Presented By Indie Connect

www.ICVSong.com(website coming soon)

September 21-22, 2013

Official Conference GuideWith Sponsorship Information

Gold Sponsor

Media Sponsors

About The IC Virtual Songwriter ShowcaseOn September 21-22, 2013, Indie Connect will be bringing the global songwriting community togetheronline for 2 days of song pitching, live networking, expert presentations on song crafting and thebusiness of songwriting, a virtual trade show, songwriter showcases, contests, industry discussionsand much more! The entire event will be held online in a virtual environment, and will be patternedafter the highly acclaimed Indie Connect’s (IC) Virtual Music Conference and Expo, which was heldthe last week in February. Because the entire event will occur exclusively online, no one needs todeal with wallet-busting plane flights, hotels, ticket prices and showcase prices!

Pitch to Publisher SessionsOne of the primary features of the event will be live ‘pitch to publisher’ sessions. Indie Connect isrecruiting publishers, artist managers, label A&R executives and others who are willing to spend anhour listening to songs pitched by attendees for pre-announced artists or projects. If too many songsare pitched for a specific session, paid exhibitors will receive priority.

Song EvaluationsAnother attraction to the event will be song evaluations by respected songwriters, publishers etc.These reviewers will be able to assess a song’s commercial potential and constructively articulatewhat makes each song strong, weak or in-between.

Navigating the EventThe Lobby is the first room that participants enter. From there they can access all other componentsof the conference, such as the business and artist exhibit halls, the theater, the chat rooms, theirbriefcase etc.

The Virtual Music Conference Lobby

The Presentation Theater is where participants can view 30 expert presentations on all aspects ofbeing a successful songwriter. Confirmed speakers will be announced in May 2013. Eachpresentation is followed directly by a live Q&A chat hosted by the speaker.

Speaker Presentations

The Exhibit Halls are where the trade show is held. One hall will feature music-related businesses,and the second will feature songwriters and artists. Each exhibitor has a dedicated, interactive virtualbooth. Booth staff can chat or video chat with participants, give a live presentation, exchange v-cardsand offer items for download (brochures, videos, e-books etc.)

Scrolling Through the Business Exhibit Hall

Inside A Business Booth

Inside An Artist/Songwriter Booth

The Networking Chat Lounge is where participants go to join ongoing group networking chats,topic-driven chats and Q&A chats moderated by speakers. At any time they can also start a one-on-one chat or a one-on-one video chat with another participant.

Networking Chat Lounge

Live PresentationsAll exhibitors have the ability to schedule live presentations. There are 2 ways this can be done. Thesoftware has internal live broadcast capabilities:

‘The Deleary’s’ Performing LiveArtists/songwriters can also use StreetJelly.com (sponsor), which makes their performanceopen to the public:

‘Mountain Melodies’ performing Love on StreetJelly.com

Why Songwriters and Music Professionals Participate

Virtual Trade Show Business Exhibitors can: Demonstrate products and services live and/or with videos Offer downloadable videos, brochures, testimonies etc. Giveaway electronic samples, catalogs, coupons etc. Recruit new customers, clients; form strategic alliances Sell products or services directly to attendees (no middle man) Add prospects to their mailing list by hosting a drawing or contest Chat or video chat live with potential clients/customers Exchange v-cards (virtual business cards) with booth visitors Provide free or for-fee services live (such as song critiques) Direct prospects to their website, social network pages etc.

