©January 7, 2014

Renewable Natural Resources 201

Word Processing Exercise #4 B Flyers, Posters, Brochures and Newsletters

Part A -- Prepare a Flyer or Announcement for a Special Event

Purpose: Utilize special features of Word to produce a legible and attractive flyer for advertising a special event.

Process: Select a fair, festival, or other special event that will occur during the

current semester. It can be sponsored by a University department, church, community, school district, or other non-commercial entity. Use the internet to obtain details on when the event will occur, where it will happen, what its purpose is, and other pertinent information needed.

Prepare a flyer or announcement using Microsoft Word and its WordArt feature to display the name of the event, and then select various fonts and sizes to present the remaining information. Find two or more appropriate graphics to include in this flyer and place them in appropriate locations with respect to the text.

The format may be either Portrait (Vertical) or Landscape (Horizontal), it can be as a flyer for posting on a board or as a newspaper advertisement, but it should be of pleasing appearance, be sufficiently bold to catch one's attention, have a name readable at a distance of three to ten feet, include all pertinent information, and be complete and accurate. Include your name in a footer in 6 point type.

Turn in a Word document or Adobe PDF file of this flyer to the appropriate eCampus assignment.

©January 7, 2014

Part B -- Prepare an Inspirational or Witty Poster

Purpose: To utilize Word and the WordArt feature to design a poster with an inspirational or humorous message. (Note: this is not just a large flyer.)

Planning: Use the web to find one or more pages which identify elements of poster design. Use these tips to plan your poster layout.

Process: Use Word and its WordArt feature to produce a poster in 11" x 17”

format. The poster can include any inspirational or humorous message you have found or encountered in the past or can find on the web. While the message need not be original, the design should not be a reproduction of an existing poster.

Add your name on the poster as a footer in 6 point type.

Product: Turn in a Word document or Adobe PDF file of this flyer to the appropriate eCampus assignment.

©January 7, 2014

Part C -- Prepare a Brochure

Purpose: To utilize a word processor template to produce an informational brochure.

Background: In resource management programs, labor or personnel costs generally account for fifty to eighty percent of the expense. A trend today is to replace personal contact with brochures or computerized systems.

Printing a self-guiding trail brochure for visitors to use is less expensive than hiring a person to lead guided walks, and leaves staff free to perform more essential work.

Process: Using Word, find and open a brochure template for a tri-fold brochure to

be printed on standard letter size stock (8.5”x11”). (You may also choose to use the brochure template which is located on the class web page. See the link named Hints, Help & Humor for the template and for a sample brochure.) Gather appropriate information on a topic and produce a tri-fold brochure with six panels. You may wish to make a self-guiding brochure for a resource area; a marketing brochure for a resort, camp, or recreational enterprise; a brochure to alert homeowners about conservation and recycling opportunities; or a guide for travelers and tourists to your community, an informational brochure on your major or field of study, or other topic. Use at least three graphics (digital photos, clip-art, or other images) to illustrate the brochure. Fonts, font sizes and features, borders, etc. should be chosen to form a harmonious balance.

Create the descriptive text for the brochure (write it yourself, don’t copy it from another source) and, where possible, provide a link to a web page with additional information. While this is an informational brochure, you should target the message (graphics and text) to appeal to a particular market (teenagers, college students, the elderly, etc.).

Set up the back panel for mailing and include merge codes for the names in Word Exercise #3..

Product: Submit as a Word document to the appropriate assignment on eCampus.

Part D – Preparing a Newsletter

Submit your newsletter as a Word document or Adobe PDF file to the appropriate assignment on eCampus. (See next page for format.)

©January 7, 2014

RENR 201 Newsletter“All the news that’s fit to print.”

Word Processing Exercise #4Introduction In this exercise you will design a newsletter, write articles and news reports, and “publish” a final copy.

Procedure Design a heading for your news magazine, giving it an appropriate, catchy name, list yourself as the editor, add a volume and issue number (Volume 1, Issue #1) and a graphic. The heading will extend across the page, but the articles will be in column format (two or more columns, as desired) with full justification.

Your newsletter should be built around a theme with related news and articles to interest your readers. You may wish to also include an occasional graphic (line drawing or clipart).

Product The final product of this exercise will be a one- or two-page newsletter that you will submit to the appropriate eCampus assignment. Your file can be a Word document or an Adobe PDF file. See the newsletter guidelines in the Hints, Help & Humor section of the web page for this class.

Flash!Ever wonder what it takes to write an interesting newsletter?

Well, what do you like to read about? Chances are you don’t read many newsletters at all, but you might read the more

modern equivalent of a personal blog.

What’s the difference? A blog is a newsletter of sorts—but it is written in a more informal style. Often, the rules of spelling and grammar are ignored in blogs, but not to the degree they are in text messaging. Blogs also disseminate information.

Since blogs require that the reader seek out the information on their own, there is still a need for the classic newsletter which lists important dates and actions, reports on meetings, or informs the readers of pending changes and for that reason will continue to have a function, particularly in an office or business setting.

There are other uses as well. A newsletter format is a quick and excellent alternative to the annual letter which some people send out to family and friends—all the latest photos on the kids as well as information births, deaths, arrests, health issues, lottery winnings, etc.