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EFFECTS OF SOCIAL MEDIA TO THE ACADEMIC PERFORMANCE OF GRADE 11

STUDENTS OF BAGUIO CENTRAL UNIVERSITY

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A Research Presented to the Faculty of the Senior High School

Baguio Central University

Baguio City

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In Partial Fulfillment of the Requirements of the Subject

PRACTICAL RESEARCH 1

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KRIEL JAMES MEANA

BERNARD ASHLEY ORTIZ

JOSEFINA APOLTO

RENZY BUC-A-AO

VAUGHN YHURI CRUZ

ANDREA MAE RIBAC

FREDALIN TALLONGEN

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APPROVAL SHEET

This research entitled “EFFECTS OF SOCIAL MEDIA TO THE ACADEMIC

PERFORMANCE OF GRADE 11 STUDENTS OF BAGUIO CENTRAL UNIVERSITY”, prepared

and submitted by KRIEL JAMES MEANA, BERNARD ASHLEY ORTIZ, JOSEFINA APOLTO,

RENZY BUC-A-AO, VAUGHN YHURI CRUZ, ANDREA MAE RIBAC, and FREDALIN

TALLONGEN (group 2) of ABM 11-A, in partial fulfillment of the requirements for the subject

PRACTICAL RESEARCH 1, has been reviewed and examined, and hereby endorsed for

acceptance and approval for final defense Examination.

Mr. JEFF FELICIANO Subject teacher

PRE-ORAL EXAMINATION COMMITTEE

____________________Chairperson

____________________ ____________________Member Member

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PANEL OF EXAMINERS

Approved by the Committee on Final Oral Examination with a grade of _____ on

___________________.

____________________Chairperson

____________________ ____________________Member Member

Accepted and approved in partial fulfillment of the requirement for the subject,

PRACTICAL RESEARCH 1.

Comprehensive Examination was taken with a grade of _____ on

____________________.

Mr. JEFF FELICIANO Subject teacher

Noted by:

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ABSTRACT

Name of Institution

Address

Title

Researchers

Adviser

Baguio Central University – Senior High

School Department

18, Bonifacio Street, Baguio City

EFFECTS OF SOCIAL MEDIA TO THE

ACADEMIC PERFORMANCE OF GRADE

11 STUDENTS OF BAGUIO CENTRAL

UNIVERSITY

KRIEL JAMES MEANA

BERNARD ASHLEY ORTIZ

JOSEFINA APOLTO

RENZY BUC-A-AO

VAUGHN YHURI CRUZ

ANDREA MAE RIBAC

FREDALIN TALLONGEN

Mr. JEFF FELICIANO

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The study sought to assess students’ use of social media and its effects on the

academic performance of Grade 11 students of Baguio Central University. Questionnaire was

used for collecting the data. Out of 45 copies of the questionnaire distributed, all of them are

retrieved. The study revealed that majority of the respondents is using social media. The study

further confirmed that most of the respondents visit their social media accounts using their

phones and spend between 2 to 3 hours a day. In addition, the study revealed that the use of

social media sites had affected academic performance of the respondents a little and there was

indirect relationship between the uses of social media sites on their academic performance. The

study recommends among others that students with mobile phones having internet should be

encouraged to use it to supplement their researches rather than chatting with friends and

scrolling on their newsfeeds all the time. Students should be encouraged to limit the time they

spend on their social media sites per day and advise them to do their school works instead.

Since the use of social media sites had affected the academic work of the students, they would

need to be introduced to different materials or ways that can help them academically.

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ACKNOWLEDGEMENT

We would like to express our special thanks of gratitude and appreciation to our

Almighty God for the life, wisdom, knowledge, love, guidance to do this kind of activity and for

giving us good health to finish this one.

We would also like to thank our teacher, Mr. Jeff Feliciano, for patiently guiding and

teaching us to finish this project.

As well as our principal, Mr. Manion Alcantara, who gave us the golden opportunity to

do this wonderful project on the topic, which also helped us in doing a lot of research and we

came to know about so many new things.

To the respondents of the study, who cooperated in answering the questionnaires given

to them for us to accomplish this study.

Lastly, we would also like to thank our parents and friends who helped us a lot in

finalizing this project within the limited time frame.

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DEDICATION

This work is dedicated to our families:

Our parents

Siblings

Friends

For the support and cooperation they’ve given to us.

