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BIO-DATA
1. Name : Prof. G.Tulasi Rao
2. Present Position : Registrar Dr.B.R.Ambedkar University, Srikakulam
Etcherla, (AP)-India-532 410.
Phone: 08942 281518
Mobile No.: 09440112599 / 9490475588
3. Permanent Address : Plot No. 20/30, Rajiv Nagar Colony
Sri Chaitanya Junior College Road
Srikakulam (AP) – 532 001.
Phone: (08942) 220327
4. Date of Birth : 01/04/1959
5. Nationality : Indian
6. Educational Qualifications:
Sr.
No.
Qualification Institute/University Year of Passing/
Awarded
1. Ph.D. Andhra University –
Visakhapatnam
1989
2. M.Com
(Taxation)
Andhra University –
Visakhapatnam
1982
3. MBA
(Finance)
Andhra University –
Visakhapatnam
2007
Ph.D. Topic: Performance Evaluation of Andhra Pradesh Industrial
Corporation Limited. (1989)
7. Experience:
(a) Teaching Experience: (Total 28 years 5 months)
Present Employment: Dr.B.R.Ambedkar University – Srikakulam.
Department of Commerce and Management Studies
Date of Joining: 29th
March 1989
Present designation: Registrar
Dr.B.R.Ambedkar University – Srikakulam.
Sr.
No.
Designation Duration Total
experience
01. Professor March 2002 Till date 15 years 5
months
02. Associate Professor March 1994 March 2002 8 years
03. Assistant Professor March 1989 March 1994 5 years
04. Research Assistant 29-11-1987 28-03-1989 1 ½ years
Page 2 of 21
(b) Administrative Experience/Responsibilities Shouldered:
Sr.
No. Experience / Designation From To Period
01.
Registrar –
Dr.B.R.Ambedkar
University, Srikakulam
01-04-2016 Till date --
02. Principal – University
College 15-02-2014 31-03-2016 2 years
03.
Chairman - PG Board of
Studies for Commerce &
Management Studies
13-04-2014 Till date 2 years
04. Head of the Department
1999 – 2002
2005 – 2008
2011 – 2014
9 years
05. Dean (College Development
Council)
05-03-2012
04-05-2015 3 years
06.
Member, Development
Committee of Andhra
University Campus, Etcherla -
532402
1999 25-06-2008 9 years
07.
Placement Officer, Andhra
University Campus, Etcherla -
532402
15-06-1992 14-06-1994 2 years
08.
Coordinator Student Affairs,
Andhra University Campus,
Etcherla - 532402
16-06-1994 15-06-1999 5 years
09. Executive Council Member,
Indian Commerce Association 2008 2010 3 years
10. Coordinator Admissions,
Dr.B.R.Ambedkar University
– Srikakulam.
2008 – 09 Academic Year 1 year
11. Regional Coordinator -
ICET
2005-2008
2011-2014 6 years
12. Camp Officer,
APEAMCET - 2013 2013-14 Academic Year 1 year
13. Camp Officer,
AUCET - Dr.B.R.Ambedkar
University, Srikakulam
2013-14 Academic Year
2014-15 Academic Year 2 years
14. Camp Officer,
Ed.CET - Dr.B.R.Ambedkar
University, Srikakulam
2013-14 Academic Year
2014-15 Academic Year 2 years
15.
Camp Officer, APLAWCET -
Dr.B.R.Ambedkar University,
Srikakulam
2014-15 Academic Year
2015-16 Academic Year 2 years
16. Nodal Officer, Dr.B.R.Ambedkar University, Srikakulam nominated by
MHRD – 2011-12.
17. Chief Superintendent of University Examinations for more than ten years.
Page 3 of 21
8. Current Areas of Interest and Research:
Research areas of interest: Financial Management, Entrepreneurship, Business
Environment, Skill Development, Micro-finance, Security Analysis and Portfolio
Mgt. Banking Industry and Mutual Fund Industry.
9. Subjects Taught During last three years:
Sr. No. Title of course Taught Post graduate
01. Business Environment MBA I Sem
02. Financial Management MBA II Sem & M.Com II Sem
03. Entrepreneurship & Small
Enterprises Development
MBA III Sem
04. Financial Services MBA III Sem
05. Indian Business Environment M.Com I Sem
10. Awards and Honors:
Awarded “International Research Grant” for the year 2004-05 to conduct
research at the Berney School of Business, University of Hartford, USA.
Received “Best Business Academic of the Year (BBAY) Silver Medal” award
from 60th
All India Commerce Conference, Annual Conference of the Indian
Commerce Association during 27th
– 29th
December, 2007 held at Osmania
University, Hyderabad.
Honoured “State Level Meritorious Teacher Award” (for University
Professor) from Government of Andhra Pradesh on 05-9-2012.
Received “Appreciation Letter” from Government of India, Ministry of
HRD, Dept. of Higher Education, New Delhi for All India Survey on Higher
Education (AISHE).
Honoured “Best Administrator Award” from District Level Authorities on
the eve of Independence Day Celebrations on 15-8-2016.
Honoured “Indo – Global Excellence Award” from Indo American
Education Foundation on 19-7-2017.
11. International Exposure:
Visited Department of Economics, Finance and Insurance at Barney school of
Business, University of Hartford, United States of America (USA) during 2005 as
a visiting Professor and done research on the topic of “India - US Trade
Relations”.
12. Sponsored Projects Undertaken:
Page 4 of 21
Sr.
No.
