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By failing to prepare, you are preparing to fail. -Benjamin Franklin
• 17 Years of Worldwide Warner Bros. & Entrepreneurship Experience in Branding, Licensing, Marketing, and Sales
• Publishing • Entertainment • Music• Merchandise• Education
Expertise
• Global sales and management experience
• Skillful international negotiation ability
• Successful execution of business development strategies
Skills Overview
• Maximize value of licensing agreements
• Evaluate and research market conditions
• Travel to regions to work closely with licensing agents, corporations, licensees
• Interface with multi-levels of management
Skills Overview
• Built Warner Bros. licensing business and strategies for films such as Harry Potter, The Matrix, and animated properties such as Looney Tunes, Cartoon Network etc.
• Implemented ESL programs such as “Tweety’s English Schools” in Asia
• Launched the first licensed Warner Bros. book programs in China
Experience
• Create programs, promotions and incentives in primary and secondary markets
• Work to expand traditional and non-traditional business
• Enhance current offerings with complementary products and services
Experience
• With over seventeen years of executive worldwide licensing, sales, and administrative experience, Cindy Faith can help turn your creation into an evergreen intellectual property.
• 12+ years were spent at Warner Bros. working as Bugs Bunny's agent - getting him and other WB intellectual properties such as Harry Potter licensed and published around the world
• Since 2002, Cindy's been a licensing consultant, helping individuals and companies bring their properties and brand extensions to the worldwide community.
Experience
• Your Brand is the image that speaks when you’re not around
• Your Brand is the visual, non-verbal representation of who you are and what your company does
We Help You Think Your Brand Through
• Evaluating your brand• Helping you clarify your brand identity • Getting it ‘right’ from the start• Determining your target market• Exploring primary and ancillary product applications• Creating a cohesive strategy that can be extended
into publishing, entertainment, licensed merchandise, services
• Helping you develop an evergreen property • Developing sales, marketing, and business
strategies• Building brand identity• Helping to affiliate you with other businesses and
websites• Shopping Licensing Show• Getting you 'pitch-ready'
We Help You Think Your Brand Through By:
Computer Skills:• PC & Mac• Graphic Design• Photoshop• WordPress Web Design• Access-Database Mgmt• Excel• PowerPoint• Word• HTML code• Web design• Internet – Social Media
Branding Services • Develop brand & logo
applications for all collateral materials
• Implement incentive programs between you and your clients
• Establish operational focus for follow-up and follow-thru
• Coordinate all aspects of your business for consistency
• Develop sales & marketing plans
Create A Cohesive Strategy
If you want a someone to help you manage and expand your business with integrity, smarts, leadership and enthusiasm...
PlanABrand Can Help
You’ve arrived at your destination.
Cindy Faith
http://www.planabrand.com805-455-4577
Look No Further