2016 Media Guide - PSI Messe€¦ · Dekan-Laist-Straße 17, 55129 Mainz Phone +49 6131 9583 601 / +49 40 71667380 e-Mail: [email protected] EDIT LINE EDITORIAL TEAM Editor-in-chief

2016Media Guide

Last revised: January 2016

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1. Portfolio .............................................................................................................................................................. 3

2. Print media .......................................................................................................................................................... 4

2.1. Print media overview ........................................................................................................................................ 4

2.2. PSI Journal – Overview, structure, editorial office ......................................................................................... 5

2.2.1. Topic plan for year .............................................................................................................................. 6

2.2.2. Advertising prices – Classifieds, surcharges, pricing scales ............................................................. 6

2.2.3. Advertising prices – Adverts .............................................................................................................. 7

2.2.4. Special advert forms ......................................................................................................................... 8

2.2.5. Inserts for PSI Journal ........................................................................................................................ 9

2.3. PSI Supplier Finder ...................................................................................................................................... 10

2.4. PSI Distributor Finder .................................................................................................................................. 10

3. Online media ...................................................................................................................................................... 11

3.1. Online media overview ........................................................................................................................... 11 - 12

3.2. Web page banners ............................................................................................................................... 13 - 16

3.3. PSI Product Finder – Advertising options – Special advertising formats ......................................................17

3.4. PSI Journal Online ....................................................................................................................................... 18

3.5. PSI Business Newsletter ............................................................................................................................. 19

3.6. PSI Show Newsletter .................................................................................................................................. 20

3.7. PSI Business Newsletter for verified distributors ........................................................................................ 21

4. Contacts .............................................................................................................................................................. 22

5. Terms & Conditions ........................................................................................................................................... 23

5.1. Print advertising .......................................................................................................................................... 23

5.2. Online advertising ....................................................................................................................................... 24

6. Imprint ............................................................................................................................................................... 25

SOCIAL MEDIA LOUNGE

CONTENT

Join us on facebook(http://on.fb.me/psimesse) Watch the PSI on Youtube(http://bit.ly/psiyoutube)

Let's meet on Xing(http://bit.ly/xing-gruppe) Follow us on Twitter(http://bit.ly/psitwitter)

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OVERVIEW OF MEMBERS BY COUNTRY

PSI – a special network The PSI (Promotional Product Service Institute) has been serving the European promotional products industry and its market participants as a service provider and networking platform for over 50 years. Its services support the daily work of 6,000 market participants such as manufacturers, impor-ters, finishers, distributors and agencies. Key services include personalised consultation and product research as well as marketing, professional training, industry contacts and online product search solutions. These services enable our member companies to generate new business and grow their profits long-term.

The PSI’s publications are among the promotional products industry’s principal trade media.

Powerful media – successful advertising Impactful media with broad reach – offline and online alike. The PSI Journal and the PSI websites (psi-network.de, psi-messe.com, psiproductfinder.de) are the leading sources of information for the promotional products industry.

POWERFUL ARGUMENTS FOR YOUR MEDIA PLANNING

A qualified target audience The PSI’s media reach managers as well as sales and marke-ting executives of PSI member companies across Europe and beyond. In short: the decision-makers. That’s how you avoid wasted circulation.

1. PORTFOLIO

PSI Journal – getting to the heart of what mattersPublished in English and German, the PSI Journal delivers a to-the-point overview of everything insiders need to know: trends and product innovations; company, association and industry news; PSI services; and complete information on the top event, the PSI Show. Valuable know-how for the promotional products industry – up to date, professionally researched and presented in an easy-to-understand format.

PSI Network – where the industry clicks Anyone looking for valuable industry insights will find them as well by simply clicking on PSI’s website psi-network.de or by accessing the PSI Product Finder 3.0 psiproductfinder.de, PSI’s promotional products database.

Cross-media diversification As the international network of the promotional products industry, the PSI offers attractive cross-media solutions running the gamut from print to web, newsletters and e-commerce to regional events and international trade fairs and congresses. It’s a true added value and competitive advantage for PSI members – and thus a unique cross-media platform for successful advertising.

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Trade journal for PSI members

TARGET GROUP: Management, marketing and sales departments of promotional product supplier and distributor companiesPRINT RUN: 8,000 copies (4,000 German, 4,000 English)ADDRESS POOL: 30,000

PUBLICATION FREQUENCY: 11 x per year Specials: - Double issue in August / September - Issued together with PSI Trade Show catalogue in January, increased print run

The Yellow Pages of PSI suppliers

• PSI distributors can source PSI suppliers by product category and alphabetically • Certification indicates suppliers’ awareness of quality and sustainability• Direct QR code link to PSI Product Finder for rapid accessing of product range• Also available online at:

www.psi-network.de/supplierfinder

The PSI distributor reference guide for supplier sales reps

• PSI suppliers can locate PSI distributors sorted by country and postcode• Listing of PSI distributors’ contact information and company details• Listing of honorary PSI members• Listing of Top 100 distributors• Excerpts from the PSI Industry Barometer

2.1. PRINT MEDIA OVERVIEW

PSI SUPPLIER FINDER

PSI JOURNAL

2. PRINT MEDIA

PSI DISTRIBUTOR FINDER

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EDITOR’S OFFICE:

PSI JOURNALc/o Edit Line Verlags- und Produktions GmbHDekan-Laist-Straße 17, 55129 MainzPhone +49 6131 9583 601 / +49 40 71667380e-Mail: [email protected]

EDIT LINE EDITORIAL TEAMEditor-in-chief Manfred SchlösserManaging Editor Ursula GeppertEditor Martin HöchemerEditor Anke Zimmermann

Please note the deadlines for submissions in the topic plan for year.

