STORY BOARDINGTAKE USERS THROUGH THE STORY FOR FEEDBACK AND CONCEPT IMPROVEMENT

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WHEN NEEDED RATIONALE

STORY BOARDING

Works for a concept that is abstract or

intangible (an experience, a service)

Helps to break down the user

experience/service in evocative

‘moments’ of truth’

Allows for testing and failing rapidly

and cheaply in a safe and fun setting

I want to

leave it open to

interpretation

I want to sketch

the main

passages

I want direct

feedback

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ESSENCE POINTERS

STORY BOARDING

Take users

through the story

for feedback and

concept

improvement

Create a narrative around the concept,

e.g. the user journey or user experience.

Select 6 evocative ‘moments of truth’ in

this narrative to sketch in screens

Listen, don’t talk. Invite users to talk you

through the narrative, interpreting your

sketches of the experience

Solicit feedback and capture it on the 2x2

Feedback Capture Grid: plusses, minuses,

questions, ideas

Leverage feedback into an improved

version; iterate a few times for continuous

improvementSource of Inspiration: IDEO method cards; Stanford d-school

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