Sponsoring Agency Title of the project Type of
Project
01. UGC– New Delhi Equity Investment Culture – A
Study on Investors of AP Major
02. AICTE – New Delhi A Study on Problems and Progress
of Small Scale Industries in India Major
03. UGC – New Delhi Entrepreneurship Development
Among Tribal’s Major
04. UGC – New Delhi Management of Small Scale
Industries Minor
05. SERP – World Bank
Project in collaboration
with DRDA - VZM.
Evaluation report on world Bank
Project (SERP) Major
13. Publications
(A) Books/ Chapter in Edited Books:
1. Tulasi Rao G. (2016), ―Performance Evaluation of Bancassurance – A Study
on Select Banks in Srikakulam District of Andhra Pradesh‖
2. Tulasi Rao G. (2015), ―Financial Inclusion in India – A need for Banking
Sector Innovation‖ in ―Dynamics of Business Reporting and Financial System
in India‖ edited by Aloknath at Banaras Hindu University, Varanasi.
3. Tulasi Rao G. (2012), ―Right to Education in India: A Need for Economic
Development‖ Chapter 2 in ―Creeds of Lifelong Learning: Dilemmas &
Strategies‖ edited by Dr. Viswanadha Gupta, Lap Lambert Academic
Publishing, Germany, ISBN: 978-3-659-14401-1, pp. 13-27.
4. Tulasi Rao G. (2012), ―Social Networking Sites – Impact on Youth in India‖
Chapter 17 in ―Changing Scenario of Management & IT‖ edited by Suyog A.
Amrutarao, Educational Publishers & Distributers, Aurangabad, ISBN: 978-81-
920972-7-5, pp. 199-202.
5. Tulasi Rao G., (2012), ―Services Marketing for Banking Sector - Emerging
Challenges in India‖ Chapter No. 4 in ―Contemporary Issues in Services
Marketing – Challenges for 21st Century‖ edited by Saroj Kumar Dash, Serial
Publications, New Delhi, ISBN: 978-81-89630-44-7, PP. 48-60.
6. Tulasi Rao G., (2012), ―E-Tourism in India: Challenges and Opportunities‖
Chapter No. 4 in ―Tourism Opportunities and Ventures‖ edited by A.
Koteswar, The Jahanvi Publications Pvt. Ltd, Jaipur, ISBN: 978-93-5051-334-
7, PP. 25-32.
7. Tulasi Rao G., (2011), ―Women Empowerment in India: A Management
Perspective‖ Chapter No. 3 in ―Women Empowerment through Self Help
Page 5 of 21
Groups and Micro Finance‖ edited by Ch. Appa Rao, The Associated
Publishers, Ambala City, ISBN: 978-81-8429-065-3, PP. 42-54.
8. Tulasi Rao G. (2011), ―Challenges and issues for Corporate Governance:
Indian Context‖ Chapter No. 1 in ―Business Strategies for Sustainable Growth‖
edited by Dr. S. Prabhakar, Laser Park Publishing House, Coimbatore, ISBN:
978-81-9104-721-9, pp. 1-10.
9. Tulasi Rao G. (2011), ―Empowering Youth in India: A Social Development
Approach‖ Chapter in ―Empowering India: Youth Driven Economy‖ edited by
Abhijeet Shelke, Educational Publishers & Distributers, Aurangabad, ISBN:
978-93-8087-601-6, pp. 150-157.
10. Tulasi Rao G. (2008), ―Emerging Trends in Banking Sector‖ Chapter No. 17
in ―Commerce Education – Emerging Challenges‖ edited by K. Hanumatha
Rao, Serials Publications, New Delhi, ISBN: 978-81-8387-215-7, pp. 98-104.
11. Tulasi Rao G. (2008), ―Synergies in Bancassurance: A Critical Review‖ in
―Commerce Education – Emerging Challenges‖ edited by K. Hanumatha Rao,
Serials Publications, New Delhi, ISBN: 978-81-8387-215-7.
12. Tulasi Rao G. (2008), ―Tribal Development: Issues and Prospects‖ edited and
published by KKA Publications Ltd. ISBN:81-8429-044-6
13. Management of Funds published by Annamalai University, Chidambaram
14. Accounting (e-commerce) published by Annamalai University, Chidambaram
15. Accounting for Managers published by Sri Chandrasekharandra Saraswathi
Viswamaha Vidyalaya, Kanchipuram
16. Financial Management published by School of Distance Education-MBA
programme Andhra University-Visakhapatnam
(B) Research Contribution: Total No. of publications in refereed Journals and papers
presented in Seminars and Conferences: 104 (Please refer Annexure – I for details)
01. International Journals 24
02. National Journals 29
03. International conferences 17
04. National conferences 34
Total 104
(C) Industrial Exposure: Advisory Member for Ctrl A IT Ltd., Visakhapatnam
Page 6 of 21
14. Ph. D. / M.Phil. Guided
(a) Doctoral thesis guided:
Sr.
No
Name of the
Research scholar
Title of the thesis Doctorate
thesis
01. S.Tarkeswara Rao Performance Evaluation of Micro-
enterprises: A study of ME under Indira
Kranthi Patham in Srikakuam Dt.
Ph. D.
02. D.Dakshina Murthy Women empowerment thorough micro-
enterprises: A study on north costal
Andhra Pradesh.
Ph. D.
03. M.P.Suri Ganesh Development of equity investment
Culture (A study on selected investors
of Andhra Pradesh)
Ph. D.
04. G.Ayodhyaram Employee Retention Practices: A study
on select IT companies in Hyderabad.
Ph. D.
05. K.Kameswari Performance evaluation of Mutual
Funds
Ph. D.
06. Mrs.M.R.Jyothi
Frederick
Evaluation of SHG Programmes and
their impact on women empowerment:
A study on Srikakulam District of
Andhra Pradesh.
Ph. D.