OVERVIEW

CIRCULATION BREAKDOWNø 4,000 Germanø 4,000 English

PRINT RUNTrade Show edition January 2016: extra-large print run Editions 02 - 12.2017 ø 8,000 copies

PUBLICATION FREQUENCYMonthly, on 1st of each month

PRINTING MATERIAL (PDF, 300 dpi) to:PSI Journal – Anja Heidbüchele-Mail: [email protected] or via Kössinger FTP ftp://91.223.141.70User name: PSI Password: kikoga29

2.2. PSI JOURNAL

FORMATDIN A4, 210 mm x 297 mm (W x H)

YEAR2016 is 55th year

PRICESAdvertising price list no. 47 is valid from 1.9.15 to 31.12.16

PRINTING TECHNIQUEOffsetPrinting in 80 rasterISO Coated v2

CERTIFICATESPSO FSC PEFC

EDITORIAL ARTICLES• Include company name, PSI number and preferred issue with all submissions.• Do not embed graphics/images in Word or Quark documents

TEXT FORMATSDOC, PDF or RTF formats(800 characters including spaces)

IMAGE FORMATS AND RESOLUTIONEPS, TIF, JPG, PDF in 300 dpi Showcasing of a product is free of charge, but cannot be guaranteed.

2. PRINT MEDIA

PUBLICATION STRUCTURE 1. Trends & Brands 2. Focus 3. Journal 4. Promotional Product Guide 5. Sector 6. Business 7. Company

8. Portrait 9. New on the market 10. My PSI 11. Opinions 12. Classified ads 13. Coming up / Publication details

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Issue Month Product topic 1 Product topic 2 Date of issue

Copy dead-line

Deadline for ads

Deadline for publication documents

01/2016 January New trade show products at PSI 2016

31.12.2015 6.11.2015 13.11.2015 20.11.2015

02/2016 February Fan merchandise, sports and leisure

Calendars, clocks, measuring instruments

8.2.2016 16.12.2015 5.1.2016 8.1.2016

03/2016 March Fashion, caps and accessories Bags, luggage and travel

1.3.2016 15.1.2016 5.2.2016 8.2.2016

04/2016 April Writing instruments and office Sustainable and certi-fied products

1.4.2016 19.2.2016 4.3.2016 8.3.2016

05/2016 May Sweet and culinary delights Cuisine and lifestyle 2.5.2016 18.3.2016 5.04.2016 8.4.2016

06/2016 June Electronics and communica-tions

Christmas and gift sets 1.6.2016 15.4.2016 5.5.2016 10.5.2016

07/2016 July Toys and plush articles Wellness and health 1.7.2016 16.5.2016 6.6.2016 10.6.2016

08+09/2016 August/September

Plastic, wood, leather Paper, packaging and finishing

1.9.2016 24.6.2016 5.8.2016 9.8.2016

10/2016 October Festivals and events Corporate fashion, leisure and outdoor looks

4.10.2016 18.8.2016 5.9.2016 9.9.2016

11/2016 November Summer and garden Tools, car, security 2.11.2016 16.9.2016 5.10.2016 10.10.2016

12/2016 December Giveaways Premiums, brands and design

1.12.2016 17.10.2016 4.11.2016 8.11.2016

01/2017 January New trade show products at PSI 2017

2.1.2017 7.11.2016 15.11.2016 22.11.2016

2.2.2. ADVERTISING PRICES - CLASSIFIEDS, SURCHARGES, PRICING SCALES

2.2.1. TOPIC PLAN FOR YEAR

2.2. PSI JOURNAL

2. PRINT MEDIA

AD PRICES - CLASSIFIEDS

PSI Journal Type area b/w b/w + red

1/4 page 100 mm x 127 mm185 mm x 60 mm

€ 799 € 999

1/8 page 90 mm x 61 mm € 255 € 319

1/16 page 90 mm x 28 mm42 mm x 61 mm

€ 199 € 249

1/32 page 42 mm x 28 mm € 99 € 125

PSI Journal Type area b/w

1/4 page 100 mm x 127 mm185 mm x 60 mm

+ 1 month Online

€ 209

AD PRICES - JOB VACANCY SECTION

All prices in EUR exclusive of VAT.

Trade show edition, extra-large print run

• 1/1 page ...................................................... € 500• 1/2 and 1/3 page ......................................... € 300• 1/4 page.......................................................€ 150

PLACEMENT SURCHARGES

• Language change (different adverts for German and international versions) ......................... € 263

• Inside front cover ....................................... € 305 • Inside rear cover ........................................ € 305 • Rear cover .................................................. € 410 • Placement outside, right .............................€ 105

PSI JOURNAL PRICING SCALES

- 3 adverts 3 % discount - 5 adverts 5 % discount - 10 adverts 10 % discount - more than 10 adverts ... on request

SURCHARGE FOR JANUARY

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PSI Journal Format Bleed Type area 4c-Preis

2/1 page Per page: 210 mm x 297 mm

plus 3mm

€ 3,677 *

1/1 page 210 mm x 297 mm

plus 3mm

€ 2,138 *

"Twin-Set" 2 x 1/2 page per issue

Per ad: 210 mm x 145 mm

plus 3mm

€ 2,138 *

2 x 1/2 page per issue Per ad: 100 mm x 297 mm

plus 3mm

€ 2,138 *

1/2 page Landscape (W x H):210 mm x 145 mm plus 3mm

Landscape (W x H): 185 mm x 127 mm

€ 1,571 *

Vertical (W x H): 100 mm x 297 mmplus 3 mm

Vertical (W x H): 90 mm x 260 mm

1/3 page Landscape (W x H): 210 mm x 95 mmplus 3 mm

Landscape (W x H):185 mm x 83 mm

€ 1,454 *

Vertical (W x H): 70 mm x 297 mmplus 3 mm

Vertical (W x H): 58 mm x 260 mm

1/4 page Landscape (W x H):210 mm x 70 mmplus 3 mm

Landscape (W x H):185 mm x 60 mm

€ 1,313 *

Vertical (W x H):100 mm x 145 mmplus 3 mm

Vertical (W x H):90 mm x 127 mm

1/8 page – Landscape (W x H): 90 mm x 61 mm

€ 419 *

2.2. PSI JOURNAL

2. PRINT MEDIA

2.2.3. ADVERTISING PRICES – ADVERTS

YOUR CONTACT

Please note the deadlines for submissions in year plan. * b/w prices = 4c prices minus 40%All prices are given in EUR, VAT not included

Senija MenzelSales ManagerPhone +49 211 [email protected]

Thomas PassenheimSales ExecutivePhone +49 211 [email protected]

Alexandra RymanovaSales ExecutivePhone +49 211 [email protected]

Karsten BöhmeSales Manager Phone +49 211 [email protected]

