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USAID West Africa Trade Hub Roger Brou Business & Finance Director March 2013

The USAID West Africa Trade Hub

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Page 1: The USAID West Africa Trade Hub

USAID West Africa Trade Hub

Roger Brou Business & Finance Director

March 2013

Page 2: The USAID West Africa Trade Hub

West Africa Trade Hub In 21 countries, with UEMOA, ECOWAS, & CEMAC

•+/-300 million inhabitants •GDP est. $500 billion USD

Offices in Accra, Dakar, & Arlington; Virtual team in Ouaga, Abuja, & 18 ARCs

Page 3: The USAID West Africa Trade Hub

Value Chain Approach Informs Trade Policy & Infrastructure Improvements

Page 4: The USAID West Africa Trade Hub

People, Planet and Profit: The triple bottom line – a market driven approach to development

Page 5: The USAID West Africa Trade Hub

The Problem In West Africa, 75% of the population live on

less than US$2 per day.

The Question IS: How to create jobs and lift incomes in a

sustainable fashion?

Page 6: The USAID West Africa Trade Hub

• Traditional crop • Millions rural

women • Weeks of work • April to September • Kernel quality

defined • Price takers • Commence selling

@ < $150 per ton kernel

• 1,000s of nut traders

• Consolidate & finance

• Commence selling @ > $250 per ton kernel

• Quality deteriorates • Limited value added

• < 10 major buyers • Export, process &

formulate • Erratic price @ $250 -

$800 per ton kernel • Quality variation high • Zero traceability

Production to Market

DISCONNECTED… Limited

transparency!

Page 7: The USAID West Africa Trade Hub

The Global Shea Alliance annual conference connects an industry, leveraging resources to drive business opportunities

Page 8: The USAID West Africa Trade Hub

Shea 2013 GSA conference offers training and opportunity on: •Access to Finance •Transportation •Cosmetic formulation •Packaging Business to Business Conference and presentations Exhibition Field trips

Page 9: The USAID West Africa Trade Hub

Partnering with international financial institutions, regional banks and investors to improve lending and investing opportunities for exporters. Product & Process Development: Innovative approaches to trade finance for commercial banks. Promoting Best Practices and Training: Bringing banks and companies together to develop relationships that are mutually beneficial. Hosting annual Financing Trade Regional Conference. Technical Assistance: Helping bankers develop products/processes. Facilitating exporters to apply for loans, develop financial projections and business plans.

Exporters’ #1 Hurdle: Access to Competitive Financing

Page 10: The USAID West Africa Trade Hub

Increased Jobs and Wealth Creation

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Based on Value Chain approach the Trade Hub:

Facilitates dialogue with regulatory authorities Leverages partnerships:

Commercial Banks Multi- and Bi-lateral Institutions Investors Buyers

Provides industry-specific financial training Assists with company-specific technical needs

Financial Services Approach

ERC

Trade Hub

Commercial Banks

Investors

LCs, Purchase Orders

New products & services

Government & Multi-lateral Institutions

Page 11: The USAID West Africa Trade Hub

Performance-based Financial Service Providers Business Plans Investment

Promotion Financial Structuring Negotiations Management

Coaching Product costing and

Pricing

Page 12: The USAID West Africa Trade Hub

MSMEs Type of Financial Needs

Short-Term (1 year max) – Procurement financing – Working Capital Financing – Trade Financing/ Term loan

Medium to Long-Term (more than 1 year) – CAPEX financing for expansion, acquisition of

new equipment (leasing or direct purchase) or new factory construction

Page 13: The USAID West Africa Trade Hub

Long Term Financing EBID-USAID-ACA MoU BOAD-USAID-ACA MoU Private Equity Funds for medium/ long-term Strategic partnership (JV, M&A, etc)

Page 14: The USAID West Africa Trade Hub

MSMEs Sources of Financing 1. Equity Financing 2. Debt Financing 3. Trade Financing 4. Government/ NGOs grants

Page 15: The USAID West Africa Trade Hub

Equity Finance Sources Triodos Octave Company Nova Capital Phoenix Capital

Page 16: The USAID West Africa Trade Hub

Debt and Trade Finance Sources MFIs Commercial banks Social Impact Investment Funds

– Root Capital www.rootcapital.org – Grassroot Business Funds www.gbfund.org – Acumen Funds www.acumenfund.org – ResponsAbility Funds www.responsAbility.com

Page 17: The USAID West Africa Trade Hub
Page 18: The USAID West Africa Trade Hub

Find out more

www.watradehub.com

www.globalshea.com

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THANK YOU