Songwriter & Singer/Songwriter Exhibitors can: Participate in song pitches and song evaluations Negotiate/sign publishing and/or licensing deals Conduct a live showcase directly from their booths or using StreetJelly.com Offer downloads – music, one-sheets, reviews Show their music videos, EPK etc. Promote their fan funding campaign Recruit new fans; add new fans to your mailing list Direct prospects to their website, social network pages etc. Network with all of the other participants, speakers, businesses etc. Exchange v-cards (virtual business cards) with booth visitors Sell their music directly to attendees or through any site like iTunes or Amazon

All Participants Are Able To: Join topic-driven chats. Have a one-on-one chat with anyone at the conference. Participate in topic-based group chats Participate in chats hosted by the speakers immediately after their presentations are aired. Exchange v-cards with all exhibitors. Watch the pre-recorded presentations Interact with and conduct business with the businesses and artists in the expo Re-visit all components of the conference during the 30-day archive period

General Information

Expected Attendance: Total expected attendance: 1000-1500. (there is no limit to how many people can participate) Songwriters and singer-songwriters Publishers (free if they will accept unsolicited material or participate in a live pitch session) Song pluggers Artists, artist managers, record labels and others who are looking for songs or songwriters. Music-related businesses and service providers Bloggers, internet radio stations and other media (invited for free)

Expected Attendance Breakdown: 50 Songwriter Exhibitors (2 people per booth) 50 Business Exhibitors (2 people per booth) 30 Speakers 800-1200 Attendees

600 – 800 songwriters/artists 200 – 300 industry professionals

Pricing:Business Exhibits:

General Registration: June 15 – August 15 $247Late Registration: August 15 – September 6 $297

Songwriter Exhibits:General Registration: June 15 – August 15 $147Late Registration: August 16 – September 6 $197

Attendees:General Registration: June 15 – August 15 $47Late Registration: August 16 – Sept. 22 $67

Complete Speaker List Will Be Available Soon

How does an online songwriter conference compareto a land based songwriter event?

Attendees VirtualConference

PhysicalConference

Spend thousands of dollars on tickets,hotels, meals and airfare

No Yes

Showcase your songs and act byperforming live for attendees

Yes Yes

Watch dozens of speaker presentationsand workshops

Yes Yes

Interact in real time with the speakers Yes YesMake hundreds (or thousands) of newconnections from around the globe andexchange business cards

Yes Yes

Have private conversations with otherparticipants

Yes Yes

Get company and product information fromexhibitors

Yes Yes

Conduct live product demonstrations Yes YesDownload every piece of literature youwant directly to your computer withouthaving to carry it around with you all day orcarry it home

Yes No

Participate in group discussions on allaspects of the songwriting industry

Yes Yes

Promote sand sell your music and your act Yes YesInteract face-to-face, one-on-one withexhibitors

Yes Yes

Participate in post-presentation discussionshosted by the speakers

Yes SomeWatch speakers and presentations that youmissed up to 30 days after the conference

Yes NoWatch the same presentation multipletimes

Yes NoPut a presentation on hold and go take anap any time you want to.

Yes NoAttend the conference without leaving yourhouse (or even getting dressed), studio oroffice

Yes No

Participate at only the times that suit youwithout missing anything

Yes NoCatch a common cold or a rare diseasefrom shaking hands with the wrong person

No Yes

Frequently Asked Questions

Q. Where will the conference be held?A. The conference is completely online, at this web address. This means that you can participate fromany computer that is connected to the internet, worldwide.

Q. When will the conference be held?A. The conference will be live from 10 AM EST to 12 PM EST on September 21 and 22, 2013 (newdate!). After that it will be archived for 30 days so you can revisit it.

Q. How much does it cost to attend and how do I register?A. The early registration price for an attendee is $47.00. You can register by clicking on 'Attendee?Registration opens June 1.

Q. How much does it cost to purchase a business booth and how do I purchase one?A. The early registration cost of a business booth is $247.00. You can purchase a booth by clickingon 'Become an Exhibitor' in the upper right hand corner of this page and then selecting 'Business'.Booth registration opens June 1.

Q. How do I showcase my songs, my act or my music? How much does it cost and how do Iregister?A. You can showcase your act and music by purchasing a songwriter/artist booth in the trade show.The early registration cost is $147.00.You can purchase a booth by clicking on 'Become anExhibitor' in the upper right hand corner of this page and then selecting 'Artist'.

Q. How many speakers will you have and what will they be speaking on?A. There will be 30 speakers in the main Presentation Theaters. In addition, there may be speakerpresentations within the individual booths in the Business Hall of the trade show.

