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This is a handout for the "Too Busy To Plan?" webcast. Tom Cooper, Principal, Bright Hill Group, knows something about feeling too busy to plan. Over more than 20 years he has worked as a technology leader in product management and project management in companies from startups to Fortune 500. He has seen no plans, good plans and bad ones, too. Tom works with teams to help them focus on what is wildly important and begin to take steps toward making that a reality. In this hands-on session, he will help participants identify what they should work on first - and they will leave with a clear and specific action plan about how to get there! The Association of International Product Marketing and Management (AIPMM) is the hub of all things product management. It is where product professionals go for answers. With members in over 65 countries, the AIPMM is the worldwide certifying body of product team professionals. It is the world's largest professional organization of product managers, brand managers, product marketing managers and other product team professionals who are responsible for guiding their organizations, or clients, through a constantly changing business landscape. AIPMM's certification programs are internationally recognized because they allow product professionals to demonstrate their expertise and provide corporate members an assurance that their product management and marketing teams are operating at a high competency level. I have over 15 years of experience helping product-driven companies grow by realigning their business, market and product strategies and building and directing high performing cross-functional product teams to transform products to wealth. I have launched over 30 products and solutions that resulted in over $200M of achieved global sales revenue. I provide services as a consultant, contractor, coach, or trainer to organizations that need to create great products that delight customers and create demand. Let me know how I can help you accelerate your career, connect with others, or grow your product-driven business by implementing a product and innovation strategy and process to create new revenue streams using a sustainable approach. Connect with me to set up an appointment. I look forward to hearing from you. Regards, Hector Del Castillo http:/linkd.in/hdelcastillo
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In preparing for battle I have always found that plans are useless, but planning is indispensable.-‐-‐ Dwight D. Eisenhower
84%
13%
3%
Do Goals Work?
No GoalsNot Written Clear, Written
2x Income
10X Income!“Quick List” Method
1. __________________________
2.__________________________
3.__________________________
Too Busy To Plan?
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Goals “Breakdown”
1. Goal area 1
1.1. _______________________________________________
1.2. _______________________________________________
1.3. _______________________________________________
2. Goal Area 2
2.1. _______________________________________________
2.2._______________________________________________
2.3._______________________________________________
3. Goal Area 3
3.1. _______________________________________________
3.2._______________________________________________
3.3._______________________________________________
Too Busy To Plan?
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Too Busy To Plan? Workshop
Are your executives and team members overwhelmed by • the ringing phone, • piles of emails and text messages, or• endless deadlines?
Do they need to find a way to stop being so reactive?
Most of us are overwhelmed. Distractions abound, and most of us fall prey to them from time to time. Sadly, science tells us that this “busy-‐ness” kills the success of your plans and priorities!
Key benefitsToo Busy To Plan allows your team to
• Easily identify the most important areas • Focus on what is wildly important• Delegate or delete the rest• Set clear, specific goals• Take immediate and aggressive action • Be accountable to deliver real results that add to your bottom line
Modules• “Defining Reality” -‐ A realistic view -‐ Where we are now?• “Defining your Destination” -‐ Where are you going?• “Deliberate Design” -‐ How will you get there?• “Clear Commitments” -‐ Specific goals and accountability for the next 90 days.
FormatToo Busy To Plan is delivered as a group workshop.
• Quarterly full day sessions over a calendar year.• Too Busy To Plan is action-‐oriented. • Participants create and are accountable to their customized actionable, achievable
90 day plan with specific measurements.• Participants have access to coaching throughout the year to help them make course
corrections and to stay on target.
Interested in learning more? Call Tom at 240-‐668-‐4799
Too Busy To Plan?
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