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Purity is a straight-talking experiential production agency. We define ourselves by clear, creative thinking and communication. The consumer experience is at the heart of everything we produce. We’re experts in bringing brands to life.
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Purity ProductionsThe Experiential Production Agency
Experts in our field
We pride ourselves on our close-knit team, each
specialised in building brand experiences through;
• Experiential Production
• Field Marketing
• People / Talent Management
• Event Management
• Conference organising
• Television production
• Digital Consulting
Our approach - PURE thinking
PURE thinking is a state of mind that runs through the heart of Purity.
This thinking underpins everything we do and gives us clarity on every brief.
How we’re different
PureTalent
We recruit, train and manage our own extensive
database of Brand Ambassadors, Promotional Staff
and Models at Purity
Purity has a clear objective to retain and supply only
the very best staff in the industry and we achieve this
through our on-line portal, Spectrum.
Spectrum has a number platforms enabling efficient
management of the staffing process. For
promotional staff, it provides a way to communicate
and keep our staff informed of any news, updates
and most importantly job alerts.
Spectrum also allows clients to view staff profiles,
select preferred staff and view reports and budgets
all online – creating a centralised and ultimately
efficient communication and management tool.
How we showed consumers the future of television...
BRIEF:
Create & deliver a roadshow to showcase the latest
development in Samsung SMART TV – promoting
the future of television.
EXPERIENCE:
Touring roadshow produced by Purity visiting city
centres, shopping centres and key retail destination
stores.
Two teams working simultaneously over an eight
week period – following intensive training course.
Consumers invited to experience Samsung SMART
TV and functionalities including 3DTV.
Purity liaised with locally appointed retailers to drive
product range visibility in-store with consumers
directed to store following interaction.
OUTCOME:
Demonstration target exceeded by 116%
Significant sales uplift reported throughout campaign
by retailers supporting activation.
Future activity secured for 2011
Why we made a giant tractor cake...
BRIEF:
Support Touch PR on the 10th anniversary of the
Assured Food Standards, Red Tractor campaign.
Requirement included a breakfast press briefing,
external photo call and lunch customer briefing ...
and the construction of a giant Red Tractor Cake.
EXPERIENCE:
Breakfast briefing and lunch reception held at Skylon
• Photo call held on Southbank including the siting of
a 6ft Red Tractor cake towed into position by a
Massey Ferguson tractor (ensuring compliance with
Lambeth Council & Southbank Management).
OUTCOME:
“Mixing a six foot tractor cake, high profile celebrity
and members of parliament in a central London
location could be a recipe for disaster.... Not
with Purity on the case. The whole day was a slick,
perfectly orchestrated, high profile industry event
which was attended by a large number of the national
media” Jo Ramonell, Touch PR.
How we encouraged bands to battle with each other...
BRIEF:
Support Cheil Worldwide in the creation and delivery
of the first Samsung Mobile Live campaign in the UK.
Campaign to support and promote the launch of the
Samsung Monte mobile phone targeted at 16-24 year
old consumers.
EXPERIENCE:
Battle of the Bands roadshow created and toured to
shopping centres throughout the UK.
Local unsigned acts invited to participate for the
chance to win £10,000 in studio time.
Purity also collaborated with RED PR to drive
awareness, entry and online voting.
OUTCOME:
Over 100 acts registered to participate in
competition, 45,000 online votes to crown ‘Missing
Link’ from Manchester as winners.
Missing Link go onto record first album in studio.
Why we had acrobats performing in a 5* hotel...
BRIEF:
Create an event at a prestigious central London
location to launch a new satellite aviation product.
EXPERIENCE:
Product launch hosted at Claridges, Mayfair to press
and key industry delegates.
Purity managed venue liaison and full event
production, including post launch reception.
Hospitality at Albert Hall managed by Purity for VIP’s
identified following event.
OUTCOME:
Purity has worked with ARINC for four years working
on conferences and customers meetings in Dubai,
Rome, Windsor and Edinburgh.
We managed all delegate contact, content provision,
staging, A/V, filming and editing.
“We have now worked with Purity since 2007 for the
event management of our major conferences and I
would, without hesitation recommend them to anyone
needing a professional event management team”,
Ray Batt, ARINC.
Contacts
We can help or provide advice and support at any level. If you have a requirement,
or for further information please contact us at the following.
Address:
Funkbunk, Glebe Close Farm, Cublington Road,
Wing, Leighton Buzzard, Beds, LU7 0LB
Tel: +44 (0)1296 682555
For Experiential Production – Rob Quinn – [email protected]
For Staffing Solutions– Jatinder Sagoo – [email protected]
Follow us on:
Facebook: Purity Productions