We also dedicate this for our grades.

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TABLE OF CONTENTS

Page

TITLE PAGE . . . . . . . . . . . 1

APPROVAL SHEET . . . . . . . . . . 2

PANEL OF EXAMINERS . . . . . . . . . 3

ABSTRACT . . . . . . . . . . . 4

ACKNOWLEDGEMENT . . . . . . . . . 6

DEDICATION . . . . . . . . . . 7

TABLE OF CONTENTS . . . . . . . . . 8

LIST OF TABLES . . . . . . . . . . 10

LIST OF FIGURES . . . . . . . . . . 11

CHAPTERS

I. INTRODUCTION

Background of the Study . . . . . . . . 12

Statement of the Problem. . . . . . . . 13

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Research Questions . . . . . . . . 13

Theoretical Background . . . . . . . . 14

Research Paradigm . . . . . . . . 14

Scope and Delimitation . . . . . . . . 15

Definition of Terms . . . . . . . . 15

Significance of the Study . . . . . . . . 15

II. REVIEW OF RELATED LITERATURES. . . . . . 16

III. RESEARCH DESIGN AND METHODOLOGY

Research Design . . . . . . . . . 24

Locale and Population of the Study . . . . . . 24

Data Gathering Tool . . . . . . . . 25

Data Gathering Procedure . . . . . . . 25

Sample Study Questions . . . . . . . . 26

IV. RESULTS AND DISCUSSIONS . . . . . . . 28

V. CONCLUSIONS AND RECOMMENDATIONS . . . . . 38

REFERENCES . . . . . . . . . . 40

APPENDICES

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A. PERMISSION TO CONDUCT THE STUDY

B. SURVEY QUESTIONNAIRE

LIST OF TABLES

Table Page

A IPO (Input-Process-Output) . . . . . . . 14

B Locale and Population of the Study . . . . . . 25

C Sample Study Questions . . . . . . . 26

1 Social Media Platform that the Students Use. . . . . 28

2 Social Media Provider. . . . . . . . 29

3 Usage of Social Media in a Day . . . . . . 31

4 The Use of Social Media . . . . . . . 32

5 Facebook as the Best Social Media . . . . . . 33

6 Opening your Social Media Accounts during Class Hours . . . 34

7 Opening Social Media Accounts in the Library instead of Doing Researches 36

8 Opening Social Media Accounts at Home instead of Doing Home Works

and Projects . . . . . . . . . 37

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LIST OF FIGURES

Figure Page

1 Social Media Platform that the Students Use. . . . . 28

2 Social Media Provider. . . . . . . . 30

3 Usage of Social Media in a Day . . . . . . 31

4 The Use of Social Media . . . . . . . 32

5 Facebook as the Best Social Media . . . . . . 33

6 Opening your Social Media Accounts during Class Hours . . . 35

7 Opening Social Media Accounts in the Library instead of Doing Researches 36

8 Opening Social Media Accounts at Home instead of Doing Home Works

and Projects . . . . . . . . . 37

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CHAPTER I

The Introduction

Background of the Study

Many people today are enjoying the improvements in communication because of

technology. Modern technology in communication connects the countries into the fast process

of sending and receiving information. But these improvements have two sides, the positive and

negative sides. There are many social Medias that help people to be better informed to the new

updates leading to world developments. Social networking sites include: Facebook, twitter,

yahoo messenger, skype, messenger, google talk, and google messenger. These some

networking sites are used by most people to interact with friends, families and other people. The

world changed so fast because of technology that makes man explore the wide area or

knowledge.

There is a direct relationship exists between social media usage and the academic

performance of students in universities. Academic performance or achievement or achievement

is the outcome of education, where students achieve their educational goals. Academic

performance is commonly measured by the students’ grade or assessment. There the darker

side of technological improvement has resulted to bad effects such as addiction, setback or real

values of life, with so many social networking sites displayed on the internet, students are

tempted to abandon their homework and focused on chatting online with friends. Online social

networking sites focus on building social groups among people who share interests and/or

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activities. But many students nowadays are addicted to the online trends especially on

Facebooks and other social Medias.

Today, most students possess Facebook accounts. The reason most of them perform

badly in school because of these social medias or they blame the poor quality or teachers.

There is a little or no change that someone can change or stop social media today because

students are almost 24 hours online everywhere. Hence, most students’ academic performance

suffers from distraction of social media. This means, the more students use social media, the

more they influence their studies, given the fact that friends from social media also influence on

each other.

