Spark Ideas!

Say SomethingSpark Something

Stop Pricing Yourself Poor

$45Motel 6

The Ritz-Carlton

$500+

#1 — Pinpoint the Pain

#2 — Provide a Solution

#3 — Prospects will Pay

7-Eleven Doesn’t Sell SlurpeesThey Sell Convenience

#1 — Progressive Price Points

#2

Product Options & Add-ons

#3 — Price Differentiation

$359

$542 $416

$883

Bradley Batt@bradbatt

brad.me

May 16th, 2012Spark Plaza