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Issues 02 - 12/2016, 2-sided ................................... € 2,900 Trade show issue 01/2017 ....................................... € 3,900 Issues 02 - 12/2016, 4-sided ................................... € 4,500 Trade show issue 01/2017 .......................................€ 5,500

e.g. postcards, product samples etc. on request

e.g. 1/4 page vertical, 4c Euroscale + small tip-ins 80 x 80 mm (W x H), excluding production costs Issues 02 - 12/2016 ................................................. € 2,500 Trade show issue 01/2017 ....................................... € 3,500

Open format, approx. 480 mm x 155 mm (W x H) Issues 02 - 12/2016 ................................................. € 3,500 Trade show issue 01/2017 ....................................... € 4,500

Format approx. 55 mm x 165 mm (W x H) Issues 02 - 12/2016 ................................................. € 3,500 Trade show issue 01/2017 ....................................... € 4,500

Open format, left-hand fold-out, 105 mm x 297 mm (W x H), large middle page, 207 mm x 297 mm (W x H), right-hand fold-out, 110 mm x 297 mm (W x H)

Issues 02 - 12/2016 ................................................. € 5,000Trade show issue 01/2017 ........................................€ 7,000

Other special advertising formats on request.

2. PRINT MEDIA

2.2. PSI JOURNAL


2.2.4. SPECIAL ADVERTISING FORMATS

GLUED INSERT

GATEFOLD

BOUND INSERT (EXCLUDING PRODUCTION COSTS)

BANDEROLE (INCL. PRODUCTION AND PROCESSING)

BOOKMARKS (INCL. PRODUCTION AND PROCESSING)

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2.3. INSERTS FOR PSI NEW PRODUCTS BAG

Special rate for inserts up to 40 g in the New Products Bag for the PSI Trade Show 2017, Düsseldorf, 10 - 12 January 2017.......................................................................................................................................................................................... € 2,655

Inserts possible up to max. DIN A4.We require a product sample before taking the order. No discounts or AE commission are given on special adver-tising formats and/or inserts. We would be happy to undertake print production for your special advertising formats if requested.


2.2.5. INSERTS FOR PSI JOURNAL

Segments Price of inserts up to 20 g / placement Price of inserts up to 50 g / placement

Distributors D-A-CH € 950 € 1,350

Distributors: International (excluding D-A-CH)

€ 1,100 € 1,650

All distributors € 2,150 € 3,150

TARGET GROUP: PSI DISTRIBUTORS


Suppliers D-A-CH € 750 € 1,150

Distributors: International (excluding D-A-CH)

€ 650 € 1,050

All suppliers € 1,300 € 2,150

TARGET GROUP: PSI SUPPLIERS


Total circulation € 3,300 € 5,100

TARGET GROUP: PSI DISTRIBUTORS + PSI SUPPLIERS

Delivery 2 weeks before publication date, at your own cost, to: Helmut Sturm c/o Kössinger AG PSI Journal Ausgabe xx/2016 Fruehaufstraße 21, 84069 Schierling Phone +49 9451 499-0

2. PRINT MEDIA

2.2. PSI JOURNAL

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Update your company listing yourself any time at: www.psiproductfinder.de/supplierfinder

THE CLASSIC REFERENCE GUIDE FOR FINDING SUPPLIERS

Usually the PSI Supplier Finder is sitting within reach of the promotional products distributor’s telephone. It is, after all, the classic reference guide used by PSI distributors to find the suppliers they need.

PSI membership for suppliers includes a free basic entry in the Supplier Finder.This includes:

• Company master data• Brief outline (300 characters including spaces)• PSI number• 2 product group listings• Listing in the certificate directory

The following add-on services can be ordered:• Logo in the alphabetical index• Logo for each product group• Highlighting of product group• Additional product groups (from 2nd listing)• Adverts (b/w + 4c) and custom ads• Brand listings with same placement options as in

main entry

ADDITIONAL SERVICES

2. PRINT MEDIA

2.3. PSI SUPPLIER FINDER

FREE BASIC ENTRY

2.4. PSI DISTRIBUTOR FINDER

The Distributor Finder is the main source of information used by suppliers’ sales staff. It identifies distributors as verified PSI members to the PSI suppliers. Listed by state and post code region, the entries provide information on the length of the distributor’s membership in the PSI network, the commit-ment to the GWW Code of Honour and also corporate data such as sales figures and number of employees.

Using the printed QR code, distributors can call up a manufacturer’s full range of products in the PSI Product Finder on their smartphone.

The Supplier Finder is the ideal medium for conducting active quality management and raising awareness of your company’s expertise by means of the relevant certification symbols. You as a supplier can use these to signal that you are committed to providing the highest possible professional standards and customer care.

CERTIFICATION

QR-CODE

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Don’t have your product information in the Product Finder yet or haven’t made it available digitally for PSI dis-tributors to use in their PSI Webshop? Then don’t waste time and get registered right away. Because getting your listing in the PSI Product Finder and the PSI Webshop means adding sales channels.

And all that is FREE OF CHARGE. Please get in touch with our personal PSI customer service advisor to discuss.

The Information platform for PSI members

• The online portal of the promotional products industry• Approx. 21,000* unique visitors each month• 85,000* page impressions per month on average• Exclusive information for PSI members from “My PSI”

www.psi-network.de

3. ONLINE MEDIA

PSI NETWORK WEBSITE

PSI SHOW WEBSITE

The official online medium for PSI Trade Show exhibitors and visitors

• Approx. 9,000* unique visitors each month• Roughly 16,000* unique visitors from October to February monthly• Average page impressions per month around 59,000*• Roughly 118,000* page impressions from October to

February

www.psi-messe.com

3.1. ONLINE MEDIA OVERVIEW

The PSI Product Finder is an intelligent promotional product search engine with a direct link to the goods management systems of PSI suppliers connected to the service.

• Approx. 14,000* unique visitors each month• Approx. 54,000* product searches per month• Average page impressions per month: 189,000* www.psiproductfinder.de

PSI PRODUCT FINDER

* 2015 figures

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3. ONLINE MEDIA

Supplementary advertising option – Only in conjunction with ads in the printed version of the PSI Journal

• Content and advertising same as that in print edition• Interactive features and tracking as optional extras• Active linking for advertising partners• 360° product visualisations• Possibility to integrate product videos• Each edition online for 4 weeks, then archived (PDF format)

PSI JOURNAL ONLINE

PSI NEWSLETTER – EDITIONS

PSI Business NewsletterEvery Friday, the PSI Business Newsletter delivers trends, industry news and product innovations exclusively to PSI members. Every four weeks, an international edition of the newsletter is published and dispatched to all English- speaking members of the network.