Statement of the Problem

The researchers seek to know if using social Medias has effects on the academic

performances of the students. How it affects them and why it affects their academic

performances. So after this study, we can conduct possible solutions on how they can reduce

the time they spend in using their social media accounts and focus on their studies.

Research Questions

The following questions were raised:

1. What are the effects of social media on the academic performance of the grade 11

students?

2. What are the positive and negative effects of social media?

3. Does the time they spend on using their social media accounts affect one’s academic

performance?

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4. Does the social media network that the students use are more exposed to influence their

academic performance?

Theoretical Background

This study was guided by the following theory:

SOCIAL INFORMATION PROCESSING (SIP) THEORY by Joseph Walther (1992)

Discusses how people get to know one another online, without nonverbal cues, and how

they develop and manage relationships in the computer-mediated environment. Social

information processing theory explains how individuals use computer‐mediated communication

to develop interpersonal impressions and to advance relational communication over time online.

The theory focuses on how communicators adapt to the absence of nonverbal cues when using

a medium that is generally restricted to textual symbols. The theory stipulates that the

information processing of such code systems requires more time than face‐to‐face

communication in order to achieve similar levels of interpersonal development. This entry

reviews its basic tenets, empirical support, theoretical revisions, challenges from alternative

theoretical perspectives, and implications of newer forms of computer‐mediated communication

for the theory's status.

Research Paradigm

IPO (Input-Process-Output)

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INPUT PROCESS OUTPUT Time spent by the

students per day in using social media

Kinds of social media platforms that the student has

Gender of the student Academic

performance of the student

Survey Too much use of social media that affects one’s academic performance will be changed

Scope and Delimitation

The focus of the research work is to primarily study the influence or maybe the effects of

social media on the academic performance of the students. The study covers only the grade 11

students in Baguio Central University. The social media usage of the students is limited as they

perform responsibilities in school.

Definition of Terms

Media- are all of those media technologies that are intended to reach a large audience

by mass communication

Academic- it is connected with studying from books as opposed by practical work

Social Media- forms of electronic communication which facilitate interactive base on

certain interests

Assessment- act of making a judgement about something

Site- internet addresses at which an individual or organization provides information to

others

Chat- to talk over by internet by sending messages back and forth in a chat room

Trend- to extend in a general direction

Significance of the Study

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This study is significant for the students, teachers, and parents. This will help the

students evaluate themselves and realize if they already consume a lot of time in using their

social media accounts instead of studying. It is also important for the teachers and parents to

know for them to control and formulate possible solutions for the student. Also, for them to know

the effects of too much use of social media to their health and studies.

CHAPTER II

Review of Related Literature

The Effects of Social Media on Students’ Behavior; Facebook as a Case Study

Social networks are one of the most used communication methods of today’s world.

Their use in the different fields has been examined in several research studies. This study aims

to examine the effects of social media on students’ behaviors which will mainly focus on

Facebook. Whether there is a positive relationship between confidences, social media

participation and social media related behaviors will also be assessed with regard to using

Facebook. There is a huge number of individual on the web who is interested to gather

information about others and meet other individuals to assemble, share data and encounters on

many areas and topics. The social media websites are additionally different in the ways in which

they appear and join new data and specialized devices, similar to potable access, blogging,

photograph and video sharing. The detailed study of literature revealed that the major factors on

which social media has its impact in the life of students include their academic performance,

social behavior, health and privacy issues.

The Effects of Social Networking on Students’ Academic Performance: The Perspective of Faculty Members of Periyar University, Salem

Piotrowski, Chris (2015) designed to analysis the gauge the scope of the research

domain of education typology by conducting a content analysis of dissertation research in this

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area. A keyword search of the term “social media” yielded 662 studies represented in Pro

Quest’s Dissertations and these databases. The author summarized the major outcome findings

of 29 dissertations that had a specific focus on SM-education issues. Of these, only 2 studies

reported any negative views by either students or faculty on the implementation of Sm platforms

for academic purposes. Instructors’ lack of efficiency in web 2.0 technology, privacy issues, and

data overload were the major concerns noted.

