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Presented By:Braj Mohan Chaturvedi
[email protected]+91 9958166889
VIRTUAL EVENT
VirtualInteractive Traditional
VIRTUAL EVENT ELEMENTS
Immersive Environment
Interactive Display
Engaging Chats WebinarsSocial
Networking Q&A
A Virtual Event is a gathering of people sharing a common virtual environment on the web, rather than meeting in aphysical location. Virtual Event provides a rich source of marketing data as every activity of a participant at Virtual Eventcan be tracked and evaluated. It helps create a virtual engagement index, which is a variable to measure interactionquantity and quality of participants.
VIRTUAL EVENT FEATURES
The virtual event platform comes with simple administration features. It helps client in setting & managing the show and the exhibitor booths easily
Lobby
•Navigation panels to other areas of the show
Registration
•Capture relevant visitor data captured, before visitor is allowed to navigate
Exhibit Halls
•Offers tool to interact with exhibitor, booth staff
•Offers relevant booth content
Auditorium
•Relevant and scheduled presentations
•Interact with speakers
Resource Centre
•White papers and informative content in form of PPT, video, audio, etc.
Lounge
•Social network with others
•Build new relationships
Entertainment Centre
•increase participation by introducing an element of FUN into each event
Utility section
•Increase participation by introducing utility features
VIRTUAL EVENTS SOLUTION
Virtual Trade Show Virtual Job Fair Virtual Education FairVirtual Corporate
EventVirtual Museum
Virtual Trade Show
Virtual Job Fair
Virtual Education
Fair
Virtual Corporate
Event
Virtual Museum
WHY VIRTUAL TRADE SHOWS?Generate Revenue
• Virtual events, like a physicaltrade show has virtual boothspace in the exhibition hall togenerate revenue.
• It offers multiple opportunitiesto place banner ads in the mainlobby, in the exhibition hallsand the auditorium.
• This excitement created byvirtual event might also helpget last minute stall sales!
Extend life of exhibition
• While a physical event happensat a single venue for 2-3 days, avirtual trade event can beavailable for several months.
• Virtual exhibition can attractvisitors from other parts of thecountry and also from acrossthe globe.
• Many interested visitors, whowould not spend time andmoney to travel to the physicalshow, would certainly spendtime on their desktops to visitthe exhibition virtually.
Generate value and leads
• A Virtual Exhibition can belaunched 4-6 weeks before thephysical event to create onlinebuzz about the event toeventually attract morefootfalls.
• Virtual events attract serious,targeted global visitors - boothowners can interact with themthrough chat, e-mail andbusiness-card exchange , etc.
• It enhances the lead generationprocess of the exhibitors,providing them additional,qualified leads beyond thephysical show.
Engagement ROI
• Conduct more targeted eventsmore frequently and stay closerto your audiences.
• Exhibitors can organise a semi-annual Virtual Trade Show toadd to your annual physicalTrade Show.
• Virtual event is simple toorganise, at a fraction of thecost. It provide effective ROIsvis-a-vis physical event
Trade Promotion
Annual Trade meet
Industry Specific
Product specific
Association Promotion
Illustrative event s
Virtual Trade Show
Virtual Job Fair
Virtual Education
Fair
Virtual Corporate
Event
Virtual Museum
WHY VIRTUAL JOB FAIR?Interactive Medium
• Attract youth through amedium, they are mostcomfortable with
• An online Job Fair makesperfect sense for them and agreat business sense for therecruiting companies.
• HR people staffing the boothinteract with candidates viachat and e-mail.
Highly engaging
• The booth staff get access tothe resume provided by thecandidate and can discuss theirquestions directly with thecandidate.
• It is easy for candidates tomeet multiple companies,from the comfort of theirhome, college or cyber-cafe.
Positive ROI
•Generate qualified leads andextend the reach tocandidates.
•While a physical job fairhappens at a single venue for 2-3days, a virtual event can beavailable for several months.•A Virtual Job Fair saves valuableHR staff time and their travelcosts.
Increased Reach
•It helps you to reach candidatesacross the country and evenoffer access to reach globalcandidates.•It is possible to have frequentVirtual Job Fairs; like a weekly orfortnightly•It is also possible to conduct atargeted Live Virtual Job Fair,which is certainly not possibleas a physical job fair.
