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St.Petersburg. New perspectives for tourism.

Saint Petersburg City GovernmentCommittee on Tourism Development

Saint Petersburg Tourist Information Bureau

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1. Preamble• St.Petersburg – Japan. Historical ties.

2. St.Petersburg: destination characteristics3. St.Petersburg: tourist destination

4. St.Petersburg: business and events destination

5. Tourism statistics

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St.Petersburg – Japan. Historical ties.

Culture centers :•Japanese center in St.Petersburg (since 2001)•FUJI – Japanese Arts Study center in St.Petersburg

(under the supervision of Japanese General Consulate)•“Russia – Japan” friendship society in St.Petersburg

St.Petersburg – Osaka official cooperation treaty in 1979

Japanese companies in St.Petersburg:

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1. Preamble

2. St.Petersburg: destination characteristics

3. St.Petersburg: tourist destination

4. St.Petersburg: business and events destination

5. Tourism statistics

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St.Petersburg: destination characteristics

St.Petersburg is a mixture of unique characteristics providing diversified development.

The multi-aspect development makes St.Petersburg a unique destination

for tourism, events and business.

Investment policy Safe city

Cultural Heritage

(UNESCO)

Transport Infrastructure

Innovative Economy

Hospitality Infrastructure

Incoming tourist flow: 6,2 mln/year

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268 Confessions and religious organizations

5 Roman Catholic Churches 2 Armenian-Gregorian

Churches9 Protestant Churches2 Synagogues2 Moslem Mosques1 Buddhist Temple

St.Petersburg: destination characteristics

St.Petersburg is an outstanding example

of a multi-cultural city

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St.Petersburg: destination characteristics

Travelers' choice awards by TripAdvisor, World’s top destinations 2014: 1st in Russia 9th in Europe 16th in the world

Liveability index ranking from «Best cities ranking and report» by The Economist Intelligence Unit: 1st in Russia 29th in the world

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1. Preamble2. St.Petersburg: destination characteristics3. St.Petersburg: tourist destination• Components of a successful tourist destination• Accessibility• Accommodation• Information and security• Culture

4. St.Petersburg: business and events destination5. Tourism statistics

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Components of a successful tourist destination

Tourist destination

Accessibility

Air

Railway

Sea

Accommodation

Hotels

Hostels

Apartments

Information and Security

Information offices

Services

Infrastructure

Culture

Tourist attractions

Activities

Events

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Accessibility

Pulkovo - the biggest airport in the Northwest region of Russia 12,8 mln passengers in 2013 Over 70 airlines Over 160 directions

4 railway stations

high-speed trains to Moscow («Sapsan») and Helsinki («Allegro») taking 4 hours only

72 hours visa free entry and stay for cruise and ferry passengers* Over 500 000 visitors arriving by sea

* Only tourist groups

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Accommodation

2006 2007 2008 2009 2010 2011 2012 2013

571 580 587 622 631686 689

739Number of Hotels

New hotel brands coming to St.Petersburg:

2005 - 2010

2011 - 2014

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Information and Security

10 Tourist-Information offices

9 Mobile information service points

113 Alarm buttons

Bilingual information signs (streets, metro)

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Information and Security

St.Petersburg is widely present in the Internet, including most of the leading social networks.

You can use QR codes for convenient access to all necessary information about the city.

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Culture

Hop on – hop off Single ticket for a whole day Double-decker bus Audio guide, 10 languages city map

Hop on – hop off Single ticket for a whole day Modern boats 5 stops Sight-seeing tour without traffic jams

Discount program for tourists, offering free admission and discounts for tourist attractions, cafes, shops

City guest card, providing special offers for tourist attractions, shops, transport.Member of ECM “City Cards Knowledge group”

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1. Preamble2. St.Petersburg: destination characteristics3. St.Petersburg: tourist destination

4. St.Petersburg: business and events destination• Developping congress and expo infrustructure• Major events in St.Petersburg

5. Tourism statistics

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Developing congress and expo infrastructure

Convention facilities for up to 10,000 pax

Indoor exhibition area 50,000 sq. m

Multifunctional and versatile congress

centre with 30 conference halls

Main congress hall for more than 4,000 pax

2 on-site hotels (Hilton Hotels & Resorts and Hampton by Hilton)

with 446 rooms

The customs and logistics on site

EXPOFORUM – city’s largest innovative congress and exhibition complex, opening in 2014.

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Major events in St.Petersburg

Past

• 2000 Ice hockey World Championship

• 2006 G8 summit• 2008 77th INTERPOL General

Assembly• 2012 36th session of the

UNESCO World Heritage Committee

• 2013 G20 summit• 2014 1st Russian-Asian Uro-

Andrology Congress

Annual

• Saint Petersburg International Economic Forum

• Saint Petersburg International Legal Forum

• International Maritime Defence Show

• Saint Petersburg International Gas Forum

• St. Petersburg International Cultural Forum

• St.Petersburg International Innovation Forum

Future

• 2016 Ice Hockey World Championship

• 2017 FIFA Confederations Cup

• 2018 FIFA World Cup

St.Petersburg is currently hosting MANIFESTA, world’s most significant Biennial of Contemporary Art

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1. Preamble2. St.Petersburg: destination characteristics

3. St.Petersburg: tourist destination

4. St.Petersburg: business and events destination

5. Tourism statistics

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Tourism statistics

6,3 mln incoming tourists in 2013

2006 2007 2008 2009 2010 2011 2012 201301234567

3.94.3

4.8 4.85.3 5.5

6 6.3

Incoming tourists (mln)

Incoming flow from Japan(first half of 2014)

Total:9954

Tourism:7863

Business:2091

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Thank you for attention!