2009 REPORTTO OUR COMMUNITY

At Baptist Health, we know that healthy people create stronger communities, and we believe everyone

in our community deserves quality health care. However, assuring access to high-quality health care for

everyone—regardless of income — is more than any single organization can accomplish alone.

If we are to have true impact, we must reach beyond our own organization and work together with

others to increase access to care and build a foundation for a healthier future.

We are deeply grateful for the tireless efforts of those who work alongside us to improve our

community’s health, and we dedicate this report to the celebration of the vibrant partnerships we enjoy

on behalf of those we serve.

John H. (Jack) Williams, Jr. A. Hugh Greene, FACHE John F. Wilbanks, FACHE

Chairman of the Board President & CEO Executive Vice President & COO

Building a healthier community together.

We’re on a miSSion toenhance the community’s health.

We invest in quality – now and

in the future. Reimbursement from

government plans covers only a

fraction of the actual cost of providing

quality care, yet we invest significantly

in adopting the technologies and

practices shown to improve patient

safety and quality of care. More

importantly, we invest in the people

who provide quality care. We ensure

our medical professionals stay on the

leading edge of care by funding

advanced education, conferences and

professional development. And we

help lay the foundation for a healthy

future by training tomorrow’s health

care professionals. In 2009, Baptist

Health invested more than $2 million

to train hundreds of residents and

interns, nurses, pharmacists and

other allied health professionals in

our facilities.

We promote good health.

As one of the largest employers in

Northeast Florida, we are committed

to promoting good health inside and

outside our own walls. We provide

t Baptist Health, our relentless

focus on our community’s

health is fundamental to our mission,

and our reason for being.

We provide vital services,

regardless of profit. Many critical

health care services, such as pediatric

neurosurgery, are operated at a

financial loss. Why do we continue to

provide them? Because our community

needs them.

We create greater access to

care. We partner with other

organizations to provide access to

primary, urgent and specialty care for

low-income and medically underserved

individuals in our community. Within

our own hospitals, we help people

find ways to gain access to medical

assistance through Medicaid as well

as other state and local programs.

Our charity care program provides

temporary assistance to patients in

greatest financial need, generally

those earning below 200 percent of

the federal poverty level who are not

eligible for public programs.

a thousands of at-risk local adults and

children with free health screenings,

prescription medications, lab tests,

health education, and more. We also

expanded our own employee health

and wellness program, Healthy for Life,

and became a 100 percent smoke-free

environment on each of our campuses.

We roll up our sleeves. During

the course of the year, Baptist Health

staff members volunteered 33,766

hours both on and off the clock to

improve community health. In 2009,

we were recognized by the Jefferson

Award for our staff’s involvement in the

Tipping the Scale Adolescent Advocacy

and Intervention Mentoring Program.

Our physicians and staff are enthusiastic in theirsupport of our long-term commitment to the Haitianpeople, especially following the recent earthquake.

$34.6M I L L I ON

cost ofunreimbursed

medicare

$29.6M I L L I ON

cost ofunreimbursed

medicaid

$23.2MILL ION

cost ofunreimbursedcharity care

$8.4M I L L I ON

cost ofunreimbursedBad Debt and

care for Self-Pay

$7.5M I L L I ON

Specificcommunity

Programs

2009 TOTAL COMMUNITY BENEFITIN 2009, BAPTIST HEALTH INVESTED MORE THAN

$103.3 MILLIONIN COMMUNITY BENEFIT SPENDING TO REDUCE HEALTH DISPARITIES,IMPROVE ACCESS TO CARE, PREVENT DISEASE AND IMPROVE HEALTH.

Providing clear ViSionfor students to help br ighten their futures.

yet who don’t qualify for the free or

reduced-cost lunch program.

To help such families, in 2009,

Baptist Health piloted a Vision Initiative

to provide grants for glasses to 52

students who needed eyewear but

could not afford it.

The catalyst for this initiative was

Cleve Warren, a member of the Baptist

Health Board of Directors, who learned

that some students at Raines High

School were going without glasses.

Warren is an alumnus of Raines High

School, and has stayed in touch with

the achievements and the needs of its

students. Warren stepped in because

the current system for vision screening

in our public schools relies on school

funds to take care of students’ unmet

basic needs, such as glasses. He said,

“The unfortunate truth is, not every

school has the funds to provide for

those needs.”