07. K.Karuna Housing Finance in India: A
comparative analysis of HDFC and SBI.
Ph. D.
08. T. Lokesh Customer Perception words banking
Products: A study on SBI, AXIS &
ICICI.
Ph. D.
09 N. Santosh Ranganath Performance Evaluation Of
Bancassurance – A Study On Select
Banks in Srikakulam District of
Andhara Pradesh
Ph. D.
10 K. Muralidhara Rao Training and Development – Its
importance in Employee Retention
Ph. D.
11 P. Sugunakara Rao Consumer Perception on Innovative
Banking Services – A Study on
Consumers of Select Banks
Ph. D.
12 Nasir Ahmed
Farahmand
Inclusive Growth in India: A
Challenging Tool for Banking and
Financial Sector
Ph. D.
b. M.Phil.’s guided: 25 M.Phil. Dissertations on various areas in Commerce
and Management.
15. Membership in Professional Bodies:
Expert Committee Member of All India Council for Technical Education
(AICTE), New Delhi: Constituted by the AICTE for the inspection of the
different institutes for granting the sanction of addition of new courses, increase or
variation in intake of the existing approved courses, introduction of new
Page 7 of 21
MBA/MCA./B.Tech. / M. Tech. and other professional courses permission to
admit Foreign Nationals or Persons of Indian Origin (PIOs) etc.
Expert Committee Member of National Board of Accreditation (NBA): acted
as an expert committee member of NBA affiliated to AICTE, New Delhi and
discharged the responsibilities for granting accreditation for management
programmes of various institutions all over India.
Senate Member of Krishna University – Machilipatnam, AP
Member and subject expert of AP State Eligibility Test (SET) organized by
Andhra University, Visakhapatnam – 2017.
Member and subject expert of TS & AP State Eligibility Test (SET)
organized by Osmania University, Hyderabad – 2015.
Member and subject expert of Karnataka State Eligibility Test (KSET)
organized by University of Mysore, Mysore – 2014.
Member Expert in Selection Committee for Promotion of Professors at
Commerce under CAS Scheme of UGC at Dr.Babasaheb Ambedkar
Marathwada University, Aurangabad.
Attended Faculty Development Programme at IIM Bangalore on 17th December
2016.
Attended FICCI Higher Education Summit on 9th November 2016.
Life Member of All India Commerce Association.
Governing Body Member of Sri Sivani College of Engineering,
Chilakapalem.
AICTE Observer for National level Tests - GPAT/CMAT 2013, 2014, 2015,
2016.
Member for Paper Setting of PG, M.Phil. & Ph.D degree question papers for
various Universities.
Core Member of Akshara Kranti – Andhra Pradesh.
Executive Council Member of Indian Commerce Association.
Expert Member of District Planning Board – Srikakulam (Govt. of AP)
16. Memberships in Journals:
Chief Editor of International Journal of Innovative Research and Practices.
Chief Advisor of 3rd
International Conference on ICRISEM -16 by Sri
Venkateswara College of Eng & Tech, Srikakulam.
Editorial Board Member of Srusti Management Review.
Editorial Board Member of International Journal of Emerging Business
Issues.
Editorial Board Member of ESRI Journal.
Editorial Board Member of Inter-science Management Review (IMR)
Page 8 of 21
Editorial Board Member of DRIEMS Business Review
17. Contribution towards Academic /Administration/ Institutional &
Corporate Activities:
(A) University Recognition and Related Work
Chairman & Member for different Committees constituted by Dr.B.R.Ambedkar
University, Srikakulam.
Recognized as a Research guide for JNTU – Kakinada for Ph.D and M.Phil.
(B) Students Centric Activity Organized/Conducted:
Placement coordinator for 5 years.
Organized No. of campus recruitment drivers.
Organized pre placement training programs for campus students.
Organized industrial visits to MBA, M.Com students.
(C) Involvement in other Institutional Activities
Technical Member, Reviewer, Key note speaker and Advisor to several national and
international conferences held in India
Adjudicating member for Ph.D. evaluation of various universities in India.
External examiner for Ph.D. viva voce of various universities in India.
Possessed adequate administrative experience at the University level.
Having concrete vision about higher education and transform the Universities as
knowledge hub.
Involved in various social upliftment programmes through voluntary organisations.
Conducted Blood donation Camp in collaboration with Indian Red Cross Society,
Srikakulam.
Organised Medical Camp as a Vice President, Lions Club, Srikakulam.
Organised Adult literacy programmes as a Coordinator, Adult Education, Andhra
University P.G. Centre, Etcherla
Organised several service activities as a President, Siva Balaji Seva Sangham (Regd.)
Organised several community development activities through JC’s Lions Club
Organisation, Srikakulam.
Executive Member, Youth Red Cross Society, Srikakulam
Chief Advisor, Mithra Cultural Association, Srikakulam
(D) Significant Contributions towards Departmental Reforms: (As a team work)
Constructed a new departmental seminar hall as a Head of the department with the
help of University authorities.
Page 9 of 21
Established new departmental computer Lab with good furniture.
Creation of work culture in the department
Creation of good ambience in and around the department.
Created environment which helped to enhance the overall personality of the students.
Placement in core organizations.
Enhanced the participation/visits of alumni in the department.
Reason to have strong bonding between the students and department.
18. List of Seminars/Conferences/Workshops Organized
Sr.
No.
Title Period Place
01. 3rd
Annual International
Conference – ICC 2015, jointly
organized by Dr.B.R.Ambedkar
University- Srikakulam & Coastal
Chemical Research Society,
Visakhapatnam.
