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We can help. Want to connect with retail investors?

Reaching Retail Investors with Waggle, the TSX's new social network

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Page 1: Reaching Retail Investors with Waggle, the TSX's new social network

We can help.

Want to connect with retail investors?

Page 2: Reaching Retail Investors with Waggle, the TSX's new social network

You love retail investors.

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Page 3: Reaching Retail Investors with Waggle, the TSX's new social network

1 in 2 Canadians own stock.

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Page 4: Reaching Retail Investors with Waggle, the TSX's new social network

It’s a lucrative market$$$!

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Page 5: Reaching Retail Investors with Waggle, the TSX's new social network

An average portfolio size of$60-$100K

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Page 6: Reaching Retail Investors with Waggle, the TSX's new social network

It’s a stable market.

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Page 7: Reaching Retail Investors with Waggle, the TSX's new social network

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Only 1 in 5 retail investors trades on a monthly basis.

Page 8: Reaching Retail Investors with Waggle, the TSX's new social network

But it’s a tough market to reach.

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Page 9: Reaching Retail Investors with Waggle, the TSX's new social network

“ I can’t afford an advertising campaign.”

“ I can’t possibly call them all.”

“ I don’t always get a lot of media coverage.”

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Page 10: Reaching Retail Investors with Waggle, the TSX's new social network

SOCIAL MEDIA!

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Page 11: Reaching Retail Investors with Waggle, the TSX's new social network

“No way.”

“ Investors don’t really use social media.”

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Page 12: Reaching Retail Investors with Waggle, the TSX's new social network

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Yes, they do.

10.2 million visitors monthly

1 billion tweets/week

23 million page views/month

51 million page views/month

600 million users

722,000 page views a month

4.7 million visitors monthly

Page 13: Reaching Retail Investors with Waggle, the TSX's new social network

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C 23 M 2Y 0K 77

C 90 M 11Y 0K 0

C 0 M 10Y 100K 0

Page 14: Reaching Retail Investors with Waggle, the TSX's new social network

What’s waggle?

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Page 15: Reaching Retail Investors with Waggle, the TSX's new social network

An online community in which companies can directly connect with investors in a credible & manageable forum.

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Page 16: Reaching Retail Investors with Waggle, the TSX's new social network

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C 23 M 2Y 0K 77

C 90 M 11Y 0K 0

C 0 M 10Y 100K 0

Companies

Investors

Page 17: Reaching Retail Investors with Waggle, the TSX's new social network

How is Waggle different?

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• Limited anonymity• A managed community• Backed by the TMX Group• Quality participants will rise to the top

Page 18: Reaching Retail Investors with Waggle, the TSX's new social network

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Let’s go back to retail investors.

Why do they care about Waggle?

Page 19: Reaching Retail Investors with Waggle, the TSX's new social network

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4 good reasons.

• Connecting• Collaborating• Crowd Sourcing• Convenience

Page 20: Reaching Retail Investors with Waggle, the TSX's new social network

How do I become part of Waggle?

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Page 21: Reaching Retail Investors with Waggle, the TSX's new social network

Let me show you.

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Page 22: Reaching Retail Investors with Waggle, the TSX's new social network

Questions?

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