Q. Who can participate in the Song Pitches?

A. All songwriters who purchase a songwriter booth in the trade show are eligible to participate in thesong pitches at no additional cost. Songwriters who participate as general attendees will only be ableto pitch their songs if there is enough time. There will be an additional fee for attendees to participatein he pitches.

Q. How many people are expected to participate?A. Since this is the first songwriter event of its kind, it is hard to say. Early indications are that 800-1200 people will participate.

Q. Who will be there?A. Conference participants will include:- Independent artists - Songwriters- Publishers - Musicians- Record labels - Producers and engineers- Live and online service providers - Instrument and gear manufacturers- Retailers - Music supervisors- The press - Entertainment attorneys- Coaches and consultants

There will also be a wide variety of other music professionals from around globe!

Q. What language will the conference be in?A. The conference will be posted in English.

Q. What does having a business booth in the trade show entail?A. There are 4 primary things involved in having a business booth:

a. Prepare any marketing materials you might want to make available, such as a promotional video, avideo workshop, a .pdf of your product or services (or catalog), a one-sheet, giveaways (e.g. ebook)etc. You might also make plans to hold a drawing or contest to collect email addresses.

b. Prepare any websites you want to direct booth visitors too. This can include your business website,your social networks etc. You can sell your products or services directly from your booth via yourmerchant (Authorize.net or Google Checkout or PayPal) account. Be sure that it is set up andactivated.

c. Build your virtual booth by uploading the various materials you have to present. You can alsodesign your booth to make it stand out from the rest (graphic design). We have many resources toguide you in getting all of these done. If you want to get help from a live person, we can help in manyways. We can also refer you to someone experienced in building booths. who will help you for anominal fee..

d. Be available during the conference to man your booth so you can network with attendees andconduct business. There will be designated hours each day when we recommend all exhibitors manheir booth, You can also schedule specific hours that you are available or set one-on-oneappointments. You can also schedule and conduct live group presentations or productdemonstrations.

Q. What does having an songwriter, artist or record label showcase booth entail?A. There are 5 things involved in having an artist or record label booth:

a. Prepare any marketing materials you might want to make available, such as a live videos, conceptvideos, EPK, your one-sheet, giveaways (e.g. free downloads etc.) You might also make plans tohold a drawing or contest.

b. Prepare any websites you want to direct booth visitors too. This can include your own website, yoursocial networks, iTunes or other retail sites etc. You can also sell your products or services directlyfrom your booth via your merchant (Authorize.net or Google Checkout or PayPal) account, so be surethat is set up and activated if you want to do that.

c. Build your virtual booth by uploading the various materials you have to present. You can alsodesign your booth to make it stand out from the rest (graphic design) We have many resources toguide you in getting all of these done. If you want to get help from a live person, we can help in manyways. We can also refer you to someone experienced in building booths. who will help you for anominal fee.

d. Be available during the conference to man your booth to network with participants, answerquestions, build your fanbase, book gigs, license your music, connect with other songwriters andartists, connect with publishers and conduct other business. In particular, you should man your boothduring the few hours each day set aside for the trade show.

e. You may choose to do a live webcam showcase using either the group video presentation feature

in your booth or www.StreetJelly.com (highly recommended). Schedule live showcases and inviteeveryone who you meet at the conference to watch.

Q. Will the booths be open all of the time?A. Yes, the exhibit halls will be open throughout the conference. However, here will be designatedhours each day when we recommend that ALL exhibitors man heir booths. We also recommend thatyou post any other times that you will be monitoring their booths .In addition, the software allowsvisitors to your booth to request to meet you at another time if you are not available at the time of theirvisit.

Q. What is the cost?A. The cost to participate right now, during early registration as a visitor is $47 for all 3 days. Thecost of a business booth in the trade show is $247 and the cost for an artist or record label booth is$147. These early registration prices are in effect until July 31, 2013.

