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Project Proposal
To provide an exceptional golfing experience in the spirit of the TCU Horned Frogs.
A university affiliated golf course has been anticipated for long enough.
TCU Golf Club is unique in the golf course industry.
The Industry of Golf Clubs
Sport, Business Venue, Recreation16,000 courses nationwideFeeling the effects of the recession“variety, personality, and above all, the charm of romance”
Current Economic Environment
Buying PowerThreat of Substitute ProductsSupplier PowerThreat of New EntrantsRivalry among existing competitors
Competitor’s Websites
Boot Ranch Traditions Golf Club
E-Business Strategy
Target AudienceWebsite Consumers, Suppliers & EmployeesWebsites Purpose & FeaturesWebsite Metrics
Review
Overview of the Golf Club Industry5 Economic FactorsCompetitor Websites FeaturesOur E-Business StrategyOur Company Website
