The

ShowsFred HallFred Hall

The Fred Hall Shows, P.O. Box 2925, Camarillo, CA 93011-2925(805) 389-3339 • Fax (805) 389-1219 • www.fredhall.com

When you exhibit at the ASA/Fred Hall Shows, you are directly supporting thesportfishing industry. 100% of the proceeds generated by our shows are used toprotect and enhance recreational angling.

The American Sportfishing Association (ASA) is the sportfishing industry’s tradeassociation, committed to looking out for the interests of the entire sportfishingcommunity. We invest in long-term ventures – such as KeepAmericaFishing™ -to safeguard and promote the enduring economic and conservation values of sportfishing in America. ASA also represents the interests of America’s 40 millionanglers who generate over $45 billion in retail sales with a $125 billion impact onthe nation’s economy creating employment for over one million people.

The partnership that began 13 years ago between the ASA and The Fred HallShows continues to serve the well being of sportfishing. When you choose toinvest your marketing dollars with us, you not only gain access to the largestannual gathering of the most active outdoor enthusiasts in the market, you aredoing your part to make certain the future of recreational fishing is secure.

The

ShowsFred Hall

LONG BEACHMARCH 4 - 8

MARCH 26 - 29SAN DIEGO

2015

www.fredhall.com

The Ultimate Outdoor Experience!

cover_web.qxp_Layout 1 6/17/14 1:58 PM Page 1

The THE AMERICAN SPORTFISHING ASSOCIATION presents

TM

Fred HallFred HallThe Ultimate Outdoor Experience!The Ultimate Outdoor Experience!

Shows

Exhibit at the Shows that Continually Set the Standards for Outdoor Recreation Events!

For 69 Years...Through Every Economic Condition...The Fred Hall Shows Deliver More Customers - PERIOD!

Contracts will be sent as soon as your application form is approved

Business Name

Street Address (P.O. Box #)

State Zip Code

Telephone

Contact Person

City

E-mail Address

( )

10'x20' 10'x30' other

Fax ( )

Country

Details:

Web Address

Type of Business: Tackle

Hunting

Bulk Space

Long Beach - March 4 - 8, 2015 - Long Beach Convention CenterLong Beach - March 4 - 8, 2015 - Long Beach Convention Center

San Diego - March 26 - 29, 2015 - Del Mar FairgroundsSan Diego - March 26 - 29, 2015 - Del Mar Fairgrounds

10'x10' 10'x20' 10'x30' other Bulk Space

*Bulk Space pricing does not include electrical usage-Bulk Space limited to boats, trucks, autos, RVs & specialty displays

MediaNon-Profit

RV Art

Boats

Travel - Resort Location

Marine OtherApparel

Camping

$1150 per 10 x 10 / Bulk Price* over 1000sq ft = $3.50 per sq. ft / 500 - 1000sq ft = $4.50 per sq. ft.

2015 ExhibitorApplication Form

10'x10'

**Must receive signed contract & deposit by Sept. 1st to be eligible for discount

$1400 per 10 x 10 / Bulk Price* over 1000sq ft = $4.25 per sq. ft / 500 - 1000sq ft = $5.25 per sq. ft.

The

Fred HallShows

Fred Hall

Mail, Fax, or Email Application to:The Fred Hall Shows, P.O.Box 2925, Camarillo, CA, 93011-2925

(805) 389-3339 (805) 389-1219 FAXinfo@fredhall.com www.fredhall.com

Dive

Page 2,11.qxp_Page4-9 5/31/14 7:35 AM Page 1

BECOME A SHOW SPONSOR

In the first quarter ofthe year the Fred Hall

Shows dominateOutdoor Recreation

Marketing

Over 100 Million ShowSponsor Impressionsgenerated annually!!

Show Sponsors getimpressions from TV,

Radio, Billboards, DirectMail, E-Marketing and

Social Media

Accurate Fishing Products hasbeen involved with the Fred Hall Showsin both Long Beach and Del Mar for over20 years. In the beginning years when

Accurate was a new business venture formy sons and I, the Hall Shows provided

us with the exposure we needed toquickly grow our business into a majorforce in the fishing tackle industry. TheFred Hall Shows continue to be a major

part of Accurate’s marketing strategy. Myson’s and I have alway received amazing

support and a partnership relationshipwith the Fred Hall organization.