Vertical Job fair
Job-Sites Event
Recruitment Meet
Company Recruitment
drive
Illustrative event s
Virtual Trade Show
Virtual Job Fair
Virtual Education
Fair
Virtual Corporate
Event
Virtual Museum
Engage students
• Students are extremelycomfortable interacting online.
• The percentage of visitors tovirtual event would be muchhigher than a physical event.Thus the leads would be hotterand relatively easier toconvert.
Highly Interactive
• Institute representativesstaffing the booth interact withstudents or their parents viachat, and e-mail to answerquestions about the courseand the institute.
• The representatives get accessto the preferred coursesprovided by the student andcan discuss their questionsdirectly with them.
Easy To Apply
• Each student providessummary profile aboutthemselves – their preferredcourse, location, their scoresetc.
• It enables quick screening bythe institutes.
• Exhibitors get access to reportsthat list which student postedquery or interest for whichcourse.
Extend Reach
• A virtual event can beavailable for several months.They are much easier toorganise and provide effectiveROIs.
• It saves valuable counsellorstaff time and their hotel &travel costs, as they will beable to reach many geographicareas, sitting in office or athome.
WHY VIRTUAL EDUCATION FAIR?
Vertical Education
fair
Education Event
Higher Education
Meet
University Events
Illustrative event s
Virtual Trade Show
Virtual Job Fair
Virtual Education
Fair
Virtual Corporate
Event
Virtual Museum
Virtual product launches
Your virtual event
•Readymade but customisableWeb2.0 platform for companies’event. The platform can becustomised in accordance withyour needs and brandguidelines. You can engage inevents like:
•Brand promotion
•Product launches
• HR induction
•Annual meet
•Corporate Booth, etc.
Visitor
•Reach out to invited visitorsfrom across the globe
•Possibility of re-running sameevent 3-4 times a day to suitdifferent time zones.
•Organise events and contests toengage customers and getinvaluable feedback and ideasfrom customers.
•Platform offers feature to trackthe customers activity, andgauge their interest area.
Greater ROI
•Virtual events saves thecompany executive time andtravel cost.
•It generate more value andleads for your partners, dealers,or associates by attractingtargeted visitors.
•The business associates orpartners can be providedbooths, where they can interactwith the visitors through live-chat, e-mail and business-cardexchange.
Engagement
•Platform offers flexibility toconduct more targeted virtualevents. it offers opportunity tostay closer to your customersand partner .
•Highly Interactive corporateevent provide corporate withvisitor interaction facility in theevents area, booth, auditoriumarea and also in Lounge. Allthese places interaction happensvia chat and e-mail, besidesthrough surveys and contests.
Virtual Brand Event
Virtual induction
Event
Virtual corporate
booth
Virtual Annual Meet
WHY VIRTUAL CORPORATE EVENTS?
Illustrative event s
Virtual Trade Show
Virtual Job Fair
Virtual Education
Fair
Virtual Corporate
Event
Virtual Museum
Educational tool
• A Virtual Museum tour canhappen right in the classroom,to add interest to schoolcurriculum as an educationalreinforcement and teachingsupplement.
• Promotes global tourist trafficA virtual museum givesinformation about a countryand its’ culture.
Visitor delight
• Visitors can explore at theirown pace & leisure, fromanywhere
• Visitors are not constrained bythe museum timings and canvisit the select items they wantto cover, at anytime, from anypart of the world.
• Additional information &references can be shared invirtual platform which can notbe given in the virtual museum
Virtual Studio
• Display artefacts which cannotbe displayed due to lack ofspace.
• Many a artefact, paintings,handicrafts, etc. which areconsigned to stores, due tolack of physical space can bedisplayed in the virtualmuseum.
• Arrange virtual art exhibitions.
Culture Display
• Makes the country’s history &culture accessible to peopleabroad
• A virtual museum becomes thecountry’s global culturalambassador, apprising visitorsabout the rich culturalheritage.
WHY VIRTUAL MUSEUM FAIR?
Illustrative event s
Virtual Art Exhibition
Virtual Handicraft Exhibition
Virtual artefacts
Show
Virtual Museum
Pre Event Consulting
Branding Production Sponsorship Content Creation
Traffic Generation
Post Event Consulting
VIRTUAL EVENT CONSULTING
LEAD GENERATION PROCESS
Platform and Speakers
Communication Strategy
Marketing Plan Registration Confirmations Follow-up