Duval County Public Schools’ vision

clinician assisted with the initiative by

conducting screenings to determine

s many as one in four children

in our community have

impaired vision— and while free vision

screening is provided to students by the

Duval County Public School system,

some families can’t afford to buy their

children the glasses they need.

Michael Lanier, Vice President of

Community Health at Baptist Health,

explained, “In today’s economy, many

parents have had their work hours

cut back; and some have experienced

job loss. Yet, many of these families

earn enough income so that they are

just above the threshold required for

financial assistance through

government programs.”

“We school principals know about

this ‘gray area,’” stated George Maxey,

Principal, Raines High School. “It is

evident in the students who have no

food or money for lunch during school,

a

Students, and eyeglass recipients, Asia Emory andLawrence Brown pictured with Cleve E.Warren ( left)and George E. Maxey (right), Principal, WilliamM. Raines High School

which students were most in need of

glasses. One such student was Louis

Nix, a Raines defensive tackle who will

play football for Notre Dame. Nix had

gone without glasses for a year after

his pair broke.

“This Vision Initiative is meant to

help students do well in school and in

life,” said Lanier. “How are you going

to perform on a test if you can’t read

the questions?”

Baptist’s goal is to expand the

program in 2010 and beyond. We

intend to determine the needs in other

area schools, and help make many more

students’ worlds look “brand new.”

(Left to right): Bria Mitchell, KattericaGeathers andTakendra Moten show off theirnew eyeglasses.

cloSing the gaPin basic care for nassau county residents.

hospital’s emergency room for non-

emergency primary care, as well as to

help establish a new monthly clinic for

women.

The initiative to create a Women’s

Clinic was led by Angela Fontaine,

RN, nurse manager for maternal and

newborn care at Baptist Nassau, and

Andrew J. Halperin, MD, board-

certified obstetrician/gynecologist with

Baptist Obstetrics & Gynecology.

Fontaine helped organize and obtain

needed equipment so they can

provide pelvic exams and other

gynecological services. Dr. Halperin

provides supervisory support to the

clinic’s nurse practitioner, Mary Sue

Brown, RN, who is a certified nurse

midwife and manager of the women’s

health program at the Nassau County

Health Department.

“As a volunteer at Samaritan

Medical Clinic, Angela recognized a

s the number of people with

little or no access to health

care has continued to grow, each

community has been challenged to find

new ways to help its residents bridge

the gap in basic care.

That’s why our community hospitals

partner with organizations like the

Barnabas Samaritan Medical Clinic,

which provides quality urgent care

services at no cost to qualifying low-

income individuals in Nassau County.

Baptist Medical Center Nassau supports

Barnabas by providing lab testing,

X-rays and pharmacy assistance

without charge, and many of the

hospital’s physicians, nurses,

pharmacists and staff volunteer their

time and expertise to the organization.

In addition, Baptist provided a

$25,000 grant to Barnabas in 2009, in

support of the Clinic’s goal of reducing

the number of patients who use the

a

Left to right: Nancy Bullen, RN, SamaritanMedical Clinic, nurse coordinator, and AngelaFontaine, RN, nurse manager for maternal

and newborn care, Baptist Nassau

need for specialized women’s services

and stepped forward to get something

started. Without the support of Baptist

Health and its people, this clinic would

not exist,” said Nancy Bullen, RN, clinic

coordinator.

The new Women’s Clinic takes

appointments one evening a month,

and in 2009, provided services to 58

women without health insurance or

the ability to pay for care.

The SamaritanWomen’s Clinic initiative atBarnabas was led by Andrew J. Halperin, MD,Baptist Obstetrics & Gynecology, and AngelaFontaine, RN, Baptist Nassau.

u rg e n t c a r e

448sick or injured

low-income residentsreceived free medical care

W o m e n ’ S c l i n i c

58women received free

gynecological care andbreast screenings

D e n t a l c l i n i c

792adults in need

received dental care ina total of 1,431 visits

2009 Barnabas Center Samaritan Clinic Highlights

specialist to see if the source of his

discomfort is an easily treatable digestive

disorder…or something more serious.