As these result are based on areas of investigatory interest of young researchers, the

current findings provides a barometer of emerging trends regarding critical issues in social

media education research. Subramani, R. (2015) examined the academic use of social media

applications by university students and to study the wage of various academic application of

social media by the university students. The population of the study consisted of thirteen major

disciplines of students in doctoral, M. Phil and master branches. The sample size of the study

comprise of 452 students selected through convenient sampling technique. The structure

questionnaire was used for data collection.

Nee, Chee Ke (2014) attempted obtain students perception on how their use of social

networking into a classroom setting on the academic achievement of biology student base on

three types of conceptual level comprises o direct, simple and complex concept. The result

indicated that students that were instructed by the instruction with intervention performed a

larger on the gain scores of all the three cognitive levels than those instructed by the

conventional approaches. This educational network will permeate all facets of the curriculum as

a new paradigm of teaching tools.

Alhazmi, Abdulsolam K. (2013) conducted study to understand the social aspects of

Facebook use among students’ perception of using Facebook for academic purposes is not

significantly related to study level and students’ experience. Moreover, based on the overall

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results of the survey and literature reviews, the paper presents recommendations and

suggestion for further research of social networking a higher education context.

Conclude, according to Boyd and Ellison, social network site is a web based service

which allows people to sign up in a bounded system, articulating group of people within the

same system so as to share personal or academic related information. This indicates that SNS

entails a place where people connect with each other and common issues relating to

relationship, sports, politics or academics. However, Boyd and Ellison argue that participants

from certain social media sites are not primarily there to connect with people they are not

familiar with, rather they sign up to connect and catch up with ones. Social network sites have

attracted considerable attention among scholars and educators due to growing popularity

among students and the potential effect on academic performance. However, the studies

appear from two opposing views on the impacts of SNS on users. While proponents argue that

it allows users in connecting people of common interest ad value, opponents claim the

excessive use of these sites affects the social, mental and physical health of the users.

The Effects of Social Media on Student Performance

This research effort is targeted at finding the effects of social media on students’

performance. Therefore, the literature review discusses the relevant research that is useful to

the objectives of this research project. Several research studies investigating the topic under

review are found to be very recent. Since most of the innovative features offered by social

media platforms like Facebook, twitter, LinkedIn and many others are not that old and the

phenomenon of the use of these media has boosted recently with the introduction of

revolutionary features and platforms, a volume of recent research on its effect on students’

academic performance is available. Most of the studies chosen have been published in the past

four to five years.

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Tess (2013) presents a very comprehensive literature review paper regarding the role of

social media in higher education virtual and real classes. The review has consulted almost

every popular research database around the world to make this review rich in terms of covering

almost every aspect of explaining the role of different social media in higher education classes.

This research finds Facebook to be the most popular social networking site among

students as reported by some researchers and it has reached a one billion user base on

October 2012. Myspace is another SNS which started in 2003 and got popular among people

around 2009. However, it is not that popular among educational setups. LinkedIn with more than

35,000,000 users has been reported as the third most popular SNS but mostly used for

professional networking. In addition, this research found Blogs, Social Impact and Twitter

among the other popular social networking sites.

The review found a mix of opinion regarding whether social networking platforms and

technology should be integrated into learning processes or not. Tess (2013) literature survey

finds many reasons for this mix of opinion. Although most of the educational institutions have

established infrastructure for the support of social media integration methodology is still a

question mark for the researchers to answer. Some practitioners are not willing to adapt this

technology due to lack of proper training in this area.

Positive and Negative Use of Social Media by Students

Social media is already a trend nowadays. It is an online technology platform that helps

to connect people together whether they are far or near. The use of social media by students is

to help them have access to basic information as quick as possible. It has been observed that

social media has a wider and faster means of circulating information’s not only to the students

but also to the public.

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However, what are the positive and negative effects of social media to the students?

Some positive effects are: (1) it facilitates online learning - students learn through different

learning platforms available. For example, the use of YouTube to watch educational videos; (2)

Access to information - there are lots of groups wherein students can join through online

platforms related to their course or topic; (3) It helps gain wider knowledge - students can go

and search to different online platforms to gather information’s and data's to increase their

knowledge; and (4) It helps build relationship - through social media, students may seek help

from other people who may provide solution for the problem.