PSI Show NewsletterStarting in September 2016, the PSI Show Newsletter will be published every other week and sent out to all distribu-tors – i.e. potential trade show visitors or prospects – in the PSI promotional products industry database. It contains top news, trends and announcements about the upcoming PSI Show 2017.

Special editions covering the topics • textiles• writing implements• foods and luxury foods• services + technologieswill be dispatched to specific target audiences.

PSI Business Newsletter for verified distributorsEvery Monday, the PSI Business Newsletter is sent to all distributors registered in the PSI Directory. It doesn’t include any Products of the week – but it does reach non-PSI members. An international edition of this newsletter, too, is dispatched to English-speaking distribution companies every four weeks. In order to avoid wasted circulation, the PSI verifies that all companies indeed are promotional pro-ducts distributors.

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3. ONLINE MEDIA

WEBSITE AD PLACEMENT AND PRICING

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Super banner Dimensions: landscape format 728 x 90 pixels animated gif / jpg html / rich media The format of this ultra-broad ad type offers lots of space for advertising messages – atten-tion guaranteed!

per month: www.psi-messe.com ........................ € 799 www.psi-network.de ....................... € 999 www.psiproductfinder.de ............. € 1,399

Skyscraper Dimensions: portrait format 120 x 600 pixels animated gif / jpg html / rich media The placement of this ad type is fixed, which means it’s always visible while scrolling, including on tablet devices

per month: www.psi-messe.com ........................ € 799 www.psi-network.de .....................€ 1,199 www.psiproductfinder.de ..............€ 1,599

Innovation Teaser Box Dimensions: landscape format 255 x 75 pixels animated gif / jpg html / rich media Placed on the start page of the website, this ad type is displayed in the immediately visible area; visible also on tablet devices.

per month: www.psi-network.de ....................... € 999

Wallpaper (super banner + skyscraper) Super banner dimensions: landscape format 728 x 90 pixels, Skyscraper dimensions: portrait format 120 x 600 pixels animated gif / jpg html / rich media This large-area ad type combines two adverti-sing formats and envelopes the website, which leads to high user recall rates; visible also on tablet devices. per month: www.psi-network.de .................... € 1,699 www.psiproductfinder.de ............. € 1,999

3. ONLINE MEDIA

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Fireplace (super banner + two skyscraper) Super banner dimensions: landscape format 728 x 90 pixels, Skyscraper dimensions: por-trait format 120 x 600 pixels animated gif / jpg html / rich media This highly attention-grabbing ad type envelopes the website’s entire content area and offers plenty of space for creative advertising messages; visib-le also on tablet devices. per month: www.psi-network.de .................... € 1,999 www.psiproductfinder.de ............. € 2,299

Online advertorial (image + press release) Image dimensions: 765 x 400 pixels Teaser text: 250 characters with spaces max. / Press release: 1,000 characters with spaces max. animated gif / jpg html / rich media Place your press release in the editorial con-tent area of the website

per month: www.psi-network.de .................... € 1,499

Square pop-up Dimensions: 250 x 250 pixels animated gif / jpg html / rich media Awesome simplicity in a square: with an ad that’s always visible on the periphery of the content area on the right edge of the website, your advertising message is guaranteed to capture the reader’s attention at all times.

per month: www.psi-network.de ....................... € 999 www.psiproductfinder.de ................ € 599

Top banner Dimensions: landscape format 728 x 90 pixels animated gif / jpg html / rich media The format of this broad ad type leaves plenty of space for advertising messages in the direct content area of the website – a definite eye-catcher!

per month: www.psi-messe.com ........................ € 799 www.psi-network.de ....................... € 399 www.psiproductfinder.de ................ € 999

3. ONLINE MEDIA

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Mid banner Dimensions: landscape format 728 x 90 pixels animated gif / jpg html / rich media The format of this broad ad type leaves plenty of space for advertising messages in the direct content area of the website – a definite eye-catcher!

per month: www.psi-messe.com ........................ € 799 www.psi-network.de ....................... € 299 www.psiproductfinder.de ................ € 799

Classified ads Dimensions: 204 x 210 pixels animated gif / jpg html / rich media Advertising a job opening? Interested in sel-ling a piece of machinery or products? Then place a classified ad on our website! Extremely short turnaround times possible!

per month: www.psi-network.de ....................... € 299

Product of the week Image dimensions: 765 x 400 pixels Teaser text: 250 characters with spaces max. Press release: 1,000 characters with spaces max. animated gif / jpg html / rich media Professionally enhanced by our editors, your products are sure to shine!

per month: www.psi-network.de ....................... € 299 www.psiproductfinder.de ................ € 350

Small banner Dimensions: landscape format 770 x 250 pixels animated gif / jpg html / rich media. This is the ad type with the biggest presence across all de-vices (desktop computers, mobile phones, tab-lets). Website visitors will see your advertising message first, before getting to the content of the website. Small banners never disappear entirely and can be displayed again and again.

per month: www.psi-messe.com ..................... € 1,799 www.psi-network.de .....................€ 1,799 www.psiproductfinder.de ............. € 1,999

3. ONLINE MEDIA

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Top Hit A top hit refers to a specific term such as “ball”. Displaying top hits is free of charge, but when a user clicks on a top hit in order to access the detail view, the following cost per click will be charged: .......................................................................................... € 1 You can cap the total amount in advance.

Promotional Product of the week / Slideshow banner This is the most prominent advertising space in Product Finder. The supplier, who must be listed in Product Finder, can decide which products are to be displayed for one week. The cost of placement per week is: ......................................................................................€ 350

The PSI Product Finder is an intelligent promotional product search engine with a direct link to the goods management systems of PSI suppliers connected to the service.

• Approx. 14,000* unique visitors each month• Approx. 54,000* product searches per month• Average page impressions per month: 189,000* www.psiproductfinder.de

With a 360° visualisation, selected products are shown three-dimensionally, allowing customers to view them from all sides. The costs of a 360° visualisation, including product capture and integration in Product Finder 2.0, are:

ADVERTISING IN THE PSI PRODUCT FINDER

RUN-OVER-NETWORK

Further advertising possibilities on request.