When the care of a specialist is out

of reach for patients in need, We Care

Jacksonville coordinates free medical

treatment and hospitalization through a

volunteer network of specialty care

providers and hospitals including Baptist

Health. Our hospitals provide operating

rooms, diagnostic tests, procedures and

treatments to qualified We Care clients,

at no charge.

In addition, many of Baptist Health’s

medical staff agree to accept We Care

patient referrals for many diagnoses.

One of the most dedicated physician

groups participating in We Care

Jacksonville is the Borland-Groover

Clinic. This remarkable team donated

its services to 143 We Care patients in

2009.

“The truth is, we really enjoy taking

care of the patients referred to us by

We Care; they are so grateful,” states

John Petersen, DO, a gastroenterologist

with Borland-Groover. “Often, these

are people from hardworking families,

whose illnesses have overwhelmed

them financially. They are trying to

make ends meet.”

We are pleased to work alongside

many other dedicated providers to

restore quality of life and peace of mind

to many patients in need. Ultimately,

our collaboration helps build a stronger,

healthier community.

ne of the most profound

problems facing our

community is the question of how to

provide specialized care to uninsured

individuals with potentially serious

medical issues.

“After a problem is detected, what

if someone needs surgery or follow-up

care from a specialist, but can’t afford

it?” asks Sue Nussbaum, MD,

Executive Director of We Care

Jacksonville. “No patient should suffer

while waiting for proper diagnosis and

treatment.”

It could be a woman who finds a

lump in her breast, but has no money

for a mammogram, much less for

surgery, radiation or chemotherapy.

Or, it might be a man with chest pain

whose trip to the emergency

department ruled out a heart attack,

but who cannot afford the

recommended follow-up with a

o

When the careof a SPecialiSt is out of reach.

Sue Nussbaum, MD, in the Center forEndoscopy at Baptist Medical Center Downtownwith John M. Petersen, DO, FACP, FACG

In 2009, Baptist Healthcontributed a total of

$391,675for hospital servicesto We Care patients.

If patients are uninsured, the cost of

emergency and inpatient care can

create a financial burden not only for

the individual, but also the provider.

Baptist Beaches provided more than

$10 million in uncompensated care to

the community in 2009 alone.

To address the community’s unmet

need for free primary care, Baptist

Beaches joined the Beaches Community

Healthcare Initiative, which included

The Sulzbacher Center, Beaches

Emergency Assistance Ministry, Mission

House and Christ Episcopal Church.

Janice Kiernan, RN, MPH, from Baptist

Beaches was a key player in the

Initiative; she researched and wrote the

community needs assessment that

helped Sulzbacher secure a three-year,

$1.9 million federal grant establishing

the new Beaches Community

Healthcare Clinic.

Since opening in January 2009,

the Clinic has seen an average of 600

patients per month. Providing walk-in

medical, dental and mental health

services at no charge to uninsured

adults who meet low-income

requirements, the Clinic is operated by

The Sulzbacher Center, with volunteer

support provided by many of Baptist

Beaches’ physicians, nurses and staff.

In 2009, Baptist Health contributed

$135,000 in financial support to the

new Beaches Community Healthcare

Clinic as well as other key Sulzbacher

Center programs, including the HOPE

outreach program and the Sulzbacher

Center Health Clinic in downtown

Jacksonville.

he Jacksonville Beaches

communities are a beautiful

place to live, but they are far from

immune to the economic forces that

have left so many without adequate

access to health care. “With people

losing their jobs and health insurance,

there’s absolutely an increased need for

free primary health care in every part

of our community,” stated Cindy

Funkhouser, Vice President of Health

Services with The Sulzbacher Center,

a major provider of social services to

homeless and low-income individuals

in the greater Jacksonville area.

In fact, it is estimated that more

than 5,000 people in the Jacksonville

Beaches communities are uninsured.

“We see many patients who have put

off health care due to economic

circumstances and end up requiring

emergency, surgical and other acute

services that could have been avoided,”

explained Edward Sim, Administrator,

Baptist Medical Center Beaches.

t

addressing unmethealthcare neeDSin the Beaches community.

Left to right: Janice Kiernan, RN, MPH, BaptistBeaches, and Cindy Funkhouser,Vice President ofHealth Services,The Sulzbacher Center, shown inthe new Beaches Community Healthcare Clinic

Paulette Marshall, RN, oversees Baptist Beaches’emergency department. She feels the new clinichas helped the beaches manage the rising tide ofpatients in need.