On the other hand, the negative effects are; (1) It wastes time- instead of reading and

practicing what they have learned in school, students tend to waste their time chatting and

scrolling on their social media accounts; (2) It causes distraction - students usual’s stick to their

gadgets without concentrating on their studies that may affect their academic performance; (3) It

causes social problems - rather than having a real time or face to face conversation, students

choses to use social media to have an online communication which leads them to become an

introvert; and (4) It causes health problem - the use of computers and gadgets for long hours

frequently may cause harm to the user. Like for example, they may be exposed to bad posture,

eye strain, physical and mental stress.

Therefore, social media has it's pros but too much use of social media may be harmful

for us and might affect our social academic performances. So students must use social media

effectively and must be conscious of its pros and cons. They should try as much as possible to

balance their time to not carry away while learning.

Impact of Social Media on Students’ Academic Performance

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Though social media can increase student learning through students’ interactions,

challenges arise when social media are incorporated into an academic course. The assumption

that students are familiar with and agreeable to using certain types of social media can cause

educators to inadvertently fail to provide the resources of encouragement necessary to support

student usage and learning (Cole, 2009; Valjataga and Fiedler, 2009). Arnold and Paulus (2010)

found that even when social media is used for an educational purpose, students incorporate the

technology into their lives in a way that may differ from the intentions of the course instructor.

For example, off-topic or non-academic discussions occur on social media because of its

primary design as a social networking tool (Lin et al, 2013). Further, as a student’s age

increases, the frequency of off-topic discussions also increases (Lin et al, 2013). This indicates

that while social media may encourage broader discussions of course content, older students

may spend more time than younger students engaging in unrelated discussions. Social media

can also negatively affect student GPA as well as the amount of time students spend preparing

for class (Annetta et al, 2009; Junco, 2012b). One explanation for this impact is that social

media provides too much stimulation and therefore can distract students from completing their

coursework (Hurt et al, 2012; Patera et al, 2008). Another reason for this may be that students

who spend more time on social media may have difficulty balancing their online activities and

their academic preparation.

Social media can also be a challenging instructional strategy to incorporate because it

attempts to balance the authority of the education with the active participation of the students.

Collaboration through social media supports more a constructivist approach to learning, where

students and educators can work together to co-create understanding of a particular topic,

rather than an approach that emphasizes individual contributions (Stevens, 2009).

The Effects of Videogames on Student Achievement

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Today's world is one that is largely composed of technology. In a relatively short span of

time we have been immersed in a world of a high definition television Facebook, YouTube,

Internet radio, "green" cars, outrageous thrill rides, 3-D technology, etc. But no area of

technology has become as prominent as that of video gaming. As with any other innovation in

society, the introduction of video games brought the question "What are the negative effects of

consequences?" Smyth (2007) notes that there seems to be an increased in research in the

area of video games to answer this question. Skoric, Teo and Neo (2009) went one step farther

and studied addiction to video gaming. They found that those addicted to gaming consistently

performed negatively in the academic setting, while there was no negative correlation between

time spent playing or engagement and academic performance. Shao- I, Sie-zhi and Der Hsiang

(2004) also studied addiction and noted a decrease in school performance when the student

was addicted to gaming. They found that gaming violence. Finally, they noted that playing video

games took time away from school activities, homework, social interaction, etc. Smuth (2007)

studied the difference between playing massively multiplayer online role playing games

(MMORPG) and playing other types of video games and found that even though the MMORPG

group reported greater inferences in academic work as opposed to the other groups, overall at

the groups did not differ in academic performances.

Video games can certainly lead to positive and negative effects like on the present

study. Social media and video games are connected to technology where these are two are

very helpful in the learning process of students. But too much usage can result to poor

academic performance. If in video games, violence gaming can affects ones behavior social

media can also affects ones behavior using not useful and bad influential posts, videos, or

images. There are video games that need socializing to other people to achieve a certain task in

the game. With that players are dedicated to play the game as a team as a result to addiction

homework and school activities are less prior. The same with social media, if someone is busy

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chatting, texting or calling there will be less attention in studying. Video games and social

Medias make students busy but they should take responsibilities to their homework, school

activities and studying.

Social Media and Higher Education: A Literature Review

This paper presents a literature review of empirical research related to the use and

effects of social media in higher education settings. The adoption of social media has been

steadily increasing. Social networking sites like Facebook, twitter, oskut, etc. diverting students

from their studies. Students spend more time on social media than they do using personal

email. Even though, there is a loss of privacy and safety, social media provides opportunities for

connecting with friends, classmates ad people with shared interest. Today, the main aim of the

student should be education and their future career. Research finds Facebook to be the most

popular social networking site among students as reported by some researches and it has

reached a one billion user base in October 2012.