We offer a 25 percent discount on banners booked on all three PSI websites (psi-network.de, psi-messe.com und psiproductfinder.de).

REPORTING

If required, an adserver monitors the success in terms of adimpressions (number of times displayed) and adclicks (number of times clicked), providing detailed statistics on campaigns and websites.

• Basic price for first visualisation ................... € 155 • 2 to 5 visualisations ...................................... € 130 each • 6 to 10 visualisations ..................................... € 105 each • Each additional visualisation ........................ € 80

360° VISUALISATION

3.4. PSI PRODUCT FINDER – ADVERTISING OPTIONS – SPECIAL ADVERTISING FORMATS


3. ONLINE MEDIA

* 2015 figures

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Linking the Web addres in the advert to the landing page of the advertiser landing page of the advertiser..............................................€ 98

Integration of video contentand podcast............................................ € 270

Incorporation of a 360° product visualisation............................................ € 650

3.5. PSI JOURNAL ONLINE

ONLINE SURCHARGES IN CONJUNCTION WITH ADS IN THE PRINTED VERSION OF THE PSI JOURNAL

YOUR CONTACT

Senija MenzelSales ManagerPhone +49 211 [email protected]


3. ONLINE MEDIA



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3.6. PSI BUSINESS NEWSLETTER

3. ONLINE MEDIA

Are you taking advantage of all the benefits offered by online marketing? The PSI Newsletter is the perfect platform for your advertising.

It is published in German weekly. An international edition is published once a month. With approximately 5,500 German-speaking and 3,000 English-speaking subscribers, both versi-ons will help you to reach your target audience with virtually no wasted circulation.

Top banner ................................................................... € 139728 x 90 pixels

Mid banner 1 ................................................................ € 109728 x 90 pixels


Product of the week .................................................... € 209204 x 155 pixels


Classified ads ............................................................... € 109204 x 210 pixels

Introduction of new supplier catalogues ...................... € 109204 x 291 pixels

BANNER

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3. ONLINE MEDIA

3.7. PSI SHOW NEWSLETTER

Starting in September 2016, the PSI Show Newsletter will be published every other week and sent out to all distribu-tors – i.e. potential trade show visitors or prospects – in the PSI promotional products industry database. It contains top news, trends and announcements about the upcoming PSI Show 2017. Special editions covering the topics• textiles• writing implements• foods and luxury foods• services + technologies will be dispatched to specific target audiences.

Subscribers:4,500 German-speaking and4,000 English-speaking

Top banner ....................................................................€ 139728 x 90 pixels





BANNER

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3.8. PSI BUSINESS NEWSLETTER FOR VERIFIED DISTRIBUTORS

3. ONLINE MEDIA

Every Monday, the PSI Business Newsletter is sent to all dis-tributors registered in the PSI Directory. It doesn’t include any Products of the week – but it does reach non-PSI members. An international edition of this newsletter, too, is dispatched to English-speaking distribution companies every four weeks. In order to avoid wasted circulation, the PSI verifies that all companies indeed are promotional products distributors.

Subscribers:2,500 German-speaking and3,000 English-speaking

Top banner ....................................................................€ 139728 x 90 pixels





BANNER

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Our approach is based on creating maximum benefit for our members. We would be delighted to help you put together your own individual media campaign. Our media consultants stand ready to assist with the mul-tifaceted advertising opportunities in PSI publications and across PSI websites.

Don’t hesitate to contact us, too, if you are interested in a framework agreement. MEDIA CONSULTANT Phone +49 211 90191-114 /-150 /-315 /-321Fax +49 211 90191-180

Belgium and France: Reed Exhibitions ISG Belgien und Frankreich Ms Ombline DelannoyPhone +33 1 79719306 e-Mail [email protected]

Italy: Reed Exhibitions ISG Italys.r.l.Mr Luigi QuadrelliPhone +39 02 43517048e-Mail [email protected]

Spain: GPE S.L.Ms Ludivine Bastien Phone + 34 93 4244000e-Mail [email protected]

Turkey: IstexpoMs Eylül Ingin Phone +90 212 275 8283e-Mail [email protected]

UK: Reed Exhibitions ISG UK Mr Daniel CordockPhone +44 208 439 8918 e-Mail [email protected]

MEDIA CONSULTANT

REGIONAL CONTACTS

4. CONTACT

OVERVIEW

FLEXIBLE AND CREATIVE - HELPING YOU REACH YOUR TARGETS

NEW CUSTOMERS

Sabine PorrmannSales ManagerPhone +49 211 [email protected]

Angela StahlbergSales ManagerPhone +49 211 [email protected] Menzel

Sales ManagerPhone +49 211 [email protected]



KEY ACCOUNTS

Armin CyrusKey Account ManagerPhone +49 211 [email protected]


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5. TERMS & CONDITIONS

5.1. PRINT ADVERTISING

1. These General Terms and Conditions of Business apply to contracts between PSI, Niederlas-sung der Reed Exhibitions Deutschland GmbH, Völklinger Straße 4, 40219 Düsseldorf (RX), and clients concerning advertising in PSI print media (orders).

2. By booking adverts and inserts, you affirm that you possess all the rights necessary for publishing the content in the ads and inserts. You also affirm that neither rights of third parties, in particular copyright, personal rights or other industrial property rights, nor other legal regulations, especially those related to competition, telecommunications media, data protection or consumer protection, will be violated. Furthermore you affirm in particular that no content is published that is seditious, racist, or that glorifies violence, or endan-gers youth. In the process, you undertake to exempt RX from all claims of third parties asserted against RX due to violation of legal regulations or the fulfilment of the contractual relationship. In addition, you shall bear the costs of any necessary legal defence of RX, including court and lawyers‘ fees, to the amount required by law, and shall exempt RX from these costs. In the event of third-party claims, you shall be obligated to give RX, truthfully, fully and in good faith, all information at your disposal and make available all documents required to examine and build up a defence against the claims.

