Social Media Worksearch 2.0

Agenda

Social Media is just a set of tools!!

Build – Disassemble – Adjust - Repair

To leverage all the effort that you make offline

To easily stay updated about your network

To INCREDIBLY simplify the word of mouth

Why should I network online?

…it’s show time!

The weight of blogging

• Self-brand awareness

• Include CV and portfolio

• Position yourself as an authority in your field

• Spreads the word easier, cheaper and more effectively

• KEY: Connect easier in social networking sites…

Your blog it’s your

HOMEBASE!

I have a blog, now what?

1. Look for relevant people to share your blog with

2. Stay active, blog at least once a week, encourage comments

3. Blog “networking”: pinpoint other bloggers in the same topic and build relationships (read & comment)

A simple picture

YOUR BLOG

(Home base)

Next steps

1. Blogger rule: Read, write and comment

2. Think about good blog topics (and titles!)

3. Read other blogs from your same industry

4. Tell people about your blog!

5. Keep the conversation flowing by answering

to the comments on your post

TIP: Your signature could look like this…

Powerful real-time networking

Twitter is also your

point of contact!

• Self-brand awareness

• Increase your network

• Benefit from real time interaction!

• Position yourself as an authority in your field

• Spreads the word easier, cheaper and more effectively

• KEY: Connect easier in social networking sites…

I’m on Twitter, now what?

1. Follow people that you already know

2. Follow recruiters

3. Follow people looking for a job!

4. Follow companies of interest

5. Have conversations!

6. Share good content including your blog!

I’m on Twitter, now what?

Useful resources

Twitter management:

• Tweetdeck.com (or seesmic.com)

• Hootsuite.com

Monitor:

• Bit.ly

• Tweetbeep.com

• Google alerts

Your business contacts alive!

• Get found by othercompanies or professionals

• Background & Reputationpoint of reference

• Update your connections &learn from their updates

• Vanity URL (easy to share)

• Save time & efforts:Get to know people beforehand

Linkedin profile

5 key strategies

Channelship Ltd. Copyright 2009

Nurture your network

Connect, follow up…

Stay in touch!

Channelship Ltd. Copyright 2009

Stay updated

Participate & share your expertise

Search for...

...profiles, talent, recruiters, companies, groups, answers, etc.

Questions & Answers

Access Knowledge

Show yourexpertise

Next steps

Take the time to build a strong profile

Build quality, not quantity of contacts

Get recommendations!

Read profiles before interviews or events

Proactively, connect, follow up & stay in touch!

Participate in Groups & answer questions to

show your expertise!

Thank you!

twitter.com/fredchannel

ie.linkedin.com/in/fredcaballero

facebook.com/channelship

youtube.com/channelship

www.channelship.net

fred@channelship.ie