...Jack Nilsen, PartnerAccurate Fishing Products

SPONSORSHIPS ARE LIMITED!JOIN US AS A PARTNER

Page 3,10.qxp_Page4-9 5/29/14 12:12 PM Page 1

TM

THE FRED HALL SHOWS BRING YOU QUALITY CUSTOMERS If your business is related to outdoor recreation you can’t afford not to be in these shows

Nearly half of all Fred Hall Show customers makeover $100,000.00 annually

0

20

40

60

80

Fish

in S

altw

ater

Fish

in F

resh

wat

er

Own

a Bo

at &

Mot

or

Trav

el O

utsi

de o

f CA

to F

ish

/ Hun

t

Are

Targ

et S

hoot

ers

Go H

unte

ring

Go C

ampi

ng

Own

an R

V, C

ampe

r or C

amp

Trai

ler

People Who AttendThe Fred Hall Shows

The Fred Hall Shows are the largest annual gathering of avid outdoor enthusiasts in the world. If you are part ofthe recreational outdoor industry, you can’t find a betterway to reach more customers. They fish, hunt, boat, kayak, camp, dive, offroad and are extremely passionate about their pursuit of their next outdoor adventure. These are the customers you need to connect with. Contact us today to reserve space in our 2015 shows.

pages4,9.qxp_Page4-9 5/29/14 11:44 AM Page 1

BOOTH SPACE: $1,150.00 for 10'x10' booth… Includes 500 watt outletEarly Order Discount of $100 applies to full price booths if contracts and50% deposit are received by Sept. 1, 2014

BULK SPACE: Over 1,000 sq. ft. ............$3.50 per sq. ft. 500-1,000 sq. ft. .............$4.50 per sq. ft.Bulk Space limited to boats, trucks, autos, RVs & specialty displays

EXHIBIT SPACE COST

“The Fred Hall Ultimate OutdoorExperience Shows are a must attendfor Mammoth Lakes Tourism to pro-mote our destination. Outdoor recre-ation is our specialty and these showsare the perfect catalyst to connect withour key target audiences. It’s a greatexperience during the show, it’s provento be a great business decision forMammoth Lakes financially, and we’vebuilt a significant email database withpeople who actually write us back!”

Whitney LennonMammoth Lakes Tourism

“2014 was our first year exhibitingwith the Fred Hall Shows and we werecompletely impressed! The staff madeeverything simple and the positiveresponses from the large crowds led tothe multiple bookings during and afterthe shows …. The only thing left to sayis this; the Fred Hall Shows are firstclass from A-Z!”

Clayton GrantBiitterwater Outfitters

“ We are consistently pleased not onlyby the amount of consumer traffic atthe Fred Hall Shows but the quality aswell. The Fred Hall Shows bring in notonly the seasoned boater but the newbuyers entering the market for the firsttime. The excitement created by theproducers and exhibitors at the showsinfuses the attendees with enthusiasmtowards the outdoor experience thatwe sell..”

Ray JonesLong Beach Yacht Sales

“Sea Witch Marine has been with theFred Hall shows for 35 years, year afteryear it proves to be the very best for thewest coast boater, bringing all thatSouthern California has to offer in oneshow. Choose Long Beach or Del Mar, oreven both. No one produces the sheervolume of prospects that the Fred Hallshows do! Sea Witch will always be apart of this tradition. Great job to theHalls for their efforts and those that sup-port them”

John HaddonSea Witch Marine

“The Fred Hall Show is one of the mostimportant and effective way that wepersonally connect with our customers.Even with our marketing budgets beingcut in recent years, we’ve maintainedour booth at the show. We feel it is amust!”

Tawni ThomsonBishop Chamber of Commerce &

Visitors Bureau

at the Del Mar Fairgrounds

DEL MAR, CA

MARCH26 - 292015

The Del Mar Show

The Del Mar Show is one of the great shows inAmerica. After 38 years in the San Diego market this 2014 event had nearly a 20%

increase in attendance and sold out in recordtime. Get your contracts in early for this one of

kind show in California's second largest city.

