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2014 Corporate Partnership Program
Your Exclusive Opportunity to Align Your Brand with Communication Professionals in College Sports
The College Sports Information Directors of America (CoSIDA) association is a diverse network of more than 3,000 highly skilled athletics communications professionals throughout North America. CoSIDA connects directly with both University Division and College Division intercollegiate athletic programs, including a wide range of members representing Division I, II, III, NAIA, Canadian Interuniversity Sport and two-year institutions.
Founded in 1957, CoSIDA is the second-oldest intercollegiate athletics management association and has a membership base comprised of sports public relations, media relations, communications and information professionals. CoSIDA easily ranks as the largest association for any single management function (communications and sports information) within intercollegiate athletics.
CoSIDA Who We Are
Partnerships/Collaborations
We Are Your Connection to Our MembersCoSIDA seeks to find creative strategies to reach our members with a focus on the exclusive opportunity to connect with them face-to-face at our annual CoSIDA Convention. The event is staged annually in conjunction with the NACDA & Affiliates Convention Week and features four days of professional development opportunities while attracting 800-plus CoSIDA attendees for a dynamic program that includes a full menu of education and networking events.
Working with CoSIDA through our Corporate Partnership Program will provide you with a wide range of exposure benefits throughout the organization’s vast membership base. In addition, it will demonstrate your support of CoSIDA and its members.
By partnering with CoSIDA, you’re fostering programs and initiatives that will benefit this profession and its environment for years to come, while showcasing your support to our members and the future of this meaningful organization.
Levels of SupportCoSIDA’s unique Corporate Partnership Program provides opportunities to connect with your market, within the range of your budget, at both the CoSIDA Convention and beyond. You can custom-build your benefit package to maximize your exposure. You can choose involvement at one of three levels of support – Tier I, Tier II or Tier III – and select from a variety of high-value benefit investment levels within each tier. At each level, you will receive specific core benefits and then have an opportunity to customize your exposure return by choosing additional items from a menu of benefit inventory options.
Our support levels come with added benefits of additional brand exposure through membership-wide email blasts, website and digital/social media exposure opportunities, blog articles, acknowledgements within our E-Digest, E-Directory, Awards Program and the CoSIDA Annual Report. Others can be designed to reach a more narrow, high-impact target audience that fits your market goals.
VAlueYour investment with CoSIDA, whether through its Corporate Partnership Program or as an exhibitor in our convention exhibit hall, puts you in contact with the major decision-makers in intercollegiate communications offices across the country.
expoSureCoSIDA can deliver your message and show your demonstration of support year-round through multiple integrated communications channels to the people who count the most in helping you achieve your goals.
MAxIMuM IMpACtCoSIDA connects with more than 3,000 members (and growing) across the country at every level of intercollegiate athletics. We can effectively deliver your message to your prime audience targets. Targeting your investment will ensure you receive maximum impact.
CoSIDA Corporate Partnership Levels of SupportReview the options under each of three tier levels of support. Each level comes with core benefits and the opportunity to customize your package by selecting from a menu of additional benefits that extend your visibility.
tier I Major Corporate PartnerPLATINUM
$25,000 or more contributionDIAMOND
$17,500 or more contributionTITANIUM
$10,000 or more contribution
1 Recognized as a fully integrated, comprehensive corporate partner with category exclusivity.
2 Designated and promoted as a CoSIDA “Major” Corporate Partner with logo appearing at the Platinum, Diamond or Titanium level in a prominent location of the front page of the organization website.
3Opportunity to post company/organizational based features/news items on website.
» 4 stories per year » 3 stories per year » 2 stories per year
4Exposure in major publications distributed to the membership (CoSIDA E-Digest, E-Directory, Awards Program and CoSIDA Annual Report).
» Full-page acknowledgement » Half-page acknowledgement » Half-page acknowledgement
5
» Acknowledged as Major Corporate Partner in signage at the annual CoSIDA Convention.
» Complimentary double-booth space in a premium location of exhibit area.