16th
& 17th
December,
2015
Dr.B.R.Ambedkar
University-
Srikakulam
02 Organized National seminar on
the eve of Peter.F.Drucker Birth
Day entitled ―Modern
Management and its relevance to
present conditions‖
19th
November,
2015
Dept. of Commerce
and Mgt. Studies,
Dr.B.R.Ambedkar
University-
Srikakulam
03. Organized a Workshop on
―Young Entrepreneurs‖
10th
March
2015
Dept. of Commerce
and Mgt. Studies,
Dr.B.R.Ambedkar
University-
Srikakulam
04 Organized National seminar on
―Nationalisation of Banks in
India‖
19th
July 2014 Dept. of Commerce
and Mgt. Studies,
Dr.B.R.Ambedkar
University-
Srikakulam
05. Organized National seminar on
the eve of Peter.F.Drucker Birth
Day entitled ―Significance of
Peter.F.Drucker work‖
19th
November,
2014
Dept. of Commerce
and Mgt. Studies,
Dr.B.R.Ambedkar
University-
Srikakulam
06 Organised National level
Management Meet ―Prabandha
2012‖
29th
and 30th
March 2012
Dept. of Commerce
and Mgt. Studies,
Dr.B.R.Ambedkar
University-
Srikakulam
Page 10 of 21
19. Academic Staff Orientation Course:
Attended and completed the academic Staff Orientation Course organized by the
Academic Staff College, Andhra University, Visakhapatnam during 11th
June 1990 to
7th
July 1990.
20. Workshops/Conferences Attended
Sr.
No.
Conference/Workshop Title Duration
01. Attended State level workshop
organized by Sri Venkateswara
University-Thirupathi.
Choice based credit
system at UG and PG
level
2015
02. UGC sponsored National
workshop organized by Govt.
College for Women,
Srikakulam.
Re-Designing of
B.Com Syllabi
21st,22
nd & 23
rd
December 2011
03. UGC, South Eastern Regional
Office, Hyderabad organized
two days’ workshop.
Action Plan on
Reforms of Affiliating
System: a way
forward.
7th
& 8th
September, 2012
04. Workshop organized by
DCMS, Andhra University,
Visakhapatnam and
association of Indian
Management Schools (AIMS)
Case Writing and
Case Teaching for
Management Teachers
of Eastern Region
15th
to 17th
October, 1994.
21. Resource Person:
Sr.
No
.
Occasion Title Institute/place Year
01. Resource Person EDP programme
organised
SISI(GOI) &
SETSRI (GOAP)
2002
02. Resource Person Training
programmes
conducted
APEDC-
Srikakulam
2004
03. Resource Person Training and
Executive
Development
Programmes
APEDC-
Srikakulam
2005
04. Expert lecture in
short-term
training
programme
Starting and
managing SSI
SISI – Ministry of
Industry, (GOI)
Visakhapatnam
2002
05. Expert lecture in
short-term
training
programme
Stock Market
Indices
Annamalai
University Tamil
Nadu
2007
Page 11 of 21
06 Panel Speaker National Seminar on
Global Financial
Crisis
KSOU, Mysore 2009
07 Keynote Speaker National Seminar on
Globalisation and its
impact on
Management
Education
BMS college-
Bangalore
2009
08. Resource Person Redesigning of
B.Com Syllabi
Govt. Degree
College (W)
Srikakulam
2011
09. Keynote Speaker National seminar on
Marketing in
Banking and
Insurance sectors-
Dimensions and
challenges
Govt. Degree &
P.G.College,
Tanuku
2011
10 Resource Person Refresher
Programme on
Commerce
Academic Staff
College, Bangalore
University,
Bangalore
2012
22. Visits:
01. Mumbai: Narsee Monjee Institute of Management, Mumbai during 13th
and 14th
December 2015 to evaluate the working of MBA courses and to find out trends of
marketing in the light of the technological changes.
02. Bangalore: Christ College of Management, Bangalore during 9th
& 10th
April 2012 to
evaluate Entrepreneurial management programmes designed for business founders,
and for investors, venture capitalists, and individuals who want to advance in their
current companies.
03. Calicut: University of Calicut, Calicut during 2nd
& 3rd
September 2012 to assess the
expanded use of IT in all facets of business, the IT sector has seen an unsurpassed
growth.
04. Chidambaram: Annamalai University, Chidambaram during 14th
& 15th
February
2011 to estimate multitude of activities like providing effective customer service and
monitoring schemes in retail trade and distributors and reporting competitor activity,
assessing and fixing sales targets, developing and monitoring business development
etc.
05. Trivandrum: University of Kerala, Trivandrum during 16th
& 17th
August, 2010 to
evaluate the Skills in international marketing, customer satisfaction and retention,
market strategy and emerging technologies.
06. Kolhapur: Shivaji University, Kolhapur during 6th
& 7th
October, 2009 to evaluate
the performance and academic attainments for the conferment of MBA students.
Page 12 of 21
Annexure – I
Research Publications in Journals
1. Prof. Tulasi Rao G., (2017), ―Performance Evaluation of Bancassurance – An
Empirical Study on Bankers’ Perspective‖, Global Journal of Business
Management, Vol. 11 No.1 June 2017, ISSN: 0973-8533, pp. 01-10.
2. Prof. Tulasi Rao G., (2017), ―The Effect of Bancassurance on the Performance
of Commercial Banks A Study on Selected Banks in India‖, ESRI Journal,
Journal of Economic and Social Research Institute, Rajasthan, Jan & July 2017,
ISSN: 0975-7635, pp. 12-23.
3. Prof. Tulasi Rao G., (2016), ―The impact of Bancassurance on efficiency of
Banking Sector in India – An Empirical Study‖, International Journal of
Innovative Research and Practices, Vol.4, No.1, Jan-Mar, ISSN: 2321-2918,
pp. 82-96.
