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Victory Credentials

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Victory, leading interactive marketing agency in Russia

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Every day more than 30* mln people log to RuNet.

27,7 mln - Gallup.34,4 mln - independent sources.40,2 mln - FOM.

Every month SUP covers more than 1/3 of them.

Every month SUP covers more than 1/3 of them.

Business Units

Strategic Development

Research &Development

PR &Marketing

SoftwareDevelopment

Blogs &Communities

Commerce

Business Units

Strategic Development

Research &Development

PR &Marketing

SoftwareDevelopment

Blogs &Communities

Commerce

SUP Media

The information and expertise between all brands and departments is perfectly flawless, giving to each entity a broad knowledge on interactive strategy.

Business Units

Strategic Development

Research &Development

PR &Marketing

SoftwareDevelopment

Blogs &Communities

Commerce

SUP Media SUP Advertising

Victory.

Victory is the interactive marketing agency. Created in 2003 and acquired in 2006, Victory is part of the leading

interactive companies in Russia: SUP Fabrik. Victory handles interactive communication for international and local

brands.

Mission.

To create and implement unexpected and breakthrough interactive solutions for the growth of your brands in the booming digital world.

How?

How?

Brands People

How?

Brands People

Network Agencies

How?

People Technologies

How?

People Technologies

Design Studios

How?

People TechnologiesBrands

How?

People Technologies

Differentiating Ideas

Brands

Research

Viral Mechanics

Social Media Marketing

Production Supervision

Media Planning

Strategic Planning

Creative

Online Marketing

Consulting

Client Service

Research

Viral Mechanics

Social Media Marketing

Production Supervision

Media Planning

Strategic Planning

Creative

Online Marketing

Consulting

Client Service

Media Buying

SEO/SEM

Analytics

Mobile Marketing

E-mailing Strategies

Research

Viral Mechanics

Social Media Marketing

Production Supervision

Media Planning

Strategic Planning

Creative

Online Marketing

Consulting

Client Service

Media Buying

SEO/SEM

Analytics

Mobile Marketing

E-mailing Strategies

Research

Viral Mechanics

Social Media Marketing

Production Supervision

Media Planning

Strategic Planning

Creative

Online Marketing

Consulting

Client Service

IT Support

Web Production

Video Production

Seeding

Outsource

Partnership with YouGov.

YouGov is a professional international research and consulting organisation providing companies with quick and accurate results on their customers and brands.

Recruiting by online advertising on numerous Russian websites and open surveys on general topics.

Providing a balanced split in demographics, age, interest. Having already more than 8,500 people after few months of recruitment (aim

at 15,000 respondents for March 2009).

MediaNet exclusive partnership.

Part of IMHO VI Group.#1 for online media buying in Russia.

MediaNet exclusive partnership.

Victory and MediaNet are partners to deliver in the same stop-shop all the interactive expertise that brands need for the success of their campaigns.

Victory provides creative insights, strategic planning, brand development research, social media expertise, web production and media planning.

MediaNet contributes their experience in media buying, search engine optimization, contextual advertising, ePR, analytical and post-campaign analysis support.

Easy integration into LJ projects. Brand Communities and Contests. Viral seeding and bloggers support. Media events.

Knowledge of latest trends and celebrities. Regular on-line editorial research. Hand-On-Pulse tracking system.

Case studies and best overviews of social media. Virtual research panel, containing 5 mln writers. Daily polls and extended statistics.

Victory and LiveJournal.

Creative minds within creative agency.

Balanced mix of traditional advertising, BTL, web production, design and blogosphere experienced specialists provides fluent knowledge of all interactive advertising spheres.

Ability to create out of the box ideas provides skills to produce non-standard effective campaigns within limited time periods.

Mobile universal team fits growing demands for rapid solutions.

Franck VinchonManaging Director

Kirill SmirnovCreative & Strategy Director

Daria ShadrinaClient Services Director

Alexander BelyakovAccount Director

Anastasia KhrapalevaAccount Manager

Maria IgnatovaAccount Manager

Daniyar BulatovMedia Director

Nelia BagapovaMedia Planner

Alexei KovalevResearcher

Elena MarusArt Director

Evgenia SheludkoCreator

Roman SorokinArt Director

Olga GolovkinaProducer

Anastasia BandrinaEditor

Chief Strategic Planner

Cases.

Cases.

Mercedes BenzThe Virtual Car Wash70% visits by WOM

Redds The Tamagochi8th of March Man150,000 players, avg. 14 minutes.

Alfa Insurance @ OdnoklassnikiInsure your Photo.

>3,500,000 mln. registered (10%)

Views - unmeasurable.

Alfa Insurance Website Easter Egg.

Running now.

Hooch Stripping Fruits.250,000 visits.1,700 stripes.700 censored :-[.

Hooch Stripping Fruits.250,000 visits.1,700 stripes.700 censored :-[.

Hooch Stripping Fruits.250,000 visits.1,700 stripes.700 censored :-[.

TicTac Summer Flavors Promo.

500,000 players in 1 month.

82% WOM generated.

Calgon Viral Project.

Calgon Viral Project.

Tefal Quick&Hot.3-seconds Video Festival.Still running.

Tefal Quick&Hot.3-seconds Video Festival.Still running.

C.C.C.C.

C.C.C.C.

Create

C.C.C.C.

Create Control

C.C.C.C.

Create Control Connect

C.C.C.C.

Create Control Connect Convert

For more Victory.

Visit our blog: http://community.livejournal.com/victorysa See our work on Youtube: http://www.youtube.com/user/VictoryBlog Follow us on Twitter: http://twitter.com/victorysa Have a look at Facebook: http://www.facebook.com/group.php?

gid=40644986239

Or just contact us directly: Franck Vinchon: [email protected] +7 (916) 219 2681 Kirill Smirnov: [email protected] +7 (916) 671 2736 Daria Shadrina: [email protected] +7 (916) 654 1548

.

Thank you.

.

Thank you.