» Acknowledged as Major Corporate Partner in signage at the annual CoSIDA Convention.
» Complimentary single-booth space in a premium location of exhibit area.
» Acknowledged as Major Corporate Partner in signage at the annual CoSIDA Convention.
» Complimentary single-booth space in a premium location of exhibit area.
6 The opportunity to host an exclusive 30-45 minute education session in the exhibit hall during the CoSIDA Convention
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» The opportunity to address attendees and show a short video to attendees during convention.
» The opportunity to make a brief presentation to the CoSIDA Board of Directors, during the convention.
» The opportunity to address attendees and show a short video to attendees during a convention luncheon.
» The opportunity to make a brief presentation to the CoSIDA Board of Directors, during the convention.
» The opportunity to address attendees and show a short video to attendees during a convention luncheon.
» The opportunity to make a brief presentation to the CoSIDA Board of Directors, during the convention.
8The right to select 10 additional exposure options from CoSIDA’s corporate benefits inventory menu.
The right to select 7 additional exposure options from CoSIDA’s corporate benefits inventory menu.
The right to select 5 additional exposure options from CoSIDA’s corporate benefits inventory menu.
tier II Corporate PartnerGOLD
$7,500 or more contributionSILver
$5,000 or more contribution
1 Recognized as a fully integrated, comprehensive corporate partner.
2 Designated and promoted as a CoSIDA Corporate Partner with logo appearing on Corporate Partner membership page of organization website.
3 A quarter-page acknowledgement in major publications distributed to the full membership (including CoSIDA E-Digest, E-Directory, Awards Program and CoSIDA Annual Report.
4 The opportunity to host an exclusive 30-45 minute education session in the exhibit hall during the CoSIDA Convention.
5 The right to select 6 additional exposure options from CoSIDA’s corporate benefits inventory menu.
The right to select 4 additional exposure options from CoSIDA’s corporate benefits inventory menu.
tier III Convention PartnerBrONze
$3,500 or more contributionCOPPer
$750 or more contribution
1Designated as convention partner in support of three total major events/functions with signage board recognition at each designated event/function.
Designated as convention partner in support of one major event/function with signage board recognition at the designated event/function.
2A quarter-page acknowledgement in the printed convention program and name acknowledgement in the convention pocket schedule provided to each attendee.
Convention support acknowledged in the convention program and the convention pocket schedule provided to each attendee.
3 The opportunity to host an exclusive 30-45 minute education session in the exhibit hall during the CoSIDA Convention.
N/A
4A quarter-page acknowledgement in Annual Report/Convention Review and Convention Awards Program distributed to entire membership.
N/A
5 Listed as a “Supporting Partner” as part of email blast sent to all CoSIDA members prior to the convention.
Please note that CoSIDA is a 501(c)(6) organization and payment is not deductible as a charitable contribution.
CoSIDA Corporate Benefits Inventory MenuAdditional options to enhance your exposure benefits!
Get the most of of your exposure benefits by choosing from our email blast, web-based, social media and convention inventory. The additional benefits in the inventory menu are available based on specific level of support.
hAVe SoMethIng In MInD thAt you Don’t See lISteD?
Contact CoSIDA executive Director Doug vance to discuss your own creative promotional concepts to better fit for your exposure goals.
eMail Blast Inventory (sent to all members)
» Logo appears as a supporting corporate partner on all news and information blasts that CoSIDA distributes.
» Logo appears in Communications Watch weekly continuing education newsletter (sent out 45-50 times annually).
» Logo appears in Career Center/Job Center newsletter that is distributed 30-35 times per year to announce job openings and transactions within the organization.
» Logo appears in Save the Date newsletter that is distributed 12-15 times per year to announce conference calls, webinars and significant deadline dates.
» Logo appears on Convention Information newsletter that is distributed 12-15 times per year.
» Logo appears on Schedule/Calendar newsletter distributed to full membership throughout the year.