3. RX reserves the right to accept or reject orders for adverts or inserts at its own discretion. RX reserves the right to accept or reject specific advertising copy in ads or inserts. Applying consistent criteria, RX is entitled to reject orders for ads or inserts on the basis of their content, origin or technical form. RX is also entitled to reject orders for ads or inserts placed by publishers‘ sales representatives or other receiving offices. RX shall inform the Client of any rejection without delay. The Client shall not be entitled to countermand or cancel orders placed with RX. Nor shall the Client be entitled to cancel if the structure, layout, extent or title of the publication changes, if RX rejects specific orders in accordance with Clause 2 above, or if a third party carries out publishing of the printed matter instead of RX.

4. The effective prices for ads and inserts can be found in the RX price list, published at http:// www.psi-network.de/media_daten_186html. The Client is responsible for delivering the material for the ads and inserts in good time to RX. The costs for preparing the final version of advert drafts and producing the necessary masters are not included in the advert prices. Insofar as the Client does not make the printing material available, he must bear the costs of procurement. All printing materials are kept for a maximum of three months after the order is fulfilled.

5. RX shall be liable in cases of intent or gross negligence. In the event of mere negligent breach of duty by RX or its vicarious agents, however, liability shall be limited to foreseea-ble damage typical of the contract. Otherwise all liability on the part of RX is excluded. In particular, RX shall assume no liability for defects arising from transmissions by telephone, fax or other means, insofar as RX or its vicarious agents have not acted with intent or gross negligence. The above limitations on liability do not apply in cases of bodily harm or damage to health or loss of life attributable to RX.

6. Ads and inserts shall be published consecutively from the placing of the order for publi-cation in upcoming magazines, if not otherwise agreed and assuming this is technically possible. RX reserves the right to make alterations to the dates of appearance for technical or other reasons. Claims for placement of the ads at specific positions or in specific issues of the magazines shall only be valid if this is agreed in writing. For the agreement of placements, RX shall charge the Client the rates stated in Subparagraph 3 above. It is not possible for RX to exclude the Client‘s competitors.

7. RX shall make efforts to have the ads and inserts reproduced to the best possible quality given the printing technology and time constraints. The Client must submit objections of any kind to RX within thirty days of the ad being printed. If defects in the printing material cannot be identified immediately, but only appear when printed, claims of the Client against RX based on unsatisfactory copy shall be excluded. Apart from that, in the event of partially or completely illegible, incorrect or incomplete copy, the Client shall be entitled to claim adequate restitution in the form of additional advertising space free of charge to the extent that the purpose of the advertising was impaired. RX shall assume no further liability. The Client shall not be entitled to claim for missing or incorrectly printed control data.

8. RX shall supply the Client with galley proofs only upon express request. The Client shall bear responsibility for ensuring that the returned galley proofs are correct. Should the Client not return in due time a galley proof sent to the Client, then RX shall assume that the Client has granted approval to print.

9. The Client is responsible for checking that the order is released in due time. RX shall assume no liability for order overruns caused by the Client.

10. Advertising orders are to be implemented within one year of concluding the contract. In case of doubt, publication of the advertising shall be distributed evenly throughout the acceptance period. The discounts stated in the advertising price list on the rate pursuant to Subparagraph 3 above shall be granted only for the advertising appearing in a printed publication within one year. The period shall begin when the first advertisement appears.

11. The Client shall have a retroactive claim to a discount corresponding to his actual acceptance of advertising within the one-year period pursuant to Subparagraph 9 above if he placed an order eligible for discount at the beginning of the period. The claim to this discount shall expire if the Client does not assert this claim within one month of the end of the advertising year at the latest. The retroactive discount is granted in the form of adverts or, upon request, in cash. Any claim for a retroactive discount must be substantiated by the Client.

12. Temporary interruptions of the ad publication due to force majeure shall not affect the contractual relationship. In such cases, RX shall inform the Client without delay. The agreed acceptance period shall be extended accordingly. RX shall assume no liability.

13. If an order is not fulfilled for reasons for which RX cannot be held accountable, then the Client shall be liable to refund to RX the difference between the discount granted and that of the actual acceptance, regardless of any further legal obligations. The obligation to pay arising from the order shall obtain even if the advertisements are not accepted according to contract. The right is reserved to issue a residual bill, even for a partial amount if necessary.

14. The Client shall not be entitled to assign to third parties claims arising from the contract with RX.

15. In the case of box number ads, RX shall make its facilities available for receipt, safekeeping and quickest possible delivery of incoming offers for a box number fee. In the case of box number ads, RX shall assume no liability for safekeeping and forwarding the offers in good time. Registered letters and express letters related to box number advertisements can only be forwarded by regular mail. In the interests, and for the protection, of the Client, RX re-serves the right to open incoming offers for inspection purposes in order to eliminate abuse of the box number ad service. RX shall not be obligated to forward business proposals and agency offers. Responses to box number advertisements shall be kept for four weeks. Letters which cannot be delivered within this time period shall be destroyed.

16. Upon request, RX shall supply a specimen free of charge after an ad appears. A full speci-men number shall be supplied if the type and size of the ad order justify such. If a specimen can no longer be procured, then a certificate of publication shall be substituted by RX. No specimen copy shall be supplied for ads at the reduced basic price for PSI, since each PSI member receives the PSI Journal as part of the membership and service contract. Additional copies, if available, can be provided at a price of € 16.00 each plus statutory VAT. The calcu-lation is based on partial pages.

17. If the Client does not pay in advance, RX shall be entitled to invoice by the end of the month following the placement of the order at the latest. The invoice amount must be paid by the Client with no deductions within the period stated in the price list pursuant to Subparagraph 3 above if payment in advance has not been agreed.

18. All listed prices do not include statutory VAT.

19. In the event of default of payment, the Client must pay default interest. This shall be 8 % above the base interest rate set by the European Central Bank. This does not affect RX's right to press further delayed payment damage claims, in particular collection costs, against the Exhibitor. RX can defer the further implementation of the order as well as any other of the Client‘s orders until full payment has been received and, in particular, also demand payment in advance.

20. The place of publication and fulfilment is Düsseldorf. The legal venue for all disputes arising from or related to the contractual relationship between RX and Client and its handling, as well as these Terms and Conditions of Business, is Düsseldorf exclusively.

