Ipsos global advisor gender equality survey 2017

FEMINISM AND GENDER EQUALITY AROUND THE WORLD

IPSOS GLOBAL @DVISOR

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Four in ten women around the world say they don’t have equality with men or the freedom to reach their full dreams and aspirations

GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLDTo what extent do you agree or disagree with the following statement: “In my country, I have full equality with men and the freedom to reach my full dreams and aspirations?”

12%

28%

40%

21%

AGREE VERY MUCH

AGREE SOMEWHAT

DISAGREE SOMEWHAT

DISAGREE VERY MUCH

Base: 8,822 aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017

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TotalSpainJapan

South KoreaTurkey

ItalyBrazil

SerbiaMexicoFrance

HungarySouth Africa

BelgiumPolandthe US

AustraliaArgentinaGermany

Great BritainSweden

PeruCanada

IndiaChina

Russia

40%73%

67%64%

62%55%55%

51%46%

44%43%

42%41%

38%37%

36%36%

36%30%

26%24%

22%19%

17%12%

Disagree very much/ Disagree somewhat

Women in Spain, Japan, South Korea and Turkey most feel they lack equalityGLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD

Base: 8,822 aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017

To what extent do you agree or disagree with the following statement: “In my country, I have full equality with men and the freedom to reach my full dreams and aspirations”?

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Most believe in equal rights – but few think it existsGLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD

I believe in equal opportunities for men and women--that women should be treated equally to men in all areas based on their competency not their gender

I believe there is currently an inequality between women and men in terms of social, political and/or economic rights in my country

I advocate and support equal opportunities for women--I do more than just think about these things I actually speak up and out to change things for women in my country

I define myself as a feminist--someone who advocates and supports equal opportunities for women

I believe that men are more capable of doing things in society such as working, earning money, being educated and teaching than women

I am scared to speak out and advocate the equal rights of women because of what might happen to me

I believe that women are inferior to men

I believe that women should not aspire to do anything outside of the household and should produce children and tend to their family

59%

28%

26%

21%

7%

6%

5%

5%

29%

44%

42%

38%

18%

18%

13%

11%

9%

20%

23%

25%

26%

32%

21%

18%

4%

9%

9%

17%

49%

44%

61%

65%

AGREE VERY MUCH AGREE SOMEWHAT DISAGREE SOMEWHAT DISAGREE VERY MUCH

Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017

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TotalSweden

Argentinathe US

Great BritainCanada

ChinaAustralia

South AfricaSpainPeru

MexicoSerbia

BelgiumIndiaItaly

FranceTurkey

HungaryBrazil

GermanyRussia

PolandSouth Korea

Japan

88%94%94%

93%93%93%

92%92%91%91%

91%90%

89%89%

88%88%87%87%

85%84%

82%80%

79%76%

71%

Agree very much/somewhatNearly all around the world say they believe in equal opportunities GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD


To what extent do you agree or disagree with the following statement: “I believe in equal opportunities for men and women--that women should be treated equally to men in all areas based on their competency not their gender”?

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TotalSwedenMexico

IndiaSouth Korea

BrazilFrance

South AfricaSpainChinaPeru

AustraliaHungary

Serbiathe US

Great BritainTurkeyCanada

ItalyBelgium

JapanArgentinaGermany

PolandRussia

72%84%

80%80%

79%78%78%

77%77%

75%74%

73%72%

72%72%

71%71%

69%68%68%68%

67%63%

59%42% Agree very much/somewhat

But at the same time most think equality still not achieved (except in Russia)GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD


To what extent do you agree or disagree with the following statement: “I believe there is currently an inequality between women and men in terms of social, political and/or economic rights in my country”?

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Total

Sweden

Mexico India

South Korea

Brazil

France

South Afri

caSp

ainChina

Peru

Australia

Hungary

Serbia

the US

Great Brit

ain

Turke

y

Canada

Italy

BelgiumJapan

Argentina

Germany

Poland

Russia

0%10%20%30%40%50%60%70%80%90% Agree very much/somewhat

WomenMen

Women more likely than men to believe inequality exists – especially in Poland and South Korea

GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD


To what extent do you agree or disagree with the following statement: “I believe there is currently an inequality between women and men in terms of social, political and/or economic rights in my country”?