» Logo appears on a Monthly Board of Directors Membership Newsletter that is distributed the first of each month.
» Logo appears on monthly Communications Watch for Today’s AD newsletter that CoSIDA provides to Executive Directors/Presidents of divisional Athletic Director Associations.
Inventory Menu Continues on Next Page >>
CoSIDA Corporate Benefits Inventory (Continued)
Web-Based Inventory » Display logo on all linked pages from the CoSIDA home page.
» Opportunity to post one company/organizational based story/news items on website.
» Display logo on CoSIDA’s Online Directory introduction page and all linked pages.
» Display logo on CoSIDA’s Career Center/Job Center home page.
» Display logo on CoSIDA’s Online Reference and Resource Library page.
» Display logo on introduction page of CoSIDA’s PDF version of its Online Directory.
» Full-page acknowledgement in CoSIDA’s E-Newsletter (CoSIDA Digest) that is distributed 8-10 times per year.
» Recognized six times per year on CoSIDA.com with a “CoSIDA Highlighted Corporate Partner Salute of the Month” designation.
Social Media Based Inventory » Logo appears on CoSIDA Twitter page (@CoSIDANews: 6,500-plus followers).
» Logo appears on CoSIDA YouTube page.
Convention-Based Inventory » Logo appears on the convention website.
» A special pre-conference email blast listing your logo and booth number sent to the entire membership. Space is limited to the first 10 corporate partners.
» Your logo and booth number on the stand-alone display map of booth locations at the trade show.
» The opportunity to be acknowledged in support of a conference speaker presentation.
» Complimentary registration badge for all convention related events.
» Included on banner/signage display that will appear at the convention’s general registration area.
» Invitation to attend private appreciation dinner for all major partners with CoSIDA’s Board of Directors.
» Opportunity to provide corporate based gift at designated luncheon/social event at convention site.
» Recognized as part of email blast distributed to all CoSIDA members prior to state of convention that acknowledges all convention partners.
» Company logo displayed on the pre-convention website.
» Signage at entry area for each of three skill sessions/table topics.
» Priority location for convention exhibit hall.
Inventory Menu Continues on Next Page >>
CoSIDA Corporate Benefits Inventory (Continued)
CoSIDA Convention exhibit Hall Opportunities
Exhibiting at the annual Convention will give you the opportunity to connect one-on-one with more than 800 sports information/communications professional from across the country representing major universities, small colleges, conference offices, bowl games, awards organizations and others.
Exhibitors will be listed in the official convention program provided to all attendees, in the official convention registration badge program, on signage that appears at the entrance of the exhibitors’ area, as part of a blast email that will be sent to more than 3,000 CoSIDA members and included in our online directory.
In addition, the exhibit hall is open to athletic directors, marketing directors and other athletic management professionals registered for the NACDA Convention. And, as an added bonus, exhibitors have an opportunity to host an exclusive 30-45 minute panel in the exhibit hall for $250.
If you need additional information regarding exhibiting, please contact Will Roleson (CoSIDA Director of Internal Operations/Treasurer).
2014 CoSIDA Convention // June 8-11Orlando Marriott World Center // 8701 World Center DriveExhibit Space $ 1,195 *Double-Booth Space $ 1,995 *Premium Exhibit Space $ 1,695 *Premium Double-Booth Space $ 2,850 *Right to host a dedicated panel/seminar of your choice in the exhibit hall $ 250
* Includes complimentary CoSIDA registration badge for one member of your CoSIDA exhibitor team.
Registrations due by May 12, 2014.
CoSIDA Corporate Partnership ProgramContact any of the CoSIDA staff members below for additional information or to join the CoSIDA Corporate Partnership Program.
Doug vance Executive Director
(785) 691-7708
Barb Kowal Director of External Affairs
(512) 739-1234
Will roleson Director of Internal Operations/Treasurer
(317) 490-2905
www.CoSIDA.com twitter.com/cosidanews
facebook.com/aaacosida
linkedin.com/groups/CoSIDA-672427