4. Tulasi Rao G., (2015), ―Training and Development – Its importance in
Employee Retention‖, International Journal of Innovative Research and
Practices, Vol.3, No.4, Oct-Dec, ISSN No. 2321-2918, pp. 1-8.
5. Tulasi Rao G., (2015), ―The Steering Role of Banks in Financial Inclusion –
Latest Trends‖, International Journal of Management and Social Science
Research Review, Vol.1, No.6, May, ISSN No. 2349-6738, pp. 117-122.
6. Tulasi Rao G., (2015), ―Customer Satisfaction on E-Banking Services‖,
International Journal of Advances in Arts, Sciences and Engineering, Vol.3,
No.7, July, ISSN No. 2320-6144, pp. 40-46.
7. Tulasi Rao G., (2015), ―Role of Information Technology in Indian Banking
Sector‖, IOSR Journal of Business and Management, Vol.17, No.5, May, ISSN
No. 2319-7668, pp. 80-84.
8. Tulasi Rao G., (2015), ―Consumer Perception on Innovative Banking Services
– A Study on Consumers of three major Banks‖, International Journal of
Management and Social Science Research Review, Vol.1, No.10, April, ISSN
No. 2349-6738, pp. 210-216.
9. Tulasi Rao G., (2015), ―The Changing Landscape of India’s Equity Markets‖,
Driems Business Review, Vol.2, No.1, January, ISSN: 2320-6241, pp. 76-84.
10. Tulasi Rao G., (2014), ―Customer Satisfaction towards ATM Services‖, Indian
Journal of Commerce and Management, Vol.1, No.2, June, ISSN: 2348-4934,
pp. 100-110.
Page 13 of 21
11. Tulasi Rao G., (2013), ―Inclusive Growth and Sustainability: Role of Banking
Sector in India‖, International Journal of Research in Advent Technology,
Vol.1, No.5, December, ISSN: 2321-9637, pp. 115-122.
12. Tulasi Rao G., (2013), ―Emerging trends of Housing Finance in India‖,
International Journal of Innovative Research and Practices, Vol.1, No.4, Oct-
Dec, ISSN: 2321-2918, pp. 13-21.
13. Tulasi Rao G., (2013), ―Employee turnover costs in IT industry – A Critical
Analysis‖, International Journal of Innovative Research and Practices, Vol.1,
No.3, July-Sept, ISSN: 2321-2918, pp. 17-22.
14. Tulasi Rao G., (2013), ―Global Meltdown effect on India’s Nationalised
Banking Sector‖, International Journal of Innovative Research and Practices,
Vol.1, No.2, Apr-June, ISSN: 2321-2918, pp. 22-31.
15. Tulasi Rao G., (2013), ―Job Security – A motivational factor for employee
retention in Indian IT & ITES Sector‖, International Journal of Innovative
Research and Practices, Vol.1, No.1, Jan-mar, ISSN: 2321-2918, pp. 1-9.
16. Tulasi Rao G., (2013), ―MGNREGA in India: A Programme towards Poverty
Eradication‖, ITHAS- The Journal of Indian Management
17. Tulasi Rao G., (2013), ―Knowledge Management Approach for Effective
Business Operations‖, International journal of Management Focus, Vol.3,
Issue.4, Oct-Dec, ISSN: 2250-2971, pp. 43-46.
18. Tulasi Rao G., (2013), ―Corporate Social Responsibility in India – A Global
Perspective‖, Tactful Management – International Research Journal, Vol.2,
Issue.2, November, ISSN: 2319-7935, pp. 05-09.
19. Tulasi Rao G., (2013), ―Knowledge Management Practices in Indian Banking
Sector‖, International Journal of Innovative Research and Practices, Vol.1
No.9, September, ISSN: 2321-2926, pp. 01-10.
20. Tulasi Rao G., (2013), ―Enterprise Resource Planning – A tool for Business
Development‖, SHARE Journal of Multidisciplinary Research & Studies,
Vol.4 No.1-2, Jan-June, ISSN: 0976-4712, pp. 46-51.
21. Tulasi Rao G., (2013), ―Banking and Financial Inclusion in India – A Need for
Innovation‖, Srusti Management Journal, Vol-VI Issue-1, Jan-June, ISSN:
0974-4274, pp. 35-40.
22. Tulasi Rao G., (2012), ―Inclusive Growth in India: A Challenging Tool for
Banking and Financial Sector‖, International Journal of Democratic and
Development Studies (IJDDS), Vol.1 No.1, October, pp. 66-75.
Page 14 of 21
23. Tulasi Rao G., (2012), ―Special Economic Zones (SEZs) in India’s Economic
Growth‖, Researchers World International Refereed Research Journal, Vol. III,
Issue-4(3), October, ISSN: 2231-4172, pp. 47-52.
24. Tulasi Rao G., (2012), ―Management of Micro-enterprises – A study on Indira
Kranthi Patham in Srikakulam District-Andhra Pradesh‖, ―International Journal
of Capacity Building in Education and Management (IJCBEM)‖, Vol.1, No.1,
October, 2012, p.p 80-99
25. Tulasi Rao G., (2012), ―Bank Marketing in India – Challenges and Strategies‖,
Journal of MIRROR, Vol. II, No. II, September, ISSN: 2249-8117, pp. 109-
117.
26. Tulasi Rao G., (2012), ―Green Water Management - A Key Driver for Socio
Economic Development‖, Global Journal of Business Management, Vol. 6, No.
1, June, ISSN: 0973-8533, pp. 1-10.