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TotalChinaIndiaPeru

SpainMexicoTurkeyPoland

South AfricaSerbia

ArgentinaSweden

BrazilRussia

ItalyAustraliaHungary

the USFrance

BelgiumCanada

South KoreaGreat Britain

GermanyJapan

68%87%

85%83%

82%80%

79%77%77%

76%74%

69%66%

63%62%

61%61%

60%59%59%59%

56%56%


Most claim to actively support womens’ rights tooGLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD


To what extent do you agree or disagree with the following statement: “I advocate and support equal opportunities for women--I do more than just think about these things I actually speak up and out to change things for women in my country”?

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Total

ChinaIndia

PeruSp

ain

Mexico

Turke

y

Poland

South Afri

caSe

rbia

Argentina

Sweden

Brazil

Russia

Italy

Australia

Hungary

the US

France

BelgiumCan

ada

South Korea

Great Brit

ain

Germany

Japan0%

10%20%30%40%50%60%70%80%90%

Agree very much/somewhat

WomenMen

In some countries, men are more likely than women to say they speak up for women’s rights



To what extent do you agree or disagree with the following statement: “I advocate and support equal opportunities for women--I do more than just think about these things I actually speak up and out to change things for women in my country”?

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TotalIndia

ChinaItaly

South AfricaFranceSpain

Swedenthe US

PeruAustralia

CanadaMexicoSerbia

ArgentinaGreat Britain

BelgiumTurkeyPoland

BrazilSouth Korea

HungaryJapanRussia

Germany

58%83%

74%70%

69%65%

63%61%61%

60%60%

59%59%

59%58%58%

56%54%54%

51%49%

46%42%


On average, just over half define themselves as feminist – but varies by country, and only a minority in Japan, Russia and Germany



To what extent do you agree or disagree with the following statement: “I define myself as a feminist--someone who advocates and supports equal opportunities for women”?

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Total

IndiaChina

Italy

South Afri

ca

France

Spain

Sweden

the US

Peru

Australia

Canada

Mexico

Serbia

Argentina

Great Brit

ain

Belgium

Turke

y

Poland

Brazil

South Korea

Hungary

JapanRussi

a

Germany

0%10%20%30%40%50%60%70%80%90% Agree very much/somewhat

WomenMen



In most countries, women are more likely to describe themselves as feminist – especially Britain, South Africa, Poland, Brazil, South Korea, Russia and Germany

To what extent do you agree or disagree with the following statement: “I define myself as a feminist--someone who advocates and supports equal opportunities for women”?

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Around half in China, Russia and India believe men are more capable than women Total

ChinaRussia

IndiaSouth Korea

JapanTurkey

HungaryPolandthe US

South AfricaAustralia

ItalyGermany

BrazilSerbia

Great BritainPeru

MexicoFrance

BelgiumArgentina

SwedenCanada

Spain

25%56%

54%48%

33%32%

30%28%

25%22%22%21%

21%20%

19%18%

16%16%

15%15%15%

13%12%




To what extent do you agree or disagree with the following statement: “I believe that men are more capable of doing things in society such as working, earning money, being educated and teaching than women”?

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Total

ChinaRussi

aIndia

South Korea

Japan

Turke

y

Hungary

Poland

the US

South Afri

ca

Australia Ita

ly

Germany

Brazil

Serbia

Great Brit

ain Peru

Mexico

France

Belgium

Argentina

Sweden

Canada

Spain

0%

10%

20%

30%

40%

50%

60%

70% Agree very much/somewhat

WomenMen



In most countries, men are more likely than women to say men are more capable – especially China, Turkey, South Africa, Poland and the US

To what extent do you agree or disagree with the following statement: “I believe that men are more capable of doing things in society such as working, earning money, being educated and teaching than women”?

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TotalIndia

TurkeyBrazil

South KoreaChina

HungaryRussiaJapan

South AfricaAustralia

MexicoPolandthe USSpain

FranceBelgiumSweden

ItalyPeru

CanadaSerbia

Great BritainArgentinaGermany

24%50%

39%36%

33%33%

28%26%26%

25%24%

23%22%

22%21%

20%20%19%

18%18%

16%16%

14%14%


Half in India feel scared to speak up for equal rights for womenGLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD


To what extent do you agree or disagree with the following statement: “I am scared to speak out and advocate the equal rights of women because of what might happen to me”?