“The Fred Hall Show is a SouthernCalifornia tradition for all anglers fromnovice to professional. It is a specialtime where everyone can come togetherunder one roof and get excited aboutfishing tackle and techniques as well asthe upcoming fishing season”

Doug Kern Fishermans Landing Tackle

“The Fred Hall Shows provide theabsolute best opportunity to bring out-door goods and services to the marketplace and build exciting long term rela-tionships.”

Tim AlpersAlpers Trout

“We’re in the unique position of launch-ing a new fishing tackle brand with arich history and long tradition in the So.Calif. fishing tackle industry. The 2014Fred Hall Shows provided us with idealplatforms, not only to showcase ourAmerican-made rods and lures to thepublic, but also to re-kindle importantindustry relationships. The momentumwe gained by not just exhibiting, but alsotaking full advantage of many sponsor-ship opportunities in Long Beach and DelMar, has helped put Cousins Tackle onthe road to success”

Bill BuchananCousins Tackle Corporation

Page 5,8.qxp_Page4-9 5/29/14 11:57 AM Page 1

at the Long Beach Convention CenterEXHIBIT SPACE COST

BULK SPACE: Over 1,000 sq. ft. ............$4.25 per sq. ft. 500-1,000 sq. ft. .............$5.25 per sq. ft.Bulk Space limited to boats, trucks, autos, RVs & specialty displays

BOOTH SPACE: $1,400.00 for 10'x10' booth… Includes 500 watt outletEarly Order Discount of $100 applies to full price booths if contracts and50% deposit are received by Sept. 1, 2014

Last Year Long Beach Sold Out inRecord Time! Get Your Contract in

Early to Guarantee Your Space!

LONG BEACH, CA

MARCH4 - 82015

The Long Beach Show

page 6,7.qxp_Page6-7 5/29/14 12:15 PM Page 1

at the Long Beach Convention CenterEXHIBIT SPACE COST

BULK SPACE: Over 1,000 sq. ft. ............$4.25 per sq. ft. 500-1,000 sq. ft. .............$5.25 per sq. ft.Bulk Space limited to boats, trucks, autos, RVs & specialty displays

BOOTH SPACE: $1,400.00 for 10'x10' booth… Includes 500 watt outletEarly Order Discount of $100 applies to full price booths if contracts and50% deposit are received by Sept. 1, 2014

Last Year Long Beach Sold Out inRecord Time! Get Your Contract in

Early to Guarantee Your Space!

LONG BEACH, CA

MARCH4 - 82015

The Long Beach Show

page 6,7.qxp_Page6-7 5/29/14 12:15 PM Page 1

BOOTH SPACE: $1,150.00 for 10'x10' booth… Includes 500 watt outletEarly Order Discount of $100 applies to full price booths if contracts and50% deposit are received by Sept. 1, 2014

BULK SPACE: Over 1,000 sq. ft. ............$3.50 per sq. ft. 500-1,000 sq. ft. .............$4.50 per sq. ft.Bulk Space limited to boats, trucks, autos, RVs & specialty displays

EXHIBIT SPACE COST

“The Fred Hall Ultimate OutdoorExperience Shows are a must attendfor Mammoth Lakes Tourism to pro-mote our destination. Outdoor recre-ation is our specialty and these showsare the perfect catalyst to connect withour key target audiences. It’s a greatexperience during the show, it’s provento be a great business decision forMammoth Lakes financially, and we’vebuilt a significant email database withpeople who actually write us back!”

Whitney LennonMammoth Lakes Tourism

“2014 was our first year exhibitingwith the Fred Hall Shows and we werecompletely impressed! The staff madeeverything simple and the positiveresponses from the large crowds led tothe multiple bookings during and afterthe shows …. The only thing left to sayis this; the Fred Hall Shows are firstclass from A-Z!”