Beaches CommunityHealthcare Clinic

has seen an average of

600patients per

month, since openingin January 2009.

P a i n m a n a g e m e n te D u c a t i o n

225community nurses attended

the homeyer institutenursing research conference

on Pain management

c r i t i c a l c a r ee D u c a t i o n

26staff nurses completed

essentials of critical care12-month program; 20more currently enrolled

e V i D e n c e - B a S e D

P r a c t i c e

210staff nurses attended

national evidence-basedpractice (eBP) conference;8 trained as eBP mentors

2009 Homeyer Institute Highlights

place where nurses can participate in

nursing education and research

activities, including using computer

workstations for clinical research,

along with reading nursing journals

and books. Evidence-based practice

conferences, clinical research trials,

continuing education seminars and a

simulated learning classroom are just a

few of the programs provided by the

Institute at Baptist.

One of the most valuable tools in

the Institute is a full-size mannequin

that provides simulation-based

education to test nurses’ clinical and

decision-making skills during realistic

patient care scenarios. This high-tech

mannequin was named “Gus” by

Baptist Health nurses in honor of Bruce

Homeyer’s father, August Homeyer,

PhD, a chemist and inventor.

The Homeyers work with nursing

leadership and staff at Baptist Health to

develop and measure progress against

specific objectives for the Institute each

year.“Judy and Bruce Homeyer have

creating a foundationfor nurSing excellence.

given us the privilege of thinking about

their support in the long view. Their

commitment has allowed us to build a

multi-year strategy to enhance the

competency of our nurses in using

evidence-based practice at the bedside

and conducting nursing research. We

have seen our quality outcomes

improve and our patient satisfaction

increase, and our achievement of

Magnet® status was no doubt

influenced by this work,” says Diane

Raines, Chief Nursing Officer.

f you have ever been hospitalized,

you know how much you

depended on the nurses to provide

continuous care throughout your stay.

Nurses were your lifeline to your

doctors, pain management protocols,

details of your condition, and many

other aspects of your care.

Four generations of the Homeyer

family live and work in Jacksonville,

and, likewise, have chosen to depend

on Baptist for their care. Judy

Homeyer’s illness, which led to her

hospitalization, was the catalyst for the

couple’s decision to focus their support

on nursing excellence. “We wanted to

give back, and we decided that our

focus should be on nurses…for their

benefit and ultimately for the benefit

of all patients,” says Bruce Homeyer.

Bruce and Judy Homeyer created

The Homeyer Institute for Nursing

Research and Education in 2006 as a

i

Left to right: Diane Raines, MSN, RN, CNAA, BC,Chief Nursing Officer, Baptist Health; Judy andBruce Homeyer, founders,The Homeyer Institute forNursing Research and Education at Baptist

Nurse manager Cicely Brooks, RN, BSN, isshown with SimMan™ in the Homeyer Institutefor Nursing Research and Education at Baptist.

round mentoring program. Of those

participants, 98 percent have graduated

from high school and every single

student has gone on to college, the

military or gainful employment.

Baptist Health provided $150,000

in funding for the Tipping the Scale

program in 2009, and also helps fund

a registered nurse on-site at The

Bridge’s campus in Springfield.

Last year, 48 teens participated in

the Tipping the Scale program at

Baptist, with 44 of those teens

participating in summer employment

here at the hospital. During that time,

Baptist Health employees donated 814

hours to the Tipping the Scale program,

including 19 volunteers who helped

with job interviews, 4 volunteers who

provided job skills training and 60

who served as mentors.

Tipping the Scale mentoring

relationships are unique in that they

typically span 3.5 years or longer,

helping disadvantaged studentsachieve lifelong SucceSS.

compared with the average span of

one year or less in most mentoring

programs. Mentors and students

maintain weekly contact to set and

measure academic and personal goals.

Students also join in monthly skill-

building sessions, with topics including

good communication, public speaking,

leadership skills, coping skills and the

value of a spiritual life. In short, the

building blocks of lifelong success.

he school dropout rate for

Duval County is more than

double the average rate for the state

of Florida. Students who drop out

are more likely to be arrested and live

in poverty. That’s why, a decade ago,

Baptist Health teamed up with The

Bridge of Northeast Florida to launch

the Tipping the Scale Adolescent

Advocacy and Intervention Mentoring

Program. The Bridge is a nonprofit

agency located in urban Jacksonville

that helps connect children from

neighborhoods with high poverty and

crime rates with opportunities to

achieve their goals.