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Total

India

Turke

yBrazil

South Korea

China

Hungary

Russia

Japan

South Afri

ca

Australia

Mexico

Poland

the US

Spain

France

Belgium

Sweden Ita

lyPeru

Canada

Serbia

Great Brit

ain

Argentina

Germany

-10%

0%

10%

20%

30%

40%

50%


WomenMen



Women particularly more likely to feel scared in Turkey, Brazil, Hungary, South Africa and Serbia – but in the US men are more scared about speaking up

To what extent do you agree or disagree with the following statement: “I am scared to speak out and advocate the equal rights of women because of what might happen to me”?

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TotalRussia

IndiaSerbiaChina

GermanySouth Korea

SwedenTurkey

South Africathe USJapanBrazil

HungaryAustralia

ItalyMexico

PeruFrance

CanadaBelgiumPoland

Great BritainArgentina

Spain

18%46%46%

33%24%

22%21%21%

20%18%

17%16%16%

15%14%

13%12%12%12%11%

10%10%

9%9%


On average, one in six believe women are inferior to men – and almost half in Russia and India



To what extent do you agree or disagree with the following statement: “I believe that women are inferior to men”?

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Total

Russia

IndiaSe

rbia

China

Germany

South Korea

Sweden

Turke

y

South Afri

cathe U

SJapan

Brazil

Hungary

Australia Ita

ly

Mexico Peru

France

Canada

Belgium

Poland

Great Brit

ain

ArgentinaSp

ain

-10%

0%

10%

20%

30%

40%

50%


WomenMen



In most countries, both sexes equally likely to believe women are inferior to men

To what extent do you agree or disagree with the following statement: “I believe that women are inferior to men”?

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TotalIndia

RussiaChina

TurkeySouth Korea

HungaryPolandSerbiathe USJapan

ItalyBrazil

AustraliaGermany

South AfricaPeru

FranceBelgiumSweden

ArgentinaMexico

Great BritainSpain

Canada

17%44%

30%24%

22%22%22%

17%17%16%16%

16%15%

14%14%14%

12%12%11%

10%10%10%

8%8%8% Agree very much/somewhat

Similar minority think women should just stay at home – but highest again in India and Russia



To what extent do you agree or disagree with the following statement: “I believe that women should not aspire to do anything outside of the household and should produce children and tend to their family”?

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Total

IndiaRussi

aChina

Turke

y

South Korea

Hungary

Poland

Serb

iathe US

JapanIta

lyBrazil

Australia

Germany

South Afri

caPeru

France

Belgium

Sweden

Argentina

Mexico

Great Brit

ainSp

ain

Canada

0%5%

10%15%20%25%30%35%40%45%50% Agree very much/somewhat

WomenMen



Men are more likely to think women should stay at home – especially in Turkey, South Korea and the US

To what extent do you agree or disagree with the following statement: “I believe that women should not aspire to do anything outside of the household and should produce children and tend to their family”?

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MethodologyGLOBAL @DVISOR: POWER TO THE PEOPLE?

• These are the findings of a Global @dvisor survey into attitudes towards feminism and gender equality around the world. The survey instrument is conducted monthly in 24 countries via the Ipsos Online Panel system. The countries reporting herein are Argentina, Australia, Belgium, Brazil, Canada, China, France, Great Britain, Germany, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States of America.

• For the results of the survey presented herein, an international sample of 17,551 adults aged 18-64 in the US and Canada, and age 16-64 in all other countries, were interviewed between January 20th and February 3rd, 2017. Approximately 1000+ individuals participated in each country with the exception of Argentina, Belgium, Hungary, India, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Sweden and Turkey, where each have a sample approximately 500+. The precision of Ipsos online polls are calculated using a credibility interval with a poll of 1,000 accurate to +/- 3.5 percentage points and of 500 accurate to +/- 5.0 percentage points. For more information on the Ipsos use of credibility intervals, please visit the Ipsos website.

• In countries where internet penetration is approximately 60% or higher the data output generally reflects the overall population. 16 of the 24 countries surveyed generate nationally representative samples in their countries (Argentina, Australia, Belgium, Canada, France, Germany, Great Britain, Hungary, Italy, Japan, Poland, Serbia, South Korea, Spain, Sweden, and United States).

• Brazil, China, India, Mexico, Peru, Russia, South Africa and Turkey produce a national sample that is more urban & educated, and with higher incomes than their fellow citizens.

• Where results do not sum to 100, this may be due to computer rounding, multiple responses or the exclusion of don't knows or not stated responses.

• Data are weighted to match the profile of the population.

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Data & Analytics

Ipsos global advisor gender equality survey 2017