How can emerging artists & designers get involved & make a difference?

www.flickr.com/photos/scoobyfoo

How can emerging artists & designers get involved & make a difference?

www.flickr.com/photos/scoobyfoo

How can emerging artists & designers get involved & make a difference?

www.flickr.com/photos/scoobyfoo

Design:

Understand

& Define

Discover

& Insight

Prototype

& Test

Deliver

& Implement

The process End Product

Why is design good for doing good?

For the same reason it’s good for doing lots of other things…• design is able to take a broad viewpoint

• design provides new methods of engaging customers

• design is a flexible process

• design can make complicated things simple

• design delivers better outcomes

But what can I do as a recent graduate?

Well, there are 2 broad areas

to think about: design doing & design thinking

“Where you innovate, how you innovate and what you innovate are all design problems”

- Tim Brown, IDEO

Using a design process to create

products, services and experiences

that are designed around the user

Design doing is:

Helping other people think like

a designer

Design thinking is:

In 2010 designing for good tends to be more focused on the design thinking side of life.

The Good MeasureTM

Design doing Design thinking

Leve

l of g

ood

(impa

ct)

Talk to other people like you

A little bit about service design

How do services involve users?Co productionShared responsibility for delivery

Co-designShared responsibility for the design of a

service

User ownedShared ownership of a service

Some areas to work inConnecting people to government

Creativity in organisations

Engaging people in design & art

• Insert image of sidekick studios writer robot

GovernmentConnecting people to government

• Insert image of NHS Institute work process

The NHSCreativity in organisations

• Insert image of You Can Kingston

Your Local CommunityEngaging people in design & art

But, before you graduate…think about what you really want to do (if you don’t know then try it)

Meet lots of people before you graduate and think of

networking as a design challenge

“How might I…”

Setting up on your own?Build case studies, not a portfolio

Getting a job?Get the skills that industry requires• Workshop facilitation

• Project management

• Some maths

• Writing (practice on a blog)

Find the thing that you really believe in and follow

it.

@p_thurston | www.paulthurston.co.uk