The Tipping the Scale program was

developed to help Duval County

students stay in school through a

holistic model that addresses

academics, health, social enrichment,

mentoring, job skills training and

employment. Since its inception, 889

students have participated in this year-

t

Tipping the Scale student Shane Jones workedin the Baptist Health Pharmacy last summer,an invaluable experience for this aspiringchemical engineer.

2009 The BridgeHighlights

48teens participated in theTipping the Scale

year-round mentoringprogram at Baptist;

Baptist Health staff donated814 hours

700car seats checked

by certifiedtechnicians

77car seats donated

to families in need

148free swim lesson

scholarships awarded

400bike helmets

donated and fitted

2009 Safe Kids Northeast Florida Highlights

keePing kiDS Safe,healthy and free from injury.

injury. Thanks to our collaborative

efforts, the number of fatal

unintentional injuries to children in

Northeast Florida declined by 39

percent and related hospitalizations

decreased by 8.4 percent in 2009.

To support these life-saving efforts,

Baptist Health contributed $102,380

to help fund more than 100 injury-

prevention activities through Safe Kids

in 2009, including:

• Walk This Way, which provided

1,200 reflectors for pedestrian and

biking safety,

• Safe Halloween, which distributed

11,000 reflective trick or treat bags,

• Water Watcher, which gave out 2,000

tags and checklists,

• “While You Weren’t Watching” water

safety television special, which was

seen by more than 30,000 households,

njuries suffered while riding in

motor vehicles remain the leading

cause of injury and death in children

ages 2 -14 in the United States.

Properly installed child safety seats can

dramatically reduce that risk, but

studies show that 85 percent of safety

seats are not used correctly.

Safe Kids USA is a nationwide

coalition of organizations in all 50

states with a shared mission of

preventing accidental injuries of all

types, by promoting safety “at home,

at play and on the way.” As the lead

organization of Safe Kids in our region,

Wolfson Children’s Hospital works with

local media and partners with public

and private organizations all year

‘round to educate kids, families,

teachers, child care providers and

consumers about preventing childhood

i

Left to right: Cynthia Dennis, RN, coordinator,Safe Kids Northeast Florida, and JessicaWinberry, certified child passenger safetytechnician, at the Kohl’s Gear Up 4 Safetycar seat inspection station

• Information on toy safety, playground

safety and more through printed

materials and online at

wolfsonchildrens.org/safekids, and

• Buckle Up car seat safety checks,

held at Babies R Us® and other

locations throughout the community,

with support from the Florida

Highway Patrol.

In August 2009, a permanent car

seat fitting station was opened by Safe

Kids, Wolfson Children's Hospital and

the Duval County Health Department.

The Kohl’s Gear Up 4 Safety Inspection

Station offers car seat inspections by

certified child passenger safety

technicians by appointment, free of

charge. “We want all parents to take

advantage of this service,” said Cynthia

Dennis, RN, coordinator of Safe Kids

Northeast Florida.

Department to implement the

nationally recognized Easy Breathing®

program in two clinics in the inner city

area known as Health Zone 1, where

residents suffer disproportionately

from asthma. Out of 864 children

assessed at the clinics, 224 were

diagnosed with asthma and enrolled

in the Easy Breathing program. A

pediatrician now using Easy Breathing

protocols in her practice, says, “This

program helps primary care physicians

diagnose and manage asthma in a

standardized way, and provide families

with a written treatment plan.”

Pinedale Elementary, where nearly

15 percent of the students have

asthma, became an “asthma-friendly”

school in 2009. In addition to age-

appropriate Asthma Action workbooks

and training, CAP-W provided each

child with equipment to measure lung

capacity, pillow encasings to reduce

common asthma triggers in the home,

and assistance with medication and

primary medical care if needed.

most of us take clear, SteaDyBreathing for granted.

