Online shopping in the united kingdom

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ONLINE SHOPPING IN THE UNITED KINGDOM

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Table of ContentIntroductionBackground of the researchThe research problemThe objectives of the researchLiteratureMethodologyEthical issuesAccess issuesTime scaleReferences


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Introduction This presentation has been prepared over the topic

Online shopping in the United Kingdom. For the purpose of better understanding of the different aspects of online shopping which effects the buying behavior of an individual, this program has been executed. This program discusses the various methods used for the collection of information, literature review of the program, ethical issues and access faced during the research and the time scale of the programe. It also discusses the background of the research, research problems and research objectives.


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Background of the ResearchThe trend of Online shopping in the United

Kingdom is increasing due to the various aspects of online shopping.

It offers variety of services to its customers for the purpose of attracting them.

Online shopping can be understood as the buying and selling process with the help of internet.


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The Research ProblemThe main motive of the research is to collect

data or information related to online shopping.This is done so as to analyze the impact of online

shopping over the buying patterns of the individuals and families in United Kingdom.

There is a need to gather information for the research for understanding the aspects of the research.


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The Objectives of the ResearchThe objectives of the research are as follows:To evaluate the buying patterns of the

individuals and families.To analyze the impact of online shopping over

the different stakeholders.To analyze the factors that affect the buying

patterns of individuals and families.


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LiteratureOnline shopping has provided an innovative

and enhanced way of shopping to the customers.

It offers variety of services to its customers.These services provides easiness, flexibility and

safety, saves time and efforts, services at home, vvariety of products and services, less crowd, facilitates comparison, virtual money and all time availabilityhttp://

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MethodologyThis section discusses the various techniques or

methods used for the purpose of collection of information related to the research.

Mixed method has been used for this research.Primary and secondary sources have been used for the

collection of information.


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Ethical Issues

For the safety of the data of the respondents confidentiality has been maintained.

Information has been presented in the manner they were collected.


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Access issues

For using the data in the research there is a need to get permission from the respective authority so as to execute the research in an ethical manner.

This permission acted as an access issue during the execution of this research.


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Time scale


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References "UK: Online fashion shopping grows despite recession", 2010, just-style.com, . Bralic, A., Jadric, M. & Cukusic, M. 2014, "FACTORS ASSOCIATED WITH

STATIC-PRICE ONLINE GROUP BUYING", Ekonomska Misao i Praksa, vol. 23, no. 1, pp. 65.

Charoensuk, S., Wongsurawat, W. & Khang, D.B. 2014, "Business-IT Alignment: A practical research approach",Journal of High Technology Management Research, vol. 25, no. 2, pp. 132-147.

Dai, B., Forsythe, S. & Kwon, W. 2014, "THE IMPACT OF ONLINE SHOPPING EXPERIENCE ON RISK PERCEPTIONS AND ONLINE PURCHASE INTENTIONS: DOES PRODUCT CATEGORY MATTER?", Journal of Electronic Commerce Research, vol. 15, no. 1, pp. 13.

Gong, W., Stump, R.L. & Maddox, L.M. 2013, "Factors influencing consumers' online shopping in China", Journal of Asia Business Studies, vol. 7, no. 3, pp. 214-230.


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