27. Tulasi Rao G., (2012), ―Retailing in India - A revolutionary Way‖, Journal of
Management & Science, Vol. II Issue IV, June, ISSN: 2249-1260, pp. 148-152.
28. Tulasi Rao G., (2012), ―Management of Micro-enterprises: A study on the
performance of micro-enterprises in Srikakulam district, Andhra Pradesh‖,
Prabandhan: Indian Journal of Management, Vol.5, No.7 with ISSN: 0975-
2854, p.p 35-42
29. Tulasi Rao G., (2012), ―Inclusive Growth in India: A Challenging Tool for
Banking and Financial Sector‖, International Journal of Marketing, Financial
Services & Management Research, Vol.1 No.2, Apr-June, ISSN: 2277-6788,
pp. 42-48.
30. Tulasi Rao G., Santosh Ranganath N., (2012), ―ICTs for Growth of SME
Sector in India: An Analysis‖, International Journal of Management Research
and Review, Vol. 2, Issue 1, January, ISSN: 2249-7196, pp. 122-131.
31. Tulasi Rao G., (2012), ―Management of Micro-enterprises – A study on Indira
Kranthi Patham in Srikakulam District-Andhra Pradesh‖, International
Referred Research Journal entitled ―Researchers World - Journal of Arts,
Science & Commerce‖, Vol.III, Issue. I, January, 2012 with ISSN: 2231-4172,
p.p 48-60.
32. Tulasi Rao G., (2012), ―Green Banking in India - A Growth Strategy for
Environmental Management‖, Global Management Horizon
33. Tulasi Rao G., (2011), ―Performance of micro-enterprises in Srikakulam – A
study of women entrepreneurs‖, International Journal ―Entrepreneurship
Business Review‖ Vol.1, No.1 January – June, 2011 with ISSN: 2229—7294,
p.p 46-53.
Page 15 of 21
34. Tulasi Rao G., (2011), ―Attrition and Retention Strategies – a Case Study‖,
International Journal of Development Studies
35. Tulasi Rao G., (2011), ―Women Entrepreneurship in India – A case study in
Andhra Pradesh‖ published in The Journal of Commerce, Vol.3, No.3 Hailey
College of Commerce, University of the Punjab, Pakistan, with ISSN: 2218-
6043, p.p 43-49.
36. Tulasi Rao G., (2011), ―Knowledge Management in Organizations – A
Business Intelligence Technique‖, Rai Management Journal, New Delhi,
Vol.VIII Issue II, December, ISSN: 0975-4326, pp. 139-147.
37. Tulasi Rao G., (2011), ―Techno-Entrepreneurship in India: An Innovative Tool
for Economic Development‖, Entrepreneurship Business Review,
Vol. 01, No. 02, July-December, ISSN: 2229-7294, pp. 63-71.
38. Tulasi Rao G., (2011), ―Financial Inclusion in Indian Banking Sector –
Emerging Models‖, The International Research Journal of Science and IT
Management, Volume 01, No. 02, December, ISSN: 2251-1563, pp. 28-37.
39. Tulasi Rao G., (2011), ―Customer Benefit in Banking Sector – A Relation
Management Model‖, Asian Journal of Research in Business Economics and
Management, Volume 1, Issue 1, October, ISSN: 2249-7307, pp. 102-111.
40. Tulasi Rao G., (2011), ―Formulation of Objectives – A Rationale Study of
Research‖, Global Journal of Arts and Management, Vol.1 No.3, Aug – Oct,
ISSN: 2249-2658, pp. 86-90.
41. Tulasi Rao G. (2010), ―Global and Economic Recession: Impact on Banking
Sector in India‖, International Journal of Business Economics & Management
Research, Volume 1 Issue 2, December, ISSN: 2229-4848, pp. 119-127.
42. Tulasi Rao G., Santosh Ranganath N., (2010), ―SEZs – Its Impact on External
Sector‖ ESRI Journal, Journal of Economic and Social Research Institute,
Rajasthan, Vol. I, Issue I, January, ISSN: 0975-7635, pp. 01-07.
43. Tulasi Rao G., (2009), ―Global Financial Crisis – The Impact and the Remedial
Measures‖ Rai Management Journal, New Delhi, Vol. VI, Issue III, June,
ISSN: 0975-4326, pp. 103-112.
44. Tulasi Rao G., (2007), ―University-Industry Interface-Need For New
Strategy‖, Indian Journal of Commerce
45. Tulasi Rao G., (2002), ―Transition in SSI Sector: Need for New Strategies in
Post WTO Era‖, Strategy Journal
46. Tulasi Rao G., (1999), ―Entrepreneurship Development Among Tribal’s in
North Costal Andhra Pradesh‖, Southern Economist
Page 16 of 21
47. Tulasi Rao G., (1998), ―Impact of Prohibition of Arrack on Socio-economic
life of Slum Dwellers‖, Journal of Rural Development
48. Tulasi Rao G., (1995), ―Speculation and Stock Market Reforms‖, Business
Standard
49. Tulasi Rao G., (1993), ―Agricultural Taxation – Some Issues and
Implications‖, Indian Journal of Commerce
50. Tulasi Rao G., (1993), ―Financial Service in India, A Study of Mutual Funds‖,
Management Accountant
51. Tulasi Rao G., (1992), ―Effectiveness of Advertisement Media in India,
(Abstract)‖, Indian Journal of commerce
52. Tulasi Rao G., (1986), ―Leasing Vs. Borrowing: Some Theoretical
Observations (Abstract)‖, Indian Journal of commerce
53. Tulasi Rao G., (1986), ―Capital Expenditure Decision Making in Coramandal
Fertilizers Limited.‖, Indian Journal of commerce
54. Tulasi Rao G., (1985), ―Hospital Administration with Particular Ref to King
George Hospital, VSKP‖, Indian Journal of Public Administration
55. Tulasi Rao G., (1985), ―Hospital Needs Infrastructure Facilities‖, The Hindu -
20th
July 1985
56. Tulasi Rao G., (1984), ―Effectiveness of Mid-Day Meal Scheme‖, Indian
Express – 13th
March 1984
Page 17 of 21
Paper Presented at Conferences, Seminars & Workshops
1. Acted as Chairperson – Technical Session in International Seminar on
―Business Opportunities for Sustainable Development‖ organised by PG
Department of Business Administration, Acharya Nagarjuna University,
Guntur – 2015.