Clayton GrantBiitterwater Outfitters

“ We are consistently pleased not onlyby the amount of consumer traffic atthe Fred Hall Shows but the quality aswell. The Fred Hall Shows bring in notonly the seasoned boater but the newbuyers entering the market for the firsttime. The excitement created by theproducers and exhibitors at the showsinfuses the attendees with enthusiasmtowards the outdoor experience thatwe sell..”

Ray JonesLong Beach Yacht Sales

“Sea Witch Marine has been with theFred Hall shows for 35 years, year afteryear it proves to be the very best for thewest coast boater, bringing all thatSouthern California has to offer in oneshow. Choose Long Beach or Del Mar, oreven both. No one produces the sheervolume of prospects that the Fred Hallshows do! Sea Witch will always be apart of this tradition. Great job to theHalls for their efforts and those that sup-port them”

John HaddonSea Witch Marine

“The Fred Hall Show is one of the mostimportant and effective way that wepersonally connect with our customers.Even with our marketing budgets beingcut in recent years, we’ve maintainedour booth at the show. We feel it is amust!”

Tawni ThomsonBishop Chamber of Commerce &

Visitors Bureau

at the Del Mar Fairgrounds

DEL MAR, CA

MARCH26 - 292015

The Del Mar Show

The Del Mar Show is one of the great shows inAmerica. After 38 years in the San Diego market this 2014 event had nearly a 20%

increase in attendance and sold out in recordtime. Get your contracts in early for this one of

kind show in California's second largest city.

“The Fred Hall Show is a SouthernCalifornia tradition for all anglers fromnovice to professional. It is a specialtime where everyone can come togetherunder one roof and get excited aboutfishing tackle and techniques as well asthe upcoming fishing season”

Doug Kern Fishermans Landing Tackle

“The Fred Hall Shows provide theabsolute best opportunity to bring out-door goods and services to the marketplace and build exciting long term rela-tionships.”

Tim AlpersAlpers Trout

“We’re in the unique position of launch-ing a new fishing tackle brand with arich history and long tradition in the So.Calif. fishing tackle industry. The 2014Fred Hall Shows provided us with idealplatforms, not only to showcase ourAmerican-made rods and lures to thepublic, but also to re-kindle importantindustry relationships. The momentumwe gained by not just exhibiting, but alsotaking full advantage of many sponsor-ship opportunities in Long Beach and DelMar, has helped put Cousins Tackle onthe road to success”

Bill BuchananCousins Tackle Corporation

Page 5,8.qxp_Page4-9 5/29/14 11:57 AM Page 1

TM

THE FRED HALL SHOWS BRING YOU QUALITY CUSTOMERS If your business is related to outdoor recreation you can’t afford not to be in these shows

Nearly half of all Fred Hall Show customers makeover $100,000.00 annually

0

20

40

60

80

Fish

in S

altw

ater

Fish

in F

resh

wat

er

Own

a Bo

at &

Mot

or

Trav

el O

utsi

de o

f CA

to F

ish

/ Hun

t

Are

Targ

et S

hoot

ers

Go H

unte

ring

Go C

ampi

ng

Own

an R

V, C

ampe

r or C

amp

Trai

ler

People Who AttendThe Fred Hall Shows

The Fred Hall Shows are the largest annual gathering of avid outdoor enthusiasts in the world. If you are part ofthe recreational outdoor industry, you can’t find a betterway to reach more customers. They fish, hunt, boat, kayak, camp, dive, offroad and are extremely passionate about their pursuit of their next outdoor adventure. These are the customers you need to connect with. Contact us today to reserve space in our 2015 shows.

pages4,9.qxp_Page4-9 5/29/14 11:44 AM Page 1

BECOME A SHOW SPONSOR

In the first quarter ofthe year the Fred Hall

Shows dominateOutdoor Recreation

Marketing

Over 100 Million ShowSponsor Impressionsgenerated annually!!