While much work remains to be

done to reduce the number of hospital

visits due to asthma-related

complications, there was encouraging

progress in 2009. Absences related to

asthma were reduced by more than

22 percent for the children who

participated in CAP-W’s Asthma Action

program at Pinedale, and more schools

have signed up to become “asthma

friendly” in 2010.

hen a parent hears her

child say, “Mom, I can’t

breathe,” it can be frightening. In fact,

a recent report by the Duval County

Health Department revealed that the

county had 24 percent more asthma-

related emergency hospital visits than

the state average. Baptist Health

hospitals alone received more than

3,500 asthma-related emergency visits

in 2009, and many of those

emergencies could have been

prevented.

The problem is that many people

don’t know how to recognize or

manage asthma symptoms — including

many health care providers who have

never received specific training or tools

for asthma care. To address this need,

the Community Asthma Partnership

at Wolfson (CAP-W) is working to

increase asthma awareness and

improve standards of care for asthma

throughout our community.

In 2009, the Community Asthma

Partnership teamed up with the Health

W

Left to right: Sherika McClendon, CAP-Wasthma coordinator, and Nikki Crawford,

parent liaison, Pinedale Elementary

Left to right: Lisa Jordan, RFP, CAP-W asthmaeducator, and Rosa Hidalgo-Laos, MD, pediatrician,reviewing the Easy Breathing® program.

P r e V e n t i o n

107middle and highschool athletes

screened for asthmafree of charge

a W a r e n e S S

7,575parents and childrenattended caP-W

asthma screenings andeducation events

c a r e

864at-risk children were

screened by and224 enrolled in the easy

Breathing® program

e D u c a t i o n

268child care providers,health care providersand school personnel

received asthma training

2009 Community Asthma Partnership Highlights

The Quality in Life Team (QUILT) at Wolfson Children’s Hospital

partners with Community PedsCare to make life better for children

and families with palliative care needs. In 2009, more than 150

children and families were served by Community PedsCare.

hildren living with life-

limiting, life-threatening, or

chronic illness often experience pain

and stress on many levels — physical,

emotional, psychological and even

spiritual. To surround these children

and their families in a blanket of care

whenever needs arise, the QUILT

(Quality in Life Team) palliative care

program was created at Wolfson

Children’s Hospital, in collaboration

with Community PedsCare, Nemours

and University of Florida Jacksonville.

Through the QUILT program, all

children and families at Wolfson

Children’s Hospital have access to

palliative care, which provides comfort

rather than cure. Palliative care is

holistic in nature, involving a multi-

disciplinary team of physicians, nurses,

social workers, chaplains, child life

specialists and therapists; at Wolfson

Children’s, these services are typically

provided without charge.

This extraordinary level of care is

possible through the cooperation of

many dedicated individuals and

c

caring for chilDrenwith life-limiting and life-threatening conditions.

For Emily Warren, whose heart

rhythm disorder requires an implanted

defibrillator and multiple medications,

Community PedsCare has provided the

resources she and her mother need to

sustain them through frequent medical

appointments and hospitalizations.

Emily’s mother, Catherine, explained,

“We relocated to Jacksonville from

Polk County after Emily was rushed to

Wolfson Children’s Hospital by Life

Flight five times in just four months.”

Through the QUILT program

at Wolfson, Community PedsCare

provided Emily with continuity of care

that extended beyond the hospital, and

not only coordinated follow-up referrals

to medical resources for Emily, but also

provided her with respite care so her

mother could look for work.

“It’s really about helping Emily have

the most normal life she can while she’s

dealing with this ongoing, life-

threatening condition,” Catherine

Warren shared. “I know Emily’s life has

greatly improved.”

Left to right: Pat Kirkland, CCLS, child lifecoordinator, Wolfson Children’s Hospital; CatherineWarren, parent; Janine Hunt, RN, CommunityPedsCare; Kelly Komatz, MD, MPH, AssociateMedical Director, Community PedsCare

organizations — primary among them

is Community PedsCare, the nationally

recognized pediatric palliative and

hospice care program of Community

Hospice of Northeast Florida. Susan

Ponder-Stansel, Community Hospice

President and CEO, said, “In 2009,

Community PedsCare served more

than 150 children and families in our

region, and we are honored for this

program to play such an important

role in the lives of children and

families at Wolfson.”