2. Acted as Chairperson – Technical Session in International Seminar on
―Emerging Business Opportunities for Sustainable Development‖ organised by
PG Department of Business Administration, Berhampur University – 2015.
3. Acted as Chairperson – Technical Session in National Seminar on ―Banking
Industry in India –Emerging Challenges Ahead‖ organised by Aditya Institute
of Technology and Management, Tekkali – 2015.
4. Acted as Chairperson – Technical Session in National Seminar on ―Global
Economic Turmoil – Redefining Indian Business‖ organised by Gandhi
Institute of Management Studies, Gunupur - 2014.
5. Acted as Co-Chairperson – Technical Session on ―SEZs: Politics vis-a-vis
Economics‖ of 61st All India Commerce Conference organised by Dhanwate
National College, Nagpur from 27-29 December, 2008.
6. Acted as Chairman – Technical Session in National Seminar on ―Impact of
LPG on Indian Economy‖ organized by Khadir Mohideen College,
Bharatidasan University.
7. Acted as Chairman – Technical Session in National Seminar on
―Nationalization of Banks: Its impact on Socio Economic Development in
India‖ organized by Dept. of Commerce & Management Studies,
Dr.B.R.Ambedkar University, Srikakulam
8. Acted as Chairman – Technical Session in National Workshop on
―Redesigning of B.Com. Syllabi‖ organized by Govt. College for Women,
Srikakulam
9. Acted as Chairman – Technical Session in National Workshop on ―Pollution
Control Techniques‖ organized by Sri Venkateswara College of Engineering &
Technology, Etcherla – Srikakulam.
10. Acted as Chairman – Technical Session in National Seminar on ―Self Help
Groups in India‖ organised by Dept. Of Economics, Andhra University,
Visakhapatnam-AP.
11. Acted as Chairman – Technical Session in National Seminar on ―Dynamics
of Cooperative Sector in India-Strategies to Strengthen‖ organised by AIMS,
Andhra University, Visakhapatnam.
Page 18 of 21
12. Attended Work shop on ―Case Writing and Case Teaching‖ organised by
Dept. of Commerce & Management Studies, Andhra University,
Visakhapatnam
13. Research paper entitled ―Competitive pressure and customer satisfaction –
Boon or Bane‖ was presented in Technical Session-I of 66th
All India
Commerce Conference of the Indian Commerce Association held at Bangalore
University, Bangalore, on 5th
to 7th
December, 2013.
14. Research paper entitled ―Resource Mobilisation – A need for the economic
development in India‖ was presented in Technical Session-II of 66th
All India
Commerce Conference of the Indian Commerce Association held at Bangalore
University, Bangalore, on 5th
to 7th
December, 2013.
15. Research paper entitled ―Direct cash transfer scheme in India – A need for
corruption – free implementation‖ was presented in Technical Session-III of
66th
All India Commerce Conference of the Indian Commerce Association held
at Bangalore University, Bangalore, on 5th
to 7th
December, 2013.
16. Research paper entitled ―Inclusive growth and sustainability: role of banking
sector in India‖ was presented in Technical Session-IV of 66th
All India
Commerce Conference of the Indian Commerce Association held at Bangalore
University, Bangalore, on 5th
to 7th
December, 2013.
17. Research paper entitled ―Competitive pressure through customer satisfaction‖
was presented in Technical Session-II of 66th
All India Commerce Conference
of the Indian Commerce Association held at Bangalore University, Bangalore,
on 5th
to 7th
December, 2013.
18. Research paper entitled ―Challenges and attractions for global retails in India ‖
was presented in Technical Session-I of 65th
All India Commerce Conference
of the Indian Commerce Association held at KPB Hinduja college of
Commerce, Mumbai, on 9th
to 11th
November, 2012.
19. Research paper entitled ―Foreign direct investments in Indian retail sector: an
assessment‖ was presented in Technical Session-II of 65th
All India Commerce
Conference of the Indian Commerce Association held at KPB Hinduja college
of Commerce, Mumbai, on 9th
to 11th
November, 2012.
20. Research paper entitled ―Employer brand development- a sustainable value
creation‖ was presented in Technical Session-III of 65th
All India Commerce
Conference of the Indian Commerce Association held at KPB Hinduja college
of Commerce, Mumbai, on 9th
to 11th
November, 2012.
21. Research paper entitled ―Evaluation of rural infrastructure financing – An
assessment‖ was presented in Technical Session-IV of 65th
All India
Commerce Conference of the Indian Commerce Association held at KPB
Hinduja college of Commerce, Mumbai, on 9th
to 11th
November, 2012.
Page 19 of 21
22. Research paper entitled ―e-Banking Services – An Emerging Business Model
in India‖ was presented in National Seminar organised by Pondicherry
University on 24th
March 2012
23. Research paper entitled ―E-Banking in India – A Tool for Effective Service‖
was presented in International Conference organised by Sri Ganesh School
Business Management, Salem on 24th
Feb’12.