A person gets lazy of works due to over usage of social networking sites and online. In

their opinion, transparency, gear collaboration, audience participation and globalization are

changing markets an companies and social networks like YouTube or Myspace are crucial.

Facebook is one of the most visited social network website. Although most of the educational

institutions have established infrastructure for the support of social media integration into

classroom learning. However, the effective integration methodology is still a question mark for

the researchers to answer.

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CHAPTER III

Research Design and Methodology

This chapter presents the method and procedure that was applying in this study. It was

organize under the follow sub headings: Research Design, Locate and Population, Data

gathering tool, and data gathering procedure.

Research Design

The research design adopted for the study was a descriptive case study that answers

who, what, when and how questions related to a particular research problem. This design

enables the researcher to generate data about the present situation to gain und understanding

of a certain phenomenon. Thus, descriptive case study was applied in this study for it aims to

describe the effects of social media of the grade 11 learners with the influence of social media

of Baguio Central University.

Locale and Population of the Study

The respondents of the study were the grade 11 learners of Baguio Central University

Senior High School Department. Purposeful random sampling was used where there are 11

sections namely: ABM-A, ABM-B, ABM-C, HUMMS-A, HUMMS-B, HUMMS-C, HUMMS-D,

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STEM-A, STEM-B, STEM-C, and TVL. The researchers randomly select students in each

section.

SECTION TOTAL POPULATION SAMPLE (10%)ABM-A 41 4ABM-B 40 4ABM-C 45 4

HUMMS-A 43 4HUMMS-B 42 4HUMMS-C 41 4HUMMS-D 39 3STEM-A 44 4STEM-B 37 3STEM-C 30 3

TVL 52 5INTERVIEWS 11 11

Total 53

In addition, the researchers added 1 person in each section to be interviewed. There will

be a total of 11 people to be interviewed and a total of 53 respondents.

Data Gathering Tool

In gathering the data needed in the study, a questionnaire and in-depth interview was

the main tools used. A questionnaire is a form of prepared and distributed to secure responses

to a certain topic.

Data Gathering Procedure

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The researcher collected the needed data through the use of questionnaire and its

administration in the selected faculty members. The administration of the questionnaire was

carried out by the researcher. There will be two stages of data gathering: (1) making the

questions to collect the needed information for the research; and (2) floating and interviewing

the selected respondents.

Sample Study Questions

RESEARCH QUESTION QUESTIONAIRE1. What is the status of social media

use of grade 11 students?a. What platform of social media do you use?

Facebook Twitter Instagram Messenger Skype

Others, please specify __________

b. What social media provider do you use?

Mobile data Wi-Fi Home internet Computer shop

Others, please specify ___________

c. How often do you use social media in a day?

4-5 hours/day 2-3 hours/day 30 minutes-1 hour/day

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2. What are the causes/reasons students like using social media?

3. What are the effects of social media use to the academic performance of BCU grade 11 students?

Others, please specify ___________

a. Why do you like to use social media?

To keep up to date It's interesting For useful connection Facilitates a sense of reliability and

community Encourages increased responsibility and

autonomy Can encourage thoughtful discourse

b. Do you like Facebook as the best Social Media?

Yes No

• If NO, state what's the best social media would you like:_________

a. Do you open your social media accounts during class hours?

Yes No

b. Do you open your social media accounts in the library instead of doing your researches?

Yes No

c. Do you open your social media accounts at home instead of doing your homework and projects?

Yes

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No

CHAPTER IV

Results and Discussions

This chapter contains the results, interpretation, and corresponding analysis of the data

gathered through a tabular presentation. It includes the discussion to the specific questions

presented on chapter III.

Social Media Platform that the Students Use

Table 1 shows the platform of social media used by students where we can see the

highest frequency usage of these different platforms.

What platform of social media

do you use?Facebook 41

Twitter 3Instagram 10

Messenger 33Skype 1

YouTube 5Wattpad 1Google 1

Table 1. Social Media Platform that the Students Use

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43%

3%11%

35%

1%5%

1% 1%What platform of social media

do you use? FacebookTwitter InstagramMessengerSkypeYoutubeWattpadGoogle

Figure 1. Social Media Platform that the Students Use

In table 1, the main platforms that the students usually use to socialize are Facebook,

twitter, Instagram, messenger, and skype. The other students specified other social media

platforms namely: wattpad, YouTube, and google.

