Lean Startup and Product Management

Product Management for Extreme Uncertainty

@AllanCaeg

ProductCamp Singapore Vol 2

• Realities of startups

• Lean Startup

• Product Management for a Lean situation

Realities of Startups

• Temporary organization

• Extreme uncertainty

• Working with assumptions

• Limited resources (especially time)

From HBO’s TV Series Silicon Valley. This is *not* reality.

Lean Startup

Ok, how does product management work here?

Domain Expertise Design

Business

You

Based on conversation with the BrainMates folks

Product Management for a Lean Environment

• Product Team’s (with 9 pillars) mission is to mitigate top risk

• You’re Captain De-risker

• Getting things done with Agile Project Management

• Everything is an experiment to be validated/invalidated

This is a cat. Looks cool.

This is what your Product team (9 Pillars)

works on

Thank you, Spark59

Strategy stuff up there

This general area shows the everyday work of your Lean product team (again, 9 pillars!)

What’s the one thing your product team has to achieve now? Right action, right time.

Says here you need $20,000 MRR, captain. Good luck.

Agile Project Management: To Do, Doing, and Done

Do some ‘Lean UX’ and ‘Lean Analytics’ here

Validated Learning Repeat the cycle based on lessons

Lessons here will inform strategy

If you’re dealing with uncertainty, is your Product Management Lean?

Alright! Questions?

@AllanCaegallancaeg.com | User Experience · Lean Startup · Product