VISION: A HEALTHIERCOMMUNITY

or more than 55 years, Baptist

Health’s mission “to continue the

healing ministry of Christ by providing

accessible, quality health care services”

has guided the health system’s

commitment to improving the lives of

everyone in our community.

Many times, these efforts go beyond

the hospital setting. We collaborate with

local schools, public health agencies,

health care providers, other non-profit

organizations and volunteers to help

improve the community conditions that

have an impact on people’s health.

To provide oversight and guidance

to our community health efforts, we are

guided by a Board Committee comprised

of leaders from the communities we

serve. Working with our dedicated

community health leadership and staff,

the Community Health Committee has

defined four strategic areas of focus for

Baptist Health:

Increasing access to care formedically underserved people.

There are an estimated 120,000

uninsured residents in Duval County

alone, many of whom seek treatment

in hospital emergency rooms, the most

expensive setting for care. The burden

f Mentoring disadvantagedadolescents and teens.

The high school completion rate for Duval

County is well below the state average.

Baptist Health has partnered with The

Bridge of Northeast Florida to develop a

nationally-recognized mentoring and job

readiness program to change the future

for inner-city, at-risk youth.

Helping elderly patients transitionfrom hospital to home.

The lack of information about support

services often results in elderly patients

remaining in the hospital longer than

necessary; additionally, the absence of

in-home services following hospital

discharge often results in readmission.

Baptist Health has recognized the need

for better coordinating transitional

services for the elderly as this population

continues to increase.

Baptist Health’s commitment to

community health is an important part

of our strategic focus, but it is more

than that. It is a reflection of our mission

and vision.

DeDicateD leaDerShiPto help make our community healthier.

of the uninsured rests on the community

as a whole because unreimbursed costs

are passed to other patients. As a health

care provider and community citizen,

Baptist Health cannot overlook the issue

of the uninsured.

Preventing and managing chronicdiseases, especially in children.

Baptist Health serves as the region’s

hub for pediatric health care through

the operation of the area’s only

children’s hospital. Jacksonville has a

higher-than-average incidence of

chronic childhood conditions and

asthma-related emergency care.

Board of Directors

Joe L. Barrow, Jr.Jack R. Groover, MDM.C. Harden, IIIPreston H. HaskellWilliam C. MasonRichard L. SisiskyCarol C. Thompson

John H.Williams, Jr.Chair

Robert E. Hill, Jr.Vice Chair, Chair-Elect

BAPTIST HEALTH SYSTEM

BBooaarrdd ooff DDiirreeccttoorrss Ensuring accountability in our community,

Baptist Health is locally governed by a

volunteer Board of Directors comprised of

area business, civic, health and social service

leaders. Our local governance structure

enables us to anticipate, understand and

respond to the health care needs of people

in our community, in every stage of life.

CORPORATE OFFICERS

A. Hugh Greene

President and Chief Executive Officer

John F. WilbanksExecutive Vice President and Chief Operating Officer

A. Hugh Greene serves as an Ex Officio member of all Baptist Health Boards.

John F. Wilbanks serves as an Ex Officio member on Baptist Beaches, Baptist

Nassau, Baptist South and Wolfson Children’s Hospital Boards.

local goVernance 2009

Board of Directors

Charles C. BaggsJoe L. Barrow, Jr.Richard D. Glock, MDJack R. Groover, MDM.C. Harden, IIIPreston H. HaskellCharles E. Hughes, Jr.William C. MasonChristine R. MiltonRichard L. SisiskyCarol C. ThompsonJohn H. Williams, Jr.

Robert E. Hill, Jr.Chair

Joseph M. MitrickAdministrator

Emeritus

Edgar R. CooperT. O’Neal DouglasWilliam K. HatcherDavid H. HittRobert L. Rowe, Jr.Judson S. Whorton

BAPTIST MEDICAL CENTER

DDoowwnnttoowwnn BBooaarrdd

Board of Directors

Christina H. BryanGerald B. Burford, MDWilliam H. GowerJack B. Healan, Jr.Richard W. KefferJon C. LasserreTerrell J. PowellWillie J. ScottGregory N. Smith, MDDonna L. VanPuymbrouckMarshall E. Wood

James M. TownsendChair

Jim L. MayoAdministrator

BAPTIST MEDICAL CENTER

NNaassssaauu BBooaarrdd

Board of Directors

Kristi Bageant-EppersonRichard L. Myers, MDMark J. ShorsteinJeremy P. Smith, Jr.Richard M. Stromberg, MDChristopher A. VerlanderSteven R. Wallace

A. Chester Skinner, IIIChair

Ronald G. RobinsonAdministrator

BAPTIST MEDICAL CENTER

SSoouutthh BBooaarrdd

John K. Anderson, Jr.Chair

Edward H. SimAdministrator

Ambassador Marilyn McAfee (Ret.)