Among the students, Facebook has the highest usage where 43% of our respondents

are using it. Also, 35% of the students use messenger. Instagram is the third that has the

highest usage where 11% of the respondents also prefer to use it. Some students use the first

three social media platforms. YouTube is also preferred by 5% of the respondents and 3% of

the respondents chose Twitter. Some also specified google, wattpad and skype as their social

media platform.

We therefore conclude that Facebook is the most used social media platform by the

students.

Social Media Provider

Table 2 shows how students access the different social media by using a medium to

connect online.

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What social media provider

do you use?

Mobile data 32Wi-Fi 26

Home Internet 13Computer Shop 9

Table 2. Social Media Provider

40%

33%

16%

11%

What social media provider

do you use?

Mobile data

Wi-Fi

Home Internet

Computer Shop

Figure 2. Social Media Provider

In table 2, the different social media providers are: mobile data, Wi-Fi, home internet and

computer shop. These providers are being used by the students to open their accounts.

Among the social media providers, 40% of the students use mobile data because it is

more accessible and directly connected on the sim card if they have load. The second is Wi-Fi,

33% of the respondents prefer Wi-Fi because it is one of the strongest and fastest connection

on the internet. Wi-Fi is also being used in BCU library so most students can access on social

media even if they are in school. And 16% of the students have their home internet. At home,

there is a big possibility that the students will open their social media account. And 11% of the

students open their social media accounts in computer shops.

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So all in all, most students use mobile data because it’s easy to access and it is

sometimes faster than Wi-Fi. So, all social media provider can affect the usage and the

connection.

Usage of Social Media in a Day

Table 3 shows the time consumed by students on using their social media accounts.

How often do you use social media in a day?

4-5 hours/day 112-3 hours/day 16

30 minutes-1 hour/day 14Free Time 1

Table 3. Usage of Social Media in a Day

26%

38%

33%

2%How often do you use social

media in a day?

4-5 hours/day

2-3 hours/day

30 minutes-1 hour/day

Free Time

Figure 3. Usage of Social Media in a Day

In table 3, students usually open their social media accounts during their free time, 30

minutes to 1 hour/day, 2-3 hours/day, and 4-5 hours/day.

Among the students, 38% of the respondents consume 2-3 hours/day in browsing their

social media accounts, and 33% of the respondents use social media for 30 minutes to 1 hour

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per day. We can infer that some students spend more of their time in using their social media

accounts. There are also 26% of respondents who are addicted to social media because they

spend 4-5 hours a day in browsing their accounts. There is also 3% of respondent who use

social media during free time.

In conclusion, the average time that the students spend on using social media is about 2

to 3 hours a day.

The Use of Social Media

Table 4 shows the reasons why students like to use social media and how important it is

for them.

Why do you like to use

social media?

To keep up to date 20 It's interesting 18

For useful connection 25Facilitates a sense of reliability and community 12

Encourages increased responsibility and autonomy

7

Can encourage thoughtful discourse 7For entertainment 1

Table 4. The Use of Social Media

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22%

20%

28%

13%

8%

8%

1%

Why do you like to use

social media?

To keep up to date

It's interesting

For useful connection

Facilitates a sense of reli-ability and community

Encourages increased re-sponsibility and autonomy

Can encourage thoughtful discourse

For entertainment

Figure 4. The Use of Social Media

In table 4, students use social media for different reasons and purposes.

Among the students, 28% of them use social media for useful connection and 22% uses

social media to keep up to date. Most students agreed that social media sites are useful.

Meanwhile, 20% of the students said that social media is interesting because of its different

features found on it, 13% said that social medias facilitates sense of reliability and community,

16% said that it encourages increased responsibility, autonomy and thoughtful desire. And

lastly, 1% said that social media is for entertainment purposes only.

In conclusion, the purposes of social media sites are useful and have different purposes

for each student.

Facebook as the Best Social Media

Table 5 shows if the students choose Facebook as their best social media site or not.

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Do you like facebook as the

best social media?

Yes 37No 5

Table 5. Facebook as the Best Social Media

88%

12% Do you like facebook as the

best social media?

Yes

No

Figure 5. Facebook as the Best Social Media

According to the data collected, more students chose Facebook as their best social

media site.

