32% 83% 86% 38%85%

Corporate commitments to only using packaging that is recyclable, or made with recycled or renewable materials positively in�uences choices for Responsible Packaging Shoppers.

more likely to always/often make healthy choices at

quick serve/fast food restaurants

feel that foods and beverages with

healthier ingredient lists should use

packaging materials that are healthier too

indicated that a corporate commitment to only using

packaging made of recyclable materials has

an extremely/very positive on their

purchasing decisions

indicated that a corporate commitment to only using

packaging made of renewable materials

has an extremely/very positive impact on their purchasing decisions

more likely to say they try to buy products in

packaging that is mostly paper

RESPONSIBLE PACKAGING SHOPPERS Consumer trends around wellness and sustainability are impacting the food and beverage industry, especially as it relates to the perception of responsibly

packaged products. An emerging segment of grocery shoppers – known as Responsible Packaging Shoppers – is purchasing foods and beverages they believe

are not only healthy for them but that are good for the environment as well. They are carrying these attitudes into choices they make at quick serve restaurants, too.

Quick Serve Consumers Care About Healthy Food and Packaging, Too

Source: 2018 EcoFocus Trend Survey

Copyright 2018 Evergreen Packaging. All Rights Reserved.

Evergreen Packaging makes and supplies paper and paperboard products globally, including gable top cartons. Fiber used in Evergreen Packaging products comes from forests in the US where responsible forestry practices are used and where overall growth exceeds harvest. Evergreen Packaging cartons contain a protective layer of polyethylene plastic. The data presented here is not intended to suggest that Evergreen Packaging products have all attributes discussed in this piece. This publication presents data on consumer perceptions because consumer perceptions matter when shoppers choose which products to purchase.

PACKAGING PERCEPTION37% more likely than average shoppers

to change what they purchase based on packaging type or amount

ENVIRONMENTAL IMPACT 47% more likely to say it is important to choose restaurants that use eco-friendly cups, paper, boxes or other packaging

PLASTIC SAFETY 65% of Responsible Packaging Shopper have concerns about the safety of plastic and BPA

59%of general grocery shoppers

RENEWABLE 38% more likely to strongly agree/agree that they look for packaging that is made

from renewable materials