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People People, Pl t Planet, i Profit Peter Fisk [email protected] Author of People, Planet, ProfitThe 7 Transformations People, Planet, Profit Author of People, Planet, Profit

People Planet Profit : The 7 Transformations Peter Fisk

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PeoplePeople,

Pl tPlanet,

iProfit

Peter Fisk [email protected] of “People, Planet, Profit”The 7 Transformations

People, Planet, Profit

Author of People, Planet, Profit

World changing

People, Planet, Profit

World changing

People, Planet, Profit

Threat to opportunity

People, Planet, Profit

Threat to opportunity

People, Planet, Profit

Back to front

People, Planet, Profit

Back to front

People, Planet, Profit

Stupid or simple?

People, Planet, Profit

Green consumerismCheaply reducing

Demand for simplicityEasy and simplifyCheaply reducing

waste ...

Disrespect for authority

Easy and simplifymy life ...

Outrage at companies

Before After Before After2010 2011 2010 2011

Disrespect for authorityNo respect fororganisations ...

Outrage at companiesFocus on boardroomand bonuses ...

Before After Before After2010 2011 2010 2011

Ethical consumerismLess caring aboutothers

Discretionary thriftMore wholesome, less wasteful

Before After Before After2010 2011 2010 2011

others ...

Extravagant brands

less wasteful...

Consumers in control

Before After Before After2010 2011 2010 2011

Extravagant brandsGlitz, hyperbole, extreme ...

Consumers in controlIntelligent, promiscuousshoppers ...

Before After Before After2010 2011 2010 2011Before After Before After

Stupid or simple?

2010 2011 2010 2011

People, Planet, Profit

Responsible and profitable

People, Planet, Profit

Responsible and profitable

People, Planet, Profit

. Rethink ... Rethink ... Rethink ... Rethink ..

People, Planet, Profit

1. From Carbon to Water

People, Planet, Profit

>>> Unilever’s Imprints

People, Planet, Profit

>>> Unilever’s Brand Imprints

People, Planet, Profit

2. From Environmental to Social

People, Planet, Profit

>>> Grameen Danone

People, Planet, Profit

3. From Compliance to Innovation

People, Planet, Profit

>>> Tesco bags

People, Planet, Profit

4. From Products to Enablement

People, Planet, Profit

>>> E-cloth

People, Planet, Profit

5. From Initiatives to Transformation

People, Planet, Profit

>>> Nike Considered

People, Planet, Profit

6. From Campaigns to Movements

People, Planet, Profit

>>> Coke’s Live Positively

People, Planet, Profit

7. From Good to Growth

People, Planet, Profit

>>> Tesla

People, Planet, Profit

So ... What’s the right thing to do?

People, Planet, Profit

Our greatest fear is not that we are inadequate. Our greatest fear is that we are powerful beyond measure.

It is our light not our darkness that most frightens us.We ask ourselves, who am I to be brilliant, gorgeous, talented and fabulous?

Actually, who are you not to be?

Your playing small does not serve the world.There's nothing enlightened about shrinking so that other people won't feel insecure around you.

It's not just in some of us; it's in everyone.And as we let our own light shine,we unconsciously give other peoplepermission to do the same.

As we are liberated from our own fear,Our presence automatically lib hliberates others.

People, Planet, Profit

Be the change

People, Planet, Profit

People Planet Profit, published by Kogan Page, January 2010www.PeopleandPlanetandProfit.com

People, Planet, Profit

www.PeopleandPlanetandProfit.com