150cc Hunk

8/13/2019 150cc Hunk

1/19

Objective

To find out why there is a reduction in saleof hunk.

To get some clarity on the demand supplyissue of Hunk.

To know the reason of increase in the saleof Honda Unicorn , Achiever vis--vis other150cc motorcycles .

8/13/2019 150cc Hunk

2/19

Hero Moto corp.

As a Hunk buyer:No of showroom visited : 4

Name ofshowroom

Area Hunk singledisc price

Hunk doubledisc price

Ess aay motor Karol bagh Rs 73551 Rs 76851

Arc motor Okhla phase 2 Rs 73979 Rs 77278

Singla motors Dwarka Rs 74112 NA

Upper limittrading

Darya ganj NA NA

8/13/2019 150cc Hunk

3/19

As a hunk buyerQ. Are both version of hunk available with you?

Hunk is not available in one showroom Single disc is available in one showroom Double disc is available in two showroom

Q. Which all color are available? Mostly Black and red are present , in karol bagh green is also available.

Q. Is bike available right now or is there is any waiting? In 2 showroom it is available . In Darya ganj showroom there is no information about Hunk from 3-4 months andis not available there. In okhla showroom presently it is not available but have to book before 15-20

days.

8/13/2019 150cc Hunk

4/19

Q. It has no kick? What if the battery goes off? Do hunk customer negate itbecause the kick has been removed?

Yes Hunk customer argue but we have to make them comfortable without kickalso.

Customer ko batana jaroori hogaya hai ki bike me kick nahi hai taki bad meinna bole kuch

Generally there is no problem without kick par kabhi pani chala jae ya aur kuchhojae machine to machine hai uska kya bharosa kick hota ho ek backup mil

jata hai

Q.Is there is new variant coming in Hunk? Is a new Hunk coming any timesoon?

No they dont have any information regarding new Hunk .

They dont have information about old hunk (whether it is in production or not)

8/13/2019 150cc Hunk

5/19

As a 150 cc buyer of hero bike

No of showroom visited as 150cc buyer of hero : 3Area visited: Noida sec 10, safdarganj (Hunk NA), G.T karnal road

Q. What are the difference between CBZ and Hunk according to you ?

CBZ look more aggressive and powerful then Hunk.Hunk offer better suspension technology which CBZ does not have.Hunk mileage is 50 + in highway while CBZ is around 45-47 kmpl .CBZ has good brand awareness.

Q. Which bike is superior CBZ or Hunk ? Why?

CBZ is more superior one reason is that the old CBZ has provided strong base for thenew CBZ.It has been a long time that CBZ is in market and has good image in people mind.

8/13/2019 150cc Hunk

6/19

Q. Which one has more features ?Both CBZ and Hunk offer more or less same feature but Hunk offer few more featurewhich CBZ dont offer.

1. Dash board of hunk is more attractive.2. Hunk has gas charged suspension which minimize the vibration.

Q. What is price difference between hunk and CBZ ?

Hunksingle disc

Hunkdoubledisc

CBZ singledisc

CBZ doubledisc

Differencesingle disc

Differencedoubledisc

Rs 75449 Rs 78748 Rs 76714 Rs 80014 Rs 1265 Rs 1266

Rs 73979 Rs 77278 Rs 75244 Rs 78544 Rs 1265 Rs 1266

Rs 74262 Rs 77558 Rs 75525 Rs 78821 Rs 1263 Rs 1263

8/13/2019 150cc Hunk

7/19

Name ofdealer

Area Single disc Double disc Color

Oswal motors Karnal Road X Red and Black

Khanna

Automobiles

Safdarganj X Black and red

Singla motor Dwarka X Black

Uppal motor Nodia X X X

Upper limit Daryaganj X X X

Ess Aay motor Karol Bagh Red andgreen

Arc motors Okhla 2 Red and Black

8/13/2019 150cc Hunk

8/19

5

2

Hunk availability

Available

Not Available

Note: Out of 7 in 2 showroom Hunk is not available . Remaining 5 showroom also you cannot get all variant and all color. Blackand red color are present mostly out of 7 color that hunk offer . There has not been any news from Company about hunk.

8/13/2019 150cc Hunk

9/19

TVSNo of showroom visited: 6Area visited: Azadpur, Adasrh nagar, karol bagh , okhla phase 2,Dwarka,Noida sec10

Q. What are its Features/technical specifications ? RTR engine 159.7 cc displacement Attractive color combination New LED light Rota petal Disc brake which look very aggressive. New Digital speedometer

Q. How will you compare your 150cc bike/bikes with competition bikes? Decent mileage (50 + which is good for 160 cc bike) New upgraded model which provide all new technology . New beast look head lamp.

Muscular tank and new Tail lamps.