Q. Will the chat rooms be open all of the time?A. Yes, the chat room will be open all of the time. However, there will be specific times designated forthe chat rooms only. Speakers will be available to answer questions in the chat room on he page hattheir presentations are aired.

Q. Is there parking close by?A. Yes – in your driveway!

Q. What are the technical requirements for my computer?A. This expo runs on Adobe Flash software, so you need to have the latest version. Download thelatest version of Adobe Flash - it’s free and only takes a couple of minutes.

Please note that iPads and iPhones, as well as some newer Android phones do not support Flash.This means that you be able to see everything in the conference except the videos on these devices.You may want to consider purchasing an app for your device that enables you to view Flash on thesedevices.

You should have the most current version of your browser. To be able to access everything the virtualevent has to offer, it is important that you have the latest browsers installed. Upgrading your browseris FREE and we recommend you do so prior to logging in.

This event is best viewed with a Screen Resolution of 1366 x 768 pixels. Should your screenresolution be smaller than recommended, you may have to use scroll bars to see sections of theinterface.

Q. I am interested in speaking at the conference. How do I apply?A. Contact Vinny Ribas at vinny@indieconnect.com.

Q. I would like to participate in your affiliate program. Who do I contact?A. Sponsors and exhibitors are automatically qualified to become affiliates. If you are unable tobecome a sponsor or exhibitor but have a large mailing list, following of people in the music industry,or substantial website traffic, and wish to become an affiliate, please contact Vinny Ribas atvinny@indieconnect.com.

Q. I am considering becoming a sponsor. Who do I contact?A. Contact Vinny Ribas at vinny@indieconnect.com.

IC Virtual Songwriter Showcase Sponsorships

Why Become A Sponsor?

You will be uniquely branded as a pioneering supporter of the most cutting edgeadvancement in music industry networking in years.

We will help you create brand loyalty before, during and after the event by encouragingattendees to support your company for supporting the event.

Because there are no real financial or geographical boundaries, so you can expand yourfootprint globally.

You receive primary booth placement in the exhibit hall. This insures that yours is one ofthe first booths that event-goers see, and thus one of the most visited.

You will be seen and promoted daily on the Indie Connect app to songwriters, artists andindustry professionals around the globe whether they are participating in the event or not.

Our affiliate program attracts numerous businesses and music-related nonprofitorganizations, giving us an immediate global sales and marketing team.

Sponsorship Levels

PLATINUM SPONSOR______________________________________________________$2,500 Only 4 Platinum Sponsorships are available You are be a title sponsor for the Theater, Lobby, Lounge or Exhibit Hall Logo w/link to website posted throughout the conference You receive a featured exhibit booth with prime exhibit position Your hyperlinked logo and a description of your business are included in the Official

Conference Guide, seen by thousands before and during the event. You have 2 songwriter booths to give away in any way you choose. You receive booth analytics, including # of booth visitors, downloads, video views and more. Your banner is on the home page of the Indie Connect App You receive Platinum sponsor exclusivity (e.g. 1 retailer, 1 microphone company etc.) Your 30-second promotional video is included on the Indie Connect and Conference YouTube

channels and in the conference. You receive ongoing promotion throughout the conference. You receive recognition on the pre-conference website You are promoted heavily in the Indie Connect/conference newsletter You are credited as a sponsor in our official press releases You are promoted on IndieConnect.com You are promoted heavily in Indie Connect magazine (our blog) You have 20 free passes to give away You are recognized in follow up emails You have 1st right of refusal for future conferences

GOLD SPONSOR___________________________________________________________$1,500 Only 6 Gold Sponsorships are available. You are the title sponsor for a presentation hall having 5 speaker presentations. Your 30-second promotional video is shown before the presentations in your hall Your promotional video is also included on Indie Connect and Conference YouTube channels Your logo and a link to your website are posted all around the conference. You receive a booth in the trade show with prime exhibit position.

Your hyperlinked logo and a description of your business are included in the OfficialConference Guide, seen by thousands before and during the event.

