2010 Membership Retention Workshop “Transform New Members to Lifelong Serrans”

2010 Membership Retention Workshop

“Transform New Members to Lifelong Serrans”

Meet Your Fellow Serrans

“Hello” to person on your left & right!

Take 30 seconds

Share your name & city

Share names of 2 newest club members

Your Presenter

• Name Club Name City, State

Workshop Objectives

Verify that “Membership Retention is every Serran’s responsibility”

Focus on relationship between new member – sponsor – VP Membership

Practice new retention tools Leave energized to retain our

members

Importance of Membership

World-wide vocations arm of our Church

World & USA maps of Serra Each club = 1 red dot in our worldwide

network Black “X” = clubs closed Clubs closed lost focus on Serra

Mission Members dropped membership baton

Serra Clubs World 2009

Serra Clubs USA 2009

Stop the Revolving Door

Over 35% of members leave in 1st year and up to 80% within the first two years.

This is a pitiful waste of time and energy

When members leave, we have failed them, not vice versa

Retaining Members

Must be a proactive process Must be done with every new

member A defined process will maximize

success Sponsor – New Member – VP

Membership

Activate new Serran

CHECKLIST to “activate new Serran”

__ #1. Formal Induction Ceremony

__ #2. Membership Certificate & Pin

__ #3. Membership Directory of your Club

__ #4. Orientation Meeting (mandatory)

Activate new Serran


__ #5. Volunteers / assigned to one VP Team

__ #6. Welcomed at club meetings & events

__ #7. 1 seminarian connection with member’s family

__ #8. PVC member in your parish

Activate new Serran


__ #9. 6-Month “Time-out Evaluation” discussion

__ #10. Become a club officer

__ #11. Visit seminarians at their seminary

__ #12. Regional Convention attendee

__ #13. Serra International Convention attendee

Serra Club Organization

Local Serra Club Board

VocationsGroup Leader

Asst. Group Leader Serrans

CommunicationsGroup Leader

Asst. Group LeaderSerrans

MembershipGroup Leader


ProgramsGroup Leader


Assigned Parishesfor PVC




6-Month Role-play

Scenario #1: Active new member + Sponsor & VPM meet with new

member + New member is engaged & enthused + Verify with new member:

A. Satisfaction level B. Ah-haa moment (mountain top

experience?) C. Verify ministries for months 7 - 12

6-Month Role-play

Scenario #2: Semi-active new member + Sponsor & VPM meet with new member + New member is hesitant & lightly

engaged + Verify with new member:

A. Satisfaction level (Why not higher?) B. Ah-haa moment (mountain top experience?) C. Change activities for months 7 - 12?

6-Month Role-play

Scenario #3: Listless new member + Sponsor & VPM meet with new member + New member is hesitant & disengaged + Verify with new member:

A. Satisfaction level (Identify roadblocks) B. Ah-haa moment (mountain top experience?) C. Change activities for months 7 – 12 D. Sponsor bring / meet Serran several events

6-Month Role-play

3-person role-play groups A = Sponsor B = New Serran C = VP Membership

INSTRUCTIONS 1. A has 5 minutes for “Time-Out

Evaluation” 2. B has 2 minutes to respond 3. C has 2 minutes to clarify the plan

Orientation Meeting Agenda Your Serra Club…. AGENDA Welcome………………………………………Club Pres Opening Prayer and Explanation of

Program…………………............................... Chaplain

Introduction of Club Members……………………………..…Membership VP

Introduction of Attendees DVD: “Spirit of Serra”

Orientation Meeting Agenda History of Serra International……

Club Trustee Goals of Serra

Fostering Vocations Spiritual Growth Christian Community

History of Serra in District and Club Regional and International

Conventions

Orientation Meeting Agenda Special Emphasis on

Vocations…by VP Vocations Intro to Club and Parish

Programs

Vocations Awareness Programs

Parish Vocations Committees

College Connection 31 Clubs Lenten Devotion Advent Mass and Reflection Altar Servers Awards/Dinner Sisters’ Appreciation Day Seminarian and Priest Golf

Outing Other activities Contact assigned

Parishes/Priests Traveling Crucifix Programs

Orientation Meeting Agenda

Club Operation……………………President Elect Member meetings with program Projects Board meetings Dues Expectations of a New Member Committees for your time & expertise

Questions and Discussion…………………Panel Closing Prayer…………………………..Chaplain

Final Q & A

What questions?

Summary: Retaining Members A. Must be a proactive process

B. Must be done with every new member

C. A defined process will transform new members to life-long Serrans

D. Sponsor – New Member – VP Membership

Written Evaluation

Membership Retention Workshop Evaluation Region __ Regional Convention: ______________, 2010

This evaluation is very important in assessing the success of this workshop. Your feedback will help determine the needs of those working on membership ands the future direction of other such

workshops. Please rate each item on a scale of 1 to 5 (circle your rating): 1= Poor 2= Adequate 3= Average 4= Above Average 5= Excellent

(1.) Were the stated workshop objectives met? 1 2 3 4 5 (2.) How well did the workshop meet your expectations? 1 2 3 4 5 (3.) Did you learn any specific ideas on how to retain new members? 1 2 3 4 5 (4.) Was the speaker knowledgeable about their topics? 1 2 3 4 5 (5.) How well did others share their ideas? 1 2 3 4 5 (6.) Will you share in your club what you have learned and use it? 1 2 3 4 5 (7.) The Small Group practice session was: 1 2 3 4 5 (8.) I rate my club’s current plan (if you have one) to retain members: 1 2 3 4 5 (9.) My overall evaluation of this workshop is: 1 2 3 4 5

COMMENTS/SUGGESTIONS (We wish to improve on this workshop and need your ideas):__________________________________________________________________________________________________________________________________________________________________________

In summary, the 3 things I liked best about this workshop were: ________________________________________________________________________________________

Documents

2010 Membership Retention Workshop “Transform New Members to Lifelong Serrans”