No verbal sub-agreements to the contractual relationship between RX and the Client or these Terms and Conditions of Business shall apply. Any changes and supplements to the contractual relationship between RX and the Client, or to these General Terms and Conditions, shall not be valid unless made in writing. This also applies to any change or supplement to, or revocation of, the clause requiring the written form itself.

Should specific provisions of the contractual relationship between RX and Client or these Terms and Conditions of Business be or become ineffective, this shall not have any further effect on the legal force of the rest of this contractual relationship. The invalid provision shall be replaced with a valid provision which most closely reflects the intention and purpose of the original provision.

The laws of the Federal Republic of Germany shall apply exclusively to the contractual relation-ship between RX and the Client, excluding the UN Convention on the International Sale of Goods.

24

5. TERMS & CONDITIONS

5.2. ONLINE ADVERTISING

6.4 The Client has no entitlement to have the online advert posted in a particular position on the respective website or to have it remain accessible for a particular period on the respective website. RX shall be entitled to place the online advertising differently on the respective web page if the change cannot be expected to substantially alter the effect of the online advertising.

6.5 If a right to recall specific advertisements is granted when the contract is concluded, then the order must be implemented within one year of the signing of the contract. If the Client does not exercise this right of recall during this time, the claim to publication shall termi-nate after the above-mentioned period. This shall not affect the obligation of Client to pay the fee to RX.

7. Blocking of advertising

7.1 RX shall be entitled to block advertising from further publication for a compelling reason based on content, origin or technical form. A compelling reason shall in particular be present if it should be discovered that the advertising or a website linked to the advertising violates the rights of third parties or other regulations, or if the publication is unacceptable to RX.

7.2 RX shall in particular be entitled to block already published advertising if the Client subse-quently makes changes to the content of the advertising or if data referred to in a link are subsequently altered so as to fulfil the conditions of 6.1.

8. Client assurances, release from claims

8.1 The Client affirms that he possesses all necessary rights for publishing the ads and under-takes to identify the advertising clearly as such. The Client also offers assurance that the content and any sites linked to via a hyperlink:

• do not infringe the rights - especially copyright, personal or other industrial property rights - of third parties.

• do not contravene any other legal - especially fair trading, telemedia, data protection or consumer protection - regulations and are not of a seditious, racist, violence-glorifying or pornographic nature, or liable to corrupt the young, and

• do not contain viruses, worms, trojans or other links, programs or processes which could harm the network of RX or third parties, including all associated hard and software, or could facilitate the distribution of such viruses etc.

8.2 The Client shall exempt RX from all claims of third parties asserted against RX due to violation of legal regulations arising from the fulfilment of the contractual relationship. Fur-thermore, the Client shall carry any necessary legal defence costs incurred by RX, including the legally stipulated court and solicitor's costs, and shall release RX from any such costs. If claims are pressed by third parties, the Client undertakes to forward to RX, truthfully, in its entirety and in good faith, all information available to him and to hand over all documenta-tion which is necessary to investigate and challenge such claims.

8.3 RX shall be entitled to mark the Client‘s advertising as such if this is not immediately appar-ent and, in particular, to include the designation as advertisement and distinguish it from the editorial content.

9. Defect liability, Client's duty of scrutiny, limitation period

9.1 RX shall make every effort, within the framework of foreseeable demands, to ensure that the content is reproduced to the highest common technical standard in each case. The Client is, however, aware that, given the current technological state-of-the-art, it is not possible to guarantee 100% accessibility or to create a program which is completely free of all errors.

9.2 It is expressly not deemed an error if the fault is caused

• by the use of hardware or software, such as a browser, which is unsuitable for presenta-tion, or by a malfunction of the communication networks of other operators; or

• by failure of computers of other providers or of third parties; or • through incomplete services and/or services which are not updated on "proxies" as

caches; or • through failure of the AdServer for no longer than 24 hours within a period of 30 days for

the duration of the placement, or due to reasons for which RX is not responsible. In the event of the AdServer failing for a period longer than that specified above due to reasons for which RX carries responsibility, the Client's payment obligations shall be reduced by the proportion of the period of failure in relation to the entire period of publication.

All further claims by the Client against RX are excluded. The following possible downtimes of which the Client is informed shall not constitute downtimes:

• scheduled maintenance work of up to seven hours per week• unscheduled maintenance work of up to seven hours per week and• times during which the pages of RX have to be taken offline until smooth operation can

be restored due to technical or other problems which do not fall within the sphere of influence of RX.

1. General

These General Terms and Conditions of Business apply to contracts between PSI, Niederlas-sung der Reed Exhibitions Deutschland GmbH, Völklinger Straße 4, 40219 Düsseldorf (RX), and clients concerning advertising in PSI online media (orders).

2. Acceptance of orders, exclusion of revocation and cancellation rights

2.1 RX reserves the right to accept or refuse orders at its own discretion.. RX can in particular reject orders based on uniform principles with regard to content, origin or technical form of the order. RX is also entitled to reject orders placed by agencies or other third parties. RX shall inform the Client of any rejection without delay.

2.2 The Client is not entitled to revoke or cancel orders it has placed with RX. Nor shall the Client be entitled to cancel if the structure, layout, extent or title of the publication changes, if RX rejects specific orders in accordance with Subparagraph 2.1 above, or if a third party carries out publishing instead of RX.

3. Conclusion of Contract

3.1 The Client shall be bound for four weeks to his offer to conclude a contract for online adver-tising with RX. Within this period of commitment, RX can accept the offer by declaring such to the Client in writing or by e-mail. The contractual relationship between the parties shall come into being when the written declaration or e-mail is received as stipulated above. The Client is not entitled to revoke the offer for the duration of the commitment period.

3.2 The Client is not entitled to assign his claims from the contract with RX to third parties.

4. Prices

4.1 The prices to be paid by the Client to RX for orders are based on the RX price list published at www.psi-network.de/mediadaten.

4.2 Prices of orders confirmed by RX can change after conclusion of the contract if RX announc-es such changes at least one month before publication of the advertising. In this case the Client is entitled to withdraw from the contract. The Client may only exercise his right of withdrawal within 14 days of receiving notification of the price increase.

4.3 All listed prices do not include statutory VAT.

5. Data supply, exclusion of box number advertising

5.1 The Client shall be obligated to provide RX in good time with complete, faultless and suita-ble data for the advertising; for standard advertising forms at the latest three working days before the prospective date of publication; and Rich Media formats at least five working days before the prospective date of publication.