You have 1 songwriter booth to give away. Analytics – Avg. time spent at the exhibit, # of booth visitors and downloads and more You receive recognition on the conference website. You are promoted in the conference newsletter. You are included in press releases. You receive promotion on the Indie Connect website. You are promoted in Indie Connect magazine. You receive promotion in the Indie Connect / Conference newsletter. You have 10 free passes to give away as you choose. You receive recognition in follow up emails

SILVER SPONSOR___________________________________________________________$750 Only 10 Silver Sponsorships are available Your information is included in the ‘Official Conference Guide’. You receive a booth in the trade show with prime exhibit positioning. You receive recognition on the conference website. You are promoted in the conference newsletter. You are promotion on the Indie Connect website. You are promoted in Indie Connect magazine (our blog) You are promoted in the Indie Connect newsletter You receive 4 free passes to give away

NONPROFIT SPONSOR ______________________________________________________$250 We will give one music-related nonprofit a free exhibit booth to promote or offer their services,

recruit members and accept donations. You can choose your preferred organization if theyhave not already been sponsored, or we will choose them for you.

Promotion by the nonprofit that you sponsor (level is up to the nonprofit)

Please note:The production of logos, downloadable brochures, corporate videos, and all other promotionalmaterials is the sole responsibility of the sponsor. You are also responsible for designing, buildingand manning your booth.

How to Book and Details of Payment Deadlines

Sponsorships are sold on a first-come, first serve basis. In order to confirm your sponsorship we mustreceive the Sponsor Application, a signed Sponsor Agreement, and 100% payment.

Checks should be made payable to:

Virtual Music Conference2720 Old Lebanon Rd. Ste. 108Nashville TN 37214

Marketing the IC Virtual Songwriter Showcase

Indie Connect is specifically targeting songwriters, singer-songwriters, publishers, artists looking forsongs, artist managers, service providers, and industry professionals as both attendees andexhibitors.

Because the cost of hosting a virtual conference is so much lower than that of a land-basedconference, we have set the price points for participating at any level well within the budget of mostserious songwriters and industry professionals. The minimal investment required, combined with thefact that there are no geographic barriers to participating in the event, means that the event will trulybe global. Therefore, the event will be marketed worldwide.

The marketing plan for the IC Virtual Music Conference™ includes but is not limited to:

The conference website, www.ICVSong.com (coming soon), will host all conferenceinformation, conference registration, sponsor information, and the actual conference itself.

Indie Connect has set up an affiliate program in which we pay our marketing partners a 20%commission on every ticket or booth sale that they generate. This greatly increases awarenessof the conference everywhere while financially helping businesses and organizations thatsupport music and/or musicians.

Music Connection Magazine, which has a mailing list of 120,000 is a media sponsor. Indie Connect’s direct email list reaches over 3,700 people in all areas of the music industry. Indie Connect owns 10 music-related LinkedIn Groups totaling over 5000 direct connections. We are engaging in extensive social networking campaigns to recruit exhibitors and attendees

worldwide. We will use many geographically based networks as well as blogs and podcasts toextend our reach worldwide.

We are conducting an extensive, ongoing PR campaign that includes press releases,interviews in major magazines, blogs, podcasts, radio programs, and much more.

We will maintain a strong presence in Indie Connect Magazine, our ongoing blog that is readby thousands of people from all areas of the music industry.

About Indie ConnectIndie Connect is a global business club for independent artists,musicians, singers, songwriters, record labels and other musicprofessionals. Its mission is to unite the independent music industryunder one umbrella organization for the sole purpose of helping andsupporting each other through industry education and networking. Thecompany offers:

o Live chapters in Nashville and NYo 3 levels of membership – Free, General and Proo Live and online coaching and trainingo Member-only communityo Product discountso Partner discounts

www.IndieConnect.com

For further informationVinny RibasCEO - Indie Connect(615) 568-4736vinny@indieconnect.com

SponsorsGold Sponsor

Media Sponsors

Partners