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Slides from my November 16, 2011 presentation at PRSA Puget Sound's "Connecting for a Cause" seminar for nonprofit professionals.
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New Roles in Communications:The Social Media Communication Manager
Madeline MoyDigital Media Manager
Seattle Art Museum
Be enthusiastic and interested.
Pursue strategy before tactics.
Get wrapped up in the numbers.
“It’s very important to understand social media, but it’s far more important to understand your customers.”
-Mack Collier
People are more important than tools.
http://www.mixtapecommunications.com/2011/02/know-when-to-hold-em-activating-your-fundraising-aces/
1. Find your organization’s strategic plan…and read it!
2. Review your social media policy. (Do you have one?)
3. Consider what your organization is doing to reward its best and biggest fans.
Credits:Telephone Memories, Javair Mansell
No Diving, lucias_clayNumbers Quilt, stichndye
Listening Ears, niclindhMy To Do List, robstephaustralia
Binders, bettyblThe Policy of Sauce, eye~m~drc
Thank You, hellogenuine
Contact:
Madeline [email protected]
@mrsmoy & @iheartsam