Wherein, 88% of the Grade 11 students from Baguio Central University chose Facebook

maybe because it easier to communicate with their friends, family and relatives. It is easy to use

because the terms that was use is easier to understand and there is more Facebook users than

other social media sites. Only 12% said that Facebook is not their best social media site and

stated what the best site for them.

Facebook can be easy to use because you can simply open it with free data even if you

don’t have Wi-Fi or load. But this can also cause addiction and too much use can affect your

academic performances.

Opening your Social Media Accounts during Class Hours

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Table 6 shows the platform of opening your social media account during class hours where

we can see that the highest frequency is 74% which signifies that the students don’t open there

social media during class hours.

Do you open your social media accounts

during class hours?

Yes 11No 31

Table 6. Opening your Social Media Accounts during Class Hours

26%

74%

Do you open your social media accounts

during class hours?

Yes No

Figure 6. Opening your Social Media Accounts during Class Hours

Table 6 shows that more students don’t open their social media accounts during class

hours.

In detail, 74% of the students don’t open their social media accounts during class hours

while 26% of the students open their accounts during class hours. It means that the 74% of the

student don’t mind opening their social media accounts maybe because they don’t have a

cellphone, weak signal etc. so they prefer to listen to the lectures or discussions

While the 26% of the students open their social media accounts maybe because they

want to update, post pictures and statuses, chat with their friends, or sometimes they are simply

36

bored so they prefer to use their social media accounts instead of listening to the lecture or

discussion.

Opening Social Media Accounts in the Library instead of Doing Researches

Table 7 shows if the students open their social media accounts when they go to the

school library instead of doing researches or their assigned tasks.

Do you open your social media accounts in the library instead of doing your researches?

Yes 15No 27

Table 7. Opening Social Media Accounts in the Library instead of Doing Researches

36%

64%

Do you open your social media accounts

in the library instead of doing your researches?

Yes No

Figure 7. Opening Social Media Accounts in the Library instead of Doing Researches

In the table, it shows that 64% of the students don’t open their social media accounts

when they are in the school library and focuses on their assigned task which is good for them so

that they will be more focused on their studies.

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On the other hand, 36% of the students open their accounts instead of doing

their tasks which can affect their academic performance if they won’t be able to do and pass

their requirement.

In conclusion, more students don’t open their accounts in the library and

prioritize their works. But some are still stubborn and open their accounts instead of doing first

their activities.

Opening Social Media Accounts at Home instead of Doing Home Works and Projects

Table 8 shows the results of number of students who open their social media account in

their house instead of doing home works and projects.

Do you open your social media accounts at home

instead of doing your homework and projects?

Yes 27No 14

Sometimes 1Table 8. Opening Social Media Accounts at Home instead of Doing Home Works and Projects

64%

33%

2% Do you open your social media accounts at home

instead of doing your homework and projects?

Yes NoSometimes

Figure 8. Opening Social Media Accounts at Home instead of Doing Home Works and Projects

38

Table 1 shows that 64% of the respondents said that they open their accounts at home

first instead of doing their home works and projects, 33% of them answered no and does

his/her homework first before opening his/her accounts.

On the other hand, 3% of them said that they open their accounts first before their

projects and home works sometimes.

This graph shows that most of the BCU Grade 11 students spend time on opening

social media accounts at home than studying and doing their school works.

CHAPTER V

Conclusions and Recommendations

Conclusion

Based on the various findings of the study, the following conclusions were derived.

1. The academic performance of BCU students are affected by social media because 1/3 of the

respondents are using social media during library work and 65% of them choose to open their

accounts at home before doing homework.

2. Social media purpose for students is to have a useful connection but the negative side is

they consume almost more than an hour browsing different social media.

3. The time consumed by students in their social media should have a chance to focus on their

studies, because the time wasted can be used to their academic researches.

4. Facebook is helpful in some ways because students help each other, communicate with each

other to finish their homework.

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Recommendations

Based from the derived conclusion of the study the following recommendations were put

forward.

1. Students having internet facility should be encouraged to either use it to supplement

their research in the library rather than the usual chatting with friends.

2. Students should be advised to limit the time they spend on social media sites per day

and encourage them to rather substitute those time/hours to focus on their studies.

3. Students should let them limit the time they spend on social media sites each day and

encourage them to instead change the time they focus on their studies.

4. Use Facebook in a good way as you finish assignments with fellow students.

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