5.2 If the data are not properly provided, in particular if they are late or are subsequently altered, there shall be no guarantee for the agreed publication or dissemination of the advertising.

5.3 If the data are supplied late or not at all, or if data sets are provided which are not function-al, or if RX cannot process them, the obligation of the Client to make payment to RX shall not be affected, even though RX is no longer obliged to publish the advertising.

5.4 RX shall be entitled to archive the data on which the advertising is based for an unlimited period of time. There shall be no obligation to archive the data or to return the data on which the advertising is based to the Client.

5.5 The Client must bear the cost of alterations desired by the Client or for which the Client is responsible and reimburse RX, if appropriate.

5.6 Box number advertising is not permitted.

6. Placement, implementation period

6.1 RX shall place the material provided by the Client for the publication of the online advertising for the agreed period or until the contractually agreed number of views of the advertising as ad impressions or the contractually agreed number of clicks on the published advertising as ad clicks on the contractually agreed website is reached.

6.2 RX shall report to the Client concerning the number of ad impressions and/or ad clicks during the advertising run in a format stipulated by RX. This shall be determined exclusively by the data RX receives from its ad server.

6.3 If the contractually agreed number of ad impressions and/or ad clicks is reached before the agreed term, the contractual relationship shall immediately be prematurely terminated if the parties do not reach agreement before such time on an increase in the agreed fee to be paid to RX.

25

PSI Promotional Product Service InstituteReed Exhibitions Deutschland GmbHVölklinger Straße 440219 DüsseldorfGermany

www.psi-network.de

Managing DirectorHans-Joachim Erbel Michael FreterAndré Weijde

PSI Managing DirectorMichael FreterPhone +49 211/90191-0

Project Manager Publishing Head of Advertising SalesAnja Heidbüchel (geb. Späker)Phone +49 211/90191-115e-Mail [email protected]

Düsseldorf District Court HRB 28688Munich Tax OfficeTax Reference Number 143/822/16879VAT ID: DE 119434226 24

Deutsche Bank AG IBAN: DE05 3007 0010 0105 5706 00BIC: DEUTDEDDXXX

6. IMPRINT

9.3 The Client is obliged to check the advertisement immediately upon publication. RX should be notified in writing of any deficiencies in the advertising within a period of three months of the initial publication and legal proceedings initiated within a further deadline ending six months after the initial publication of the advertisement if RX does not meet the out-of-court claims pressed by the Client. If the Client fails to meet one or both of the above deadlines, the Client is excluded from pressing claims against RX.

10. Liability limitation

10.1 RX is liable for any wilful actions or gross negligence on its part. In the event of mere negli-gent breach of duty by RX or its vicarious agents, however, liability shall be limited to fore-seeable damage typical of the contract. Otherwise all liability on the part of RX is excluded. In particular, liability is excluded for all errors arising from referrals, except in cases in which the errors are wilful or due to gross negligence on the part of RX or its subcontractors.

10.2 The liability limitations stipulated above in 9.1 do not apply to bodily injury, damage to health or loss of life in cases where RX carries responsibility.

11. Data protection, penalties

11.1 The order is handled by RX and the Client with due consideration for applicable data protec-tion regulations.

11.2 RX is entitled to forward gross advertising sales and comparable, relevant data of the Client at the product level for publication by Nielsen Media Research and companies whose busi-ness is to survey and evaluate such information. These companies will aggregate the data and communicate them to the market in anonymized form.

11.3 Insofar as personal data arise from access to the promotional products provided by the Cli-ent for online offerings, the Client can evaluate these data exclusively as anonymous and pseudonymous data which have been generated by running advertising in the RX advertising space.

11.4 Apart from that, the Client shall be prohibited from processing, using or forwarding personal data arising from access to the advertising provided by the Client to RX for advertising space. This prohibition also covers the reimbursement of profile from the user behaviour of third parties related to RX online offerings and their further use.

11.5 The Client undertakes to ensure that third parties also adhere to obligations of data protec-tion laws arising from this agreement if the Client makes use of the services of a third party for running any systems.

11.6 For each violation of the obligations pursuant to the above Subparagraphs 10.3 to 10.5, the Client undertakes to pay RX a contractual penalty amounting to ten times the price of the respective order from which the prohibited data usage originates. This shall not affect the assertion of further claims for damage compensation or other claims by RX against the Client.

12. Force majeure

12.1 Temporary interruptions of the ad publication due to force majeure shall not affect the con-tractual relationship. In such cases, RX shall inform the Client without delay. The agreed ac-ceptance period shall be extended accordingly. RX shall assume no liability.

12.2 If an order is not fulfilled for reasons for which RX cannot be held accountable, then the Client shall be liable to refund to RX the difference between the discount granted and that of the actual acceptance, regardless of any further legal obligations. The obligation to pay arising from the order shall obtain even if the advertisements are not accepted according to contract. The right is reserved to issue a residual bill, even for a partial amount if necessary.

13. Final provisions

13.1 The place of publication and fulfilment is Düsseldorf. The legal venue for all disputes arising from or related to the contractual relationship between RX and Client and its handling, as well as these Terms and Conditions of Business, is Düsseldorf exclusively.

13.2 No verbal sub-agreements to the contractual relationship between RX and the Client or these Terms and Conditions of Business shall apply. Any changes and supplements to the contrac-tual relationship between RX and the Client, or to these General Terms and Conditions, shall not be valid unless made in writing. This also applies to any change or supplement to, or revocation of, the clause requiring the written form itself.

13.3 Should specific provisions of the contractual relationship between RX and Client or these Terms and Conditions of Business be or become ineffective, this shall not have any further effect on the legal force of the rest of this contractual relationship. The invalid provision shall be replaced with a valid provision which most closely reflects the intention and purpose of the original provision.

13.4 The laws of the Federal Republic of Germany shall apply exclusively to the contractual rela-tionship between RX and the Client, excluding the UN Convention on the International Sale of Goods.

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2016 Media Guide - PSI Messe€¦ · Dekan-Laist-Straße 17, 55129 Mainz Phone +49 6131 9583 601 / +49 40 71667380 e-Mail: [email protected] EDIT LINE EDITORIAL TEAM Editor-in-chief