So U Think U R Customer Focused?

R U Customer Focused?

If you can’t answer these, you’re NOT!

1.Do you know who your 10 most loyal customers?2.Do you know each of them (or their leader

by name?

R U Customer Focused?

3. Do you know their family by name?

4. Do you know where they vacation every year?

R U Customer Focused?

5. Do you know what they “crave” or “long for”?

6. Do you know what keeps them awake at night?

R U Customer Focused?

• Customer focus is NOT merely a business concept that leaders declare necessary for competitive survival.

• Customer focus is NOT about Customer Appreciation Events.

R U Customer Focused?

• Customer focus is NOT a flavor of the month

• Customer focus is NOT talking up how important they are; the words MUST follow the music.

R U Customer Focused?

• Customer focus IS an emotional commitment to another human being.

• Customer focus IS giving yourself to another. Putting their needs before the needs of your organization.

R U Customer Focused?

• Customer focus is CARING about the desires of another and creating an organization to deliver.

• Customer focus is populating your

organization with Human Being Lovers.

• Words are easy; doing it is tough and painful.

An Invitation

www.bedifferentorbedead.com

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