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PERFORMANCE FIGURES HAD TO BE ADJUSTED for a 28-day February, compared to 29 days in 2016 (a leap year).
The TOP 25 MARKETS SAW ONLY 0.8% REVPAR GROWTH, as supply increased 2.6% and exceeded demand’s 1.5% growth.
If all U.S. upscale rooms in construction opened tomorrow, the THEORETICAL SUPPLY INCREASE WOULD BE 9%.*
Group ADR growth of only 1.3% translated to a REVPAR DECLINE OF 1.8% for the segment.
A DIP IN OCCUPANCY OF 0.5% and the lowest ADR growth (+1.7%) since October 2010 led to lower-than-projected RevPAR growth of 1.2%.
© 2017 STR, Inc. All Rights Reserved.illustrations: annamarie hudson
* Clarification, 27 March 2017: This item was updated to indicate U.S. upscale rooms in construction.Source: STR, Inc.
FEBRUARYNOVEMBER
28 SHORTA DAY
LARGE
MARKETS PLATEAU
MISSING THE
MARK
S L U G G I S H
GROWTH
BASE GETS