8/13/2019 150cc Hunk

10/19

Q . Are there any financial scheme available on the bikes ?Yes they are providing financial scheme from HDFC bank

Price : Rs 76750Down payment : Rs 31560Emi for 2 year: Rs 2592 X 24

Price :Rs 78000Down payment : Rs 39380EMI for 1 year : Rs 3973 , EMI for 2 year : 2223 X 24

Q.Is the bike is available right now?YES it is available in all showroom.

Q. What is the one best thing about the bike? New BEAST looks.

Engine and ride quality.

8/13/2019 150cc Hunk

11/19

Note:

New apache RTR is in demand and their has been increase insales of TVS coz of new apache.

People are liking new LED lamps and color combination.

Can create tuff compition in 150 cc segment.

8/13/2019 150cc Hunk

12/19

SuzukiNo of showroom visited : 3Area : Azadpur, lajpat nagar, Noida sec 10

Q. What are its Features/technical specifications ? Suzuki has SJCS cooling system 50 kmpl- city and 55 Kmpl - Highway 6 gear Digital speedometer which show gear position.

Q. How will you compare your 150cc bike/bikes with competitionbikes? It is only bike in 150 cc which has 6 gears . Gear number is shown in speedometer. Comfortable seating position and ride quality. Its has low maintenance.

8/13/2019 150cc Hunk

13/19

Q . Are there any financial scheme available on the bikes ?Yes they are providing financial scheme.

Price : Rs 69977Down payment : Rs 31485Emi for 2 year: Rs 2319 X 24Noida showroom is offering 10.5% rate till 15 may.Price :Rs 70384Down payment : Rs 23799EMI for 2 year : 2593 X 24


Q. What is the one best thing about the bike? 6 gear transmission.

Smooth ride quality and engine quality.

8/13/2019 150cc Hunk

14/19

HondaNo of showroom visited: 5Area visited: Pritam nagar, darya ganj, okhla phase 2,Lajpat nagar 2 ,Noida sec 10

Q. What are its Features/technical specifications ?

Q. How will you compare your 150cc bike/bikes with competition bikes? Good mileage 60kmpl New upgraded model which provide all new technology . Honda engine quality. Unicorn has kick and electric start dazzler doesn't have kick.

Dazzler Unicorn

Aggressive style Decent look and styleTubeless tyre Tuff up tube (puncture

resistance)

Mono suspension Robust engine

New gear shift lever Improved air filter

8/13/2019 150cc Hunk

15/19

Q . Are there any financial scheme available on the bikes ?Yes they are providing financial scheme .

Dazzler -- Price : Rs 74849Down payment : Rs 30379Emi for 2 year: Rs 2520 X 24

Unicorn Price :Rs 71876


Q. What is the one best thing about the bike? Unicorn for performance and simple style. Dazzler performance and style.Salesman quote Ek unicorn user jab second time bike kharida hai

tab bhi unicorn ko consider karta hai

8/13/2019 150cc Hunk

16/19

BajajNo of showroom visited: 5Area visited: Adchini, Karol bagh, okhla phase 2,Lajpat nagar 2 ,Dwarka


Q. How will you compare your 150cc bike/bikes with competition bikes? Good mileage 60kmpl- discover 150 New version of pulsar model which provide all new technology . Discover 150 is cheapest bike in 150 cc segment. Pulsar has been a one of the successful bike in this segment.

Pulsar 150 Discover 150

Anti scratch tank pad More mileageWolf eyed head lamp Dtsi technology

Split seat and handle bar Maintenance free battery

8/13/2019 150cc Hunk

17/19

Q . Are there any financial scheme available on the bikes ?Yes they are providing financial scheme .

Discover 150 Price : 58304Down payment : Rs 24800Emi for 2 year: Rs 2048 X 24

Pulsar 150 Price :Rs 74920Down payment: 31400EMI for 2 month: 2599 X 24

Q.Is the bike is available right now?

YES it is available in all showroom.

Q. What is the one best thing about the bike? Discover 150 for high mileage and cheap price.

Pulsar 150 for its definitely male look i.e. tuff looks.

8/13/2019 150cc Hunk

18/19

YamahaNo of showroom visited: 5Area visited: Rajouri garden, Azadpur, okhla phase 2,Noida 10 ,Dwarka


Q. How will you compare your 150cc bike/bikes with competition bikes? Sportive looks Stylish designs Muscular body bike R15 is the only bike in India which offer sport bike engine.

R15 FZ-16 SZR Fazer

Sporty looks Muscular body Compact looks Aggressive looksDiasil cylinder Widest radial

tyre14 lit large fueltank

Dual horn

Aluminumswing ram

Monocrosssuspension

Powerfulengine, robustdesign

Comfortableriding

8/13/2019 150cc Hunk

19/19

Q . Are there any financial scheme available on the bikes ? Yes they are providing financial scheme (from Yamaha bank)

Q.Is the bike is available right now? YES it is available in all showroom.

Q. What is the one best thing about the bike? Design and looks of the bike. Powerful engine.

Documents

150cc Hunk