Show Sponsors getimpressions from TV,

Radio, Billboards, DirectMail, E-Marketing and

Social Media

Accurate Fishing Products hasbeen involved with the Fred Hall Showsin both Long Beach and Del Mar for over20 years. In the beginning years when

Accurate was a new business venture formy sons and I, the Hall Shows provided

us with the exposure we needed toquickly grow our business into a majorforce in the fishing tackle industry. TheFred Hall Shows continue to be a major

part of Accurate’s marketing strategy. Myson’s and I have alway received amazing

support and a partnership relationshipwith the Fred Hall organization.

...Jack Nilsen, PartnerAccurate Fishing Products

SPONSORSHIPS ARE LIMITED!JOIN US AS A PARTNER

Page 3,10.qxp_Page4-9 5/29/14 12:12 PM Page 1

The THE AMERICAN SPORTFISHING ASSOCIATION presents

TM

Fred HallFred HallThe Ultimate Outdoor Experience!The Ultimate Outdoor Experience!

Shows

Exhibit at the Shows that Continually Set the Standards for Outdoor Recreation Events!

For 69 Years...Through Every Economic Condition...The Fred Hall Shows Deliver More Customers - PERIOD!

Contracts will be sent as soon as your application form is approved

Business Name

Street Address (P.O. Box #)

State Zip Code

Telephone

Contact Person

City

E-mail Address

( )

10'x20' 10'x30' other

Fax ( )

Country

Details:

Web Address

Type of Business: Tackle

Hunting

Bulk Space

Long Beach - March 4 - 8, 2015 - Long Beach Convention CenterLong Beach - March 4 - 8, 2015 - Long Beach Convention Center

San Diego - March 26 - 29, 2015 - Del Mar FairgroundsSan Diego - March 26 - 29, 2015 - Del Mar Fairgrounds

10'x10' 10'x20' 10'x30' other Bulk Space

*Bulk Space pricing does not include electrical usage-Bulk Space limited to boats, trucks, autos, RVs & specialty displays

MediaNon-Profit

RV Art

Boats

Travel - Resort Location

Marine OtherApparel

Camping

$1150 per 10 x 10 / Bulk Price* over 1000sq ft = $3.50 per sq. ft / 500 - 1000sq ft = $4.50 per sq. ft.

2015 ExhibitorApplication Form

10'x10'

**Must receive signed contract & deposit by Sept. 1st to be eligible for discount

$1400 per 10 x 10 / Bulk Price* over 1000sq ft = $4.25 per sq. ft / 500 - 1000sq ft = $5.25 per sq. ft.

The

Fred HallShows

Fred Hall

Mail, Fax, or Email Application to:The Fred Hall Shows, P.O.Box 2925, Camarillo, CA, 93011-2925

(805) 389-3339 (805) 389-1219 FAXinfo@fredhall.com www.fredhall.com

Dive

Page 2,11.qxp_Page4-9 5/31/14 7:35 AM Page 1

The

ShowsFred HallFred Hall

The Fred Hall Shows, P.O. Box 2925, Camarillo, CA 93011-2925(805) 389-3339 • Fax (805) 389-1219 • www.fredhall.com

When you exhibit at the ASA/Fred Hall Shows, you are directly supporting thesportfishing industry. 100% of the proceeds generated by our shows are used toprotect and enhance recreational angling.

The American Sportfishing Association (ASA) is the sportfishing industry’s tradeassociation, committed to looking out for the interests of the entire sportfishingcommunity. We invest in long-term ventures – such as KeepAmericaFishing™ -to safeguard and promote the enduring economic and conservation values of sportfishing in America. ASA also represents the interests of America’s 40 millionanglers who generate over $45 billion in retail sales with a $125 billion impact onthe nation’s economy creating employment for over one million people.

The partnership that began 13 years ago between the ASA and The Fred HallShows continues to serve the well being of sportfishing. When you choose toinvest your marketing dollars with us, you not only gain access to the largestannual gathering of the most active outdoor enthusiasts in the market, you aredoing your part to make certain the future of recreational fishing is secure.

The

ShowsFred Hall

LONG BEACHMARCH 4 - 8

MARCH 26 - 29SAN DIEGO

2015

www.fredhall.com

The Ultimate Outdoor Experience!

cover_web.qxp_Layout 1 6/17/14 1:58 PM Page 1