Howard C. SerkinCarol C. ThompsonWilliam R. Wainwright, MD

BAPTIST MEDICAL CENTER

BBeeaacchheess BBooaarrdd

Board of Directors

Sonny BhikhaErnest P. Bono, Sr.Don ChaoSamuel A. Christian, MDDouglas J. Fechtel, MD

Board of Directors

Bennett BrownCarter B. BryanMichael DuBowMel GottliebScott P. KeithWilliam C. MasonEric S. Sandler, MDDerrick W. SmithRobert H. Threlkel, MDDennis M. WolfsonKaren R. Wolfson

Deborah Pass DurhamChair

Larry J. FreemanAdministrator

Emeritus

L. Earl CrittendenRADM R. Byron FullerWilliam K. HatcherAlbert H. Wilkinson, Jr., MD

WOLFSON

CChhiillddrreenn’’ss HHoossppiittaall BBooaarrdd

Board of Directors

C. Mac Holley,Vice Chair, Chair-Elect

Chris B. BallDennis L. BlackburnPaul C. BoslandArthur W. Browning,

Jr., MDSylvia M. ComaLarry J. FairmanWilliam K. HatcherBarbara G. JaffeKathy Barco JossimAndrew LebetKelly B. MaddenShannon MillerKurt W. Mori, MDShyam B. Paryani, MDUnni C. Thomas, MDJoseph F. ThompsonMonteen C. TomberlinNeal J. Von SteinCleve E. WarrenKaren R. WolfsonMichael S. Wolfson

Robin BradburyChair

Marlene M. SpaltenExecutive Director

Emeritus

Hugh H. Jones, Jr.

Ex Officio

Marlene M. Spalten

BAPTIST HEALTH

FFoouunnddaattiioonn BBooaarrdd

Board of Directors

H. Dale Boyd, MDJames W. Clower, MDSamuel J. Fern, DOTheodore G. Glasser, MDJack R. Groover, MDBryan J. Lekas, MDDonald J. Levine, MDRoger J. Miller, MD

Perry G. Carlos, DOChair

Earl B. MallyAdministrator

Sally-Ann L. Pantin, MDR. Matt Paton, MDR. Eric Rosemund, MDMark A. Stich, DO

Ex Officio

Earl B. Mally

BAPTIST

PPrriimmaarryy CCaarree BBooaarrdd

Increasing access to care formedically underserved people

icare

mission house

Volunteers in medicine

We care

micah’s Place

Beaches emergency assistance ministry

the Sulzbacher center

the komen foundation

Pine castle

healthy mothers, healthy Babies

Beaches Women’s Partnership

Preventing and managingchronic diseases, especially in children

american Diabetes association

american heart association

community Pedscare

child cancer fund

Juvenile Diabetes association

kids care

northeast florida PediatricDiabetes center

tom coughlin’s Jay fund

american cancer Society

community asthma Partnership at Wolfson

Mentoring disadvantaged adolescents and teens

the Bridge of northeast florida

youth crisis center

Junior achievement

cathedral arts Program

the first tee

let us Play! foundation

girls on the run

Play 60/What moves uyouth fitness Program

Helping elderly patientstransition from hospital to home

united Way of northeastflorida, life: act 2 Program

the Senior life foundation

these are a few of the organizations and community

programs ( listed in no particular order) we supported in 2009.

We Work in concert with others toachieve our strategic community health goals.

for more than 55 years, we have been deeply honored to serve the

community through a comprehensive circle of care that today includes

five nationally accredited hospitals and 43 primary care offices, as well as

home health, behavioral health, pastoral care, occupational health,

rehabilitation services and urgent care.

800 Prudential Drive Jacksonville, FL 32207

904.202.2000 e-baptisthealth.com wolfsonchildrens.org

©2010 Baptist Health.