24. Research paper entitled ―Social Networking Sites – Impact on Youth in India‖
was presented in National Seminar organised by Dr.Babasaheb Ambedkar
Marathwada University, on 18th
Feb, 2012
25. Research paper entitled ―CRM: A Competitive Tool for Indian Banking
Sector‖ was presented in National Seminar organised by Loyola College,
Chennai on 15-16 February 2012.
26. Research paper entitled ―Activity Based Learning: An Effective Model for
Business Schools‖ was presented in Technical Session-I of 64th
All India
Commerce Conference of the Indian Commerce Association organised by
Dept. of Commerce, Pondicherry University, on during December 13-15, 2011.
27. Research paper entitled ―Problems ad prospects of National Rural Emp.
Guarantee Act – An Assessment‖ was presented in Technical Session-I of 64th
All India Commerce Conference of the Indian Commerce Association
organised by Dept. of Commerce, Pondicherry University, on during December
13-15, 2011.
28. Research paper entitled ―MGNREGA – Its impact of beneficiaries’ food
consumption‖ was presented in Technical Session-I of 64th
All India
Commerce Conference of the Indian Commerce Association organised by
Dept. of Commerce, Pondicherry University, on during December 13-15, 2011.
29. Research paper entitled ―Corporate Governance & Indian Accounting Standard
– An Assessment‖ was presented in Technical Session-I of 64th All India
Commerce Conference of the Indian Commerce Association organised by
Dept. of Commerce, Pondicherry University, on during December 13-15, 2011.
30. Research paper entitled ―Water Resource Mgt: An Application of Operations
Research Technique‖ was presented in National Seminar organised by
Dr.B.R.Ambedkar University on 25-26 November, 2011.
31. Research paper entitled ―Financial Inclusion in Indian banking Sector:
Emerging Models‖ was presented in National Seminar organised by Govt.
Degree and PG college, Tanuku on 13 October, 2011.
32. Research paper entitled ―Women Empowerment in India: A Management
Perspective‖ was presented in National Seminar organised by Dept. Of
Economics, Andhra University, Visakhapatnam, 31st August, 2010.
Page 20 of 21
33. Research paper entitled ―Business continuity Management in Banking Sector‖
was presented in National Seminar organised by Andhra University on 19-21
July, 2009.
34. Research paper entitled ―Globalisation and its impact on Management
Education‖ was presented in National Seminar organised by BMS college-
Bangalore- 2009.
35. Research paper entitled ―Global Financial Crisis-The impact on financial
markets‖ was presented in National Seminar organised by KSOU, Mysore-21-
2-2009.
36. Research paper entitled ―SEZs – Its impact on External Sector‖ was presented
in Technical Session-I of 60th
All India Commerce Conference of the Indian
Commerce Association organised by Dept. of Commerce, Osmania University,
on during 27-29, December 2008.
37. Research paper entitled ―Global Financial Crisis-The impact on Higher
Education‖ was presented in International Seminar organised by Andhra
University, 14-2-2008.
38. Research paper entitled ―University-Industry Interface Need for New Strategy‖
was presented in Technical Session-I of All India Commerce Conference of the
Indian Commerce Association on during 27-29, December 2007.
39. Research paper entitled ―Corporatisation of Insurance Sector – Issues &
Implications‖ was presented in National Seminar organised by Institute of
Public Enterprise, Visakhapatnam.2005
40. Research paper entitled ―Indian Insurance Industry – Emerging Trends and
Challenges‖ was presented in National Seminar organised by GITAM
university Visakhapatnam on 26-27 November 2004
41. Research paper entitled ―Credit Dispensation for SSI Sector‖ was presented in
National Seminar organised by DCMS, Andhra University, Vsakhapatnam.-
2004.
42. Research paper entitled ―New Telecom Policy – A Critical Review‖ was
presented in National Seminar organised by Institute of Public Enterprise,
Visakhapatnam.
43. Research paper entitled ―Pharmacy Sector Needs Booster Dose‖ was presented
in International Seminar organised by Department Of Commerce, University of
Mumbai, 2002.
44. Research paper entitled ―WTO Challenges and Opportunities‖ was presented in
National Seminar at Andhra University, Visakhapatnam on 18-19 March, 2001.
Page 21 of 21
45. Research paper entitled ―WTO Implication on Small Scale Industries- Need for
New Strategy‖ was presented in National Seminar at DCMS, Andhra
University, Visakhapatnam.
46. Research paper entitled ―WTO – Its impact on Pharmaceutical Industry in
India‖ was presented in National Seminar organised by DCMS & Dept. of
Pharmacy Andhra University, Visakhapatnam.
47. Research paper entitled ―Capital Market Reforms and Economic Development‖
was presented in National Seminar organised by Karpagam Institute of
Management Studies & Research, on 26-10-98.
48. Research paper entitled ―Agricultural Taxation – Some Implications and
Issues‖ was presented in National Seminar Direct Tax Reforms of All India
Commerce Conference, held at Rohtak on Dec. 1992
49. Research paper entitled ―Technology Up-gradation Role of Venture Capital‖
was presented in National Seminar organised by School of Business
Management, SV University, Tirupati 20-21 March 1989.
50. Research paper entitled ―Leasing Vs. Borrowing Some theoretical
observations‖ was presented in Technical Session-I of All India Commerce
Conference of the Indian Commerce Association organised by Kerala
University, Trivandram, July 1987.
51. Research paper entitled ―Operating Cycle in Hindustan Shipyard Limited,
Visakhapatnam‖ was presented in Technical Session-I of All India Commerce
Conference of the Indian Commerce Association organised by Banaras Hindu
University, December, 1985.
I wish to state that the information given above is true to the best of
my knowledge.
(Prof. G. Tulasi Rao)
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