
CALIFORNIA COLORADO
CONNECTICUT
DELAWARE
FLORIDA
GEORGIA
IDAHO
ILLINOIS INDIANA
IOWA
KANSAS
KENTUCKY
LOUISIANA
MAINE
MARYLAND
MASSACHUSETTS
MICHIGAN
MINNESOTA
MISSISSIPPI
MISSOURI
MONTANA
NEBRASKANEVADA
NEW HAMPSHIRE
NEW JERSEY
NEW MEXICO
NEW YORK
NORTH CAROLINA
NORTHDAKOTA
OHIO
OKLAHOMA
OREGON
PENNSYLVANIA
RHODE ISLAND
SOUTHCAROLINA
SOUTHDAKOTA
TENNESSEE
TEXAS
UTAH
VERMONT
VIRGINIA
WASHINGTON
WESTVIRGINIA
WISCONSIN
WYOMING
HAWAII
ALASKA
10
3
16
11
10
86
STATE BMP IMPLEMENTATION
87
STATE BMP IMPLEMENTATION
• Promote state BMP Development using the template or roll your state's existing BMP into the template
• Promote facility BMP plans through GCSAA’s Facility BMP Template
• Promote IPM written plans through GCSAA’s improved IPM Planning Guide
Objectives
BMP Seminar Thursday, February 8
10:00 am - Noon
IPM Session Wednesday, February 7
3:30 pm - 5:00 pm
88
Vice President Darren J. Davis, CGCSClosing Remarks
89
ADMINISTRATIVE ITEMS• To Leann by conclusion of tomorrow’s meeting
• Employer Thank-you Letter • Expense Report
• Tomorrow’s Breakfast • 6:00 am Hilton Ballroom
• Busses to Headquarters: Load at 6:50 am • Bus 1: Abels to Jacobs • Bus 2: Jeffery to Woodfield
90
Hilton BallroomDinner and Reception
91
2017 Chapter Delegates MeetingDay 1 - November 7
92